1. ENG_Press Release_Pitti Uomo_ 87

PITTI UOMO N. 87
Florence, Fortezza da Basso, 13-16 January 2015
The global platform for tomorrow’s fashions
Pitti Immagine Uomo 87, the key international trade event showcasing men’s fashions and
contemporary lifestyle trends, will be held in Florence from 13 to 16 January 2015. From the
excellence of the makers of the new classics to cutting-edge accessories that are playing an
increasingly decisive role on the market, to the brands that have redefined sportswear …And
there is more: the menswear of tomorrow, new luxury underground trends, the special projects
presented by leading international designers, previews of women’s collections and support for
new talents. Pitti Uomo is truly the global platform for major names and international fashion
groups that choose Florence as the place to launch new projects and take new steps in their
development, as well as for yet little-known names who see Pitti Uomo as the ideal context for
establishing their identities and generating business; and for the fashion system’s international
players for whom the fair is the perfect springboard for presenting new concepts on the world’s
stage.
With a record number of applications from around the world - 40% of the vendors at this
edition will be coming from more than thirty countries - Pitti Uomo 87 will once again offer a
unique and original view of the many links between art, fashion, sport and design.
There will be approximately 1090 brands at Pitti Uomo, plus 70 women’s collections at Pitti
W, with their offerings developed for the international community that throngs to Florence during
the fair – over 30,000 visitors attended the last edition - representing the world’s major
department stores and small retailers.
WALKABOUT PITTI: January title theme
Walkabout Pitti is the title theme for the January fairs, and it will explore the infinite – and
always popular – dimension of traveling on foot. “Walking just for the pleasure of doing it”, says
Agostino Poletto, deputy general manager of Pitti Immagine, “to see, think about and savor the
world alone or with friends. Walking for sport or because walking, or talking about, is the “in”
thing. Today, more than ever before walking is an expression of a way of life, it even evokes its
outfits. Walkabout Pitti is a hymn to multiple technical facets, clothing styles and their uses and
to the central role of accessories. Thanks to Oliviero Baldini’s set design, the Fortezza da Basso
will be transformed into a mixed terrain of different experiences and paths that wind through the
pavilions and illustrated by brochures, maps, apps and other devices”.
(see enclosed press release)
MARNI, Menswear Guest Designer at Pitti Uomo 87
The Menswear Guest Designer at Pitti Uomo 87 will be Marni. Consuelo Castiglioni is at the
helm of the Milan-based brand which recently celebrated its twentieth anniversary. In Florence,
Marni will present a runway show featuring the 2015/16 fall-winter collection for men. Once
again – and now with Marni as Guest Designer, Pitti Uomo is continuing its policy of choosing
the world’s all-time leading names in fashion.
(see enclosed press release)
HOOD BY AIR is the Pitti Special Guest
Hood By Air, the New York-based luxury brand created by Shayne Oliver in 2006, will be the
Pitti Special Guest in January. Hood By Air (HBA), that is already admired by members of the
trade for its highly creative cutting-edge collections, will produce a special event during Pitti
Uomo.
(see enclosed press release)
CLOAKROOM, the new Olivier Saillard and Tilda Swinton
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On Thursday 15 January at the Saloncino of the Teatro della Pergola, Fondazione Pitti
Discovery presents Cloakroom, an original mise en scène written and played by Olivier
Saillard and Tilda Swinton. The director of the Palais Gallieria, Musée de la mode de la Ville
de Paris - fashion critic and historian, author/actor of theater performances - is coming back to
Florence to present a performance centered on the suit. A real and highly original show
conceived together with Tilda Swinton, style icon, muse and one of the best-known
contemporary actresses.
(see enclosed press release)
Special projects, previews and important reentries
Here are just a few of the main features that will be presented at Pitti Uomo 87:
- a major investment by a prestigious German brand like Bogner that has chosen Pitti Uomo as
the stage for the presentation of the Bogner Man F/W 2015 collection, along with Bogner
Leather and Bogner Shoes;
- at Pitti Uomo, the world premiere of the new look by North Sails, presented by the new CEO
of North Sails Apparel, Eric Bijlsma and of the collection that interprets performance and
technology, the values which – with a strong aesthetic appeal - identify the brand;
- another famous German brand, Windsor is among the important reentries;
- Colmar Originals will be showing the new fall-winter collection, Melting West in a stand-alone
space - the Sala della Volta in the Monumental Area;
- Scotch & Soda has chosen Pitti Uomo to not only present it’s eclectic tailoring menswear
collection Atelier Scotch, but also the main collections Scotch & Soda menswear and Maison
Scotch womenswear.
- WP Lavori in Corso presents the exclusive world launch of the new venture with the
motorcycle brand Ducati Motor Holding, that will culminate in a special presentation of the new
Blundstone Ducati Scrambler and of Blundstone 800, the historic Australian boots, adapted to
the needs of the rider.
- the international debut of the new project by Fusalp, the French heritage brand that will be
looking to its core identity in a ski and après-ski collection that mixes high tech materials with
perfect and comfortable styling;
- the return at Pitti Uomo of Tiger of Sweden, one of the big player of the Scandinavian fashion;
- the important participation of Beach Company the group that will be showing its brands –
Refrigue, Jaggy and Elvstrom – in the Sala delle Grotte;
- Drykorn, the German fashion label has selected the fascinating Cortile dell’Arsenale as the
setting for the presentation of the 2015 fall-winter collection and the special capsule collection
Black Rag;
_ the preview at Pitti Uomo 87 of Pretty Green, the iconic British brand founded and designed
by Liam Gallagher, former front man of the rock band Oasis;
- the preview debut showing of the new capsule collection The White Briefs by Nick Wooster,
from the alliance between the Swedish underwear brand and the famous American creative
director, buyer and style icon;
_the debut at Pitti Uomo of Artisan De Luxe, sophisticated American denim project, under the
creative direction of Philippe Naouri, that mixes vintage and Japanese inspirations together with
unusual denim washes;
- the launch of the new capsule collection “K100” designed by Nigel Cabourn for the British
outdoor brand, Karrimor;
- the return of Superdry, the lifestyle brand with an Anglo-Saxon matrix that will be making its
style statement in an independent area, the Spazio Belfiore.
And, the fourth edition of the special Isetan – Tokyo project.
Isetan Shinjuku-Tokyo, one of the world’s leading department stores (100 thousand visitors per
day) will be hosting a special promotion of men’s fashion. Customers will be able to place pre-
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orders of a selection of Pitti Uomo brands and will be able to see presentations of Pitti Uomo
events and the fair’s key players.
T.LIPOP and ALBERTO PREMI DESIGN,
the winners of Who is On Next? Uomo 2014
T.Lipop and Alberto Premi Design, the winners of “Who is On Next? Uomo 2014, will present
their 2015/2016 fall-winter collection to Pitti Uomo’s international audience in a dedicated
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performance. Two appointments on Thursday 15 January: at 12noon at the Dogana of via
Valfonda with T.Lipop’s presentation and at 4.00pm at the Cinema Alfieri with the one of Alberto
Premi Design.
(see enclosed press release)
PITTI ITALICS: Arrivo, a four-hand collection by Matteo Gioli and Stefano Ughetti
Pitti Italics is the ongoing project through which the Fondazione Pitti Discovery promotes and
supports new generation fashion designers with a promising international appeal who design
and manufacture in Italy. This edition’s Pitti Italics will be Arrivo, the first “four-hand” collection
by designers Matteo Gioli and Stefano Ughetti, that will be premiering at Pitti Uomo with a
special performance on Tuesday 13 January at the Dogana of via Valfonda.
(see enclosed press release)
ANDREA INCONTRI, the Pitti Uomo 87 Designer Project
Andrea Incontri will present the premiere of his 2015-2016 fall winter collection to the Pitti Uomo
international audience. The fashion-show event in his distinctive style will take place in Palazzo
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Corsini on Wednesday 14 January. Andrea Incontri is the Pitti Uomo 87 Designer Project.
(see enclosed press release)
PEUTEREY, Special Event@Pitti Uomo 87
Peuterey has chosen Pitti Uomo 87 as the stage for presenting the 2015-2016 F/W collection.
The brand, that was founded in 2002 and quickly became a symbol of the new luxury casual
wear, will stage a performance-event as the star of Special Event @ Pitti Uomo 87, on
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Wednesday 14 January at the Dogana of Via Valfonda.
(see enclosed press release)
The ARCHIVI, a new area for unique projects.
Here comes BORN IN THE USA
This edition of Pitti Uomo will mark the opening of an extraordinary part of the Fortezza da
Basso, Archivi. The two adjacent twin spaces – for a total of 800 square meters – with a setting
designed specifically to enhance their post-industrial allure, are the ideal venue for important
research projects such as BORN IN THE USA by Liberty Fairs, the child of cooperation with
one of the world’s most vital trade fair organizations, Liberty Fairs, the U.S. fairs created by
Sam Ben-Avraham. With BORN IN THE USA by Liberty Fairs, Liberty and Pitti Immagine will
bring over 20 of the best, born-and-made in the USA brands to the Fortezza da Basso. The
grouping that ranges from classic styles to sportswear includes labels such as: American
Trench, BKC/The Brooklyn Circus, Dehen 1920, Dickies 1922 / Palmer Trading, Filson,
Frank Clegg, Freenote, Imogene + Willie, Knickerboker Mfg Co, Krammer & Stoudt, MSL
Billy Reid, Norman Russell, Oak Street Bootmakers, Quoddy, Red Wing, Save Khaki,
Schott NYC / Perfecto by Schott, Shinola, The Hillside and Upstate Stock.
RUSSIA GUEST NATION
The Fondazione Pitti Discovery sets aside an area for the new stars on the international
creative and business scene with the aim of promoting exchange and mutual understanding. In
cooperation with the Ministry of Industry and Trade of the Russian Federation, and following the
presence of #OpenRussian Fashion at SUPER, this edition’s Guest Nation will be Russia, a
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country that has distinguished itself in fashion research during the past few seasons and is
definitely on the “watch list”. Pitti W will be showing women’s collections by a group of talented
Russian designers, while men’s collections by other Russian fashion firms will be featured in the
various sections of Pitti Uomo. Among the womenswear brands: Alena Akhmadullina, Cap
America, FY:R, Galetsky, Lovelies by LT, Sorry I Am Not, and among menswear brands:
075, Infundibulum, Leonid Alexeev and Pirosmani.
#SWEDISHSPOT 2015
Focus on menswear from SWEDEN promoted by Business Sweden
A new project organized by Pitti Immagine with Business Sweden and promoted by
VisitSweden, the Swedish Fashion Council and the Association of Fashion brands, Business
Sweden will showcase a special selection of Swedish fashion brands to confirm the quality
of international presences at Pitti Uomo 87.
On stage on the first floor of Quinte Teatro, a collective of designers from Sweden, who
distinguish themselves in the international fashion scene, will present their menswear
collections to the audience of buyers and journalists in Florence. Among the names who have
already confirmed their participation: Army of Me, Bread & Boxers, Nikolaj d'Etoiles, Nor
Autonom, The Case Factory and Whyred.
Cutting-edge women’s collections: this is PITTI W
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PITTI W, now in its 15 edition, is the project dedicated to previews, capsule collections,
installations and special women’s fashion projects held in conjunction with Pitti Uomo 87. At the
Fortezza da Basso, an exclusive group of international brands will present previews of
sophisticated and innovative collections for fall-winter 2015/16. The setting will again be the
Arena Strozzi which is strategically located among the sections featuring the most cutting-edge
looks at Pitti Uomo, offering total visibility for an evermore complete offering – a unique
interpretation of the wardrobe for today’s woman, blending perfectly with the world of Pitti
Uomo. And, at this edition, Pitti W will also showcase the women’s collections that are part of
the Russia Guest Nation project.
(see enclosed press release)
ALTERNATIVE SET, the temporary events program is growing and growing
Alternative Set is the program of temporary events and installations in special places on the
Fortezza da Basso grounds that are staged by a select number of designers. These events are
not held at the stands, but at the nerve-points of Pitti Uomo and Pitti W. As always, they will be
testing new communications and promotional methods that are fast, incisive and able to
astound.
… and along the Pitti Uomo itinerary:
JUST LIKE A MAN and the new layout on the Upper Level
Interest in the most exclusive spirit of classic menswear led to the creation of Just Like A Man,
the exhibition project that has restyled the Upper Level of the Main Pavilion with a layout by
Patricia Urquiola. The result of specific choices, Just Like a Man is a multifaceted project
dedicated to a new way of interpreting high-end clothing for today’s man which is becoming
increasingly refined and composite. The comfortable atmosphere of a contemporary
Gentlemen’s Club will feature even more select merchandise offerings, with new stand layouts
and new Pop Up Stores. And there is more: special areas – the Proraso barbershop, the
shoeshine stand interpreted by Cuoio di Toscana and the fumoir – all striking settings that offer
opportunities for relaxing breaks.
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POP-EYE, the border-territory where fashion meets eyewear
Following in the wake of the success of last June’s pilot edition, we once again present POPEYE, the special area produced by Pitti Immagine in cooperation with MIDO, the key
international trade fair for eyewear. On the Lower Level of the Main Pavilion, this project
explores the bonds between eyewear and fashion with emphasis on the highest quality,
attention to design and style research featuring a selection of creativity- and innovation-oriented
brands. The offering is handpicked to meet the needs of top buyers and of eyewear firms
seeking new creative synergies. And here are the names at POP-EYE: David Marc, Dom
Vetro, Etnia Barcelona, Finlay, Les Pièces Unique, Spektre, Sunettes and Sunpocket.
Setting designed by Alessandro Moradei.
THE LATEST FASHION BUZZ: the Pitti Immagine, L’Uomo Vogue and GQ Italia
project welcomes the new partnership with Lagente
Pitti Immagine, in cooperation with L’Uomo Vogue and GQ Italia, present The Latest Fashion
Buzz, the project that shines the spotlights on some of the most talented and promising
international designers of men’s fashions. At the Lower Level of the Main Pavilion, The Latest
Fashion Buzz will showcase collections by a select group of prêt-à-porter and accessory
designers who embody a new concept of modernity in modern formal and edgy informal
clothing. The big news for this edition is a special partnership agreement that will reward the
most talented designers: LAGENTE – the agency that provides consulting, support and
protection for creatives and brands – will offer one of the participant one year of pro bono
services through their Green project. The brands attending are: Antpitagora,
Document, Inbar Levi, Post-Imperial, Rombaut and Vittorio Branchizio.
The MAIN PAVILION, where contemporary lifestyle trends are born and flourish
Space in the Main Pavilion is always in great demand. It is the heart of the fair, featuring the
ongoing evolution of menswear and cross-pollinations in design. At each edition, it reinvents the
rules of the trade fair game by broadening the offer and through the Pop Up Stores that offer
close-ups of specific design items. The itinerary goes from the Lower Level with collections such
as Bagutta, Brunello Cucinelli, Church’s, Christy’s, Eleventy, Ernesto, Lardini, Lubiam,
Mackintosh and Tombolini that present refined sartorial research interpreted in a
contemporary classic key. And the Upper Level is attracting the attention of sophisticated
boutique buyers with its important representatives of the new classic such as Altea, Herno,
Kiton, Massimo Alba and Thomas Mason with their exceptionally high-quality products,
exclusive fabrics and workmanship. And in between, on the Ground Floor, are collections by
names such as Cantarelli, Capri, Conte of Florence, Manuel Ritz, Roy Roger’s and Seventy
in a free and open dialogue with the other “worlds” of Pitti Uomo.
I PLAY, the sportswear project in the Cavaniglia Pavilion is becoming more
firmly established
More and more applications are coming from vendors wanting to show at I Play in the
Cavaniglia Pavilion. The project is dedicated to the new sensitivity which is extending the
boundaries of sportswear. It presents a crossover style that bonds urban lifestyles with the tech
clothes of real sports – including heritage versions – in a new and creative way. The result is a
new generation of metro outfits that absorb ideas and components from different “worlds”. The
participating names include: D.a.t.e, Dekker, Diatura, Dr. Martens, Eastpak Travel, Fidelity,
Fjallraven, Herschel Supply & co., Nabholz, New Era Cap, Nixon, Rrd, Series, Toms and
YDK - Your Dann Kane.
MY FACTORY: bigger than ever, will take up the whole Lyceum with lots of space
for emerging styles
The latest expressions of metro culture and its many links with technology, music, art and
design have their home at My Factory an extraordinary platform for promoting some of the
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liveliest creative workshops in the urban- and sportswear field. My Factory is the buyers’
preferred place when it comes to finding new ideas, and now for the first time ever, it will take
up the entire Lyceum with a new setting designed by Oliviero Baldini. The brands at My Factory
include: Altamont, Brixton, Dickies, Eastpak, Elka Regntøj, Etnies, Gamp, Globe, Happy
Socks, Huf, Hype, L.A. Saints, Makia, Mi-Pac, Native, Oli13, Original, Pijama, Saraghina,
Starter Black Label, Syndicate Original, Teva, Q&Q and Wood'd.
TOUCH! and L’ALTRO UOMO, platforms for the most cutting-edge styles
Touch! presents all the eclecticism of the contemporary man’s wardrobe, combining research
and internationality. This is the section devoted to the most visionary and cutting-edge styles – a
surprising blend of sophisticated re-renderings of tradition and an eccentric touch, and season
after season there is a long waiting list of names wanting to show their collections at Touch! The
names at this edition include: Arpenteur, Art Comes First Collective, Bole, Ikiji, Kings of
Indigo, Masaki Kyoko Homme, Nanamica, Natural Selection, Norwegian Rain, Officine
Creative, Ron Herman Denim and Seil Marschall.
And right next to Touch! is L’Altro Uomo, the section that has always defined avant-garde
styling at Pitti Uomo with clothing and accessory collections that reflect discerning kind of
creativity capable of anticipating changes in styles and tastes. The names at this edition include:
Bibliotek, Genesio Colletti & Son, Grunge John Orchestra Explosion and Haxby.
FUTURO MASCHILE, the concept lab for the new formal
Call it a “fair within the fair”, Futuro Maschile is one of the most successful sections at Pitti
Uomo because of its widely acknowledged role as both a manifesto of changes in classiccontemporary menswear and as a concept lab featuring the most advanced looks in formal
wear. Situated in the Sala delle Nazioni, it is the “elected domicile” for a community of superselect names that are ready to capture the attention of sophisticated international retailers who
are ready for new ideas. The names at this edition include: Brooks England, Faliero Sarti,
Hancock, March Lane, Orciani, Orlebar Brown, Péro, Raparo, Salvatore Piccolo, Tatras,
Tonello, Tricker’s and United Arrows.
MAKE, the new frontier in the crafts
Everyone is paying attention to Make, the section that sprang from the rediscovery of the crafts,
how they creatively reinterpret traditions and the ongoing face-off between craft work and the
most diverse materials. The Sala Alfa, on the lower level of the Main Pavilion, will host one-of-akind items or small series, all characterized by meticulous attention to detail but with a fresh,
contemporary look. Make embodies the vanguard of the crafts and features names such as:
Boca MMXII, Bonastre, Casablanca 1942, Cinabre, Co-Land, D by D* Syoukey, Galet,
Hestra, Jean Rousseau Paris, Maison Marcy, Mark/Giusti, Noah Waxman "handmade in
USA" and Title of Work.
e-PITTI.com, the Pitti Immagine online fair project is changing its look, its feel
and its content
Starting in late January, the area of the site that is reserved for vendors and buyers will be
hosting the digital versions Pitti Uomo 87 and Pitti W 15. And, it will present the trends for fallwinter 2015/16 with constantly updated contents, images and videos of collections and in-depth
coverage of the brands. Through e-Pitti.com, Pitti Immagine offers certified users the
opportunity to extend their professional networks and continue doing business online.
In order to offer an even more complete service, the new e-Pitti.com will offer a wide selection
of contents that go beyond the seasonal nature of the fairs, like FAIRPLAY, the online weekly
magazine that presents fashion, trends, styles and technology for an international readership.
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VOGUE.IT, the official Pitti Uomo 87 Web TV
An exclusive vantage point for seeing the latest in clothing and lifestyle trends in men’s fashions
live from Pitti Uomo 87, will be presented by the Pitti Immagine official Web TV in partnership
with Vogue.it, and thanks to support from Indigital Italia. Three days of real-time videos from
Pitti Uomo featuring the most interesting ideas, trends to watch and the new talents who will be
making waves and headlines during the fair. All day, every day, stay tuned,
on pittimmagine.com and vogue.it for exclusive videos and fashion news!
The events at the Fortezza and around town:
Here are just a few of the events – many are still being defined - that will be held during
Pitti Uomo:
at the Fortezza, the presentation of the Bogner 2015/16 F-W collection, with an event at the
stand, the press day to be held by Harry’s of London to launch the new collection and a series
of cocktail parties at fabulous locations on the Fortezza grounds like those hosted by a key
name in high-performance clothing like North Sails, or the Scandinavian label, Sand
Copenhagen.
And, some exclusive events in town:
“Fashion in Evolution. A Turkish Leather Story”
Turkish Leather Brands in cooperation with L’Uomo Vogue celebrates the creativity of the
Turkish fashion industry with a focus on leather items: a capsule collection will showcase
leather garments realized by Andrea Incontri and entirely made in Turkey; plus a special Art
Book will turn the spotlight on a selection of Turkish designers and their leather creations:
Aslı Filinta, Bora Aksu, Ece Gozen, Emre Erdemog˘lu, Gul Agis, Hakan Yıldırım, Tuba Ergin
and ZeynepTosun. A special event will be held to celebrate this project on Tuesday January
13th in the setting of Palazzo Capponi.
And also other exclusive events:
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- On Wednesday 14 January, at the Spazio Alcatraz of the Stazione Leopolda, the evening
event hosted by Furla for the world-launch of the men’s accessories collection;
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- Also on Wednesday 14 January, in the afternoon, Emiliano Rinaldi has again chosen
Florence and Pitti Uomo to present the new 15-16 F/W collection with a fashion showperformance.
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- On Tuesday 13 January, Maserati will celebrate its 100 anniversary with La Martina,
presenting the co-brand capsule collection at the Fortezza, and in town, with an evening finaleparty and the “Maserati Centennial Polo Tour” award – the world tour for the Trident’s hundredth
birthday.
And… the party organized by Kjore Project, a two-evening event for the launch of the Distante
Cashmere brand, and the cocktail-event hosted by Dutch Tour at the Hotel Savoy.
LUISAVIAROMA and the new edition of FIRENZE 4EVER
The tenth edition of Firenze4Ever, the festival organized by the LUISAVIAROMA concept store
will be dedicated to the world’s best fashion bloggers. The three days of shoots and workshops
with the bloggers will conclude with a dinner and exclusive party on Monday evening (12
January) at the Manifattura Tabacchi in Florence. And, the evening before – that is 11 January,
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to celebrate the 10 edition, Mayor Dario Nardella will host the fashion bloggers in Palazzo
Vecchio.
MY VINTAGE ACADEMY
The rendezvous with excellence in craftsmanship, sponsored by Barbara Ricchi for My Vintage
Academy, with the patronage of the City of Florence, will be in Piazza della Repubblica from 12
to 16 January. Design by the architect Claudio Nardi.
Numbers and new names *
Brands/Firms
we are expecting 1090 brands/collections at this edition,
436 (40% of the total) of which are from abroad.
Exhibition area:
59,000 square meters
The Sections:
The 12 stages along the men’s fashion itinerary are:
- Pitti Uomo, Make, Pop Up Stores, Pop-Eye
- I Play
- Urban Panorama, My Factory
- Futuro Maschile, Touch!, l’Altro Uomo, The Latest Fashion Buzz, Unconventional
Buyers / visitors
30,000 visitors at Pitti Uomo
over 20,800 buyers attended the last winter edition of the fair,
of these 7,800 (37.5% of the total) came from abroad
The retailers who attended the last winter edition include:
10 Corso Como Milano (Italy), 10 Corso Como Seoul (South Korea), Al Tayer Insigna
(United Arab Emirates), Antonia (Italy), Antonioli (Italy), Apropos (Germany), Atrium
(United States), Au Pont Rouge (Russia), Barneys Japan (Japan), Barneys NY (United
States), Beaker Team (South Korea), Beams (Japan), Bergdorf Goodman (United States),
Beymen (Turkey), Biffi (Italy), Bloomingdale's (United States), Bongenie (Switzerland),
Bosco dei Ciliegi (Russia), Boutique 1 (United Arab Emirates), Bungalow (Germany),
Colette (France), Correspondances (Switzerland), Dover Street Market (Great Britain), El
Palacio de Hierro (Mexico), Estnation (Japan), Fenwick’s (Great Britain), Folli Follie
(Italy), Galeries Lafayette (France), Galeries Lafayette Beijing (China), Hankyu (Japan),
Hanwha Galleria (South Korea), Harrods (Great Britain), Harrolds (Australia), Harry Rosen
(Canada), Harvey Nichols (Great Britain), Harvey Nichols (Hong Kong), Harvey Nichols
(Turkey), Holt Renfrew (Canada), Hudson's Bay (Canada), Isetan Mitsukoshi (Japan),
Itochu (Japan), Kadewe (Germany), L'Eclaireur (France), La Maison Degand (Belgium), La
Rinascente (Italy), Lane Crawford (Hong Kong), Le Bon Marché (France), LF Corp (South
Korea), Liberty (Great Britain), Loden Frey (Germany), Lotte (South Korea), Luisa Via
Roma (Italy), Mr Porter (Great Britain), Myntra.com (India), Neiman Marcus (United
States), Nitty Gritty (Sweden), Onward Kashiyama (Japan), Peek & Cloppenburg
(Germany), Penelope (Italy), Printemps (France), Saks Fifth Avenue (United States), Saks
Fifth Avenue Almaty (Kazakhstan), Sanahunt (Ukraine), Santa Eulalia (Spain), Scoop NYC
(USA), Selfridges (Great Britain), Shinsegae (South Korea), Ships (Japan), Silver Deer
(Mexico), Ssense (Canada), Sugar (Italy), Takashimaya (Japan), The Collective (India),
The Swank Shop (Hong Kong), Tomorrowland (Japan), Tres Bien Shop (Sweden), Tsum
(Russia), and United Arrows (Japan).
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The main foreign markets are: Japan, Germany, Turkey, Great Britain, Spain, Holland,
China, France, South Korea, Russia, Switzerland, United States, Belgium, Austria,
Sweden, Greece, Portugal, Hong Kong, Denmark, and Norway.
The new names and reentries include:
BELGIUM: Chauncey
CANADA: Native, Nobis
FINLAND: Makia
FRANCE: Arpenteur, Fusalp, Geym, La Rose Paris, Mii, Pigalle, Yves Salomon
GERMANY: Alpha Industries, Bogner, Drykorn, Merz b. Schwanen, Seil Marschall,
Windsor Men, YDK – Your Dann Kane, Van Laack
GREAT BRITAIN: Alice Made This, Brooks England, Mi-Pac, Natural Selection, Pretty
Green, Pringle of Scotland, Richard James Savile Row, Superdry, Thomas Pink
HOLLAND: Born in the Bronx, Goodpeople, Kings of Indigo, Scotch & Soda
HONG KONG: Seventy Eight Percent
HUNGARY: Kele Clothing
ITALY: Bibliotek, Blauer HT, Capri, Elvstrom, Fratelli Noviello, Kilt Heritage, Massaua,
Officine Creative, Refrigue
JAPAN: Diatura, Ganzo, Ikiji, Q&Q
POLAND: Mr. Gugu & Miss Go
RUSSIA: 075, Grunge John Orchestra. Explosion, Infundibulum, Leonid Alexeev,
Pirosmani
SOUTH KOREA: Document, Eastlogue, Spectator
SPAIN: Oli13
SWEDEN: Army of Me, Bole, Bread & Boxers, Fjallraven, Hestra, Nikolaj D'Etoiles, Nor
Autonom, The Case Factory, Tiger of Sweden, Whyred
TURKEY: Begum Khan
UKRAINE: Syndicate Original;
USA: Altamont, American Trench, BKC/The Brooklyn Circus, Brixton, Dehen 1920,
Dickies 1922 / Palmer Trading, Eastpak Travel, Etnies, Fidelity, Filson, Frank Clegg,
Freenote, Haxby, Huf, Imogene + Willie, Inbar Levi, Knickerboker Mfg Co, Krammer &
Stoudt, MSL Billy Reid, Norman Russell, Oak Street Bootmakers, Quoddy, Red Wing,
Save Khaki, Schott NYC / Perfecto by Schott, Shinola, The Hillside e Upstate Stock.
*Updated as of today
2 December 2014
Pitti Immagine thanks the Ministero dello Sviluppo Economico for its important support
in producing the trade fairs.
Pitti Immagine thanks ICE – for supporting the communications and promotional
programs abroad and for organizing delegations of trade members and journalists
visiting the Florence fairs.
Pitti Immagine thanks the Tuscan Regional Government and Toscana Promozione for
their important contribution to producing the fair.
Pitti Immagine Uomo is an event produced with the patronage of the City of Florence.
Facebook:
www.facebook.com/PittiImmagineUomo
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www.facebook.com/Pitti.Immagine.srl
Twitter:
@Pitti_Immagine
Hashtags:
#PittiUomo #PU87 #PITTIUOMO87
#Walkaboutpitti
Events Hashtags:
#marni #pu87
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#cloakroom #pu87
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www.pittimagine.com www.youtube.com/pittimmagine
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