The Consulate General of Canada in Hong Kong, in partnership with The Hong
Kong Trade Development Council (HKTDC) and The Hong Kong Economic and
Trade Office (HKETO) in Canada, would like to invite Canadian companies to join
the:
Canadian Environment and Green Building Trade Mission to Hong Kong
October 25 – October 31, 2012
This mission is also supported by the following organizations:
* Alberta Government
* B.C. Government
* Hong Kong-Canada Business Association
Who should join?

Canadian companies which are involved in the Cleantech, environmental and green
building technologies, products and services (air pollution control, solid waste
management and food waste recycling, water/wastewater management and
treatment technologies, energy efficiency in building and industrial process,
sustainable architectural design and building materials etc.) and interested in
expanding their business to Hong Kong, the Chinese Mainland and the region in Asia.
What will the mission deliver?
A programme that will help delegates to find:
 Potential business partnership opportunities
 Access to targeted business networks
 First-hand market intelligence
Delegates can also join the Canadian shared booths at the Eco Expo Asia 2012 international
trade fair and conference on environmental protection during October 27 – 30, 2012 at the
Asia-World Expo in Hong Kong. This is the perfect platform for delegates to meet with
industry players and potential clients from China, Hong Kong and Asia Pacific for
exploring business opportunities and partnership. The Consulate General of Canada in
Hong Kong will also organize a Special Partnering Program exclusively for Canadian
companies on October 26th, prior to the Eco Expo Asia 2012.
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Market Overview
Chinese mainland
The Chinese government regards the environmental protection market as a pillar industry
in its 12th Five-Year Plan. Total investment in the sector is estimated over USD473 billion
within the period. The market is expected to grow at an annual compound rate of 15-20%,
with an industry output value of USD773 billion by 2015. Correspondingly, demand for
eco products, services and technology is anticipated to rise sharply.
Hong Kong
The Hong Kong government has been actively promoting the domestic green agenda.
These include a USD56.3 million funding scheme for building owners to conduct energycum-carbon audit, and enacting Building Energy Efficiency legislation this year so as to
reduce the greenhouse gas emission by 19-33%. Another USD37.5 million funding scheme
is launched to promote the use of electric vehicles. While the need to upgrade waste
treatment mechanisms and increase recycling rate are creating a strong demand for waste
management solutions and recycling technologies.
Eco Expo Asia 2012
Eco Expo Asia will enter its 7th year, with 269 exhibitors and around 8,463 trade
buyers/visitors attending in 2011. Below is a chart of the 2011 visitor demographic: (taken
from http://ecoexpoasia.hktdc.com/)
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Tentative Programme
October 25, 2012 or before
Arrival in Hong Kong
Friday, October 26, 2012
Special Partnering Program arranged by the Consulate
General of Canada in Hong Kong: Market briefing session,
partnering seminar with Canadian company presentations
followed by a networking luncheon and one-on-one meeting
session (Full details to be confirmed).
Saturday October 27 –
Tuesday October 30,
2012
Participate in the Canadian Consulate shared booth at the Eco
Expo Asia 2012 international trade show and conference on
environmental protection at the Asia-World Expo in Hong
Kong.
Please
visit
the
official
website
at
http://ecoexpoasia.hktdc.com/
Wednesday October 31, 2012
Departure from Hong Kong
Cost of Participation
There is a Mission Registration fee of CDN$300 (per organization). The fee covers the Oct 26th
special partnering program (market briefing, seminar, networking luncheon, one on one
meetings), and participation in the Canadian shared booth at Eco Expo Asia.
(P.S. Payment procedure and details will be provided by the Canadian Consulate upon
acceptance of mission application.)
Confirmed delegates are responsible for their respective airfares, hotel accommodations, and
incidental expenses. Some partial hotel sponsorships are available for trade visitors provided by
HKTDC. Individual exhibitor-delegates will be responsible to pay for booth rental fees and
exhibition related expenses.
Registration and Project Team
Registration Deadline: August 31, 2012
To proceed, please use the attached Application Form or simply contact one of the following
project team members:
Adrian Cheng, Business Development Officer, HKTDC Toronto Office, Tel: (416) 366-3594 Fax:
(416) 366-1569, Email: [email protected]
Fatima Lai, Trade Commissioner, Consulate General of Canada in Hong Kong
Tel: (852) 2867-7390 Fax: (852) 2847-7441, Email: [email protected]
Winnie Chung, Trade Commissioner Assistant, Consulate General of Canada in Hong Kong
Tel: (852) 2867-7366 Fax: (852)2847-7441, Email: [email protected]
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Canadian Environment and Green Building Trade Mission to Hong Kong
October 25- 31, 2012
Application Form
Please return your completed application to: Adrian Cheng by email: [email protected]
by Fax: (416) 366-1569 or Fatima Lai by email: [email protected] or Fax: (852) 28477441. Please wait for the confirmation from us before making your travel reservations.
Application Deadline: August 31, 2012
 Yes, our company would like to apply to join the 2012 Canadian Environment and
Green Building Trade Mission to Hong Kong with a Mission fee of C$300.
 Special Partnering Program (October 26)
 Canadian Consulate shared booth at Eco Expo Asia (October 27-30)
Title:
Name:
Name:
Title:
Company:
Address:
Tel:
Fax:
Email:
Website:
Briefly describe your products/services:
_______________________________________________________________________________________
_______________________________________________________________________________________
_______________________________________________________________________________________
_______________________________________________________________________________________
Who are the end-users of your products/services?
_______________________________________________________________________________________
_______________________________________________________________________________________
Who are your targeted partners to promote your products/services to the market?
_______________________________________________________________________________________
_______________________________________________________________________________________
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What is the value proposition or competitive advantage of your products/services to prospective
clients?
_______________________________________________________________________________________
_______________________________________________________________________________________
_______________________________________________________________________________________
Briefly describe your company’s activities outside Canada:
_______________________________________________________________________________________
_______________________________________________________________________________________
_______________________________________________________________________________________
Signature of Applicant: ______________________________________
Date: ______________________________________
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