10 TIPS TO TAKE CARE OF YOUR JEWELRY

10 TIPS TO TAKE CARE OF YOUR JEWELRY
Here are the 10 most important tips to keep your jewels in perfect condition. Daily use is
the main cause of wearing out jewelry. It is very important to take special care of your jewelry in order to guarantee its perfect appearance.
01. STORAGE
To avoid scratching the jewels, we recommend you to keep them in the original boxes
and avoid the contact with other jewels.
02. GENTLE CLEANING
You should clean your gold and silver jewelry with mild soap, a soft brush and warm water. After
rinsing off the soap with lots of cold water and drying the piece carefully,
your jewelry will look like new again.
Gold and silver can show signs of oxidation when they come into contact with air. This reaction
can be accentuated as a result of contact with your skin Ph. Consequently, gold may take on a
reddish tinge and silver a dark, yellowish shade. To clean your jewelry, either bring it to one of our
TOUS stores, or clean it yourself easily by using a soft chamois cloth available at TOUS stores.
03. DIAMONDS AND GEMSTONES NEED SPECIAL CARE
Avoid hitting them against hard surfaces or subjecting them to extreme temperature changes.
The diamond is indeed the hardest jewel, but it is nevertheless fragile; contrary to other gems, diamonds cannot be scratched, but they can break. Rings and bracelets with diamonds and precious
gemstones must be handled with special care, because the gems and the settings which hold
them undergo continuous, daily use. Gems present characteristics which make them unique and
extraordinary. The small variations and inclusions, the tiny traces of other minerals
which they may contain, make them exclusive.
04. KEEP ENEMIES AT BAY
Any noble metal is permanently damaged by mercury and therefore all contact with this substance
must be avoided. However, should this happen by accident, take the piece urgently to a TOUS
store so that the mercury can be removed in the shop and the damage will be minimal. Jewelry
that contain crystal and/or enamel gems is especially sensitive to chemical products.
The pearls and corals deserve extra special attention. They are of organic origin and can be easily
damaged by cosmetics, hairspray, perfume and cologne. In order to clean them,
a wet cotton cloth and a drop of mild soap will suffice.
05. WHITE GOLD
White gold of 750/000 is an alloy of fine gold, palladium andother metals.
Its real color is grey and so it is always necessary to give it a rhodium finish in order to attain its
characteristic white color. This rhodium finish which is applied to white gold
wears away with time, use and contact.
We suggest taking the piece to our store periodically so that its rhodium finish can be applied
again. This way, your white gold jewelry will always looks like new.
06. KEEP AWAY FROM WATER
It is not a good idea to get jewelry with interlaced filament leather or fur wet. In addition, we do not
suggest cleaning them with soap and water and it would be much better
to have it cleaned by professionals.
07. ELECTROFORMING. INTELLIGENT GOLD
This state of the art method for the fabrication of jewelry results in large pieces of extraordinary
quality, which do not feature any soldering. Precisely because of its size and its very smooth surface, it is very important to protect the jewelry against any accidental blows ormishandling.
TOUS is a pioneer in this advanced technology and soas a result of its innovative processes,
we advise our customers not to have these pieces repaired outside of our shops.
08. MAINTENANCE
We suggest having regular inspections made of the gem settings of your jewelry, especially rings
and bracelets, as well as re-stringing the strands of your pearl necklaces.
We have a special maintenance service set up at TOUS in order to assure that
your jewelry is always in perfect condition.
09. AVOID SELF-REPAIR
Jewelry should never be forced, twisted, snapped or tightened. If you want to make any adjustments or changes, take it to TOUS and our experts will make whatever adjustments
may be necessary at our stores
10. TOUS CERTIFICATE OF AUTHENTICITY
When you purchase a TOUS jewel, we will give you a Certificate ofAuthenticity which will certify
the legitimacy of the product. This is the guarantee of a “job” well-done which has been a vital and
permanent characteristic of TOUS since its foundation in 1920. All of the TOUS jewelry products
fulfill the requirements established by the Law on Precious Metals: Quality Gold (750/000) and
Sterling Silver (925/000).