Michael Heldre

CirclesEarth’s
Event#1 Accommodation Site
Planet
11 – 12 February 2015
Planet Earth’s #1 accommodation site.
Facts & Figures.
Founded in 1996 in Amsterdam.
Part of the Priceline Group (PCLN) since 2005.
610,000+ properties in 212 countries.
70,000+ unique destinations offered worldwide.
42 supported languages.
8,300+ dedicated employees.
155+ offices in 50+ countries.
44 million+ reviews from real guests.
800,000 room nights booked every 24 hours on average.
3
Hvordan kan vi være med på å skape de
perfekte opplevelsene for våres gjester?
ALLE
LETTVINT
Booking.com gjester tas
hånd om hvis de står fast.
å reservere, modifisere eller
kommer med særskilte ønsker.
0%
av Booking.com
reservasjoner har skulte
gebyrer.
24/7
customer service på 42
språk, 365 dager i året.
Hvor skal vi? - Hva bringer fremtiden?
● Opptatt av rettferdighet
● Ærlige
● Du får alltid denne hele og
fulle sannhet!
● SVAR:
● Man kan gjøre hva man vil - det finnes ingen regler!
● Det er JEG som bestemmer!
5
Viktigheten ved å være tilstede på
ALLE plattformer!
Tilstedeværelse
Markeds- / Bookingkanaler
Vanligere å bruke flere platformer
8
Millenials
9
It’s all about last minute availability.
Open up additional last-minute availability and
attract more guests looking to book right now!
10
Gjestene ønsker – Last Minute bookings.
11
Last minute bookings.
Top 3 reasons our customers book at the last minute:
Spontaneous decision
“There’s a sale on flights this weekend. Let’s do it!”
Travelling
“We want to make decisions on the go as we travel!”
Event
“I got a last minute ticket to a concert.”
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Customers want
convenience!
43%
of our same-day
mobile bookings are
made in the same
city as the property!
Want to make the most of
Let us show you how.
14
?
15
Trend
Spontaneous booking is becoming the
norm, especially with the Millennial
generation, who are increasingly using
mobile devices for online transactions.
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Thank you!
All references to “Booking.com", including any mention of “us”, “we” and “our” refer to Booking.com BV, the company behind Booking.com™