QAL Corporate Affairs Coordinator - May 15

Queensland Airports Limited
Position Description
Position Title:
Corporate Affairs Coordinator
Location:
QAL
Department:
Corporate Affairs
Reports to:
Manager Corporate Affairs
Reporting to this position:
N/A
Employment Status:
________________________________________________________________________
Position Purpose:
To work within the Corporate Affairs team to coordinate and manage internal and external
communication activities, including media, public relations, sponsorship and community
consultation across the QAL Group.
Qualifications, Knowledge and Skill Requirements
The role is suited to an entry level graduate. The preferred candidate should have a
maximum of 3 years work experience in a similar role with a desire to progress within the
tourism and/or aviation industries. An ability to work autonomously and actively participate
in discussions regarding proactive public relations strategies is also required. In addition,
enthusiasm to take on challenging tasks, good time management, willingness to work
flexible hours, meet deadlines and grow within the role are essential elements to achieve
success.
Essential:
 Bachelor degree in Communications/Public relations and/or journalism
 High level of social media knowledge
 Strong verbal and written communication skills
 Maximum 3 years’ experience in public relations role
 Competent use of Microsoft Office programs including Microsoft Word, Excel and Power
Point is essential
 Personal presentation skills
 Highly organised with the ability to problem solve and work independently when
required
 Excellent time management
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Willingness to work flexible hours when required
Desirable:
 Self-motivated with a strong desire to achieve
 Ability to deliver projects on-time
 Ability to work in a team environment
 Strong analytical skills
 Basic understanding of aviation industry
Key stakeholders:
Internal:
Staff at all levels and QAL Board
External:
Media, community, all levels of government, industry bodies, tourism
organisations, on-airport stakeholders, advertising and creative agencies and
sponsorship partners.
Key Result Areas:
1. Media
2. Internal communications
3. External communications
4. Community consultation
5. Sponsorship
6. Crisis communication
7. Sponsorship
8. Administration
9. Team Participation, Quality and WH&S
Duties and Responsibilities
Under the direction of the Manager Corporate Affairs, the Corporate Affairs Coordinator will
be responsible for the following areas:
1. Media
 Prepare and distribute media releases
 Preparation and distribution of daily media clippings to management and board as
requested
 Plan a proactive media and PR annual plan, updated regularly through each Airport
 Manage social media activity across all QAL Group social media channels
 Coordinate media activities and enquiries as requested by the Manager Corporate
Affairs
 Assist with emergency media activities as requested
 Coordinate the timely distribution of media stories to QAL Board and senior staff,
including monitoring of news media and industry publications.
 Provide for an escort for media at QAL Airports (particularly Gold Coast) whenever
possible; and coordinate media escorts for other ports through local staff
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General copy writing
Monitor and ensure adherence by staff to QAL’s Media Policy and Procedures
Work with BDM staff to plan and leverage PR activities around marketing initiatives
and campaigns
2. Internal communication
 Manage the timely production and appropriate distribution of the monthly staff
newsletter
 Manage the timely updates of QAL staff intranet site
 Source stories and assist in preparing newsletters, staff updates, the annual report,
and other communication activities as required
 Manage the implementation and coordination of the QAL “staff lunchboxes” as part
of our internal communication strategy
 Provide relevant information for the monthly board report (including media analysis
and future PR activity)
 Assist in the production of other relevant internal communication tools
3. External communication
 Monitor the corporate material and undertake relevant corporate updates to the
QAL Group websites
 Coordinate key external stakeholder briefings (government, media) including
presentation requirements
 Maintain effective communication with airline and relevant tourism industry PR
representatives
 Provide editorial for QAL and associated airport publications (eg airport magazines,
newsletters, etc.)
 Assist in the preparation of the QAL annual report
4. Community consultation
 Manage the community consultation requirements of QAL and our associated
airports
 Ensure the legislative community consultation aspects of the Airports Act are
actioned in a timely fashion and in accordance with the legislation
 Attend ANACC (Aviation Noise Abatement Consultative Committee) and CACG
(Community Aviation Consultation Group) meetings (when required on behalf of the
Manager Corporate Affairs) and report back on any issues raised
 Attend community events and presentations as required
 Manage the community consultation activities for key projects
5.
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Sponsorship
Coordinate sponsorship activities as requested by the Manager Corporate Affairs
Attend sponsorship events as required (including those outside work hours)
Work with the Manager Corporate Affairs and BDM staff to effectively leverage
sponsorship activities and create effective marketing and leveraging campaigns
Provide a post-event analysis of media coverage obtained
Manage specific sponsorship packages as required under the direction of Manager
Corporate Affairs
Develop and manage project budgets for leveraging activity
6. Administration
 Ensure QAL databases of key stakeholders (government, media and industry) remain
updated and correct
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Provide ‘data custodian’ role for Corporate Affairs SharePoint site to ensure records
are kept and managed appropriately
Process Finance One requirements (purchase orders) in timely fashion and within
budget
General administration as required, including preparation of Microsoft PowerPoint
presentations
7. Other
 Management and coordination of QAL events (including launches, media events,
official openings, etc.) including liaison with QAL BDM department to ensure high
standard of delivery
 Represent the organisation in a professional manner at all times
 Inject the “QAL Way” into everything we do
 Participate in some out of hours or on-call work as required due to nature of this
role
9.
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Team Participation, Quality and WH&S
A pro-active, positive involvement as part of the Corporate Affairs department
Ensure all relevant legislation, policies and procedures are adhered to
Identify any WH&S issues and report using appropriate procedure
Provide quality internal and external customer service
Work in a harmonious and co-operative manner with other team members to
achieve the aims of the team
Personal Attributes and Capabilities:
Responsibility and accountability – Responsible and accountable for own and direct staff
practices and standards, able to work with general supervision and strong attention to detail
Achievement orientation – Committed to achieving company, team and personal objectives
Flexibility – Able to adapt to and work effectively within a variety of situations and
understanding and appreciating different and opposing perspectives
Communication – Understand and respond appropriately in a constructive and professional
manner
Teamwork – Encourage and participate in a positive teamwork environment
Developing self– Willing to participate in training and development
Integrity – Respectful, courteous and cooperative relationships established and maintained
with all staff, stakeholders and internal and external customers
Confidentiality – Confidentiality of information maintained regarding QAL and staff
Stress resistance – Perform consistently during peak times and when under pressure
Professional management – Professionally manage oneself and be accountable for the
professional application of duties
Organisational Values
The employee is expected to demonstrate behaviour which is aligned to our core values:
Customer Service
We recognise that our customers are key to our business and we promote an atmosphere
where we can work together to satisfy our customers’ expectations. We participate in and
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promote a customer-centred culture that emphasises outstanding service at every level of our
organisation.
Teamwork
The employee will engage in and champion a culture where employees work together and are
committed and responsible. We are loyal to each other, support each other’s efforts and care
for our fellow employees, both personally and professionally. QAL creates value by working
within and across our business units. We acknowledge that the best solutions come from
sharing ideas knowledge and skills.
Passion & Enthusiasm
Passion and enthusiasm underpins our organisation. We embrace and meet challenges with
a positive attitude showing pride, enthusiasm and dedication in everything we do. We are
committed to providing high quality service and are creative in delivering value to our
stakeholders by anticipating change and capitalising on opportunities.
Respect
QAL employees treat each other with respect at all times. We value our colleagues, encourage
development and reward good performance. Interaction with our team members, customers
and stakeholders is approached with the highest degree of dignity, equality, trust and
sensitivity. At QAL, we appreciate the importance of diversity and value all individuals and
their contributions.
Professionalism
We are committed to proficiency, reliability, and excellence in all aspects of our conduct and
performance. We are accountable for our actions and to our communities, stakeholders and
one another. We embrace ethical standards by exhibiting a courteous, conscientious, well
presented business-like manner.
Integrity
We are all personally accountable for the highest standards of behaviour, including openness,
honesty and fairness in all aspects of our work. We abide by our word and fulfil our
commitments as responsible citizens and employees. We are principled and prudent in the
way we manage ourselves and the business.
Performance Measurement
KRAs
Media & PR activity
Communications
Community
consultation
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Measurement method
Effective management of QAL Group social media
Effective management of QAL website
Proactive media and PR plan in place
Type and frequency of QAL driven media
Interaction with other QAL Group staff to value-add
their local activity
Support for media enquiry and timely response
Daily media report management
Annual communications audit
Feedback from stakeholders (including internal)
Timely production of communication material
%
25%
Feedback from stakeholders
Complaints
15%
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45%
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Sponsorship
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Administration
3. Team
participation
Quality and
WH&S
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Coordination of projects involving community
consultation
Assist in managing sponsorship portfolio across the
QAL Group
Event feedback
Post event review of QAL ROI
Leverage activities undertaken
Event attendance
PR plan activation
Timely response to customer queries
Invoice processing
Maintain QAL media and stakeholder database
Compliance to relevant statutory regulations and
airport policies and guidelines monitored
All compliance requirements (e.g. legislative, policies,
procedures) adhered to
WH&S issues identified and reported
Quality internal and external customer services
provided
Total
10%
5%
Ongoing
100%
ACKNOWLEDGMENT
I acknowledge that I have read and understood the key result areas described in this Position
Description and agree to carry out my duties and responsibilities to the best of my ability. I
also understand that at times I may be required to undertake other duties relevant to the
position that are not listed in this statement. I acknowledge my employer’s right to alter this
Position Description from time to time.
Name: ………………………………………………
Signed: ………………………………………………
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Date: ….../..…./…...
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