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SPECIAL EVENT
SPONSORSHIPS
Develop
Relationships
Our annual franchise events
are well-known in the industry for
bringing powerful people together
to tackle important issues.
Becoming an event sponsor
is an excellent way to spark
conversations about your business
with the industry’s top leaders.
You can put your products directly
into the hands of distributors,
or sponsor different aspects of the
events, like cocktail hours and golf.
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ASI Power Summits
The U.S. and Canada ASI® Power Summits
are the industry’s pinnacle events of the year.
The industry’s greatest minds come together in one place to discuss
predictions, trends and insights into the promotional products industry.
Why Be a Part of the ASI Power Summits?
• Business decisions are fostered
• New ideas are inspired
• Decisions are made
• Leaders are defined
• Your brand presence is made
ASI Power Summit Canada (DS)
June 21 – 23, 2015 | Four Seasons Whistler, British Columbia
Audience: 50 Canadian Decision-Makers
ASI Power Summit U.S. (DS)
November 1 – 3, 2015 | St. Regis Monarch Beach, Dana Point, CA
Audience: 200 Distributors/Suppliers
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3 Ways
to make your mark at The Power Summit
1.Product
Sponsorship: Have your product placed in the registered
bags, or have it used as part of the event, such as lanyards, badge holders,
program books, pens, awards and trophies, shirts, bags, notebooks, etc.
2. Food & Beverage Sponsorship: Feature your company at a breakfast,
lunch, dinner or cocktail hour.
3.Activity Sponsorship: Be a part of the action! By sponsoring
key activities – such as the opening ceremony, morning run or the
Amazing Cocktail Race – you’ll create a unique type of brand presence
and engagement.
Bonus pre-event sponsorship opportunity:
Why wait until the Power Summit to get exposure? We now offer an
opportunity for suppliers who want to build buzz before the event begins. Send
a pre-event get-ready kit to top distributors that will include your products,
special Power Summit invitation and a special offer. (NEW)
Power Summit sponsor benefits include:
•Ad and logo in event program book
•Prominent mention at the Power Summit and logo in ceremony materials
•Logo inclusion on ASICentral.com event and Web pages
•Inclusion in event marketing promotions
Custom opportunities are available. Consult with your ASI
rep to plan a customized, engaging brand strategy.
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Event Sponsorships
Event Sponsorship Opportunities
at The ASI Show ®
Marketing is about reaching the right audience at the right time with the right
opportunity. Event Sponsorship Opportunities are the perfect marketing
vehicles to meet these objectives.
Counselor® Distributor
Choice Awards (DS)
Recognizing achievement.
The ASI Show Orlando | January 2015
Audience: 700-900 Distributors & Suppliers
To kick-start the new year, we honor ASI suppliers , who were chosen by ASI
distributor members, in over 50 product categories.
Sponsor Benefits
•Your logo featured on event Web pages, email invites, video and signage
•Product inclusion opportunity available at the event or included in gift bags
Counselor Hot Party (DS)
The hottest trends. The hottest people.
The ASI Show New York | May 6, 2015
Audience: 300 Distributors & Suppliers
Every year, ASI unveils the movers and shakers in the promotional products
industry at our annual Counselor Hot Party in New York City. This fun-filled
event is the perfect setting to display your most show-stopping products.
Sponsor Benefits
•Your product displayed in the center of the party in the Hot Gallery
•Your logo featured on event email invites and signage
•Product inclusion opportunity available at the event or included in gift bag
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Counselor Banquet Awards (DS)
Where the best meet the best.
The ASI Show Chicago | July 15, 2015
Audience: 400 Distributors & Suppliers
Gain an elite edge by sponsoring this exclusive, invitation-only black tie
event. Distributors and suppliers gather every year to honor the industry’s
brightest leaders, innovators, influencers and change agents.
Sponsor Benefits
•Logo included on all event marketing efforts, including email invites
•Logo featured at the event, on The ASI Show Chicago Web page and ASICentral.com
•Logo included on program book, on-site signage
•Product included in gift bag
5 Reasons
you need to be part of The ASI Show events
1.Drive incremental brand recognition and sales
2.Establish product exclusivity and dominance
3.Create a powerful complement to your other marketing programs
4.Broaden your competitive advantage
5.Reach an engaged and highly targeted audience
“I sponsored my product here, at this event,
because this is the ‘Who’s Who’ of ASI, and I wanted
to be here with them.”
–Todd B., Haas-Jordan By Westcott, asi/58860
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The ASI Show Sponsorships
Sponsorship Opportunities
across The ASI Shows
Major Accounts Sponsorship (DS)
Be present in important Top 40 meetings held at The ASI Shows. You’ll
receive exclusive product placement guaranteed to be seen by industry
leaders. Featuring products such as lanyards, bags, pens and notebooks are
great ways to have these leaders interact directly with your brand.
Golden Ticket Keynote Event Sponsorship (DS)
Take a surprising and fun approach to sponsorship with the Golden
Ticket. At each ASI Show, up to 5 Golden Tickets, representing a collection
of prizes, are hidden at one of the keynotes. Sponsors will be attributed in the
Golden Ticket announcement and their logo will be included on each ticket.
In addition, special advertising packages include ad adjacency to keynote
coverage in an upcoming issue of Counselor. (NEW)
Category Pavilion Sponsorship (Coming soon) (DS)
Be a part of a themed pavilion! These fun, interactive settings allow
distributors to see your products in real-life situations. Each show will
feature 5-6 of the top market categories and will stage the area to show
how your products can be prominent in these markets. (NEW)
Supplier Global Resource /ASI Show Lunch (S)
TM
Sponsoring the supplier lunch is a great opportunity to promote your
company to manufacturers and exporters who are trying to reach the
biggest suppliers in the industry.
This is the moment for you to engage
a captivated audience. Consult with us to learn the
best ways to enhance your presence at The ASI Shows.
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Counselor Sponsorship
Counselor Best Places to Work
Sponsorship Opportunities (DS)
Celebrate with us as we highlight key distributors and suppliers who create
a positive and inspiring work environment. This program is unique to the
promotional products industry.
3 Ways
to be part of Best Places to Work
1. Best Places to Work Road Tour
Hop on the road with the Counselor Best Places to Work crew! ASI members follow the tour closely and take notes on how to improve their own companies.
•100 Road Tour T-shirts with your logo on them
• Logoed magnet on the Tourmobile
• Two products featured on Joe Shows during the Road Tour
•Interview on ASI Radio during the month of the Road Tour
•Your logo featured on all marketing efforts for the Road Tour
2. Best Places to Work Conference
Audience: 50 Distributors & Suppliers
Distributor members travel from all over to gain insight into ways that
they can improve the success of their business internally.
•Logo included on all materials and signage at event
•Company mentioned at conference
•Logo featured on all marketing efforts for the conference
3. Best Places to Work Special Section in Counselor
Audience: 36,975 Distributor Principals
This issue reveals the highly anticipated results of The Best Places to
Work survey as ranked by employees. Distributor business leaders
reference this survey to find new companies to work with.
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SPONSORSHIP RATES | 2015
Counselor Distributor Choice Awards$2,650
Counselor Hot Party1,600
Counselor Awards Banquet2,650
ASI Power Summit Golf Hole1,250
ASI Power Summit Product Sponsorship1,250
ASI Power Summit Breakfast Sponsorship2,750
ASI Power Summit Lunch3,750
ASI Power Summit Cocktail Party3,750
ASI Power Summit Dinner5,500
Digital Magazine Sponsorship650
Major Account Sponsorship $5,000 or $1,260 per Show
Talk to us about custom opportunities
such as Golden Tickets or Category Pavilions.
Brand Amplifier
The time is now. When combined with a multimedia campaign,
an event sponsorship can be a powerful brand amplifier.
Advertisers rate the effectiveness of building qualified leads by using one
type of media or a combination including print, digital and events.
100% 113% 140% 147%
One type of media
Print & digital
Events & digital
Print, digital & events
Source: Outsell Annual Advertising and Marketing Study 2013
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