LOCATION
ALL DAY
7:00a – 9:30a
National Harbor 6
Registration
Potomac Lobby
Networking Continental Breakfast
Potomac Lobby
Welcome & Opening Remarks
Agenda for Monday
Potomac AB
Timothy Chi, WeddingWire
MAR 16
*Times, speakers and topics
are subject to change.
Customer Success Station Open
SMB Success - Building a Social Mobile Business
Potomac AB
What’s New: WeddingWire App Updates
Potomac AB
Building Your Professional Brand Online
Potomac AB
How to Succeed In Business and Life
Potomac AB
Special Luncheon Presentation
Potomac AB
1:00p – 5:30p
Education Alley Open
Potomac Lobby
1:30p – 2:05p
Tough Pricing Qustions:
Turning “How Much?” into “YES!”
Potomac AB
Sonny Ganguly, WeddingWire
10:40a – 10:50a
10:50a – 11:30a
11:30a – 12:15p
12:25p – 1:25p
Jeﬀ Yeh, WeddingWire
Reno Perry & Matthew Davis, LinkedIn
featuring Chef Dana Herbert, winner of “Cake Boss: The Next Great Baker”
®
, AlanBerg.com
A| How Marriage Equality Impacts Your Business
Potomac AB
B| Building Your LinkedIn Business Page
Chesapeake 7-9
C| The Legalities of Small Business
Chesapeake 10-12
A| Make Your Email Marketing MEMEorable
Potomac AB
Kathryn Hamm, GayWeddings.com
Reno Perry & Matthew Davis, LinkedIn
Caroline J. Fox, The Law Office of Caroline J. Fox
Bart Thornburg, WeddingWire
B| Real Weddings: Raise Your Profile by
Getting Published Kim Forrest, WeddingWire
C| Growing Your Business While Maintaining
Your Brand
Chesapeake 7-9
Chesapeake 10-12
Afternoon Break
Potomac Lobby
A| Take Your Blogging to the Next Level
Potomac AB
B| Be Your Own Wedding Publicist
Chesapeake 7-9
C| Video Marketing: Creating Quality Content
Chesapeake 10-12
A| Discover Yourself on Pinterest: Help Millions
Plan their Big Day Jimmy Sopko, Pinterest
B| Package Your Genius: Defining & Developing
Your Personal Brand
Potomac AB
C| The More You Know about SEO
Chesapeake 10-12
Andy Ebon, The Wedding Market
Meghan Ely, OFD Consulting
Jason Hsiao, Animoto
Chesapeake 7-9
John Lincoln, Ignite Visibility
5:30p – 7:00p
WeddingWire Networking Night
Eastern Shore 1-3
LOCATION
8:00a - 3:00p
Customer Success Station Open
National Harbor 6
Potomac AB
9:00a – 1:00p
Professional Headshots
Agenda for Tuesday
®
MAR 17
*Times, speakers and topics
are subject to change.
Chesapeake 12
George Francis Jr. Photography
, AlanBerg.com
Potomac AB
What’s New: WeddingWire Product Updates
Potomac AB
Something Old, Something New: Modern Twists on
Classic Traditions
Potomac AB
10:00a – 2:00p
Education Alley Open
Potomac Lobby
10:20a – 10:50a
A| Pro Panel: New to the Business
Potomac AB
B| Top Tools to Maximize Your Blog
Eastern Shore 1
C| Mastering Keys to Limitless Success
Eastern Shore 2
A| Pro Panel: Industry Veterans
Potomac AB
B| In His Moment: The Grooms Tell All
Eastern Shore 1
C| Small Tips for the Big Day: Enhancing the Client
Eastern Shore 2
A| Pro Panel: Serving Today’s Modern Couple
Potomac AB
B| The Importance of Reviews
Eastern Shore 1
9:40a – 10:10a
moderated by Timothy Chi, WeddingWire
Andy Ebon, The Wedding Marketing Blog
Laurie Hartwell, The Bridal Society
11:00a – 11:30a
moderated by Timothy Chi, WeddingWire
Ross Oscar Knight, photographer & author
Experience
11:40a – 12:10p
moderated by Kathryn Hamm, GayWeddings.com
Alan Katz, Great Officiants & Brendan McClellan, WeddingWire
C| Pros with a Passion: Giving Back While Gaining More Eastern Shore 2
Ali Phillips & Lacy Branch, Wish Upon A Wedding
Lunch
Potomac Lobby
1:30p – 2:20p
10 Ways Technology will Change your
Wedding Business Sonny Ganguly, WeddingWire
Potomac AB
2:20p – 2:50p
Industry Insights: Understanding Today’s Couples
Potomac AB
2:50p – 3:20p
The Art of Being Exceptional
Potomac AB
3:20p – 3:40p
Awards Ceremony
Potomac AB
3:40p – 4:00p
Closing Remarks
Potomac AB
12:15p – 1:15p
Andy Whittaker, WeddingWire
Marty Kaufman, WeddingWire