Contact: Anne Warde (949) 824-7922 [email protected] Kathleen Drake (949) 824-5387 [email protected] FOR IMMEDIATE RELEASE Center for Digital Transformation to Advise CNS Summit on Digital Transformation in the Pharmaceutical Industry SAN DIEGO, June 15, 2015 – Today, the Center for Digital Transformation (CDT) at the Paul Merage School of Business, University of California, Irvine, announced that they will be advising the CNS Summit on digital transformation as it relates to the pharmaceutical industry. CNS Summit is focused on the future of drug development, and this partnering will enable CNS Summit participants to leverage the experience of other industries in transforming their business models to adapt to the digital economy. “Our center is focused on helping companies across a wide variety of industries transform their businesses in the light of the approaching digital 'tsunami',” says Dr. Vijay Gurbaxani, Founding Director of the Center for Digital Transformation (CDT) at the UCI Merage School. “We are pleased to partner with CNS Summit to bring these insights to the pharmaceutical industry.” “The guiding principles of the CNS Summit are collaboration, innovation, and technology, and we’ve been exploring the impact of technology on our industry since day one,” co-chair of the Scientific Program Committee for the CNS Summit, Dr. Judith Dunn stated. “The Center for Digital Transformation (CDT) at the UCI Merage School is the perfect partner to help us implement lessons learned by other industries.” Dr. Vijay Gurbaxani will also be participating in the Keynote Panel at CNS Summit 2015 on "What will be the Impact of Silicon Valley on Drug Development" on October 9th, 2015. About the Center of Digital Transformation The Center for Digital Transformation (CDT) is a Center of Excellence at the UC Irvine Paul Merage School of Business. CDT aspires to become a premier research center focused on generating and disseminating knowledge that helps businesses, governments and society leverage the possibilities enabled by advanced digital technologies. The ever-increasing role and impact of digital technologies is changing the fundamental economics of work and organization, resulting in massive disruptions to industries, the economy and society. The Center's mission is to become a vital center of influence, advancing the competitiveness and productivity of enterprises in a digital economy. About the CNS Summit Founded by drug developers, the core principles of Collaboration, Innovation, and Technology drive the CNS Summit’s programs and initiatives to shape the future of drug development. The CNS Summit is differentiated by its programming and is known for its innovative content and format, as well as the strong emphasis on collaboration between different stakeholders to solve pressing challenges in drug development. CNS Summit is the most impactful gathering of drug development leaders from pharmaceutical and biotech companies, research sites, and service companies. CNS Summit 2015: Boca Raton, Florida, October 8-11, 2015 About the Paul Merage School of Business at UC Irvine The Paul Merage School of Business at UC Irvine offers four dynamic MBA programs, a Master of Professional Accountancy, and PhD and undergraduate business degrees that deliver its thematic approach to business education: sustainable growth through strategic innovation. The school features seven Centers of Excellence and an Executive Education program that provide numerous and varied opportunities for students and the business community at large to enhance their education experience and update their professional expertise. The Merage School consistently ranks among the top 10 percent of all AACSB-accredited programs. For more information, visit merage.uci.edu. ###
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