An Introduction to The Amritsar Transport Company Logistics & Supply Chain Management Company XPS LTL Service VPU Transportation Value Added Services Secondary Distribution Cross Docking Services Contents  About Amritsar Transport Company  Vision & Mission Statement  Service Offerings  Network Plan  SWOT  Amritsar Transport capability 3 About Amritsar Transport • The Amritsar Transport Co. Pvt. Ltd was established in the Year 1939, by Late Sh. Sain Das Bijli with its Head Quarter at Amritsar. The operation at that time extended from Amritsar to the frontier region of Lahore, Rawalpindi & Peshawar. After partition, with the frontier regions gone, ATC changed direction towards Punjab, Delhi, Uttar Pradesh, Madhya Pradesh, Gujarat, Maharashtra and Calcutta in the East. ATC played an important role during partition and the services rendered by the company were acclaimed by our Late Prime Minister Pandit Jawaharlal Nehru. Late Sh. K.M. Bijli took over the reins of the business from his illustrious father in 1965 and took the company to new heights. It was his vision that enabled the company to establish itself as a name synonymous with TRUST. Simultaneous with the transportation business, Bijli group diversified into construction and cinema exhibition business. Its first venture outside ATC was Priya Exhibitors Pvt Ltd operating PRIYA Cinema. Under the dynamic leadership of our young Managing Director, Mr Ajjay Bijli, Priya Cinema set a new benchmark for cinema viewing. Not content with taking Priya to new heights, Mr. Bijli forged an alliance with Village Roadshow Ltd, Australia - one of the biggest operators and owners of cinema multiplex company world-wide. This joint venture in India is now popularly known as PVR Cinemas, who have been pioneers in giving India the concept of Screen Multiplex . • • 4 Services • ATC offers Integrated Transportation Solutions with key focus on – Express Parcel Service – Less then truck load service – VPU service by rail – Primary Transportation -Full Truck Load Service – Cross Docking Services Vision & Mission Vision Statement • “We will ensure that any material carried by us will be delivered safely with the utmost care and reliability anywhere in India. Let trust and reliability not be mere words but the basis of customer confidence for years to come.” • To migrate from a trucking service provider to a transport solutioning company and become the industry leader by the year 2015. Mission Statement • Offering the best in class integrated transport solutions that will help companies to manage the supply chain processes seamlessly • Offer end to end integrated transport solutions across multiple industry verticals with a creative approach in providing innovative solutions. • Service Mission is to work towards delivering the right goods , at the right time, to the right place , at the right cost, each time and every time. 6 Strategy • Organic Growth – – – – • Inorganic Growth – 7 Core Management team bring together their rich experience from diverse industry verticals like Logistics , Manufacturing, IT and Banking services Focus growth on Value added transport solutions In-house IT Development and Logistics Engineering team to develop and implement best business practices in supply chain. Currently company is in the process of implementing an ERP system that will put all it offices on line. Ability to invest for creating value and visibility across supply chain In our approach to create an integrated transport solutioning company we will explore possibilities of strategic tie-ups, acquisitions and mergers such that each business arrangement will add value to our customer. Amritsar Transport – A Value Creation Platform Team Track Record Experienced team with established track record in Logistics Industry Clear Performance Visibility . Currently in the process of implementing an ERP system which will bring all our offices and franchisees on line by June 2011 Platform for Value Creation Ability to accept shipments on COD basis and bank it for the customer at even remote locations We are able to do this at 146 locations where we have our own offices 8 Our Access to Warehousing Portfolio – comprising of warehouses through network associates Client Network -The company has been servicing well known companies in India Strong Geographic Network across India The company has the capability to deliver to over 600 cities and towns across India and also arrange pick ups from over 90 locations across India End-To End Supply Chain Capability Amritsar Transport Segmentation Business Verticals • Transportation – Primary (FTL ) – – • – Deferred service Dedicated and Market Hire vehicles used Nationwide deliveries Customer specific services Express Freight All types of Dedicated and non dedicated vehicles LTL Service VPU Service – – – 10 Cross Docking Premium service Guaranteed by a specific time Guaranteed by a specific date Own trucks Dedicated Fleet LTL Service – – – – • Hub and spoke concept like a Consolidation centre Greatly decreases the quantity of transactions between suppliers and stores Allows to ship far small quantities Express Freight – – – – – • Primary Transportation Cross Docking – – • Dedicated fleet Market Hire Quicker than road Cheaper than airfreight Pan India coverage VPU Service Amritsar Transport World-Wide Network Australia Thailand Austria UK Belgium USA Brazil Chez Republic Canada Italy China Japan Netherlands Korea Poland Switzerland Singapore Slovenia Spain Srilanka Sweden Taiwan Dubai France Germany Hong Kong Hungary Indonesia 11 Our Transportation Capability Managing and Monitoring Indents Plan Source Vehicle Placement and Vendor/ Broker Management DocumentationGCN/LHPS/ Permits and Other Statutory requirements Advance Payments Track and Trace Claims handling POD Collection Payment Collection Handling Exceptional cases 12 Region wise Location Matrix Snapshot of our Geographic spread No. of Pick-up Cities locations Covered Delivery locations Cross docking hubs No. of Own Trucks Express freight Region No. of States North 7 35 94 250 8 23 3 East 1 1 8 10 1 6 0 West 8 17 44 90 3 5 2 South 4 131 0 250 3 - 0 Total 20 184 146 600 15 34 5 13 Details of owned vehicles Location East West North South Truck tonnage LPT 2515 15 ton LPT 2515 15 ton LTT 1612 9 ton LPT 909 6 ton LPT 407 3 ton Using only market vehicles Truck model Truck length 22 feet 22 feet 24 feet 20 feet 17 feet Truck type Open body Open body Open body Container Open body Number of trucks 6 5 9 10 4 Snapshot of geographic spread West region Own trucks • 5 x 24-ft 15ton Market trucks • Average of 250 market trucks placed per month North region-34 Market trucks • Average of 750 market trucks placed per month East region Own trucks • 6 x 24-ft 15-ton Market trucks • Average of 350 market trucks placed per month South region Market trucks • Average of 150 market trucks placed per month Agency network Own offices We have 146 own Transport locations for the booking of vehicles, goods storage / transfer. We can deliver to over 600 locations across India Transit times from Mumbai (FTLs) Reachable from Mumbai within: 1 day 2 days 3 days 4 days 5 days Nabha Dharuhera Delhi Ghaziabad (UP Border) 6 days Ballabgarh 6 days 5 days Indore Baroda 4 days 3 days Bhopal Jamshedpur Haldia 2 days Nagpur 1 day Aurangabad Vapi Mumbai Kolkatta Ichapuram Pune Hyderabad Goa Rajahmundry Chennai Bangalore Hosur Cochin Pondicherry Own Transport Hubs Trichy Madurai Tuticorin Through agents Transit times from Mumbai Reachable from Mumbai within: 1 day 2 days 3 days 4 days 5 days Nabha Dharuhera Delhi Ghaziabad (UP Border) 6 days Ballabgarh 6 days 5 days Indore Baroda 4 days 3 days Bhopal 2 days 1 day Aurangabad Jamshedpur Kolkatta Haldia Nagpur Vapi Mumbai Pune Ichapuram Hyderabad Rajahmundry Goa Chennai Bangalore Hosur Cochin Pondicherry Trichy Madurai Tuticorin Transport Hubs transit times to major Indian cities from Mumbai Within 1 day Within 2 days Within 3 days Region State City Region State City Region State West Gujarat Maharastra Surat Mumbai Pune Central South Madhya Pradesh Andhra Pradesh Karnataka Goa Gujarat Indore Hyderabad Hubli Panjim Baroda Ahmedabad Aurangabad Central Madhya Pradesh Bhopal Maharastra Nagpur Andhra Pradesh Guntur Vijayawada Karnataka Bangalore Mangalore West Maharastra Within 4 days Within 5 days Region Central North Region East South West State Chattisgarh Haryana City Raipur Gurgaon Faridabad Madhya Pradesh Gwalior Uttar Pradesh Agra Karnataka Mysore Pondicherry(U.T.) Pondicherry Tamil Nadu Chennai Coimbatore Trichy Rajasthan Jaipur Within 7 days Region East North State West Bengal Uttranchal North South Within 6 days State Orissa City Region Bhubaneshwar East Cuttack Chandigarh(U.T.) Chandigarh Delhi(U.T.) New Delhi Uttar Pradesh Lucknow North Kanpur Allahabad Ghaziabad Andhra Pradesh Vishakapatanam Kerala Cochin Calicut Trichur Trivandrum Tamil Nadu Madurai Within 9 days City Kolkatta Dehrahdun South Region State North East Assam City City Guwahati State Bihar Jharkhand Jharkhand Orissa Punjab Punjab City Patna Jamshedpur Ranchi Rourkela Jallandhar Ludhiana Transit times from Delhi 7 days 6 days Reachable from Delhi within: 1 day 2 days 3 days 4 days 5 days 6 days 7 days 8 days 5 days 4 days 3 days Nabha 2 days 1 day Delhi Ghaziabad (UP Border) Dharuhera 8 days Ballabgarh Transport Hubs Indore Baroda Bhopal Jamshedpur Kolkatta Haldia Nagpur Vapi Mumbai Aurangabad Ichapuram Pune Hyderabad Rajahmundry Goa Bangalore Hosur Cochin Chennai Pondicherry Trichy Madurai Tuticorin Transport Hubs transit times to major Indian cities from Delhi Within 1 day Region State North Delhi(U.T.) Haryana Uttar Pradesh Within 2 days City New Delhi Faridabad Gurgaon Ghaziabad Region State North Chandigarh(U.T.) Madhya Pradesh Uttar Pradesh West Rajasthan Within 4 days Within 5 days Region State City Central Madhya Pradesh Bhopal North Uttar Pradesh Allahabad Kanpur Lucknow Region State Central Madhya Pradesh Maharastra West Gujarat Within 7 days Region State East Orissa West Bengal South Andhra Pradesh Karnataka Within 3 days City Chandigarh Gwalior Agra Jaipur Region North City Indore Nagpur Ahmedabad Baroda Surat Region Central East State Chattisgarh Bihar Jharkhand West Maharastra West Goa Uttaranchal City Jalandhar Ludhiana Dehrahdun Within 6 days Within 8 days City Region State Raurkela East Orissa Kolkata Guntur South Andhra Pradesh Hyderabad Karnataka Vijayawada Bangalore Kerala Hubli Pondicherry(U.T.) Tamil Nadu State Punjab City Raipur Patna Jamshedpur Ranchi Aurangabad Mumbai Pune Within 9 days City Bhubaneshwar Cuttack Vishakapatnam Mangalore Mysore Kozhikode Trichur Pondicherry Chennai Coimbatore Panaji Region State North East Assam South Kerala Tamil Nadu City Guwahati Kochi Thiruvananthapuram Madurai Trichy 7 days 6 days Transit times from Kolkata 5 days Reachable from Kolkata within: 1 day 2 days 3 days 4 days 5 days 6 days 4 days Nabha Delhi Ghaziabad (UP Border) Dharuhera Ballabgarh Indore Baroda 7 days 3 days Transport Hubs Vapi Mumbai Bhopal 2 days Kolkatta Jamshedpur 1 Haldia day Aurangabad Nagpur Ichapuram Pune Hyderabad Rajahmundry Goa Bangalore Hosur Cochin Chennai Pondicherry Trichy Madurai Tuticorin transit times to major Indian cities from Kolkata Within 1 day Region State East West Bengal Within 2 days City Kolkata Region East State Bihar Jharkhand Within 3 days City Region Patna East Jamshedpur Ranchi North State Orissa Uttar Pradesh Within 4 days Within 5 days Within 6 days Region State City North Madhya Pradesh Gwalior Uttar Pradesh Agra Ghaziabad Kanpur Lucknow South Andhra Pradesh Guntur Vijayawada Vishakhapatnam Region Central Region Central North Within 7 days Region State City Central Madhya Pradesh Indore South Karnataka Mangalore Mysore Kerala Kozhikode Kochi Trichur Thiruvananthapuram North South West State Chattisgarh Maharastra Delhi(U.T.) Haryana City Raipur Nagpur New Delhi Faridabad Gurgaon Andhra Pradesh Hyderabad Maharastra Aurangabad Rajasthan Jaipur City Bhubaneshwar Cuttack Raurkela Allahabad City Bhopal Chandigarh Jalandhar Ludhiana Uttaranchal Dehradun North East Assam Guwahati South Karnataka Bangalore Hubli Pondicherry(U.T.) Pondicherry Tamil Nadu Chennai Coimbatore West State Madhya Pradesh Chandigarh(U.T.) Punjab Goa Gujarat Maharastra Madurai Trichy Panaji Ahmedabad Baroda Surat Mumbai Pune Cross Docking and LTL Services Own and leased facilities 23 Typical POD process ATC Distribution Hub Orders from Client Customer’s Customer Last Mile Delivery to Customer’s Customer using Express Service ATC’s Booking Warehouse Client Document Return The Process (and Transit Times) can be further compressed if Express Service is used from Source to final Destination, i.e. from ATC’s Booking Warehouse to Customer’s final delivery destination Managing vendors Vendor Selection Monitoring and Evaluation  Only vendors meeting standards of integrity, reliability and service are selected.  ATC’s service levels are monitored according to KPIs such as :  Vendor selection criteria:  Number of years in operation  Possession of defined office space and telephone  Possession of immovable property  Membership of the local brokers association or other recognised transport associations.  Vendor performance is constantly monitored. If any vendor’s service level falls below 99%, corrective and preventive actions will be taken.  Vendor will be blacklisted if service level falls below 99% for 3 consecutive months.  On-time placement of vehicle (Placement Reliability) • Our score across all four regions – 100%  Accident ratio (Safety)  Claim ratio (Risk)  On-time & complete delivery of consignment (Transit & Delivery Reliability)  Time to return the Proof (PoD turnaround)  The following are checked prior to every loading :  Physically condition of truck to ensure it is road-worthy & fit to carry goods.  Authenticity of Documents such as RC Book, Road Tax Challan, Insurance Copy, Permit Copy and Driving License.  Any vehicle that fails these checks will not be allowed. Failure of these checks is documented and will affect the vendor’s service level. Team’s Credentials  Highly capable team with proven track record  Record Business Growth from Rs 10 Cr/ annum of First year start up to Rs 100 Cr with in five year only from North India.  Managed 2.4 mn sq.ft. of warehousing space at 47 locations.  Capability to work and optimize cost for most complex business verticals in Supply Chain  Established credential in setting up benchmark in the Transportation industry for quality of service and manpower in the small parcel business segment  Team Won best 3PL award from one of best agencies for managing fast moving consumer goods two years in a row in 2006 & 2007. 26 Satisfied Customers Listing Few 27