The 3rd Annual Strategic Management Accounting Forum 2015 Proven and Innovative Methods for Management Accountants to Strengthen Business Performance and Streamline Practices Liquid Learning is delighted to present The 3rd Annual Strategic Management Accounting Forum 2015, the premier professional development event for people working in Management Accounting. The case study driven Forum will provide expert insight into current trends and innovative techniques to raise your financial skills and elevate organisational performance. FEATURED SPEAKERS Jason Fullerton-Smith Chief Financial Officer Kordia Wayne Morgan Chief Financial Officer Victoria University of Wellington Kent Durbin Chief Financial Officer Douglas Pharmaceuticals Nikki Fowler Financial Controller AMP Mark Conelly Chief Financial Officer The Warehouse Group Barry Vryenhoek Chief Financial and Information Officer Gisborne District Council Kate Jorgensen Chief Financial Officer KiwiRail Jai Basrur Director CGB Consulting Limited Dr Davood Askarany Senior Lecturer University of Auckland Dr Paul Duignan Director Parker Duignan Ngaire Newland Business and Life Coach Be More Now Pre-Forum Workshop 15 September 2015 Forum 16 September 2015 Post-Forum Workshop 17 September 2015 Stamford Plaza Auckland EXPLORE Adapting to emerging trends in a constantly growing and changing field Improving budgeting and forecasting techniques for more efficient operation and increased profitability Aligning data with strategy and explaining reports to senior management and board members Cutting-edge innovation from multiple aspects of the field to improve efficiency and benefit the bottom-line EARLY BIRD DISCOUNTS Book & Pay by 17 June 2015 to receive an additional Value Plus Discount! Phone: +64 9 927 1500 Fax: +64 9 927 1525 www.liquidlearning.co.nz Booking Code - I Pre-Workshop 15 September 2015 9.00 - 4.30 Beyond Work / Life Balance: Strategies to Improve Efficiency and Time Management as a Finance Professional The role played by finance teams has steadily grown over the last few years, and the workload placed on those in finance and management accounting roles has increased exponentially. Managing this increased workload effectively, as well as integrating unplanned activities that add to the load, requires a focus on developing the skills to efficiently sort through and prioritise tasks. Balancing the requirements of the job with the needs of day to day life takes considerable skill. Mastering this balance will allow for less stress in the workplace and more time to pursue other goals within the business or outside of the office. By understanding the challenges of work and the behaviours that limit yourself, it is possible to become a more capable and efficient finance professional, resulting in better performance and more spare time. This workshop will look at techniques to identify avenues to improve your performance and better manage your time and resources. It will help you to reflect on issues at an individual and at a team level, with the goal being to help you achieve greater results with the available time and resources. Ngaire Newland specialises in understanding how work fits in with the bigger picture, and how to effectively achieve success in both the workplace and at home. In this workshop, she will draw on her experience to: • Demonstrate how to get the most out of every aspect of life • Apply a series of techniques to get the most out of yourself and others • Achieve greater results immediately with the limited resources available Expert Facilitator: Ngaire Newland Business and Life Coach Be More Now Ngaire Newland is a Chartered Accountant with over 15 years’ experience running training workshops. Over the years she has built a framework for people to achieve their goals in both their work and home life, based around the idea of being more and doing less. A strong believer in living an authentic and intentional life, Ngaire developed this system by reorganising her own life in order to accomplish her own goals and still make time for her family. She is pragmatic and innovative, and is a member of the International Coach Federation. WORKSHOP SCHEDULE • 8.30 - 9.00 • 11.00 - 12.30 Session Two • 3.00 - 3.20 Afternoon Tea • 9.00 - 10.40 Session One Registration • 12.30 - 1.30 Lunch • 3.20 - 4.30 Session Four • 10.40 - 11.00 Morning Tea • 1.30 - 3.00 • 4.30 Close of Workshop Session Three ALSO AVAILABLE Transitioning from Accountant to Finance Leader Masterclass 2015 3 & 4 August 2015 Wellington SUPER SAVER DISCOUNT Receive up to $200 off registration if you register and pay by 15 July 2015 Women in Banking and Financial Services Leadership Summit 2015 18, 19 & 21 August 2015 Stamford Plaza Auckland Phone: +64 9 927 1500 Fax: +64 9 927 1525 www.liquidlearning.co.nz Improving Operational Efficiency Forum 16 September 2015 11.40 - 11.50 Questions and Discussion 11.50 - 12.30 CASE STUDY 8.30 - 8.55 Registration and Morning Coffee 8.55 - 9.00 Official Welcome and Opening Remarks from the Chair 9.00 - 9.40 Developing strategic partnerships for more effective business operations Staying competitive in the market and offering extra value for customers are vital to maintaining a healthy business. As markets continue to diversify and grow, businesses will need to find new ways to become more efficient, more productive and more innovative. An often overlooked opportunity for businesses looking to better their operations without introducing complicated new infrastructure or systems, is the partnership. Wayne Morgan, Chief Financial Officer for Victoria University of Wellington, will provide insight into partnering with other businesses in order to add value and benefit an organisation. He will discuss: • Identifying and weighing the costs benefits of partnerships • Techniques for successful partnering • Increasing company performance using a partner OPENING KEYNOTE CASE STUDY How Management Accountants can help drive business performance As the role of the Management Accountant shifts, finding one’s place within the company structure can be a challenge. Jason will provide a CFO’s perspective on the business input and finance team leadership that they hope to receive from the exceptional Management Accountant, and offer insight into the value Management Accountants add to a business. He will draw on his experiences with Kordia to discuss: • Understanding the role from a senior perspective • Avenues for Management Accountants to add value • Techniques for enhancing company operations 9.40 - 9.50 Wayne Morgan Chief Financial Officer Victoria University of Wellington Jason Fullerton-Smith Chief Financial Officer Kordia 12.30 - 12.40 Questions and Discussion Questions and Discussion 12.40 - 1.40 Networking Lunch 9.50 - 10.30 CASE STUDY Achieving Best Practice: Techniques for achieving business objectives 1.40 - 2.40 Nikki Fowler Financial Controller AMP Kate Jorgensen Chief Financial Officer KiwiRail Jai Basrur Director CGB Consulting Limited Mark Conelly Chief Financial Officer The Warehouse Group 10.30 - 10.40 Questions and Discussion 10.40 - 11.00 Morning Tea 11.00 - 11.40 EXPERT COMMENTARY Accounting techniques are constantly being adapted and enhanced. When an innovative idea emerges, it can take some time before it is adopted by the majority. Dr Davood Askarany is an expert in the spread of innovative ideas in the Management Accounting profession. In this session, he will look at how these new systems and processes disseminate and become the new standard. Dr Askarany will look at the cost of innovation and implementation and offer insights into the risks and benefits of adopting innovative ideas. He will discuss: • Diffusion of innovation: Understanding the spread of ideas • Lessons from abroad: Comparisons with Australia and the UK • The effects of implementing innovation in a business Dr Davood Askarany Senior Lecturer University of Auckland Adapting to a changing landscape: Adjusting strategies to accommodate emerging trends Management accounting processes and tools are often affected by changes in the way business is conducted or operated. Businesses who fail to adapt or engage with these trends appropriately are often left at a disadvantage, and in some cases fallen behind the competition. Looking at trends affecting management accounting and understanding how to respond to these shifts are vital skills for any one working in this field. In this interactive discussion, finance leaders will discuss how they identify and adapt to emerging trends in business, and how this builds resilience and adds value to their organisation. They will discuss: • Current trends in management accounting • The scope for innovation in finance operations - Emerging tools and skill sets • Management accounting’s expanding role as a business partner Improving the functionality of an organisation is a constant and evolving process. Harnessing insights from data and reports will highlight solutions and possible areas for business improvement. At face value, these solutions can seem to be very specific or unique to the organisation as they are designed to address specific issues identified. This is not always the case however, certain solutions and techniques will help improve functionality and effectiveness of any organisation. Nikki Fowler has been working with AMP for close to a year, and in that time has begun to use the lessons she learnt in her former role to pave a way to increased effectiveness. She will explore: • The path to best practice • Lessons learned for business improvement • Implementing techniques in a new organisation Diffusion theory: The dissemination of innovation in Management Accounting tools and techniques INTERACTIVE PANEL DISCUSSION 2.40 - 3.20 CASE STUDY Aligning costing / pricing process with operational behaviour to increase financial performance Management accountants play a key role in maintaining the profitability of their business. Identifying dysfunctional behaviour and rectifying it in order to prevent losses and increase profitability falls upon their shoulders. Over the last 5 years, Douglas Pharmaceuticals have gone through largescale internal review of the costing and pricing functions which has led to significant changes, including implementing a new costing framework, improving internal transfer pricing transparency and establishing a pricing committee. Kent Durbin will reflect the analysis conducted by the team at Douglas and how they aligned the data with their business objectives to produce a stronger, more sustainable model. He will explore: • Identifying and eliminating dysfunctional behaviours PLUS TWO WORKSHOPS! VALUE PLUS DISCOUNT Plus Two Separately Bookable Full-Day Workshops on 15 & 17 September 2015 Receive up to $300 off registration if you register and pay by 17 June 2015 u New Directions for Management Accounting • Breaking down business dialogue to produce beneficial outcomes • Reinforcing more efficient, more profitable behaviour Kent Durbin Chief Financial Officer Douglas Pharmaceuticals 3.20 - 3.30 Questions and Discussion 3.30 - 3.50 Afternoon Tea 3.50 - 4.30 CASE STUDY New directions in forecasting and reporting Reporting and forecasting are key functions of a finance team, enabling the business to make timely, well informed decisions regarding business strategy. Though these facets are common to all finance teams, the techniques used are not universal. Drawing a wealth of experience in a range of finance roles, Barry Vryenhoek will examine both reporting and forecasting and how to get the most value from each. He will explore best practice techniques and look at new and emerging innovative approaches. The session will discuss: • Effective and concise reporting • Maximising forecasting efficiency • Adding value through best practice reporting / forecasting Barry Vryenhoek Chief Financial and Information Officer Gisborne District Council 4.30 -4.40 Questions and Discussion 4.40 Concluding Remarks from the Chair NETWORKING RECEPTION 4.40 - 5.40 Make the most of your Liquid Learning experience, join us to network over complimentary canapés and drinks WHO WILL ATTEND ABOUT THE EVENT The role Management Accountants play within their business is growing increasingly important to the function of the business as a whole. Increased workloads, expanding globalised demand and shifting objectives within businesses put new pressures on those working in the field. The 3rd Annual Strategic Management Accounting Forum will bring together leaders and innovators from the sector and explore the cutting edge in Management Accounting. Case studies coupled with Expert Commentaries will provide a comprehensive examination of emerging trends and best practice approaches to forecasting, data management, reporting, and capital allocation as well as developing communication, negotiation and change management skills. Follow this event on Twitter using the event hashtag #SMAF15z and @LiquidLearning for daily industry updates! TRAINING EVENTS Public Sector Financial Modelling Masterclass 2015 11 & 12 November 2015 Wellington Policy Analysis, Development and Implementation Toolkit 2015 23, 24 & 25 June 2015 Wellington Finance leaders and specialists in Management Accounting focussed roles including: • Management Accounting • Finance Managers • Chief Financial Officers • Finance Directors • Financial Controllers • Business Analysts • Corporate Services • Planning and Analysis • Forecasting/Budgeting • Strategic Planning Developing Scorecards, Dashboards and KPIs Masterclass 2015 4 & 5 August 2015 Wellington SUPER SAVER DISCOUNT EARLY BIRD DISCOUNT Receive up to $200 off registration if you register and pay by 15 July 2015 Receive up to $100 off registration if you register and pay by 12 August 2015 Post-Workshop 17 September 2015 9.00 - 4.30 The Toolbox and Competencies of the Strategic Management Accountant - Business Partner and Change Agent As Roslender and Hart (2010) have argued, if Strategic Management Accounting means anything at all, it means accountants moving beyond the traditional areas of accounting. The Strategic Management Accountant needs to broaden his or her perspective into the area of wider business strategy. While it’s easy to talk about doing this, you really need simple but powerful tools and approaches to really make it happen. This Workshop will provide an alternative technique for developing strategy at any level by using a visual model (called a DoView Outcomes Model) of all of your financial and non-financial results and the steps that you need to put in place to achieve them. This approach provides the best elements of other well known tools such as Strategy Maps and Balanced Scorecard, providing an even more powerful method that you can apply to many areas of your Management Accounting or strategy work, including: • Overall strategy development • Competitive analysis • Customer experience analysis • KPI identification • R&D priorities • Reporting on strategic measurement information in a meaningful context Think of it as a versatile Swiss Army Knife of an approach which you can use in multiple situations you face in your accounting role. The session will explore how to use this model to increase efficiency in multiple facets of the Management Accounting function. Defining your strategic objectives • Visualising management’s business objectives • Using this to communicate with governance, management, staff and strategic partners • Thinking about scenarios for the future and how you can transition between them Competitive analysis • Determining your fundamental competitive posture using a Competitive Analysis model • Identifying competitive threats you need to counter • Identifying strategic partnerships you need to develop • Identifying customer benefits / pain-reduction points Ensuring organisational alignment • Identifying priorities on your visual model • Ensuring there is ‘Line-of-Sight’ alignment between priorities and projects and identifying strategic gaps and overlaps Customer Experience Pathway • Identifying the Customer Experience Pathway using a Customer Experience Pathway model • Identifying key priority touch points where you will need to get the customer experience right Measurement and KPIs • Identifying KPIs from an Outcomes Model • Identifying accountability of different units within your Corporate for different KPIs Identifying R&D priorities • Identifying key R&D projects against an Outcomes Model Reporting back meaningful data • Reporting results back against an Outcomes Model • Allowing for discussion of risks and key strategic issues that are currently inadequately measured Expert Facilitator: Dr Paul Duignan Director Parker Duignan Dr Paul Duignan Director Parker Duignan Consulting, DoView Outcomes Systems, Honorary Research Fellow Massey University Dr Paul Duignan is a New Zealand and international specialist in using visual modelling for strategy, organisational alignment and results measurement. He has worked on strategy, outcomes and measurement for many organisations in New Zealand and internationally including the IMF. He has developed a new technique for visualising strategy, the DoView Outcomes Model approach. WORKSHOP SCHEDULE • 8.30 - 9.00 • • Registration • 11.00 - 12.30 Session Two • 3.00 - 3.20 9.00 - 10.40 Session One • 12.30 - 1.30 Lunch • 3.20 - 4.30 Session Four 10.40 - 11.00 Morning Tea • 1.30 - 3.00 • 4.30 Close of Workshop Phone: +64 9 927 1500 Fax: +64 9 927 1525 www.liquidlearning.co.nz Session Three Afternoon Tea SPONSOR TODAY! Limited sponsorship and exhibition opportunities available. For your chance to brand yourself as a market leader, please call: +64 9 927 1500 or email: [email protected] The 3rd Annual Strategic Management Accounting Forum 2015 15, 16 & 17 September 2015 Booking Form Stamford Plaza Auckland 22-26 Albert St Auckland 1010 Ph: +64 9 379 6445 VALUE PLUS DISCOUNT SUPER SAVER DISCOUNT EARLY BIRD DISCOUNT Receive up to $300 off registration if you register and pay by 17 June 2015 1 Receive up to $200 off registration if you Receive up to $100 off registration if you register and pay by 12 August 2015 register and pay by 15 July 2015 Organisation Name Registration Information Address Title Suburb Full Name or TBA Title Position State Full Name or TBA Title Position Phone Fax Fax Phone Email c Pre-Workshop c Forum c Post-Workshop Full Name or TBA Position Phone Email Postcode Fax Email c Pre-Workshop c Forum c Post-Workshop c Pre-Workshop c Forum c Post-Workshop * Please photocopy this form if more than three will attend 2 Please confirm my registration for the 3rd Annual Strategic Management Accounting Forum 2015 c Your Investment No. # Standard Rate Early Bird Rate* Super Saver Rate** Value Plus Rate*** Three Days Options (per person) $2995 + GST = ($3444.25) $2895 + GST = ($3329.25) $2795 + GST = ($3214.25) $2695 + GST = ($3099.25) Two Days $2195 + GST = ($2524.25) $2095 + GST = ($2409.25) $1995 + GST = ($2294.25) $1895 + GST = ($2179.25) One Day $1295 + GST = ($1489.25) $1195 + GST = ($1374.25) $1145 + GST = ($1316.75) $1095 + GST = ($1259.25) * Receive up to $100 off registration if you register and pay by 12 August 2015 ** Receive up to $200 off registration if you register and pay by 15 July 2015 *** Receive up to $300 off registration if you register and pay by 17 June 2015 Group Discounts Available: 3 – 4 people: 10% off Standard Rate 5 – 7 people: 15% off Standard Rate 8 + people: 20% off Standard Rate TOTAL incl GST Conditions: Group Discounts apply for bookings made simultaneously. 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