1. style and fashion
2. jewelry

NAME
C DT
Consultant
Development
Training
TLU
Traci Lynn Fashi
Consultant Development Training
Consultant Development Training
WECOME TO CONSULTANT DEVELOPMENT TRAINING!
RESOURCE GUIDE:
The very fact that you have taken time from your busy schedule to take part
in this business training experience means that you will most likely become
a very successful Business Partner in Traci Lynn Fashion Jewelry. We’re glad
you are here, and hope you relax and enjoy this great learning experience!
3 mandatory training classes within first 90 days
Consultant Development Training (Part 1 and 2)
Jewelry Care
Policies and Procedures
90-day Checklist - (Contact your sponsor for review)
About Traci Lynn Fashion Jewelry :
1. Founded in 1989
FAQ's
2. Direct Sales Party Planning Company
Where do I find my consultant ID #: receipt for jewelry with your Kit?
3. Member of the Direct Selling Association (DSA)
What is my password: last 4 digits of SS# or your mailing zip code
4. Re-invented our business model and became a Direct Sales Company
in 2006
If I don’t have a replicated website – how do I place my orders on-line?
www.tracilynnjewelry.com
Log in with your Consultant ID# and Password
5. Nationally syndicated brand
Under ORDERS tab choose NEW ORDER
6. Household name
7. Debt free and solvent
Order Business cards: www.tracilynntools.com
Vendor for Tablecloth: www.TownandCountryprinting.com
WHAT TYPE OF CONSULTANT ARE YOU?
Casual Consultant:
Seasonal ________________________
Consistent Consultant:
2-4 shows per month _______________
Business Builder:
Building an organization _____________
Link for Approved Vendor Calendar https://www.google.com/calendar/render?tab=mc&pli=1&gsessionid=OV5Vg4cYt
0nO8adr6ONpEg
Link for Vendor Approval Request Form - http://www.tfaforms.com/237308
Traci Lynn wants you to be the type of Consultant that's right for you and
work at the pace that's best for you!
Where to find Training Schedule: back office under CONSULTANT TOOLS tab
Traci Lynn Fashion Jewelry, INC
Traci Lynn Fashion Jewelry, INC
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Consultant Development Training
WHY DID YOU DECIDE TO BECOME A TRACI LYNN
FASHION JEWELRY CONSULTANT?
What are your goals?
Commit to taking 3 actions this week –
1. Make 2 contacts from my contact list each day
2. Practice my key phrase or conversation starters
3. Finish my 30 second commercial and try it 12 times in two days
3 Incentives developed for New Traci Lynn Partners:
 QUICK START
4 PILLARS OF SUCCESS
1. Our Selling System – The Traci Lynn Success Formula
 QUICK START PLUS
2. Wealth Plan or Career Path – Compensation Plan (Uni-level Plan
with a Multi-Level Marketing Compensation Structure)
 TRAILBLAZER
3. Training and Mentoring – Conference Calls, Webinars, On-site
Training, Team Calls, National Teleconferences, Super Saturday Events
and Specialized Training, Local Business Opportunity Events Mentoring by Your Sponsor and Up-line Leaders
4. Personal Growth – Traci Lynn has been described as a personal
development business disguised as a jewelry company – Become and
Remain: Coachable, Teachable, Trainable and Lead-able – Invest in
Motivational Material: i.e. Books, Audio, Personal Development
Courses, etc.
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The Traci Lynn Success Formula is:
Consultant Development Training
2+2+2
There are SIX SKILLS OF THE SELLING CYCLE – Work on
setting yourself up for success by learning all 6 and mastering them .
The Six Skills of the Selling Cycle are as follows:
 Hold 2 shows weekly.
PROSPECT
ING
 Book 2 shows from every show you hold.
 Invite 2 people to join Traci Lynn Jewelry weekly.
RECRUITING
BOOKING
Cash Flow Formula (CFF):
HOSTESS
FOLLOWUP
Home Shows average $300-500 on the low end:
The way to track your sales and reinvest to keep your business growing and
profitable is outlined below using the Traci Lynn Success Formula:
Hold 2 shows weekly with average $500 per show = $1,000 gross sales per
week
COACHING
THE
SHOW
1. Prospecting (for home shows and for new team partners)
2. Booking (home shows)
3. Hostess Coaching
Your gross sales for a month = $4,000 ($1,000 x 4 weeks in a month)
4. The Show
Your potential profit = $2,000.00 ($4,000 x 50% = $2,000)
5. Follow-up
6. Recruiting
Numerical Example Below*:
Develop a Contact List - you can extend the list previously developed under Home Shows or
develop a new Prospect List
$500 (Gross Sales from your show)
$250 (Reinvestment to purchase jewelry for next show)
$250 (Profit)
-$55
(Cost of doing business-postcards, gas, free jewelry for hostess, etc.)
ROLE PLAY
$195 (Net Profit)
*. This is an example only. This does not guarantee any individual’s results. Each Independent Consultant’s results are in direct proportion to
his/her efforts.
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THEIR
NEED:
Consultant Development Training
TRACI LYNN
BENEFIT
Key phrase to open conversation: __________________________________________________
HOMESHOWS – are the LIFELINE of our business
(without Home Shows you are OUT of Business!)
(repeat 2 times)
 There’s No Show like a Home Show!
Examples:
Those who you know need this business:
If I showed you, more importantly helped you make $300-$2,000 a
month,would you be interested in hearing about my business?
 There’s No Business like SHOW Business!
Those you want to sell jewelry to:
I see you like Jewelry - I have something that may compliment your
style.
 Home Shows – are 2 hours in length
 Hold 2 Shows per week – Theme Show, Catalog Show, Vending event,
Personal Shopping
Those you want to host a home show:
Do you like to have fun? Would you like to earn a FREE shopping
spree?
 Make sure you are engaged in some form of income generating activity for
your business.
The Traci Lynn Prospecting Technique is as easy as 1-2-3:
1. Identify a _______________ or a _________________
2. Identify a Traci Lynn _________________ that satisfies it.
3. Be prepared with a _______________ to open the __________________
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Develop Your Contact List –Who do you know?
Friends and Family
1. ____________________________
2. ____________________________
3. ____________________________
4. ____________________________
5. ____________________________
6. ____________________________
7. ____________________________
8. ____________________________
9. ____________________________
10. ____________________________
People you come in contact with
regularly:
Hair salon, dry cleaners etc.
Neighbors
1. ____________________________
2. ____________________________
3. ____________________________
4. ____________________________
5. ____________________________
6. ____________________________
7. ____________________________
8. ____________________________
9. ____________________________
10. ____________________________
Social Groups & Membership Groups
 Cell Phone
 Jewelry
 Comfortable Shoes and A Smile
Prospecting is all about matching a need to a desire
NEED/DESIRE
TRACI LYNN JEWELRY BENEFIT
1. Wants lots of jewelry
2. Needs an excuse to get together with friends
3. Wants to help a friend by booking a show
4. Would like the Hostess Thank You gift
5. Needs a unique way to entertain
6. Wants to introduce something “new” to F&F
7. Hates to shop at the mall
8. Wants personal service
9. Doesn’t have money for accessories.
1. ____________________________
1. ____________________________
2. ____________________________
2. ____________________________
3. ____________________________
3. ____________________________
4. ____________________________
4. ____________________________
NAME:
PHONE:
5. ____________________________
5. ____________________________
6. ____________________________
EMAIL:
ADDRESS:
6. ____________________________
7. ____________________________
7. ____________________________
THEIR
NEED:
TRACI LYNN
BENEFIT
8. ____________________________
8. ____________________________
9. ____________________________
9. ____________________________
NAME:
PHONE:
10. ____________________________
10. ____________________________
EMAIL:
ADDRESS:
THEIR
NEED:
TRACI LYNN
BENEFIT
NAME:
PHONE:
EMAIL:
ADDRESS:
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List 3 people you know who NEED this business opportunity:
Identify a need and note the Traci Lynn benefit along with the following:
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PROSPECTING
Prospecting opens the door to your business.
Friends from School and College
Everyone is tuned to the same radio station ___________
1. ____________________________
Because you believe in your business convey it with confidence
2. ____________________________
3. ____________________________
4. ____________________________
Social Sites (Facebook, LinkedIn, Twitter, etc.)
5. ____________________________
What to say – recommended script
(pull script from page 6)
Commercial should satisfy 3 main points: 30-seconds
1. Who we are..
2. What we do ..
6. ____________________________
1. ____________________________
7. ____________________________
2. ____________________________
8. ____________________________
3. ____________________________
9. ____________________________
4. ____________________________
10. ____________________________
5. ____________________________
3. Close with Your goal or Lead them to ask more questions
6. ____________________________
Holiday Card List
Most successes come when you can develop 3 questions that almost always
warrant a “YES” response.
1. ____________________________
Examples may be similar to these:
1. Do you keep your income options open?
2. If I could show you how to make an additional $300-$500 a week, part-time,
would you be interested in hearing about my business?
(Tell them about recorded resources and the “Live” National Business Opportunity
Teleconference)
3. When will you be available to listen to this call? Will you promise to take 10
minutes to simply listen to the information?
2. ____________________________
3. ____________________________
7. ____________________________
8. ____________________________
9. ____________________________
10. ____________________________
4. ____________________________
5. ____________________________
6. ____________________________
7. ____________________________
8. ____________________________
9. ____________________________
10. ____________________________
TOOLS FOR PROSPECTING – BE LOCKED AND LOADED
 Wear your Traci Lynn T-Shirt – Why?
 Business Cards
 Catalogs
 Business Builder Tear Pad
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17. VENDOR QUESTION | What is the proper procedure for gaining approval for vending
events?
What to Say:
FIRST BE EXCITED!!!!
Now that you know who you’re going to call, let’s talk about What you are going to say. Below
is a recommended script to follow. Because your initial contact is so important, we strongly
recommend a personal phone call. There’s absolutely no substitute for the excitement in your
voice! Don’t hesitate to practice in front of a mirror and remember to smile!
HOSTESS COACHING:
Benefits of Hostess Coaching
*Increase attendance
Recommended phone script:
*Increase sales
“Hi (name), this is (your name). I am just calling to let you know about a fantastic new company
I’m working with called Traci Lynn Jewelry. We sell fabulous fashion jewelry. There are over
100 styles to choose from – contemporary to classic including designer inspired styles. There’s
something for everyone.
*Increase bookings
In order to get my business off to a great start, I’m asking some of my closest
(friends/family/etc.) to help me out and to Host a show for me. All you need to do is select a
date, Invite your guest and I’ll do the rest!!
Plus as my Hostess, you’ll enjoy some terrific savings and even earn some fantastic FREE pieces
of your choice. My Hostesses average over 90 dollars in free jewelry.
That sounds good, doesn’t it?
Which date works best for you? I’ve got Saturday the 10 th and Thursday the 15th (insert your
dates) open.”
Hostess Coaching is a Four-Step Process:
See Home Show Video and Hostess Coaching Checklist in your back office for
further details
This of course is just a guide. Practice the script to deliver it with confidence using your own
personality – make it your own
Our Hostess Plan is the Secret to Booking Home Shows
Three Ways to Book Home Shows
1. By Prospecting – use your contact list
2. As I “Live” my life – carry your business with you; wear your jewelry daily
3. At Home Shows – interact and engage guests, establish yourself as one of the gang, and
build rapport
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HOSTESS PLAN QUIZ:
FACT: 78% of direct sales revenue comes from Home Shows
(finding by Beth Jones-Schall of Spirit of Success, Inc.)
1. Is there really a Traci Lynn?
2. How many shows can a Consultant hold?
3. Where should the refreshments be located during the show?
IF SHOWS ARE OUR DESTINATION, THEN BOOKINGS ARE OUR
ROADMAP TO SUCCESS.
4. What should the hostess wear to her show?
5. Where should the Consultant’s checkout be located?
Without them, you’re out of business. When a
Hostess agrees to open her home to Traci Lynn
Jewelry, your adventure really begins. She becomes
your partner and when she succeeds, you do too!!!
6. Who should the hostess call one to three nights before the show?
7. When conducting a home show, who is your partner?
8. What does the average hostess earn?
9. What do hostesses get when someone books a show from their show?
10. Do hostesses still get $25 in free jewelry when a friend books an office show or
fundraiser?
What Traci Lynn benefits can I share at a show to find new hostesses?
 Free jewelry (have guests create a wish list)
 50% off jewelry incentive
11. Can hostesses pick an expensive piece of jewelry for their half-price item?
 Free hostess gift
12. What do I do if the hostess doesn’t want the Hostess Thank You gift?
 Hostess exclusive gifts
13. If a hostess has a show that is over the $1,000 that is listed on the Hostess Earning Chart,
how much credit does she get?
14. Can a hostess “buy” herself up to the next level?
15. What if someone only has a $100 show?
16. What happens if someone gets the 50% off booking credit when they book their show
and then they cancel or don’t hold the show?
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SETTING GOALS:
The dictionary says that a goal is “the purpose toward which an endeavor is directed: an
objective.” As you begin your Traci Lynn Fashion Jewelry Business, you’ll probably hear a lot
about goals. Everyone has experience setting and achieving goals. From childhood to adulthood,
goals are a daily part of life. Take a few moments now to think about what your goals are for
Traci Lynn Business.
Setting a goal is the easy part. Determining the steps to make it a reality requires a bit more
effort. Again, that’s where your Sponsor/Upline Leader can help. She’s eager to listen to your
dreams and then help you develop a plan to make them achievable.
Set SMART Goals
S - Strategic
M - Measurable
A - Attainable
R - Realistic
T – Time-bound
Let's Dream a little:
What would you do with:
An Extra $200 each month: ______________________________
An Extra $500 each month: ______________________________
An Extra $1000 each month: _____________________________
Now with that in mind, answer the following:
My Traci Lynn Business monthly earnings/profit goal is: $______________
With Home Shows averaging $500 in sales, most Traci Lynn Consultants have the
opportunity to earn $250 or more each and every time they work!
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