1. No category

EXPERIENTIAL MARKETING & BRAND IMMERSION
Why your brand should be HERE.
Create fully immersive environments on Monorail stations, trains and Las Vegas
Convention Center Station areas.
The Las Vegas Monorail:
•
•
•
•
•
•
Carries more than 4 million passengers annually.
Is visible daily to more than 40,000+ automobiles (taxis, cars, shuttles) in the Strip area.
Is visible to approximately 10,000 hotel rooms.
Has seven stations and platforms to showcase your brand.
Has nine trains to create immersive mobile environments.
Is a perfect addition to your client’s presence in Las Vegas!
Las Vegas Monorail Customers:
• Are Las Vegas visitors - 97% of riders are visiting Las Vegas for business, pleasure or both.
• Have discretionary income – more than 25% have annual household income of over $100k;
half earn over $75,000
• Are educated – majority have college degrees.
• Are mobile – 45% of customers stay at a property not connected to the system.
• Fly to Las Vegas - 9 out of 10 travel to Las Vegas via air.
• 30% are International visitors.
• 30% are millenials.
• 19% are business travelors.
Connect customers to your brand.
Help customers interact with your brand.
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
TRAIN EXTERIOR
Visible to:
• 40k+ vehicles per day annualized, but
significantly more during conventions
• All Las Vegas Convention Center attendees
Approximate Size of 50% wrap: 5’ h x118’ w
(Jack Daniels sample below)
Train Side Approximate Size:
11’2.5” h x 118’ w
(Intel example to right)
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
TRAIN INTERIOR PRODUCTION
Train interiors are a creative way to fully immerse convention attendees in your client’s
brand! Can include train audio throughout Monorail system.
Available Imaging Areas (all four cars of one train):
• Floor
• Wall and Door Interiors
• Ceilings
• Back panels
• 24 Lightboxes available per train
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
IN-TRAIN LIGHTBOXES & BACK PANELS
In-Train Overhead Lightboxes
Approx. Size per lightbox: 49’’ w x 11’’ h
6 spots available per car in total of
9 trains (24 per train, 216 total)
Back Panels
Approx. Size: 110’’ w x 36’’ h
2 spots available per car in total of
9 trains (8 per train, 72 total)
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
IN-TRAIN AUDIO & FLOOR GRAPHICS
In-Train :30 Audio Spot
Plays in all trains in a designated location.
(Client to provide finished spot in required format.)
In-Train Audio Specifications
Length: :30
Sample Rate: 44 kHz
Performance: 16 bit, mono
File Format: .wav or .mp3
Normalize by compression to maximize RMS of sound levels
Floor Vinyl Graphics
Available graphic options range from
5’ to complete floor coverings – 5’ shown
[Example to left:
35’ square graphic covering
one end of a station platform.]
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
TICKET IMAGING & CUSTOMIZATION
Additional opportunities are currently
available for customized artwork ticket
printing.
Prices available based upon request
based on desired quantity, timeframe and
insertion limits.
Minimum quantity is 100,000, which lasts
approximately two weeks in all ticket vending
machines.
Size: 2.25’’ x 3.5’’
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
STATION PLATFORM DOOR PANELS
• Four entrances per direction (northbound and southbound)
• Eight entrances total per station
• Seven stations
Approx. Size: 39” x 25” per individual panel (exact specifications to be provided)
(Full platform door coverage)
(Lower/half platform door coverage)
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
LV CONVENTION CENTER STATION EXTERIOR
Las Vegas Convention Center East Face Building Wraps and Billboard
• Visible from all entrances/exits of the Las Vegas Convention Center
• Visible to 40k+ vehicles per day; nearly double during events
Location
Description
1 and 3
North and South Escalator Roof (each)
61’ h x 19’ w
Pedestrian Bridge Plexi Balcony
39 panels:
57” h x 43”w each
2 end panels:
57”h x 22”w
Pedestrian Bridge Metal Balcony (excluding metal mesh)
7’ h x 160’ w
2a
2b
Size
Approx.
(39 full panels, plus two smaller end panels = 41 total panels)
4a
South Sign/Billboard
12’ h x 43’ w
4b
Mezzanine Level Escalator Roof
30’ h x 25’ w
4c
Central Station Tower (immediately north of Mezzanine
Escalator)
20’ h x 9.8” w
4d
East Face Black Glass Area
12’h x 68’w
*Signage may be subject to approval by Clark County, Nevada.
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
LV CONVENTION CENTER STATION EXTERIOR (cont.)
Las Vegas Convention Center Southeast and Northeast Views
• Visible from Las Vegas Convention Center North Hall, South Hall and adjacent hotel properties.
• Both sides of the station have these advertising opportunities.
1
2
3
Location
Description
Size
1
Tall Wall
58’ h x 16’ w
2
Elevator Shaft Wall
49’ h x 11’ w
3
Escalator Side
61’ long
3’ wide along escalator
10’ wide at base
Approx.
*Signage may be subject to approval by Clark County, Nevada.
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
LV CONVENTION CENTER STATION LIGHTBOXES
Large Lightboxes located on the platform level
• All convention riders must get on and get off from this level
• 8 available locations (4 Northbound; 4 Southbound)
Approx. Size of each Lightbox: 68’’ h x 142’’ w
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
LV CONVENTION CENTER STATION ENTRANCE WALL
• Located On The Mezzanine Level
• Immediately located in front of the escalators, stairs and elevator all riders use
to access the Las Vegas Monorail
Approx. Size: 8’ h x 8’ w
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
STATION SAMPLING/PRODUCT IMMERSION
Product Sampling and Flyer Distribution opportunities available.
Approx. Space: 10’ x 10’ (additional signage or space requests subject to additional advertising fees)
Visible to:
• Approximately15,000 riders daily
• More than 40,000 riders daily
on large convention days
All material rentals and staffing are responsibility of
advertiser. Any food, beverage or publication distribution
is subject to consideration and approval.
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.
ADDITIONAL OPPORTUNITIES
Ticket Vending Machine area at Flamingo Las
Vegas Mezzanine Level
Roof of Harrah’s/The Quad/The Linq Station:
visible to High Roller riders
below: Stairs to Flamingo Station Mezzanine Level
left: Ticket Vending Machine Wall at
Harrah’s Station Mezzanine Level
CONTACT:
Ingrid Reisman
Vice President
Las Vegas Monorail Company
Direct: 702.699.8219
[email protected]
All information provided herein is proprietary and confidential.