FOR IMMEDIATE RELEASE FOR MORE INFORMATION: Woozie Dell Administrative Director: Junior League of Charlotte [email protected] Tel: 704.375.5993, ext. 2 Glenda Bernhardt Development Coordinator: Junior League of Charlotte [email protected] Tel: 704.375.5993, ext. 7 Junior League of Charlotte, Inc. Announces Adrienne Maloof As Guest Designer for Lights! Camera! Fashion! Event Charlotte, NC (August 27, 2012) – Lights! Camera! Fashion!, the signature fall fundraiser of the Junior League of Charlotte, Inc. (JLC), hits the runway at 6 p.m. October 14 with celebrity designer Adrienne Maloof as the special guest. Adrienne Maloof, celebrity shoe designer and star of the hit TV show The Real Housewives of Beverly Hills, will be the featured designer at the third annual Lights! Camera! Fashion! event. Maloof’s fall 2012 line of handbags and shoes is available in select Belk Stores. Adrienne is also heavily involved in multiple philanthropic endeavors that focus on the education, health and well being of children, as well as those organizations that find safe, loving homes for animals. General admission tickets are $50 each, or two for $90, and include entrance to the event, food and drinks and a gift bag with a $10 Belk gift card. VIP tickets are $95 each, or two for $170, and also include entrance to the event, food and drinks, and a VIP gift bag with a $20 Belk gift card. In addition, VIP ticket holders will also receive two Red Carpet Giveaway tickets, one ticket for the “Diamonds & Champagne” toast for a chance to win diamond earrings valued at more than $4,000, reserved seating for the fashion show and a pre-event reception at Arthur’s Wine Shop starting at 5 p.m. on October 14. Red Carpet Giveaway prizes include a $1,000 Belk gift card, $1,000 shoe shopping spree, Michael Kors handbag, Lilly Pulitzer package, concert ticket package, four-month membership to Flex + Fit and two-night stay at the DoubleTree Hotel in SouthPark, among many other items. Tickets are available now at www.jlcharlotte.org, and all proceeds from ticket sales support the JLC and its mission of meeting the physical, dental and mental health needs of children ages 0-17 and their families in the Charlotte community. Upon purchase, you may choose your preferred fashion show time, either 6:30 p.m. or 8 p.m. You won’t want to miss this glamorous event for a very worthy cause! Special thanks to Belk, Inc., the event’s presenting sponsor, and all event supporters, including Criswell & Criswell: Plastic, Reconstructive & Cosmetic Surgery, Clear Channel Radio, Flex + Fit and DoubleTree by Hilton. About the Junior League of Charlotte, Inc. The Junior League of Charlotte, Inc. (JLC) is an organization of women committed to promoting voluntarism, developing the potential of women and improving the community. Through its actions and leadership of trained volunteers, the JLC is a leading force in improving the lives of children and families in the Charlotte community. The JLC annually contributes more than $100,000 to community projects and more than 25,000 volunteer hours. During the 2011-2012 JLC year, the League dedicated more than $150,000 and almost 500 volunteers to the betterment of the Charlotte community. Projects that are supported by the JLC include: Junior League of Charlotte Family Resource Center at Levine Children’s Hospital, Kids HealthLink, JLC Smiles, Big Shots Saturdays, Junior League of Charlotte Puppet Theater and more. For additional information, call (704) 375-5993 or visit www.jlcharlotte.org. About Belk, Inc. Charlotte, N.C.-based Belk, Inc. (www.belk.com) is the nation’s largest privately owned mainline department store company, with 303 stores located in 16 Southern states. The company was founded in 1888 by William Henry Belk in Monroe, N.C., and is in its third generation of Belk family leadership. Its belk.com website offers a wide assortment of fashion apparel, shoes and accessories for the entire family, along with top-name cosmetics, a wedding registry and a large selection of quality merchandise for the home. To connect with Belk via Facebook, Twitter, You Tube, blog, mobile phone, text messages or by e-mail, go to http://www.belk.com/getconnected. Modern. Southern. Style. Belk seeks to satisfy the modern Southern lifestyle like no one else, so that our customers get the fashion they desire and the value they deserve. Our vision is for the modern Southern woman to count on Belk first – for her, for her family, for life. About Adrienne Maloof Business Woman, Wife, Mother, Shoe Designer and Reality TV Star are just a few of the many hats dynamo Adrienne Maloof-Nassif wears. Renowned for her business acumen, Adrienne received her first lessons in business from her father and entrepreneur George J. Maloof, Sr. and is a co-owner of Maloof Companies, which include the Sacramento Kings; The Palms Casino Resort in Las Vegas; Maloof Productions; Maloof Music; and Maloof Money Cup— the world‘s greatest skateboarding event. As head of Marketing and Promotions for the Maloof brands, Adrienne has utilized her innate creativity and marketing prowess to successfully advance Maloof Companies’ many interests across multiple entertainment platforms. Alongside her brothers – Joe, Gavin, George Jr. and Phil - as well as her mother, Colleen, Adrienne is now particularly focused on building the family‘s interests in the areas of fashion, entertainment and music. ###
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