1. No category

Before&After BAmagazine.com
®
How to design
Big signs
i U X
The Largest Rays
The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
The key to designing big
is to think small.
Continued 
Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
Continued 
How to design big signs 0689
Before&After i U X
BAmagazine.com
®
How to design big signs
Whether trade-show banners, billboards, wayfinding signs or wall
posters, the key to designing big is to think small.
Dark ceiling, white walls
Bright lights
Background signs
Finally, consistent sound quality
at any volume
Audyssey Dynamic EQ. Big sound, quietly.
Come check it out in Booth 12
Big signs are everywhere — along freeways,
on storefronts, at trade shows, in museums —
but no matter how big they are, they have a
paradox in common: at normal viewing distance, they appear small. The key to good
design, therefore, is to treat a big sign the same
as a tiny one — one image, few words, simple
typefaces, no overlaps (because you need clear
silhouettes) — and keep it simple, because it’s
often surrounded by clutter.
Here’s how that works:
Faces
Different colors
Foreground signs
Products
Before Your sign looked good when it was alone on your computer (upper left),
but hanging from the trade-show rafters (above), its finely tuned details disappear
in the visual noise. And note how small it seems! This design has too many words,
colors, overlaps and general complexity to withstand such a busy environment.
2 of 16
How to design big signs 0689
Before&After ®
How to design big signs
BAmagazine.com
3 of 16
i U X
Edit your message
Edit your message to its essential minimum, and think white space — in a busy
room you need to clear a stage so your message can be seen.
Big sound,
quietly.
audyssey dynamic eq
After What a difference! It’s the same photo — even the same
size — but with few words in simple typefaces and colors, it’s now
clearly visible above the trade-show floor! Hoist this banner to the
rafters (right), and customers will head your way!
What’s interesting is that despite its large size, this is the same
technique you’d use to design a tiny sign.
Several things are going on:
1) The biggest element is the white, which contrasts sharply with
the dark ceiling and creates a stage for the message.
2) Her face is more visible and natural-looking because it flows into
the white background. Before, it was boxed by black.
3) The short phrase is in bold, simple lettering that’s actually big.
4) Black and red are the most powerful colors, and on white they
can be seen clearly.
3 of 16
How to design big signs 0689
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How to design big signs
BAmagazine.com
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i U X
Start with a short headline
One to three words are ideal. The fewer words you use, the bigger they can be,
and the more easily they can be read and understood at a glance.
Seeing spots! What
makes a leopard special.
Leopard
Leopard
Quick! What does the sign say? The one-word sign on the
right is instantly readable, while on the left, two sentences, even
short, tight ones like these, require a longer, harder look and can
be read comfortably only at close range. On a freeway billboard,
a long look is not even possible. Think short and simple.
4 of 16
How to design big signs 0689
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How to design big signs
BAmagazine.com
5 of 16
i U X
Add a clear image
A clear image is a familiar object with little detail and a distinctive silhouette.
Not these:
These:
Leopard
Leopard
Natural silhouettes
Leopard
Quick! What’s on the sign? (Above) The
leopard on the left in its natural environment
is difficult to see, while the leopard on the
right is clear. In this case, the silhouette was
created artificially by masking, but many images have natural silhouettes (left). The clearest
have no background at all, and high contrast.
5 of 16
How to design big signs 0689
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How to design big signs
BAmagazine.com
6 of 16
i U X
Design for close-up reading
Most big signs will also be seen up close. For this distance, add a detailed
reading level; it can include smaller type and more complex graphics.
Design your small material much like you’d
design a small page. How small? To be read
comfortably about three feet away, we’ll typically set our text between 48 and 60 points.
It’s a good idea to print full-size test pages — at least the text portions — and read
them while standing up.
Detailed Up close, the viewer has space and time to see
the leopard in its natural environment (left). Even at this
range, however, think minimum. Note that Africa has been
simplified to a silhouette and colored to recede.
6 of 16
How to design big signs 0689
Before&After ®
How to design big signs
BAmagazine.com
7 of 16
i U X
Establish a look
A series of signs — in a museum, for example — look best
when they look alike. Pay attention to size relationships.
The eagle sign is different
from the leopard in shape and
size, but the components are the
same — single-word head, same
typeface, same colors, same
small detail, same clear silhouette. Key is to retain the size
relationships — BIG headline, BIG
silhouette, small detail, always
in similar amounts (below); if
the detail starts getting big or
the image and head smaller, the
look will change enough that the
sense of a series will disappear.
The size relationships don’t have
to be physically identical, but
they must feel the same.
Repetitive detail Note on both signs that the detail consists of photo
circle, map silhouette and color, and that they overlap. Relative positions are
different, but the look is the same. This is key; don’t change it arbitrarily.
7 of 16
How to design big signs 0689
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How to design big signs
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8 of 16
i U X
Informational signs
Informational signs are for up-close reading,
not for attention-getting, and can be designed
­pretty much like oversized pages.
White and dark text can both be
read against the mid-blue background, which yields pleasing
differentiation and depth.
Smoke-free
campus
Smoking is not permitted
inside or on the grounds of any
Kaiser Permanente facility
Need help quitting?
Call (916) 746-4369
The Largest Rays
The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
Super-size wall display (right) consists of a high-resolution photo and two
short blocks of 90- and 75-pt text, sized
to be read comfortably from three to 10
feet away. Ultra-light headline style proclaims “Manta” without overpowering
the design. Underside view of the manta
is ideal here, because the viewer is literally looking up. Note that the design
resembles a magazine page.
Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
One typeface, one
color (white), aligned
left, neatly links the
two colored fields.
8 of 16
How to design big signs 0689
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How to design big signs
BAmagazine.com
9 of 16
i U X
Sales signs
Sales signs — the kind you’d see at the mall —
get attention and sell at the same time. Most
are seen mid-distance and close-up.
Design for your audience
Type atop a photo is not generally
a good idea,* but here it conveys a
fashion-magazine look that’s immediately familiar to its audience. Futura
Bold type is unusually simple, which
minimizes the busy-ness. Bottom white
panel “clears the stage” so effectively
that the store name in its ultra-light
logotype is easily visible without resorting to a bigger size or image-busting
heavier weight or all caps.
*Type and photo will conflict where
overlapping shapes and spaces have
similar size, width, color
and value, as they do
in the inset. Type
that’s much different
from its background
works better.
Shapely sign works
at all but the farthest
distances because fork,
salad, typeface and
­colors are simple and
do not overlap. Every
element conveys light
weight — the tall, thin
fork, the thin type, the
white background (light
and minimal) and the
faintly hourglass shape.
Great sign for a foodcourt diner.
ann livingstone
at p o in t w e s t
9 of 16
How to design big signs 0689
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How to design big signs
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10 of 16
i U X
Announcement signs
Announcement signs are designed for quick, brief attention and are
usually seen at mid-distance and up close.
cash
for
books
December 13–17
Monday–Friday
9 a.m.–5 p.m.
Installer
Training
Become an Audyssey EQ Certified Installer
Audyssey will host demos and training sessions for Installers
throughout CEDIA EXPO 2010. These sessions are free and
will be held on a walk-in basis each day from 8 a.m. to 6 p.m.
in the Red Light Room at the Curtis Hotel less than 5 minutes
by foot from the EXPO. Appointments are not necessary for
CEDIA EXPO attendees.
Hornet Bookstore. Come early. Student ID required.
3’ x 41⁄2’ sign is suitable for floor or easel,
ideal at a conference.
Big headline announces
the session, and the
photo is functional,
wordlessly conveying
that the training is for
home (not pro) audio.
Signs can seem plain.
If you have the urge to
angle your type (below),
resist; it usually looks
contrived, and on a
page that you can’t turn
in your hand, it’s not
easy to read.
Focus on the headline You won’t miss this sign
at the student bookstore! Key are the three bold
words in industrial-strength type, big and densely
packed. Analogous orange-yellow color range
softens the look; for more intensity, use red (left).
The photo is a decorative option.
10 of 16
How to design big signs 0689
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How to design big signs
BAmagazine.com
11 of 16
i U X
Wayfinding signs
Wayfinding is about giving direction; it includes everything from
billboard-size highway signs to the hotel arrow pointing to the lobby.
Think distance.
Beach Access
Elevators
Lobby
Tiki Bar
Lounge
Sidewalk Café
Normal
spacing is
too tight.
Wine Tasting
Wine Tasting
Indoor signs must be read
easily but can be more decorative;
here, the funky typeface reflects
its surroundings. Space normally.
Highway signs are huge, but the type must be set as though it were tiny, because at a
long distance, it is tiny! Key here is to use a simple, clear typeface and spread it out — as
far as 200% of its normal letterspacing — which adds enough air between letters to easily
distinguish one from the next (below).
Wine Tasting
Wine Tasting
Sidewalk Café
Wine Tasting
11 of 16
How to design big signs 0689
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i U X
Article resources
Typefaces
Colors
1 Century Old Style
1
10 C0 M3 Y12 K3
2 Univers Black
11 C30 M10 Y50 K70
3 Gotham Ultra
4 FF OT DIN Bold
12 C0 M0 Y0 K30
2
13 C0 M80 Y100 K0
1
5
Images
14 C4 M67 Y100 K0
Images: iStockphoto.com
10
6
11
12
15 C0 M38 Y100 K0
5 (10621663)
6 (10907799)
7 (9672154)
8 (5820614)
9 (9570194)
13
cash
for
books
14
15
8
December 13–17
Monday–Friday
9 a.m.–5 p.m.
12
3
4
0668 | 0662 | 0659 | 0649 | 0641 | 0631
0629
9
Hornet Bookstore. Come early. Student ID required.
7
Related articles
4
12 of 16
How to design big signs 0689
Before&After How to design big signs
®
BAmagazine.com
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i U X
Article resources
Typefaces
The Largest Rays
1
1
The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
2
1 Helvetica Neue Extended
2 Myriad Pro Roman
3 Interstate Bold
4 Interstate Regular
8
C71 M15 Y11 K0
9
C100 M92 Y8 K4
10 C0 M0 Y0 K100
11 C0 M100 Y85 K0
Smoke-free
campus
6
Smoking is not permitted
inside or on the grounds of any
Kaiser Permanente facility
Images
12 C0 M0 Y0 K80
5 (Photo courtesy of Jim Merk
www.audyssey.com)
13 C38 M0 Y100 K0
Images: iStockphoto
2
Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
Need help quitting?
Call (916) 746-4369
Colors
8
6 (9387901)
7 (9227413)
9
10
3
11 12 13
4
7
5
13 of 16
How to design big signs 0689
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®
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14 of 16
i U X
Article resources
Typefaces
3
12
10
5
11
13
1
3
1
4
1 Futura Bold
2 OL Round Gothic Light
3 Interstate Thin
4 Copperplate Light
7
C12 M93 Y0 K0
8
C100 M92 Y8 K4
9
C100 M0 Y65 K0
10 C10 M34 Y73 K0
Images
11 C0 M84 Y74 K0
Images: iStockphoto.com
5 (9120960)
12 C69 M3 Y100 K0
6 (842279)
13 C0 M0 Y0 K100
6
1
2
Colors
ann livingstone
at p o in t w e s t
7
8
9
10 11
14 of 16
How to design big signs 0689
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®
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15 of 16
i U X
Article resources
Typefaces
1
9
10
Beach Access
Elevators
Lobby
Tiki Bar
Lounge
Sidewalk Café
Installer
Training
Become an Audyssey EQ Certified Installer
Audyssey will host demos and training sessions for Installers
throughout CEDIA EXPO 2010. These sessions are free and
will be held on a walk-in basis each day from 8 a.m. to 6 p.m.
in the Red Light Room at the Curtis Hotel less than 5 minutes
by foot from the EXPO. Appointments are not necessary for
CEDIA EXPO attendees.
Colors
1 Oz Handicraft BT
2
9
2 Helvetica Neue Black
10 C0 M18 Y80 K0
3 Helvetica Neue Heavy
3
4 Helvetica Neue Light
4
5 Copperplate Gothic Bold
11 C0 M0 Y0 K100
12 C0 M30 Y100 K5
6 Interstate Bold
7
C0 M50 Y80 K70
Images
Images: iStockphoto.com
7 (2779642)
8 (8929472)
5
11
8
12
6
6
15 of 16
How to design big signs 0689
Before&After ®
How to design big signs
BAmagazine.com
16 of 16
Subscribe to Before & After
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more capable, confident designer for pennies
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i U X
Before & After magazine
Before & After has been sharing its practical approach
to graphic design since 1990. Because our modern world
has made designers of us all (ready or not), Before &
After is dedicated to making graphic design understandable, useful and even fun for everyone.
John McWade Publisher and creative director
Gaye McWade Associate publisher
Dexter Mark Abellera Senior designer
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Before & After articles are intended for permanent reference. All are titled and numbered.
For the current table of contents, click here. To save time and paper, a paper-saver format of this article,
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Before&After
How to design
Big signs
The key to designing big
is to think small.
®
Before&After
The Largest Rays
The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
BAmagazine.com
Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
Bright lights
Foreground signs
i U X
i U X
Products
Background signs
How to design big signs
BAmagazine.com
Continued 
How to design big signs
Different colors
Dark ceiling, white walls
Whether trade-show banners, billboards, wayfinding signs or wall
posters, the key to designing big is to think small.
Finally, consistent sound quality
at any volume
Come check it out in Booth 12
Audyssey Dynamic EQ. Big sound, quietly.
Faces
2 of 16
0689
0689
How to design big signs 0689
How to design big signs
Before Your sign looked good when it was alone on your computer (upper left),
but hanging from the trade-show rafters (above), its finely tuned details disappear
in the visual noise. And note how small it seems! This design has too many words,
colors, overlaps and general complexity to withstand such a busy environment.
1 of 8
Before&After | www.bamagazine.com
Big signs are everywhere — along freeways,
on storefronts, at trade shows, in museums —
but no matter how big they are, they have a
paradox in common: at normal viewing distance, they appear small. The key to good
design, therefore, is to treat a big sign the same
as a tiny one — one image, few words, simple
typefaces, no overlaps (because you need clear
silhouettes) — and keep it simple, because it’s
often surrounded by clutter.
Here’s how that works:
0689 How to design big signs
®
Before&After
How to design big signs
Edit your message
3 of 16
4 of 16
3 of 16
BAmagazine.com
i U X
i U X
How to design big signs
BAmagazine.com
Edit your message to its essential minimum, and think white space — in a busy
room you need to clear a stage so your message can be seen.
Big sound,
quietly.
AUDYSSEY DYNAMIC EQ
How to design big signs
After What a difference! It’s the same photo — even the same
size — but with few words in simple typefaces and colors, it’s now
clearly visible above the trade-show floor! Hoist this banner to the
rafters (right), and customers will head your way!
What’s interesting is that despite its large size, this is the same
technique you’d use to design a tiny sign.
Several things are going on:
1) The biggest element is the white, which contrasts sharply with
the dark ceiling and creates a stage for the message.
2) Her face is more visible and natural-looking because it flows into
the white background. Before, it was boxed by black.
3) The short phrase is in bold, simple lettering that’s actually big.
4) Black and red are the most powerful colors, and on white they
can be seen clearly.
®
Before&After
Start with a short headline
Leopard
4 of 16
0689
How
to design
signs 0689
0689
How
to design
bigbig
signs
Leopard
One to three words are ideal. The fewer words you use, the bigger they can be,
and the more easily they can be read and understood at a glance.
Seeing spots! What
makes a leopard special.
2 of 8
Before&After | www.bamagazine.com
Quick! What does the sign say? The one-word sign on the
right is instantly readable, while on the left, two sentences, even
short, tight ones like these, require a longer, harder look and can
be read comfortably only at close range. On a freeway billboard,
a long look is not even possible. Think short and simple.
0689 How to design big signs
®
How to design big signs
Add a clear image
5 of 16
Leopard
5 of 16
6 of 16
BAmagazine.com
i U X
i U X
0689
How
to design
signs 0689
0689
How
to design
bigbig
signs
Detailed Up close, the viewer has space and time to see
the leopard in its natural environment (left). Even at this
range, however, think minimum. Note that Africa has been
simplified to a silhouette and colored to recede.
How to design big signs
BAmagazine.com
Leopard
A clear image is a familiar object with little detail and a distinctive silhouette.
These:
Before&After
Not these:
Leopard
6 of 16
Quick! What’s on the sign? (Above) The
leopard on the left in its natural environment
is difficult to see, while the leopard on the
right is clear. In this case, the silhouette was
created artificially by masking, but many images have natural silhouettes (left). The clearest
have no background at all, and high contrast.
How to design big signs
Natural silhouettes
®
Before&After
Design for close-up reading
3 of 8
Before&After | www.bamagazine.com
Most big signs will also be seen up close. For this distance, add a detailed
reading level; it can include smaller type and more complex graphics.
Design your small material much like you’d
design a small page. How small? To be read
comfortably about three feet away, we’ll typically set our text between 48 and 60 points.
It’s a good idea to print full-size test pages
— at least the text portions — and read
them while standing up.
0689 How to design big signs
®
Before&After
How to design big signs
Establish a look
7 of 16
A series of signs — in a museum, for example — look best
when they look alike. Pay attention to size relationships.
8 of 16
The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
8 of 16
BAmagazine.com
i U X
i U X
How to design big signs
BAmagazine.com
0689
How
to design
signs 0689
0689
How
to design
bigbig
signs
Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
The Largest Rays
7 of 16
Repetitive detail Note on both signs that the detail consists of photo
circle, map silhouette and color, and that they overlap. Relative positions are
different, but the look is the same. This is key; don’t change it arbitrarily.
How to design big signs
The eagle sign is different
from the leopard in shape and
size, but the components are the
same — single-word head, same
typeface, same colors, same
small detail, same clear silhouette. Key is to retain the size
relationships — BIG headline, BIG
silhouette, small detail, always
in similar amounts (below); if
the detail starts getting big or
the image and head smaller, the
look will change enough that the
sense of a series will disappear.
The size relationships don’t have
to be physically identical, but
they must feel the same.
®
Before&After
Informational signs
4 of 8
Before&After | www.bamagazine.com
Super-size wall display (right) consists of a high-resolution photo and two
short blocks of 90- and 75-pt text, sized
to be read comfortably from three to 10
feet away. Ultra-light headline style proclaims “Manta” without overpowering
the design. Underside view of the manta
is ideal here, because the viewer is literally looking up. Note that the design
resembles a magazine page.
White and dark text can both be
read against the mid-blue background, which yields pleasing
differentiation and depth.
Informational signs are for up-close reading,
not for attention-getting, and can be designed
pretty much like oversized pages.
Smoke-free
campus
Smoking is not permitted
inside or on the grounds of any
Kaiser Permanente facility
Need help quitting?
Call (916) 746-4369
One typeface, one
color (white), aligned
left, neatly links the
two colored fields.
0689 How to design big signs
®
Before&After
How to design big signs
Sales signs
9 of 16
Sales signs — the kind you’d see at the mall —
get attention and sell at the same time. Most
are seen mid-distance and close-up.
Design for your audience
Type atop a photo is not generally
a good idea,* but here it conveys a
fashion-magazine look that’s immediately familiar to its audience. Futura
Bold type is unusually simple, which
minimizes the busy-ness. Bottom white
panel “clears the stage” so effectively
that the store name in its ultra-light
logotype is easily visible without resorting to a bigger size or image-busting
heavier weight or all caps.
10 of 16
at p o in t w e s t
ann livingstone
How to design big signs
*Type and photo will conflict where
overlapping shapes and spaces have
similar size, width, color
and value, as they do
in the inset. Type
that’s much different
from its background
works better.
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Before&After
Announcement signs
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BAmagazine.com
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Shapely sign works
at all but the farthest
distances because fork,
salad, typeface and
colors are simple and
do not overlap. Every
element conveys light
weight — the tall, thin
fork, the thin type, the
white background (light
and minimal) and the
faintly hourglass shape.
Great sign for a foodcourt diner.
i U X
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3’ x 41⁄2’ sign is suitable for floor or easel,
ideal at a conference.
Big headline announces
the session, and the
photo is functional,
wordlessly conveying
that the training is for
home (not pro) audio.
Signs can seem plain.
If you have the urge to
angle your type (below),
resist; it usually looks
contrived, and on a
page that you can’t turn
in your hand, it’s not
easy to read.
How to design big signs
BAmagazine.com
by foot from the EXPO. Appointments are not necessary for
CEDIA EXPO attendees.
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How
to design
signs 0689
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How
to design
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Become an Audyssey EQ Certified Installer
Audyssey will host demos and training sessions for Installers
throughout CEDIA EXPO 2010. These sessions are free and
will be held on a walk-in basis each day from 8 a.m. to 6 p.m.
in the Red Light Room at the Curtis Hotel less than 5 minutes
Installer
Training
Announcement signs are designed for quick, brief attention and are
usually seen at mid-distance and up close.
ann livingstone
at p o in t w e s t
December 13–17
Monday–Friday
9 a.m.–5 p.m.
Hornet Bookstore. Come early. Student ID required.
cash
for
books
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Focus on the headline You won’t miss this sign
at the student bookstore! Key are the three bold
words in industrial-strength type, big and densely
packed. Analogous orange-yellow color range
softens the look; for more intensity, use red (left).
The photo is a decorative option.
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How to design big signs
Wayfinding signs
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Wayfinding is about giving direction; it includes everything from
billboard-size highway signs to the hotel arrow pointing to the lobby.
Think distance.
Wine Tasting
December 13–17
Monday–Friday
9 a.m.–5 p.m.
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Images: iStockphoto.com
Images
4 FF OT DIN Bold
3 Gotham Ultra
2 Univers Black
1 Century Old Style
Typefaces
Wine Tasting
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Highway signs are huge, but the type must be set as though it were tiny, because at a
long distance, it is tiny! Key here is to use a simple, clear typeface and spread it out — as
far as 200% of its normal letterspacing — which adds enough air between letters to easily
distinguish one from the next (below).
4
Hornet Bookstore. Come early. Student ID required.
cash
for
books
Article resources
How to design big signs
Wine Tasting
Before&After
Normal
spacing is
too tight.
Wine Tasting
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Beach Access
Elevators
Lobby
Tiki Bar
Lounge
Sidewalk Café
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Indoor signs must be read
easily but can be more decorative;
here, the funky typeface reflects
its surroundings. Space normally.
Sidewalk Café
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How to design big signs
BAmagazine.com
Colors
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How to design big signs
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The manta ray (Manta birostris)
is the largest species of the
rays. It ranges throughout
tropical waters of the world,
typically around coral reefs.
Mantas display curiosity
around humans and swim
among divers. Mantas breach
the surface and launch
into the air. Mantas feed on
plankton, fish larvae and the
like, filtered from the water
passing through their gills as
they swim. | Wikipedia
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Typefaces
1 Helvetica Neue Extended
2 Myriad Pro Roman
3 Interstate Bold
4 Interstate Regular
Images
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www.audyssey.com)
Images: iStockphoto
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Typefaces
1 Futura Bold
2 OL Round Gothic Light
3 Interstate Thin
4 Copperplate Light
Images
Images: iStockphoto.com
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Manta rays frequent cleaning stations where
small fish such as wrasse, remora (above),
and angelfish swim in the manta’s gills and
over its skin to feed, in the process cleaning
it of parasites and dead tissue.
The Largest Rays
Article resources
Need help quitting?
Call (916) 746-4369
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How to design big signs
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Smoking is not permitted
inside or on the grounds of any
Kaiser Permanente facility
Smoke-free
campus
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Before&After
Article resources
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at p o in t w e s t
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ann livingstone
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How to design big signs
How to design big signs
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will be held on a walk-in basis each day from 8 a.m. to 6 p.m.
in the Red Light Room at the Curtis Hotel less than 5 minutes
by foot from the EXPO. Appointments are not necessary for
CEDIA EXPO attendees.
Become an Audyssey EQ Certified Installer
Audyssey will host demos and training sessions for Installers
throughout CEDIA EXPO 2010. These sessions are free and
Installer
Training
Article resources
Beach Access
Elevators
Lobby
Tiki Bar
Lounge
Sidewalk Café
®
Before&After
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Typefaces
1 Oz Handicraft BT
2 Helvetica Neue Black
3 Helvetica Neue Heavy
4 Helvetica Neue Light
5 Copperplate Gothic Bold
6 Interstate Bold
Images
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12 C0 M30 Y100 K5
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How to design big signs
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Dexter Mark Abellera Senior designer
Before & After magazine
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