MEGAPLAST
MEGAPUMPS
Im Oberdorf 29
78052 VS-Pfaffenweiler
Germany
611 Industrial Way West
Eatontown, NJ 07724
USA
www.MEGA-AIRLESS.com
GUTHY-RENKER SELECTS MEGA AIRLESS FOR NEW MEANINGFUL BEAUTY®
ANTI-AGING SKIN CREME
EATONTOWN, NJ — January 00, 2012 — Guthy-Renker, one of the largest and
most respected direct sales companies in the world, has again selected a
Mega Airless’ neutral and airless dispensing solution, this time for its Meaningful
Beauty® Cindy Crawford Crème Serum.
This latest assignment, which uses Mega Airless Micro pumps (15ml and 30ml),
builds upon the Mega – Guthy-Renker relationship. Further, it underscores
industry-wide acceleration in usage of “premium-style” true airless packaging
in the mass and masstige categories.
As with the entire Mega Airless line, the Micro series offers sleek and sculpted
high-performance. These are precision, German-engineered dispensers that
provide the end-user with optimal functionality, ergonomics and eye-appeal.
Every piece is vacuum-tested inline and delivers precision dosing, quickpriming 360-degree operation – with no drips, clogs, drying or product
contamination. Mega’s all-plastic design, with no elastomers or metal in
contact with the bulk, results in complete neutrality for today’s formulations.
Further, customers benefit from an easy-to-fill design, with a wide container
opening that permits the filling head to dive deep and ensure a smooth and
effective fill, according to Harry Blacklock, National Sales and Marketing
Director, Mega Airless.
In addition, Mega Airless’ mix-and-match product family allows customers to
customize their dispensing solutions and deliver superior return on investment.
“We deliver performance, precision and protection in our innovative airless
packaging solutions, which build brands and help sell products,” said
Blacklock. “Our 25 years of airless experience and 30 patents represent value
and performance for our customers -- and a quality end-user experience for
consumers. In addition, our R&D capabilities, state-of-the-art production sites
and global assistance and operational systems help ensure customer success
of our clients.”
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Mega Airless handled all decoration for the product, including custom purple
vacuum metalized pump and overcap, with two-pass silk-screening,
Blacklock added.
Guthy-Renker, with distribution in 61 countries, has developed dozens of wellloved, high quality and innovative products in the beauty, skincare and
wellness categories, since its founding in 1988. The new Meaningful Beauty®
product is a popularly-priced Guthy-Renker formulation that includes an
“advanced antioxidant complex” created to fight aging. This, according to
Blacklock, is an increasingly important consumer product direction, given
worldwide population aging and holds much promise for true airless solutions
such as those crafted by Mega Airless.
ABOUT MEGA AIRLESS DISPENSING SOLUTIONS
The company’s all-plastic airless dispensers are designed to protect today’s
advanced formulations and natural products for facial and skin care and are
engineered for full recyclability in conformation with EcoCert, NaTru, Oko-Test
and other international labels – increasingly important in many countries
throughout the world.
All MEGA AIRLESS dispensers are equipped with the company’s exclusive airless
pump that offers unsurpassed neutrality, precise and consistent dosage,
optimal product recovery and convenient 360-degree operation. They are
designed to handle a wide range of viscosities, including the most
demanding new formulations used in today’s creams, gels, lotions and pastes.
The 100 percent plastic airless dispensers are made in one location (mould
manufacturing, injection moulding, assembly, decoration), which eliminates
complex supply chains and reduces the CO2 impact. In addition, continuous
MEGA AIRLESS investment in state-of-the-art equipment delivers economic and
environmental efficiencies.
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Contact:
Martin Kleinman, PR consultant: +1-347-843-0512
[email protected]
www.mega-airless.com
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