0 Why ExploreGeorgia.org? The benefits of being listed on Georgia’s Official Tourism Website ExploreGeorgia.org is the definitive resource for planning a trip to the State of Georgia and is ranked #1 in Google organic search results for many Georgia travel related search terms. Clicks received through a listing on ExploreGeorgia.org are more likely to convert travel planners who have come to the site specifically to plan a Georgia visit. TELL ME MORE! With the business listing/planning area being the most visited area of any destination marketing website, being a partner provides an opportunity for your business to have a constant presence right where travel planners are making decisions. Benefits include: • Access to more than 1.4 million unique visitors, viewing more than 5 million pages on ExploreGeorgia.org each year, who search the site to plan their vacations, order Georgia Travel Guides, find deals, sign up for free newsletters, book online and much more. • ExploreGeorgia.org is heavily marketed by the Georgia Department of Economic Development (GDEcD). Driving visitors to the website where they will find partner listings is the primary call to action for all Georgia tourism marketing campaigns and promotions, including: o o o o Print and online advertising that generated more than 531 million total media impressions for FY12 via publications like Southern Living, Budget Travel, Garden and Gun and many others. Georgia’s annual travel guide (750,000 print copies and 1 million digital downloads for a total readership of 2.3 million users) All tourism collateral materials, including advertorial and editorial materials Three newsletters with a combined subscriber base of almost 100,000 visitors:    Georgia Tourism (bimonthly) This Weekend in Georgia (weekly) GACivilWar.org: The Dispatch (monthly) • Your listings on ExploreGeorgia.org are free of charge, so you can expand your audience and business exposure without using your own budget. • As a partner listed on ExploreGeorgia.org, you can create your own web page with photos, videos, maps, brochures, booking links, destination descriptions, business amenities and features such as events and deals. 0 • Listings on ExploreGeorgia.org receive enhanced exposure because they are also used in other Georgia Tourism communication channels, like our annual Georgia Travel Guide, our mobile site at m.exploregeorgia.org, our Civil War site at GaCivilWar.org, our e-newsletters, and our Facebook, Twitter, Pinterest, Instagram, and YouTube pages. • By adding direct links to your own social media channels on ExploreGeorgia.org, you can increase your social presence, gain more followers, and enable visitors to like, tweet or pin your business profile page. • Your unique business profile page on ExploreGeorgia.org can include a direct link to your company website so you can drive more visitors to your branded information. • You have 24/7 access to update and customize your listings through the Partner Extranet, so you can always keep your marketing information fresh. • Being listed on ExploreGeorgia.org provides not only an opportunity to leverage the state’s website traffic, but the chance to benefit from search engine optimization (SEO) by cross-linking with a high-traffic website. • Partners can post deals and events on the website, plus upload brochures that are displayed in the ExploreGeorgia.org brochure room. WHO YOU SHOULD KNOW: • Georgia Tourism’s Tourism Project Managers will now be focused on attracting new tourism investment to help increase new jobs across the state. • Lindsay Isaacs, Georgia Tourism’s new Content Manager, and Interactive Project Manager Vickie Sanders will be your new day-to-day contacts. They are available via email at [email protected] and [email protected]. GETTING STARTED: • To access Explore Georgia’s Partner Admin page to upload your information, visit http://partner.exploregeorgia.org/PartnerAdmin/Home.