Maps, Facts, Figures & Pictures
November 2014
coventgardenlondonuk.com
1540
1630
Westminster Abbey’s
‘convent garden’ land
granted to John Russell,
1st Earl of Bedford
Architect Inigo Jones
is commissioned to
design and build
Covent Garden Piazza,
St. Paul’s Church
and the surrounding
arcaded houses
Buzzing with the excitement of opera and theatre
land, Covent Garden has become a destination for
food lovers and fashionistas alike.
Capco has spearheaded this transformation by
bringing in a host of innovative global brands.
Our marketing and brand building strategy
focuses on culture, fashion, food and the arts.
Every year a variety of events and pop-ups appear
in and around the Piazza. These have recently
included London’s first ever fashion pop-up
street and an installation by artist Alex Chinneck
which created the illusion of the Market Building
levitating magically over the Piazza.
The district is also being reconnected with
its 17th century residential roots. The Henrietta
and The Russell set new standards of quality
and pricing for luxury living in Covent Garden.
The Southampton and The Beecham have
just come to market offering stunning lateral
apartments and duplex penthouses for sale
and for rent.
1666–70
1732
1828–30
The Opera House
burned down
Great Fire of London
5th Earl of Bedford
granted charter to
run a wholesale fruit
and veg market
1808–13
The first Covent
Garden Theatre
(now the Royal Opera
House) opened
6th Duke of Bedford
secured an Act of
Parliament regulating
the market
Architect Charles Fowler
commissioned to design
neo-classical market
‘Covent Garden has fast
become London’s beauty hub
in the past few years, and now
Clinique and Bobbi Brown
have joined the likes of
Dior, Chanel and Burberry
in opening standalone beauty
boutiques in the famous piazza’
1857–60
The foundation stone
of the present day
Royal Opera House was
laid after another fire
destroyed the old one
New Flower Market
constructed
1964
1974
1980
Covent Garden was
used as the backdrop
for the film My Fair Lady
starring Audrey Hepburn
and Rex Harrison
Market traders moved
out and the site was
acquired by the GLC.
It fell into disrepair
and was earmarked
for redevelopment but
public outcry resulted in
buildings being listed
The restored Covent
Garden Market was
reopened as Europe’s
first ‘speciality’
shopping centre
1988
Covent Garden Area
Trust set up to ensure
area’s special character
is preserved
2006
2010
2011
Capco listed on
the LSE and the JSE in
Johannesburg
Capco made the first
major purchase of the
Covent Garden Estate
‘There’s no better place
than Covent Garden: a
mix of retail, restaurants,
cafes and culture set in one
of London’s most beautiful
neighbourhoods.’
Apple, Kurt Geiger,
Whistles and Pandora all
opened new stores
Ladurée and
Burberry Brit opened
Capco acquired
Kings Court
2012
2013
2014
Chanel, Jo Malone, Links of London,
Jamie’s Union Jacks,
Opening Ceremony, MEATMarket,
7 for All Mankind, Casio G-Shock
West, Brasserie Blanc and the
London Film Museum opened
Balthazar, Balthazar Boulangerie,
Shake Shack, Hackett House,
Sandro, Chanel Beauty,
Burberry Beauty Box, Aveda,
Dior Beauty Boutique, Aesop, Y-3,
PipsDish, & Sticks ‘n’ Sushi opened
Clinique, Bobbi Brown, Nigel
Cabourn, Melissa, Moleskine,
Bobbies, Miller Harris, LIMA Floral,
the Rugby World Cup store and
Orlebar Brown opened. The Ivy
Market Grill is due to open soon.
‘Covent Garden may once
have been a tourist-filled
wasteland but we’ve seen some
interesting developments […]
with Opera Tavern, Mishkin’s,
Polpo and Balthazar, and
now it’s a bona-fide foodie
crawl with the latest addition
of favourite Lima Floral.’
M onocle , N ovember 2 0 1 3
Vogue .co .u k O ctober 2 0 14
U rban J un k ies , August 2 0 14
The transformation of Covent Garden continues.
Be part of it.
A London icon
— Retail conversion figures have increased
by 5% in the last year
— Thanks to positive publicity, 34% of domestic
and international tourists are visiting
Covent Garden for the first time
— 2 0% of international and domestic tourists
have visited more than 10 times
— Over 70% of visitors to London choose to visit
Covent Garden specifically
Our new brands
Shopping
Burberry Beauty Box
Dior Beauty Boutique
Chanel Beauty
Clinique’s Great Skin Lab
The Bobbi Brown Studio
Apple
Aesop
Burberry Brit
Galeria Melissa
Nigel Cabourn
Miller Harris
Moleskine
Aveda
Jo Malone
Links of London
Casio G-Shock
Twenty8Twelve
lululemon athletica
Y–3
Dining
Balthazar
Balthazar Boulangerie
LIMA Floral
Jamie’s Union Jacks
Ladurée
MEATMarket
Shake Shack
Brasserie Blanc
Le Pain Quotidien
Battersea Pie Station
Sticks ‘n’ Sushi
PipsDish
Footfall
43 million
customer visits per year
ABC1 93% (of UK-based visitors)
AB
47% (of UK-based visitors)
Average age 38
Female/Male 51% : 49%
Londoners 54%
International visitors
20%
Domestic visitors 26%
Average dwell time 77 minutes
Source: CACI Ltd, JULY 2014
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The Covent Garden Estate
TWE NTY 8
TWE LVE
PRETT Y
ACADEMY
BALLERINA
OF FLOWERS
TREET
TREET
ELLL SS
ENDEL
END
A IL
RET
BEAUTY
BOX
Ground Level
1
LADURÉE
Market Building
1
LADURÉE
2
BEAUTY
GODIVA BOX
9
LʼOCCITANE
44
POLLOCKS
CARAT
18
VENCHI
STAIRS TO
POLLOCKS
14
IL PAPIRO
SHAKE SHACK
43
THE MOOMIN
SHOP
40
PUNCH
& JUDY
48–9
LE PAIN
QUOTIDIEN
27B
ANDRONICAS
25
LE PAIN
QUOTIDIEN
24
SHAKE SHACK
23
SHAKE SHACK
WEST PIAZZA
SOUTH ROW
47
SHAKE SHACK
22
ACCESSORIZE
46
THE PRINT
ROOM BAR
Upper Level
37
DIOR BEAUTY
BOUTIQUE
42
BRORA
38
BURBERRY
BEAUTY
BOX
Retail Agents
Covent Garden
CBRE
020 7182 2000
Davis Coffer Lyons
020 7299 0744
Claudine Marshall
[email protected]
Tracey Mills
[email protected]
Hugh Radford
[email protected]
Emma Flather
[email protected]
Simon Gibbs
Head of Retail Leasing
0207 395 5488
[email protected]
1
LADURÉE
Cian Finucane
Graduate Surveyor
020 7395 5497
[email protected]
44
POLLOCKS
43
THE MOOMIN
SHOP
21
For further information
please contact:
Beverley Churchill
Creative Director
020 3214 9176
[email protected]
35
BRASSERIE BLANC
40
PUNCH &
JUDY
27A
SEGAR
& SNUFF
17
WHITTARD
16
MILLER
15
HARRIS
PYLONES
STAIRS
TO PUB
8
CRABTREE
& EVELYN
43
THE MOOMIN
SHOP
40
PUNCH &
JUDY
BRORA
10
RUGBY
WORLD CUP
APPLE MARKET
48–9
LE PAIN
QUOTIDIEN
F&B Agents
Ellen Duignan
[email protected]
CWM
David Sanderson
020 7494 6907
[email protected]
Xhola McKoy
020 7494 6919
[email protected]
47
SHAKE SHACK
46
THE PRINT
ROOM BAR
7
BRASSERIE
BLANC
6/6A
Ground Level
NORTH ROW
5A
LINKS OF
LONDON
1
LADURÉE
3A
BURBERRY
2
BEAUTY
GODIVA BOX
3
CHANEL
BEAUTY
5C
JAMIEʼS
UNION JACKS
5B
CASIO
G-SHOCK WEST
10
RUGBY
WORLD CUP
APPLE MARKET
9
LʼOCCITANE
11
JOY
19
CARAT
40
PUNCH
& JUDY
27A
SEGAR
& SNUFF
13
PENHALIGONʼS
5C
JAMIEʼS
UNION JACKS
37
DIOR BEAUTY
BOUTIQUE
12
TO LET
11
JOY
10
RUGBY WORLD CUP
18
VENCHI
9
LʼOCCITANE
27B
ANDRONICAS
25
LE PAIN
QUOTIDIEN
28
BATTERSEA
15 PIE STATION
PYLONES
OUTSIDE
SEATING
21
19
TOILETS
18
NAUTICALIA
29
CRÈME DE
LACRÊPE
20
TO LET
27
CRUSTING PIPE
OUTSIDE
SEATING
17
WHITTARD
33
GAMES
WORKSHOP
34
BLO
32
ERIC SNOOK
40
PUNCH & JUDY
23
SHAKE SHACK
31
SASS
& BELLE
24
SHAKE SHACK
30
CHEZ
ANTOINETTE
SOUTH ROW
7
BRASSERIE
BLANC
22
ACCESSORIZE
6/6A
21
4
Lower Level
STAIRS TO
POLLOCKS
SHAKE SHACK
1
LADURÉE
UNDER
DEVELOPEMENT
5B
CASIO
G-SHOCK
WEST
24
SHAKE SHACK
WEST PIAZZA
5A
LINKS OF
LONDON
3
CHANEL
BEAUTY
EAST
COLONNADE
MARKET
17
WHITTARD
43
THE MOOMIN
SHOP
NORTH ROW
20
UNDER
OFFER
20A
MORELLIʼS
18
VENCHI
16
MILLER
15
HARRIS
PYLONES
STAIRS
TO PUB
14
IL PAPIRO
12
TO LET
5A
LINKS OF
LONDON
EAST PIAZZA
13A
BENʼS
COOKIES
13
PENHALIGONʼS
42
BRORA
6/6A
Lower Level
PERFORMANCE
PITCH
5C
JAMIEʼS
UNION JACKS
4
DIOR BEAUTY
BOUTIQUE
8
CRABTREE
& EVELYN
UNDER
DEVELOPEMENT
5C
JAMIEʼS
UNION JACKS
5B
CASIO
G-SHOCK WEST
5C
JAMIEʼS
UNION JACKS
UNDER
DEVELOPEMENT
PERFORMANCE
PITCH
EAST PIAZZA
13A
BENʼS
COOKIES
13
PENHALIGONʼS
20A
The information in this document is believed to be correct but is intended
for guidance only and its accuracy is not guaranteed. It does not constitute
an offer and must not be relied upon as a representation of facts or as
otherwise forming the basis of a contract. Specific professional or specialist
advice should be obtained before doing anything on the basis of the
content of this document. Capital & Counties Properties PLC assumes no
responsibility and shall not be liable to any person for any loss, damage or
expense caused by reliance on the information in this document. v140801