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PeopleFluent®
Health Care Service Corp (HCSC)
Company:
Health Care Service Corp
Recruiting Management System Reduces
Time-to-Fill by 52% and Launches Internal
Mobility Program
Industry:
Healthcare Insurance
Headquarters:
Chicago, IL
Employees:
21,000
Challenge:
To implement an online
system that would automate
the recruiting process, at
both the corporate and
subsidiary level, to reduce
time-to-fill and support
employee mobility.
PeopleFluent Solution:
Recruiting Management
System
CASE STUDY
Company Profile
Health Care Service Corporation (HCSC) is the largest customer-owned health insurance
company in the United States. HCSC offers a wide variety of health and life insurance
products through its operating divisions and subsidiaries including Blue Cross and Blue
Shield of Illinois, Montana, New Mexico, Oklahoma and Texas along with Dearborn
National. The company employs more than 21,000 people and serves nearly
14 million members.
Business Challenge
The HR team at HCSC processed on average 25,000 applications and background
checks annually, all on a manual basis. The average time-to-fill for positions was well
over 100 days, which was slowing down the company’s ability to react to the
ever-changing, competitive talent market. The team recognized that as HCSC
continued to grow, the manual process currently used would no longer scale to meet
their needs.
“We were a totally paper driven organization,” said Mike Jarvis, Senior Director of
Strategic Staffing, with HCSC. “We had a seven-page application for our candidates to
complete and every requisition required the completion of a one-page paper form.
We also had to manually enter our recruiting data into our human capital management
system. Moving to a more efficient and user-friendly process – both for our external
candidates and for our internal hiring managers and recruiters – was our number
one priority.”
With over 25 years of experience in the recruiting industry, Jarvis knew that the
partner he selected to automate his recruitment process would need to meet several
key criteria. His team worked with hiring managers and employees to develop the
solution requirements which included the ability to:
• Automate recruiting process for improved efficiency
• Create a user-friendly interface for maximum adoption
• Meet the ever growing business needs through scalability
• Improve candidate experience from day 1
• Update sourcing strategies to include job boards
• Utilize workforce analytics and metrics for improved planning and ROI
• Align the brand with their technology recruiting strategy
PeopleFluent®
Health Care Service Corp (HCSC)
“PeopleFluent was instrumental
in guiding the formal implementation plan. They have logical and
methodical plans which made
it possible to drive the project to
completion, on-time and under
budget. There are lots of products
on the market. It is critical to select
a vendor partner who understands
HR and staffing strategies. PeopleFluent offers this expertise along
with a group of professionals who
are committed to making their
clients successful.”
Jarvis’ team added to the requirement list; seeking an experienced talent
management partner who could provide:
Mike Jarvis, Senior Director of
Strategic Staffing, with HCSC.
CASE STUDY
• Workflow designs that demonstrated a clear understanding of the
recruitment process
• Easy integration with the company’s current HRIS system
• Automated solution at a cost-effective price
PeopleFluent Solution
PeopleFluent Talent Engagement Cloud provided HCSC with a comprehensive solution
that met their demanding list of requirements. Recruitment Management System (RMS)
provided HCSC with the control, analytics and flexibility they desired to meet their
recruiting and HR needs while providing an easy to use interface for widespread adoption.
Recruiting Management System
PeopleFluent’s recruitment management tool enabled HCSC to attract a diverse,
well-qualified applicant pool and continues to foster the cutting-edge brand of the
company. The new solution also took advantage of pre-employment questionnaires
which allow the hiring teams to immediately qualify candidates within the system.
Only the highest quality candidates are reviewed and passed on to the hiring managers.
PeopleFluent’s easy-to-use RMS technology provided the best solution for HCSC’s over
5,000 hiring managers, allowing for everyone to be effectively trained on the new system.
Business Results
PeopleFluent RMS has been a resounding success, although you will not hear anyone
talking about the PeopleFluent system in the halls at HCSC. PeopleFluent provided HCSC
with their own recruiting brand- BlueRecruit, helping them to drive one of the most
recognizable brands in the world to their recruitment process.
The BlueRecruit system was designed to be used for recruit external candidates and
provide internal mobility for existing employees. PeopleFluent worked with HCSC to train
all employees on the BlueRecruit system, providing all employees the ability to access and
apply to open positions throughout the entire corporate organization, spanning across
several U.S. states. This has totally transformed the previously siloed process constrained
by paper.
“The new PeopleFluent system has allowed us to expand our net internally,” stated Jarvis.
We are able to offer employees the opportunity to change their role and the latitude to
relocate as well. By keeping our most valuable resource within the company, we are able
to reduce costs and improve loyalty. It gives us great pride to be able to offer a tool that
will enhance our employees’ careers.”
PeopleFluent®
Waltham, Massachusetts
300 Fifth Avenue
Waltham, MA 02451 USA
Tel: +1-781-530-2000
Raleigh, North Carolina
434 Fayetteville Street,
9th Floor
Raleigh, NC 27601 USA
Toll-Free: (877) 820-4400
Tel: +1-919-645-2800
London, United Kingdom
15 Fetter Lane
London EC4A 1BW
United Kingdom
Tel: +44 (0) 20 7832 3440
www.Peoplefluent.com
Health Care Service Corp (HCSC)
CASE STUDY
“The initial metrics we have seen since the global implementation has proven to us that
automation was really the only way to go. We have clearly been successful at getting the
right talent into the right seat in a timelier manner. Our time-to-fill is way down and we
can now track other recruiting metrics to identify bottlenecks and ways to correct these
challenges,” said Jarvis.
Over the first 5 months of implementation:
• Reduced time-to-fill by 52%
- From 88 days to 42 days
• Reduced recruiting costs due to less manpower
• Improved employee loyalty and engagement
• Developed larger pool of qualified candidates
Jarvis’ team has seen impressive gains in employee productivity as well. Gone are the days
of faxing background check paperwork and filing applications. PeopleFluent allowed
BlueRecruit to fully integrate with these outside processes, including third-party
background check and drug screening, significantly reducing the need for human
intervention.Integration with HCSC’s HRIS system provides an important advantage
as well.
“Having a solid partner who was able to help with the implementation was a major benefit
for HCSC,” commented Jarvis. “PeopleFluent was instrumental in guiding the formal
implementation plan. They have logical and methodical plans which made it possible to
drive the project to completion, on-time and under budget. There are lots of products
on the market. It is critical to select a vendor partner who understands HR and staffing
strategies. PeopleFluent offers this expertise along with a group of professionals who are
committed to making their clients successful.”
About PeopleFluent
PeopleFluent, the leading total workforce HCM technology company,
redefines Talent Management with an innovative Talent Engagement Cloud that
is built around people and not HR processes. PeopleFluent has worked with over
5,100 organizations in 214 countries and territories to engage employees to drive
better business results. Today, 80% of the Fortune 100 relies on PeopleFluent
as part of their talent management delivery strategy, helping them successfully
achieve their talent aspirations.
Copyright 2014, PeopleFluent. All rights reserved. This document contains registered trademarks and trademarks of PeopleFluent Holdings Corp. or one of its subsidiaries.
All other brand and product names are trademarks or registered trademarks of their respective holders.