Backwaters Committee IIM Kozhikode IIMK Campus P.O. Kozhikode – 673 570 Web: www.backwatersiimk.com Email: [email protected] EVENT FORMAT LSI, a subsidiary of the Chicago based Libero Sports LLC, is a boutique sports consulting firm that provides Strategic Consulting, Sponsorship Packaging and Player Representation services for the sport of football in India. LSI is unique in that it is the first and so far, the only strategic football consultancy in the country – focusing exclusively on football, an emerging sport in India, for all its consulting, sponsorship and player representation operations. Please refer the document-‘Libero Sport Case Study’ for the case details. The key challenges to be addressed are summarized here as follows: 1. Taking the tough call in time: Success of a startup comes from how fast it can implement its existing strategy and how quick it can respond to failures to pivot and change its strategy, before being drained for cash resources. 2. Growing the Consulting Business: a. A majority of the football academies are managed by large corporations as a part of their corporate social responsibility activities. Managing these academies is not their core business. b. These corporations view the academies as cost centers. As a result, the managers responsible for these academies do not get sufficient budget. They do not have the incentive to hire outside consultants. c. Solutions provided by LSI may take long time to implement as they have to go through a cumbersome approval process. d. LSI could look into possible investment by football clubs into these academies. This way football clubs will not have to start the academies from scratch. Corporations get their share of CSR and football clubs can get to pick their own talent by reducing player acquisition costs. Deliverable: Create a Strategic Plan for resolving these challenges PRIZES 1st Prize: Prizes worth Rs. 25,000 2nd Prize: Prizes worth Rs. 15,000 ELIGIBILITY & REGISTRATION 1. 2. 3. Participation is open to all students pursuing MBA or related post graduate programs Participation has to be in teams of 3 members. Teams can be comprised of participants from the same college/institution or from various colleges/institutions. Backwaters Committee IIM Kozhikode IIMK Campus P.O. Kozhikode – 673 570 Web: www.backwatersiimk.com Email: [email protected] 4. All teams must first register for the event on www.backwatersiimk.com (one registration per team) FORMAT & DELIVERABLES PRELIMINARY ROUND 1. Analyse the given problem carefully and come up with a summarised presentation based on the deliverables mentioned. 2. The submission should be in the form of a PowerPoint presentation not exceeding 13 slides including the cover slide and Appendix if any. FINAL ROUND Based on the submissions, the top 5 teams will be shortlisted and invited to IIM Kozhikode (during 31st October – 2nd November to present their solution to a panel of judges. Exact dates of the final round will be communicated to the shortlisted teams at a later point of time. SUBMISSION GUIDELINES FOR SCRIPT 1. Submissions will have to be mailed to [email protected], with the subject line “<<TeamName_Institute Name_Round1>>”. 2. PPT (in .ppt or .pptx form) should be labelled in the format “<TeamName>_<Institute Name>_Round1 ” 3. The starting slide of the PPT should contain the team name and member details (names of team members, respective institutes, phone numbers and email IDs. *Note that no addition data/information will be provided. All assumption/sources of data should be clearly mentioned as footnotes to the slide. Organizers reserve right to reject entries not adhering to the above) EVALUATION CRITERIA 1. Demonstrating understanding of the problem at hand 2. Quality of analysis 3. Feasibility of solutions COMPETITION RULES 1. Each team will be permitted to submit only one entry in the competition. Backwaters Committee IIM Kozhikode IIMK Campus P.O. Kozhikode – 673 570 Web: www.backwatersiimk.com Email: [email protected] 2. 3. 4. There must be strictly no plagiarism/ Copyright infringements in the submissions. On discovery of such infringements, the respective team(s) will be disqualified with immediate effect. Participation will be governed by the “Backwaters’14 Terms & Conditions” posted on the website (www.iimkbackwaters.com) and may be subject to change at any time without specific notice. The amended Terms & Conditions will be effective immediately upon being posted on the website. It is the sole responsibility of the participants to regularly visit the website and be informed of any changes. The decisions of the organizers of the contest and the panel of judges will be final and binding on all the participants. IMPORTANT DATES Launch Date: 10thOctober, 2014 23:59:59hrs Registrations Open: 10thOctober, 2014 23:59:59hrs Registrations Close: 17st October, 2014 23:59:59hrs Submission Deadline 17th October, 2014 23:59:59hrs Results (tentative)*: 21stOctober, 2014 23:59:59hrs Final Round: 31st October – 2nd November, 2014* *(exact date to be informed in due course) Backwaters Committee IIM Kozhikode You can also follow us on And http://backwatersiimk.com Backwaters Committee IIM Kozhikode IIMK Campus P.O. Kozhikode – 673 570 Web: www.backwatersiimk.com Email: [email protected]
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