Invitation to International Conference Advancing Asia’s Agenda in Global Market Era Leveraging the Dynamics for Strategic Communication Practice Sheraton Mustika Yogyakarta Resort and Spa Yogyakarta, 3 - 5 November 2014 Dear Colleague, The initial success of the 2012 International PR Summit in Bali is our commitment to provide you more with global views from business leaders, communication experts and distinguished academia - to gain ideas and experience from different country perspectives and for you to explore global networking opportunities. You will discover the latest trend, challenges and opportunities in communication management based on research and case studies from many prominent speakers and experts. Join us and meet 250+ delegates in this premier public relations conference in Asian region, the 2014 International PR Summit in Yogyakarta. Elizabeth Goenawan Ananto, PhD, FIPRA Founder - International Public Relations Summit Advancing Asia’s Agenda in Global Market Era Leveraging the Dynamics for Strategic Communication Practice Sheraton Mustika Yogyakarta Resort and Spa - Yogyakarta, Indonesia | Monday - Wednesday, 3 - 5 November 2014 Day 1: Monday, 3 November 2014 (PRE-CONFERENCE WORKSHOP) 09.00 - noon Pre-Conference WORKSHOP (choose one) 1. Building Trust and Leadership through Corporate Diplomacy 2. The Pyramid of Communication Research and Measurement 3. Maintaining Reputation from Crisis in Media Dynamics 4. Strategic Communication in a Global context Dr. Roger Hayes - Seniior Counselor, APCO Worldwide, UK 19.00 - 21.00 Dr. Don W. Stacks - Professor, University of Miami, USA Dr. Timothy Coombs - Professor, University of Central Florida, USA Robert Grupp - CEO, Grupp Global Partners, USA 5. Achieving Employee Engagement through Effective Internal Communication Elizabeth Goenawan Ananto, Ph.D - Founder & Director, EGA briefings, Indonesia Welcoming Dinner (invited speakers and sponsors) Day 2: Tuesday, 4 November 2014 (CONFERENCE DAY 1) 08.45 - 09.15 Opening Remarks 09.15 - 10.00 Keynote Address: Advancing Asia’s Agenda in Global Market Era Sandiaga Uno* - CEO, PT Saratoga Investama Sedaya, Indonesia 10.00 - 12.00 Plenary Session Present and Future Outlook of ASIA - Challenge and Opportunity 12.00 - 13.00 Dr. Takashi Inoue* - CEO, Inoue-PR Inc, Japan Global World Challenges: Corporate Leadership Values Niruban Balachandran - Project Monitoring Officer in Social Dev., World Bank New Horizons in Corporate Reputation Management Stephen Lock - CEO, Edelman Indonesia Lunch and Networking 13.15 - 14.45 PD Workshop 1: Reshaping Priorities in Global Economy Creating One Vision, One Identity, One Community - ASEAN 2015 Jacob Drake - Head of Corporate & Public Affairs, Edelman Indonesia Establishing Collaboration in Global Market Economy Robert Grupp - CEO, Grupp Global Partners, USA Conflict Resolution - the Strategic Role of Media in Creating Regional Harmony Endy Bayuni - Senior Journalist, Jakarta Post, Indonesia Government and Political PR - Harnessing Cultural Diversity Yuliandre Darwis, Ph.D - Chairman, Ikatan Sarjana Komunikasi Indonesia (ISKI) Building a Stakeholder Map & Management to Strengthen Market Position [Open for Sponsor] Strategic Role of Communication in Accelerating Physical, Institutional and Intercommunication Connectivity Indira Abidin - Perhimpunan Hubungan Masyarakat Indonesia (PERHUMAS) 15.00 - 16.30 PD Workshop 2: Corporate Reputation & Its Contribution to Financial Performance CEOs Changing Views on Corporate Reputation Cees van Riel* - Reputation Institute, USA The Relationship between Corporate Reputation & Financial Performance Yulian Warman - Senior GM Corporate Comm., Astra International, Indonesia Reputation Strategy, Leadership and Accountability Arividya Noviyanto - VP HR, Comm. & General Practices, Total E&P Indonesie Rebuilding Trust & Reputation: Crisis: what crisis? Gaining Control in an Internet-driven Asia Pacific Timothy L. Peirson-Smith - Managing Director, Executive Council Ltd., Hong Kong Measuring the Social Impact: A Different Way of Doing Bussiness Dr. Don W. Stacks - Professor, University of Miami, USA Social Media Measurement in Economic Terms Felicia Nugroho - Director, Business Development, Maverick, Indonesia 17.00 - 17.45 Afternoon Tea Forum (open for sponsor) 19.00 - 21.00 Networking Dinner (invitation only) Day 3: Wednesday, 5 November 2014 (CONFERENCE DAY 2) 08.00 - 08.45 Breakfast Forum (open for sponsor) 09.00 - 10.30 PD Workshop 3:The Role of Sustainability in Corporate Reputation Management Corporate Diplomacy in Establishing Ethics and Sustainability Dr. Roger Hayes - Adjunct Faculty, Henley Business School, UK Establishing Sustainable Business in Digital Era Maria Gergova - CEO, United Partners, Bulgaria Trust and Reputation in Global and Local Culture David Donohue - CEO, Queensland Corporate Communication Network, Australia Troy Pantouw - Director Corporate Communication, Danone AQUA, Indonesia The Dynamic Implementation of Sustainability in Cultural Diversity Communication and Reputation - Situational Crisis Communication and Corporate Reputation Dr. Timothy Coombs - Professor, University of Central Florida, USA The Role of Corporate Social Responsibility after Crisis Dr. Serra Gorpe - Professor, Zayed University Dubai, United Arab Emirates 10.45 - 12.15 PD Workshop 4:Establishing Strategic Communication to Stakeholders Engagement Corporate Share Values to achieve Stakeholder Engagement [Open for Sponsor] The Changing Role of Chief Communication Officer DR. Gde Pradnyana* - General Secretary, SKKMIGAS, Indonesia Leadership through Strategic Communication: What Asian PR Professional want: an Investigation into the Competencies and Skills Dr. Anne Pierson-Smith - Associate Professor, City University of Hong Kong Establishing Strategic Communication to Enhance Employee Engagement Is Nugroho, MHRM - VP HR & General Affairs, Kangean Energy Indonesia Internal Communication Audit: Output, Outgrowth and Outcome Elizabeth Goenawan Ananto, Ph.D - Founder & Director, EGA briefings, Indonesia Making the most effective Internal Communication Tools and Techniques Dr. Susanne Dida, MM - Vice Dean, Unviersitas Padjadjaran, Indonesia 13.30 - 14.00 Luncheon Speech (open for sponsor) 14.00 - 15.00 Keynote Address Advancing Asia’s Agenda Challenges and Opportunities for ASEAN countries Dr. Dino Patti Djalal 15.00 - 15.30 Closing Session Advancing Asia’s Agenda - The Role of Strategic Communication 17.00 - 21.00 Steering Committee of International PR Summit Farewell Dinner (tickets available) Conference Fee (INDONESIAN) Pre-conference WORKSHOP CONFERENCE Academia Professional WORKSHOP + CONFERENCE Other programs - Academic Forum - Afternoon Tea Forum - Networking Dinner - Breakfast Forum - Farewell Dinner Rp 1.750.000,- Rp 5.700.000,- (until 31 October 2014) Rp 7.200.000,- (until 31 October 2014) Rp 8.600.000,- (until 31 October 2014) included included included included Rp 350.000,- * terms and conditions apply, please check our website for full details. Don’t miss your chance to know the latest trend and challenges IPRS2014Yogya - The premier public relations conference in Asian region 2014.internationalprsummit.com Platinum Sponsor Patron Gold Sponsors Committee Founder & Organizer Silver Sponsor Supporting Sponsor Endorsers Digital Partner Are you having similar questions in your office? “Our company has a good reputation, how do we relate it with company’s financial performance?” “Social media, how can we measure it in economic terms?” “Do we need a strong corporate leadership?” “CSR after crisis, how beneficial is it for the company?” “How can we establish a better strategic communication to build a strong stakeholders engagement?” “Internal communication audit. Output, outgrowth, outcome. Where are we?” “We think we need to understand more on research and its measurement” Looking for the answers? Join the 2014 IPRS Yogyakarta! This premier public relations conference will provide you with wider perspectives, more insights and deeper analysis resulting a comprehensive understanding, strategy and tools on how to leverage your company strategic communication. Platinum Sponsor Patron Gold Sponsors Committee Founder & Organizer
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