E-Commerce Jena

Department of Business
Administration and Engineering
Road and rail links
Graduation
Successful completion of this course means graduates are awarded
the internationally recognised academic degree Bachelor of Science
for e-Commerce from the Department of Business Administration and
Engineering at the Ernst Abbe University Jena.
Career Prospects
e-Commerce
Campus der EAH Jena
Carl-Zeiss-Promenade 2
The e-Commerce Bachelor of Science (B. Sc.) qualification is
vocational and enables graduates to enter middle management at
any company. Graduates have the expertise to carry out academically
substantiated and autonomous actions. They are able to lead project
teams and issue instructions to employees. The e-Commerce degree
renders possible advanced academic studies in the fields of business,
business informatics and informatics, i.e. it is a degree qualifying
graduates to study a Master's degree.
Bachelor's Degree
Course
Campus map
Entrance Requirements
For the e-Commerce Bachelor's degree:
XX General university entrance qualification or
XX entrance qualification to a university of applied sciences or
XX equally acknowledged entrance qualification
Dean
Prof. Wolfgang Eibner
Dean's office
Andrea Gräser
Phone:+49(0)3641205-900,Fax:+49(0)3641205-901
Email: [email protected]
Course director Prof. Jochen Hause
Registar's
Office IV
BA&E faculty: Building 3 / 3rd floor
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Building 1 Building 2 Building 3 Building 4 Building 5
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All information can be subject to
additional change. No legally binding claims can be inferred from this
informational flyer.
Refectory
Carl Zeiss Jena GmbH
Halls of residence
University sports centre
Successfully accredited by ACQUIN
Kristina Sommerwerk
Email: [email protected]
More information on the courses within this department (conditions, subjects covered, duration, reference guide with detailed information on individual modules)
is available from:
www.wi.fh-jena.de
Carl-Zeiss-Promenade 2, Postfach 10 03 14, 07703 Jena, Germany
www.wi.fh-jena.de
B. Sc. e-Commerce
Contact
Application and advice:
Application period: Mid-May to August of the year in question.
Photos: Sebastian Reuter, EAH Jena
XX vocational placements can be recognised)
As of: October 2014
XX AND an initial placement (8 weeks, can be completed during
the course,
www.fh-jena.de
Course Overview
1st Semester
Mathematics
Informatics and Databases
2nd Semester
Applied Mathematics
Object-oriented Modelling and
Programming
Business
Informatics
Business and
Technical English
E-Business
Introduction
to Industrial
Production
Electrical Engineering
Accounting
3rd Semester
Business and
Technical English
Statistics
Web Engineering and Distributed
Systems
Shop Management
4th Semester
Computer
Architecture
Elective
Module
Databases and Data Warehouse
Quality and Analysis in the Web Computer Networks and IT Security
5th Semester
Commercial Law
Introduction to Economics
Marketing / Online Marketing
Basics of Project
Management
Personnel
Management
Logistics
Placement in Parallel (20 weeks) + Workshop
6th Semester Technical Sales and Foreign Trade
IT Law and Web Shop Project
Social Commerce
Controlling and Data Mining
ERP Systems
7th Semester Elective Module Elective Module
Technical Commercial Project
Bachelor Thesis
International
Economic
Integration
Elective Module
Colloquium
Employment Opportunities
Those graduating from the e-Commerce course are all-rounders
who understand how to connect worlds. The range of opportunities
is just as diverse as the business areas of our partner companies.
Of particular focus are typical online trading and Internet service
provider careers, such as:
XX Shop Manager: Responsible for category, order, customer and
returns management, as well as legal issues and payment
systems
XX Content Manager: Responsible for updating product details
and catalogue contents
XX Online Marketing Manager: Responsible for campaigns to
increase profitability
XX Affiliate Manager: Organises partner networks
XX Social Media Manager: Organises activities in social networks
Employment at industrial companies is gaining in stature alongside
opportunities at trading companies. Sales was where it all started,
but it has long since been joined by procurement (e-Procurement),
marketing (online marketing), (customer) management (e-CRM),
training (e-Learning), quality management and web/software
development.
eCommerce-Bachelor.de
Basic
Subjects
Economics
Subjects
e-Business
Subjects
Business & Engineering Subjects
Occupational Profile and Course Objectives
Get exactly the job you want!
Research with experienced mentors
Personal supervision in small study groups
Company contact from 1st semester onwards
E-Commerce covers any type of transaction and business-oriented
communication between providers, intermediaries and consumers.
The focus lies on deployment of electronically networked media
throughout. Functionally in e-Commerce, the knowledge areas of business management, informatics and business administration & engineering are combined.
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The profile for e-Commerce graduates is not focussed on the smallminded accountant, but rather business people looking to implement
innovative business models for the company in a cross-disciplinary
way. They manage the latest Internet technologies and their integration into existing IT and operational software systems.
The course was accredited in 2013 and devised in close cooperation
with e-Commerce companies in Jena. Personal contact of students to
our partners, who are funding the course to the tune of half a million
Euros, is a particular requirement. Joint project and research work is
carried out, with mutual relationship building laying the foundations
for employment in the future.
facebook.com/eCommerce.Jena