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PRSSA 2015 Leadership Rally
Chaparral Suites – Scottsdale, Arizona
FINAL AGENDA
Friday, May 29
7–9 p.m. .................................Welcome Reception Meet and Greet ...................................Mohave
Registration and Check In (light meal will be served)
Saturday, May 30
9:15–9:30 a.m. ......................Check In............................................................................ West Foyer
9:30–10:30 a.m.....................Keynote Presentation......................................................... Hacienda
Julia Hood, executive vice president of marketing brands,
Haymarket Media
10:30–10:45 a.m. .................Break
10:45–11:45 a.m. .................Interactive Workshop ......................................................... Hacienda
Just Plan It: Strategic Planning for Chapter Success
Heather Harder, immediate past president, PRSSA National
Committee
11:45 -12:45 .........................Discussions among Small, Mid-size and Large Chapters
Small Chapters (less than 25 members) ............................. Paloma I
Mid-Size Chapters (26—75 members) ................................. Paloma II
Large Chapters (more than 76 members).......................... Paloma III
12:45–1 p.m. .........................Best Practices Sharing ......................................................... Hacienda
1–2 p.m. .................................Luncheon...............................................................................Mohave
Save Time. Lead Better: Team Management and Delegation… ........................................ Hacienda
Don K. Egle, MBA, ABC, APR, PRSSA national professional adviser
Because They’re Worth it: Member Communications......................................................... Paloma I
Tina McCorkindale, Ph.D., APR, PRSSA national faculty adviser
2:15–3:15 p.m. ......................Rotating Breakout Sessions
Last Names A–O
Last Names P –Z
Hacienda
Paloma I
3:30–4:30 p.m. ......................Rotating Breakout Sessions
Last Names A–O
Last Names P –Z
Paloma I
Hacienda
4:30 p.m. ...............................Dinner on Your Own/Free Evening
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PRSSA 2015 Leadership Rally
Chaparral Suites – Scottsdale, Arizona
FINAL AGENDA
Sunday May, 31
8:45–9:30 a.m. ......................Welcome and PRSSA Report .............................................. Hacienda
9:30–10 a.m. .........................PRSSA 2015 National Conference Presentation .............. Hacienda
National Conference Committee
10–10:30 a.m. .......................Introduction to PRSA ......................................................... Hacienda
Bonnie Upright, APR, PRSA board liaison
10:30–10:45 a.m. .................Break
10:45–11:45 a.m. .................Intel-ligence Inside: Preparing to Lead .............................. Hacienda
Don K. Egle, MBA, ABC, APR, PRSSA national professional adviser
Tina McCorkindale, Ph.D., APR, PRSSA national faculty adviser
11:45 a.m.–12:30 p.m. .........Concluding Remarks .......................................................... Hacienda
12:30–1:45 p.m.....................Luncheon.................................................................................... Kiva
Note: The Chaparral Suites Resort offers complimentary made-to-order breakfast for guests
each morning. All attendees are required to stay through the close of events on Sunday. Please
plan travel arrangements accordingly.