2015
Saturday, September 5, 2015
10:00 am onwards
John Paul II Polish Cultural Centre
4300 Cawthra Road, Mississauga
See what Poland has to offer right
here in Mississauga!
Dear Prospective Sponsor or Vendor,
The Canadian Polish Congress (CPC) Mississauga District is proud to announce Mississauga’s
first annual Polish Day event!
We invite you to support the Polish Canadian community by becoming a sponsor or a vendor at
the biggest annual event celebrating the heritage and culture of one of the largest ethnic groups
in Peel Region. Peel’s steady growth and penchant for cultural events creates an untapped
opportunity for a new festival.
The Canadian Polish Congress (CPC) promotes awareness of the Polish culture, heritage,
language, and history to the Canadian public at large and represents the community regarding
matters of policy of municipal and provincial governments that may impact on the rights and/or
quality of life of diverse groups like ours that are an integral part of Canadian society.
The Canadian Polish Congress is a non-profit federal corporation. The Polish Day event is
being planned by a project team of experienced volunteers with specific knowledge and skills.
The project has no paid positions.
PURPOSE OF THE
POLISH DAY FESTIVAL
As one of Peel Region’s largest cultural groups,
the Polish Canadian population is eager to share
its history, traditions and culture with our neighbours
and friends. We plan to provide an opportunity for:
POLISH CANADIAN
POPULATION IN PEEL REGION
• Polish Canadians to collectively express their pride
and joy in their shared heritage
• Other Canadians to experience Polish culture
and traditions
• An inclusive and innovative experience for everyone
through interactive activities and exhibits
• Participants from all age groups and backgrounds
to have fun!
• Polish is the second most common mother tongue
spoken by Mississauga residents, right after Urdu
(excluding French and English)
• Polish is third on the list of top ten ethnic origins in
Mississauga, right after East Indian and Chinese
• 55,730 Peel Region residents reported being of
Polish ethnic origin
4.1%
Polish Population
In Mississauga
FESTIVAL HIGHLIGHTS
Activities for the whole family!
• Stage performances including live music, folk dance groups
and other entertainers
• Games and activities for children
• Traditional Polish cuisine, as well as a beer tent and BBQ
• Engaging exhibits and vendors throughout the day
• Art Exhibit to showcase visual arts, acoustic music and live poetry
• “Biesada”: sing-along with live music and entertainers
• Evening dance
We are excited to celebrate Polish culture in a
big way, and would love for you to be involved.
SPONSORSHIP OPPORTUNITIES
If you are interested in becoming a sponsor or making a donation in support of the Mississauga Polish Day
event, there are many opportunities for contributing to and benefiting from the event as outlined below:
How will your company or organization benefit from becoming a sponsor?
•
•
•
•
Exposure! We have a comprehensive communication plan that
includes print, radio, TV and social media advertising.
We anticipate a turnout of approximately 3,000 visitors in the first year with expected growth in each subsequent year.
The location will be the John Paul II Polish Cultural Centre, the largest of its kind in the country. A hub of cultural activity,
the centre regularly holds a wide array of popular events and programs.
• Your brand would be associated with an innovative new festival hosted by an experienced team in a popular location.
MAIN SPONSOR $5,000 and over (or equivalent in-kind donation)
• Logo prominently displayed on all print/promotional materials (ex. top of posters and flyers)
• Mentions during radio or TV interviews thanking the Main Sponsor
• Logo on volunteer t-shirts
• Logo prominently displayed on Mississauga Polish Day website homepage
• Logo prominently displayed on Facebook page with regular mentions
thanking the main sponsor
• Opportunity for on-site exhibiting and/or vending
• Prominent on-site branding throughout event
(ex. banners provided by the sponsor located near stages, entrances, etc.)
• Regular brand name mentions as Main Sponsor during hourly stage presentations
SPONSORSHIP OPPORTUNITIES
MAJOR SPONSOR $2,500 and over (or equivalent in-kind donation)
• Major sponsor listed at the bottom of print/promotional materials
(ex. at the bottom of posters and flyers)
• Logo on Mississauga Polish Day website sponsors’ page
• Logo on Mississauga Polish Day Facebook page with one mention thanking the major sponsor
• Opportunity for on-site exhibiting and/or vending
• Secondary on-site branding throughout event (ex. banners provided by the sponsor
located in one location)
• Intermittent brand name mentions as Major Sponsor during hourly stage presentations
SUPPORTING SPONSOR $1,000 and over (or equivalent in-kind donation)
• Logo displayed on some print materials & posters
• Logo on Mississauga Polish Day website sponsors’ page
• Secondary logo on Mississauga Polish Day Facebook page
• Opportunity for on-site exhibiting and/or vending
• Limited on-site branding during the event
• Two brand name mentions as Supporting Sponsor in hourly stage mentions
SPONSORSHIP OPPORTUNITIES
MEDIA & IN-KIND SPONSORSHIPS
We are seeking:
• Opportunities for broadcasting on television and radio
• Opportunities for placing ads in press
• Prominent space for posters on sponsors’ premises
• Placement of Mississauga Polish Day logo, poster, and
web link on your website,
• On-site audio/visual services
• Outdoor stage, tent rentals, other equipment rentals
• Sponsorship of art installations or activities
INDEPENDANT SPONSOR $250+
Independent sponsor will be listed on Mississauga
Polish Day website sponsors page
INDIVIDUAL SUPPORTERS $20+
• Volunteer t-shirts, gift bags
Names listed on Mississauga Polish Day website
by categories of donation value
• Trophies, raffle prizes
• Products and gift bags for promotional use
• Donations of food, beverages
• Printing services (posters, pamphlets, event guides,
banners, etc...) *value of in-kind donation will
determine level of exposure on promotional materials
(consistent with funds donation levels)
$20+, $50+, $100+, $200+
Vendor Opportunities
(excluding food)
Companies/businesses or organizations are invited to exhibit/sell their non-food products or services during
the Mississauga Polish Day from 10:00 am to 8:00 pm.
Exhibit space size: 10 ft. X 10 ft.
Price: $200 prior to June 1 or $250 after June 1
Vendors will be located outdoors, around the perimeter of the main event square. Each vendor will be
responsible for obtaining and maintaining all permits or licenses required for the operation of their Exhibit
Space. Electrical or water hook-up will be unavailable and vendors will need to bring their own tables and
chairs. Exhibitors will ensure that their exhibits are staffed at all times and be responsible for the security
and safety of their displays and equipment. Exhibitor move-in will commence on September 5th at 6:00 am
and be completed by 9:30 am. Move-out will occur between 8:00 pm and 10:00 pm.
Vendors/exhibitors participating this year, will be given priority for space at the 2016 Mississauga Polish Day.
Note that the Polish Day organizing committee reserves the right to decline your application.
CONTACT INFORMATION
Visit MississaugaPolishDay.ca for the sponsor confirmation
and vendor application forms and instructions.
Donation payments may be made by cheque or money order payable
to “Canadian Polish Congress – District Mississauga” and mailed to:
Canadian Polish Congress Mississauga
C/o Anna Mazurkiewicz
1250 Warner Way,
Mississauga, ON, L4W 3H7
Do you need more information or have a question?
Please e-mail us at: [email protected]