1. art and entertainment
2. shows and events
3. festival

Chinese Spring Festival 2015
Saturday, February 28, 2015
Downtown Jackson, Mississippi
Chinese Spring Festival of 2015 will
be the first cultural event hosted
jointly by Jackson Chinese
community and the City of
Jackson to celebrate the Chinese
Lunar New Year that is also
known as the Chinese Spring
Festival. This event will be listed
as one of the annual cultural and
festive extravaganzas in Jackson,
MS.
2015 Sponsorship Investment Opportunities
Projected Attendance: 30,000+
The First Annual
Chinese New Year Celebration
Stunning visuals, tantalizing treats and
impressive performances.
The one-day event is composed of
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Spring festival parade,
Chinese cultural and gourmet fair,
Chinese new-year gala and
Fireworks show.
The Parade will kick off the event at noon, with
the concurrent Culture and Gourmet Fair, and
followed by the Performance Gala in the evening
after which is a splendid fireworks show.
The purpose of this event is to
promote local economy and
development through
increasing public’s awareness
of the cultural diversity legacy,
boosting local small
businesses, and attracting
domestic and international
business and visitors to
Jackson, MS to contribute to
the downtown Jackson
renaissance.
CHINESE SPRING FESTIVAL 2015 Parade Featured
Performances
Dragon Dance
Lion Dance
Chinese Kung Fu including Kung Fu Panda
Waist Drum Show
Great Wall
Forbidden City
Mythological and Historic Characters
Kids Traditional Costume Show
The 12 Chinese Zodiac
Chinese Traditional Lantern Show
China Beijing Opera with mask
Chinese traditional musical instruments
Fan Dance
Sword Dance
Flag Show
School Band
Floats
Beijing Opera Show
Beijing Opera is the quintessence of China. The largest
Chinese opera form, it is extolled as 'Oriental Opera'.
Having a history of 160 years, it has created many
'firsts' in Chinese dramas: the abundance of repertoires,
the number of artists, opera troupes and spectators.
Lion Dance
A form of traditional dance in Chinese culture and
other Asian countries in which performers mimic a
lion's movements in a lion costume to celebrate
festivals.
CHINESE SPRING FESTIVAL 2015 New Year Gala
The Chinese New Year Gala is a spectacular
indoor event in Thalia Mara Hall, Downtown,
Jackson. The Gala features 56 traditional
Chinese ethnic costumes show, traditional
Chinese musical (both vocal and instrumental),
ethnic dance, martial arts, opera performances,
as well as professional and children Ballet
dance and oriental and western musical
ensemble. More than 100 local and invited
Chinese and American artists and children will
share Chinese culture and arts with the
audience. The event highlights Chinese cultural
treats while incorporating western high-brow
artistic forms.
CHINESE SPRING FESTIVAL 2015 Culture & Gourmet Fair
Featuring traditional Chinese New Year’s
food and souvenir in front of Wasabi
restaurant. Family fun, music, and more,
The Chinese culture will be further
explored through exhibits, gourmet food,
and cultural performances.
The fair will mimic
the event popular in China around the
days of Spring Festival to showcase the
beauty of Chinese art works and
traditional Chinese New Year food.
Many local Chinese restaurants will bring
their specially prepared, finest Chinese
cuisine to share with our community.
Steamed Bun (Baozi)
In many Chinese cultures, these buns are a popular
food, and widely available. While they can be eaten
at any meal, Baozi are often eaten for breakfast.
They are also popular as a portable snack or meal.
Dumplings (Jiaozi)
Jiaozi are one of the major foods eaten during the
Chinese New Year and year round in the northern
Chinese provinces. They look like the golden ingots
yuan bao used during the Ming Dynasty for money
and the name sounds like the word for the earliest
paper money, so serving them is believed to bring
Luck.
CHINESE SPRING FESTIVAL 2015 2015 Sponsorship Investment Opportunities
Diamond Sponsors - $25,000
• Company logo prominently displayed on print advertising (poster, postcards and other printed
collateral)
• Company name or logo included in television and radio ads and on festival t-shirts
• Opportunity for your company to set-up a display and distribute promotional materials at festival
• Opportunity for corporate representative to host gala stage
• Logo on festival website with active link
• 75 VIP credentials with access to VIP area
• 40 official festival t-Shirts & posters
The biggest diamond sponsor with contribution $100,000+ will receive
the naming rights for the event.
Platinum Sponsors - $10,000
Company logo displayed on print advertising (posters, postcards and other printed collateral)
Company name or logo included in television and radio ads and on festival t-shirts
Logo on festival website with active link
30 VIP credentials with access to VIP Area
• 20 official festival t-Shirts & posters
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Gold Sponsors - $5,000
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Company logo displayed on print advertising (posters, postcards and other printed collateral)
Company name or logo included in television and radio ads and on festival t-shirts
Logo on festival website with active link
20 VIP credentials with access to VIP area
10 official festival t-Shirts & posters
Silver Sponsors - $1,000
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Company logo displayed on print advertising (posters, postcards and other printed collateral)
Company name or logo included in television and radio ads and on festival t-shirts
Name on festival website
10 VIP credentials with access to VIP area
5 official festival t-Shirts & posters
Friend of Festivals - $500
• 2 VIP credentials with access to VIP area
• 2 official festival t-Shirts & 1 poster
THE LOREM IPSUMS
CHINESE SPRING FESTIVAL 2015 SPRING 2016
SPONSOR BENEFITS
ü A unique opportunity to engage with people. Event attendees are a captive, receptive audience that
has time to see and hear about your products and/or services.
ü Develop new business contacts. The festival will provide you with a unique networking opportunity
to connect with the community in a fun and entertaining environment.
ü Demonstrate, sample or test market your product. Receive instant responses about your products
and/or services from attendees.
ü Show your company’s commitment to the arts, heritage and culture of Jackson, Mississippi.
ü Help promote community outreach and pride by encouraging visitors and local citizens to celebrate
Jackson.
2015 Sponsorship Investment Opportunities
Projected Attendance: 30,000+
Mississippi Chinese Association
URL: www.msca-info.com
Mrs. Lina Lynn, [email protected], (646) 725-4188.
Mrs. Mei-Chi Chen Piletz, [email protected], (601) 927-1089.