National Conference on Patron Conference Chief Patron Conference Chair & Patron Conference Director Organizing Committee Conference Secretary Conference Convener Conference Coordinator Conference Coordinator Prof. J. Karthikeyan, Group Vice- Chairman & CEO, Sree Sastha Group of Institutions (SSGI), Chennai Prof. Dr. R. Ganesan, Chairman, National Foundation for Entrepreneurship Development (NFED), Coimbatore Prof. Dr. B. Balaji, Director, Departments of Business Administration & Computer Applications (DBA & CA), Sree Sastha Institute of Engineering & Technology (SSIET) Prof. Prof. Prof. Prof. V. Vimalnath, Faculty Member, DBA & CA, SSIET, Chennai S. Lakshmipriya, Dean (Media & Publicity), NFED, Coimbatore Dr. N. Bhuvana Devi, Faculty Member, DBA & CA, SSIET, Chennai S. Subraja, Faculty Member, DBA & CA, SSIET, Chennai Welcome Address TRANSFORMATIONAL EXCELLENCE IN ENTREPRENEURSHIP & MANAGEMENT (TEEM) Organized by DEPARTMENT OF BUSINESS ADMINISTRATION & COMPUTER APPLICATIONS [DBA & CA] SREE SASTHA INSTITUTE OF ENGINEERING & TECHNOLOGY [SSIET], CHENNAI In Association With Prof. Dr. B. Balaji, Director, DBA & CA, SSIET, Chennai NATIONAL FOUNDATION FOR ENTREPRENEURSHIP DEVELOPMENT [NFED] Inaugural Address Prof. Dr. R. Ganesan, Chairman, NFED, Coimbatore COIMBATORE On 28th March 2015 Key Note Address Prof. Dr. M. Thiyagarajan, Dean (Research), Nehru Institute of Engineering & technology, Coimbatore, Tamil Nadu Ms. Alka Pinto, Associate Vice-President (HR), SLK Software Services Pvt. Ltd., Bangalore, Karnataka Conference Jury Dr. S. Karthikeyan, Manager, Business Strategy & Planning, Idea Cellular Limited, Chennai, Tamil Nadu Conference Session Chairs & Reviewers Conference Preamble Management & Entrepreneurship are inevitable and indispensable especially in the new millennium. Competence Development & Transformation Ms. Alka Pinto, Associate Vice-President (HR), SLK Software Services Pvt. Ltd., Bangalore, Karnataka Mr. Bobby. A. Mathew, Director, Enhance Academy (India) Pvt. Ltd., Coimbatore, Tamil Nadu Women Emancipation & Entrepreneurial Dispositions Prof. T. Lavanya Kumari, Principal, Emerald’s Advanced Institute of Management Studies, Tirupati, Andhra Pradesh Dr. J. Vasanthakumari, Director, Institute for Career Development, Chennai, Tamil Nadu Academia and Corporate domains have felt the sheer necessity of inculcating entrepreneurship development and training as a core area to invigorate human resources to become competitive and sustainable. Business Development & Strategic Execution Prof. Dr. M. M. Sulphey, Professor & Dean, TKM Institute of Management, Kollam, Kerala Prof. Dr. R. Jayam, Professor & Deputy Head, Faculty of Management Studies, Dr. MGR Educational & Research Institute, Chennai Moreover, entrepreneurship is one such discipline, which congregates all the disciplines such as Sciences, Engineering, Arts and Management in its fold. Marketing & Operational Experimentation Prof. R. Rajan, Chief Technology Officer, Cura Healthcare Pvt. Ltd., Chennai, Tamil Nadu Prof. Mohan Narayanan, CEO & Director, Kubos Biz Pvt. Ltd., Chennai, Tamil Nadu Technology Innovation & Analytics Prof. Dr. M. Umadevi, Professor, Department of Electronics & Communication Engineering, Priyadarshini Engineering College, Vaniyambadi, Tamil Nadu Prof. Dr. S. Ravichandran, Chief Scientist & CEO, Knowledge Partners Technologies Pvt. Ltd., Chennai Behavioural Economics & Financial Markets Prof. Dr. L. Rathakrishnan, Professor & Head, Department of Rural Industries Management, Gandhigram Rural University, Dindigul, Tamil Nadu Asso. Prof. Dr. S. Poornima, Associate Professor, Department of Business Administration, PSGR Krishnammal College for Women, Coimbatore, Tamil Nadu All correspondence including submission of papers should be addressed to: Prof. Dr. R .GANESAN Chairman (NFED) & Conference Chair (TEEM) National Foundation for Entrepreneurship Development [NFED] #12 / 26, Vijayalakshmi Layout, 1st Street, Ganesh Nagar, Ganapathy, Coimbatore – 641 006. Tamil Nadu Email: [email protected] Phone: +91-9500046890 / 044-26811065 / +91-7708647015 Websites: www.sreesasthamba.in / www.ijambu.in / www.nfedindia.org It has gained utmost prominence and has significant presence in inter-disciplinary areas. However, constant innovations and interventions in different disciplines have propelled the need for entrepreneurship to rejuvenate and reinvent itself in various avatars and concomitant practices. The National Conference on Transformational Excellence in Entrepreneurship & Management (TEEM) stems from such needs. It shall foster the promulgation of a wide spectrum of research and best practices for facilitating socioeconomic sustenance. About SSIET Sree Sastha Institute of Engineering and Technology (SSIET), established in 1999 and located on the Chennai-Bangalore Highway at Chembarambakkam, Chennai, fosters quality education and holistic development of students from diverse backgrounds. SSIET has a vision of "developing a technological institution of excellence having multidisciplinary, multi-facility campus in this part of the globe, providing the right ambience & environment to create engineers and technocrats who serve the needs & demands of society". Department of Business Administration & Computer Applications (DBA & CA) has an enviable ambience with emphasis on value-addition, intellectual stimulation, hands-on corporate experience and entrepreneurial and leadership dispositions besides academic brilliance. About NFED National Foundation for Entrepreneurship Development (NFED) is a nongovernmental organization established in 2003 as a virtual organization in Chennai and registered as a Trust in 2013 at Coimbatore in pursuance to create socio-economic sustenance through entrepreneurship development. NFED believes that Entrepreneurship Development & Enterprising Skills are the sheer necessity for a developing nation like India. It intends to serve under a global perspective to bring in prosperity by and large to foster entrepreneurial progression amongst all communities in general and women in particular. NFED believes that entrepreneurship development is possible with a medium of Enterprising Awareness Creation (EAC) and Entrepreneurship Opportunity Guidance (EOG), which endeavour to identify and shape the individual as a potentially viable source through inculcation of adequate prerequisites to become enterprising. It focuses on Awareness, Training and Research in the functional areas of Entrepreneurship Development. Conference Niche The conference will focus on transformational excellence in entrepreneurship and management comprising six eye-opening tracks that will foster delegates and open the doors for further information dissemination, research and wisdom. Registration Charges Entrepreneurs / Incubators Rs. 2200/Consultants/ Practitioners Rs. 2000/Govt. / Corporate Representatives Rs.1800/Academicians / Part-Time Research Scholars (Including Faculties) / Researchers Rs.1600/Students / Full Time Research Scholars (PhD / M. Phil) Rs. 750/Early Bird Registration @ 20% Discount Registration fee covers only conference fee and conference kit (including abstract in CD-ROM). Boarding and lodging requisitions to be made in advance and Hotel charges to be paid extra as applicable. Payment Payments should be made through NEFT Transfer / Remittance to Indian Overseas Bank (IOB) Ac/No: 170901000009779 IFS Code: IOBA0001709 / Demand Draft in Favour of National Foundation for Entrepreneurship Development payable at Coimbatore. Awards Best papers are awarded in each session. The award will carry a certificate of merit & memento Conference Venue SSIET Campus, Chennai Publication Target Groups Entrepreneurs & Incubators Consultants & Practitioners Govt. / Corporate Representatives Academicians & Part-Time Scholars Students & Full-Time Scholars Call for Papers We invite original research articles (empirical / conceptual), case studies (realistic) in accordance with the Tracks indicated in core and other inter-disciplinary areas of interest(s). Submission of Abstract In the first instance, everyone who wishes to submit their work to the conference, are required to submit an abstract to the conference email describing the proposed research paper (empirical, conceptual or case studies). Guidelines for submission of Full Paper All participants intending to present papers will get intimation through email informing them about the abstract acceptance and shall be requested for full submission of proposed research paper and case studies. Main submission guidelines are: Papers must not exceed 6000 words (2000 words for working papers) typed in single line spacing, including abstract, figures, references and appendices (including author(s) affiliation(s) and should be not more than 25 pages in length. It should be neatly typed in Times New Roman font size 10 pt. All the captions and sub-captions must be in font size 14 & 12. Abstract in italics, font size10pt, not exceeding 300 words with maximum three keywords. References should follow the APA Referencing Style, which means that primary references in the text should be in the format (Balaji, 2014) and should then be listed at the end of the paper as per the following examples: Ganesan, R. (2013). Psychosocial and psycho-entrepreneurial Predictors – An Exploratory study on Indian Entrepreneurs, Women Studies – An Interdisciplinary Journal 42:2, pp.163192. Balaji, B. & Deblina Saha (2012). Social Cognitive Neuroscience, Marketing Persuasion and Customer Relations, Social and Behavioural Sciences (Elseiver), 65: pp.1033-1039. Author (s) shall send their papers in the prescribed format in .doc (MS-Word) format through email to the conference chair. Detailed information on Submission guidelines is available at www.bonfring.org Acknowledgement for Abstract submission will be sent from the Conference secretariat. Result of abstract review will be communicated within 10 working days. CONFERENCE THEMES & SUB THEMES Track 1: Competence Development & Transformation Global Leadership & Cross Cultural Management Management of Millennials, Workforce and Generational diversity HR Offshoring and Repatriation Bringing back Women to Work Online Collaborative Learning and Virtual HRM Behavioral Interventions & Dispositions Emotional, Social & Cognitive Intelligence Edupreneurship – Training, Research & Development Entrepreneurship Policy, Models and Leadership Entrepreneurship Education Perspectives Rural / Social / Women Entrepreneurship Gender Sensitivity, Women Empowerment SHGs & Role of Micro Enterprise Development Blue Ocean Strategies and other Contemporary Perspectives Fortune at the Bottom of the Pyramid World-class Management and Service Competitiveness Environmental Sensitivity and Sustainable Development Strategic Innovation and Creative Competitive Advantage Corporate and e-governance Digital & Social Media Marketing Services Marketing and Management Marketing Ethics and Consumer Behaviour Retail Marketing and Non-store Retailing Neuromarketing and other recent trends Channel Development and Promotion Strategies E- Business (ERP, CRM, E-Learning, BPR) Intellectual Property & Knowledge Management Innovations in Medipreneurship & Health Care Industries Technology Entrepreneurship Technologies in the new Millennium (Nano, Bio, ICT) Big Data Analytics, Mining and Warehousing Behavioural Finance & Impacts Costing, Financial Perspectives & Derivatives Crowd Funding Corporate Finance and Growth Emerging Paradigms in Indian Economy Economic Variables, Policy Issues & Business Environment Green Finance IFRS/International Accounting Standards Track 2: Women Emancipation & Entrepreneurial Dispositions Track 3: Business Development & Strategic Execution Track 4: Marketing & Operational Experimentation Track 5: Technology Innovation & Analytics Track 6: Behavioural Economics & Financial Markets Abstracts of all accepted papers will be published in CDRom as a part of conference proceedings, which shall be issued to all participants. Few selected papers will be considered for publication in ISSN Journal & refereed editorial volume (s) with ISBN & Indexed (Google Scholar, CrossRef, DOCSTOC, Index Copernicus, CiteUlike, CiteSeerx, Research Bible, Scribd & Bonfring Digital Library) by Bonfring Publishers, Coimbatore, Tamil Nadu Important Dates Abstract & Full Paper Submission 18th February 2015 Early Bird Regn. 10th February 2015 Full Paper Acceptance 25th February 2015 Full Paper Registration Deadline 28th February 2015 Conference Date 28th March 2015 Plagiarism shall not be entertained. Please proofread thoroughly before submission.
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