2015
Digital Advertising Rate Card
Recordnet.com
LimelightDeals.com
ValleyMarketPlace.com
ValleyJobFinder.com
ValleyHomeFinder.com
ValleyAutoFinder.com
2
PROPELMARKETING
MARKETING
PROPEL
Bringing your business from outdated to updated.
Who is Propel Marketing?
Propel Marketing is a leading Internet marketing company that provides online
marketing solutions to local businesses. Propel serves as a trusted, local expert to
small and mid-sized businesses, connecting them with new customers and helping
them grow their business cost-effectively. Propel utilizes a unique blend of leadingedge technology and high quality customer service to consistently deliver results.
Did you know?
Why Propel Marketing?
We often hear of customers who have been ‘burned’ by companies who sell them
online services then disappear. At Propel Marketing, we are your trusted partner.
We help you get more leads and find more customers. We help you grow your
business through proven internet marketing strategies. Today, customers use
Internet marketing technologies to research local businesses through websites,
display ads, search engines, social media and more. Propel can help. Our mission can
be summed up in one word – Results. We believe our strength in internet marketing
positions us to deliver the results you need and are the foundation upon which our
business relationships are based. Propel Marketing is a trusted, knowledgeable
company that helps business owners grow their business with Internet marketing.
It’s All About Results.
With Propel, you can track results of your online efforts in one centralized location.
We offer a self-service dashboard for real-time results with client service managers
available to assist you every step of the way.
97% of consumers
search for local
businesses online.
GOOGLE, 2012
7 of 10 customers are more
likely to use a local business
if present on social media.
LOCAL CONSUMER REVIEW SURVEY, 2012
We do the work so you get results.
No Headache. No Hassle.
Business Needs Are
Not One Size Fits All.
Benefits
• Fortune 500 technology
for small and medium-sized
businesses.
• Improved local visibility
to drive more business
• Affordable rates for
your budget
• Up-to-date info on industry
trends, best practices and
free ebooks
Partnered with
With a full array of online marketing
solutions, we can create the perfect
mix suited to boost your business.
Our services include:
• Web, Mobile, and Responsive
Website Design
• Social Media management
• Centralized dashboard with
Call tracking
• Reputation management
• OnTarget - Display Advertising
• Search Engine Marketing
7.4 billion mobile devices are
expected in the market by 2015 more devices than people!
ABI RESEARCH, 2012
Are you a business manager
who needs some marketing
expertise? Give us a call
today:
To view a full list of our products, please
visit: propelmarketing.com/products
Visit us at propelmarketing.com to download the latest e-book.
#OutdatedtoUpdated
WHAT WE DO
As digital solution specialists, we provide you with access to technology and resources that may be impractical for a smaller company to tackle
on their own. We provide better data and results, delivered with continued support for your company’s success in the ever-changing digital landscape.
RESPONSIVE WEBSITE DESIGN
ONTARGET - DISPLAY ADVERTISING
Create the best user experience on all devices.
Shine a spotlight on your business.
Say goodbye to spending money on multiple website updates.
This cutting-edge technology provides one website that adjusts
to the size and resolution for every device - automatically! Get
all the features you need on one platform.
Spend your advertising dollars where they count the most.
Display advertising helps place your business in front of
consumers where they spend most of their time: the web.
MOBILE WEBSITE DESIGN
Customers should be able to find you from anywhere.
Today, more local customers are searching for your business
with their smartphones. Are you losing customers searching for
your business on the go? Give customers anywhere access to your
website while generating more business for you.
LOGO CREATION
Make a strong impression.
RETARGETING
Regain lost customers.
Don’t miss out on lost business. Today’s customers take
time to research and reflect before making a purchase. Now
you can keep in touch and stay relevant to your customers
throughout their buying decision.
DIRECT EMAIL
Reach the right people at the right time.
Help your business become more credible and visible to potential
customers with professional Logo Creation. Create consistent
branding across all platforms and stand out from your competitors
with a unique logo design.
Build your email marketing campaigns and expand your
customer base! Using your most current data ensures your
campaigns reach active and high-quality leads. Direct Email
will help to micro-target your audience and provide you with
real-time email metrics.
E-COMMERCE
SOCIAL MEDIA OPTIMIZATION
Manage your store from anywhere.
How many places do you shine?
Build, manage, and grow your online business with E-Commerce.
With the ability to reach customers 24/7, you can expand your
geographic reach, drive website traffic, gain more potential
customers, and eliminate missed revenue opportunities to boost
your bottom line!
Social media is the new word-of-mouth. It’s no coincidence
that businesses who engage their customers via social media
grow faster than those who don’t. Now it’s easy to keep your
loyal customers updated and gain new ones.
SEARCH ENGINE OPTIMIZATION
Shine brighter than your competitors.
When customers search online, are they finding you or
your competitors? If search engines don’t know you exist, you
are invisible. Ranking higher in search results helps customers
find you, driving more customers to your website.
LIST OPTIMIZATION
Get listed. Get found. Get customers.
Are you losing customers due to incorrect contact info?
Get more customers by increasing your online credibility
by maintaining up-to-date, consistent and visible business
information across top search engines and directories.
LOCAL PROFILES
Be where your customers are.
You should be the master of your local listing! When you
are listed locally, it is easier for customers to find and choose
your business. Claim, verify and upgrade your business pages
to stand out to customers in your area.
SEARCH ENGINE MARKETING
Shine in the right places.
Go from outdated to updated - search engines are
the new yellowpages. Search engine marketing drives the
right customers to your business and turns searches
into revenue.
Contact your account representative or The Record
at 209-546-8200 | [email protected]
REPUTATION MONITORING
Know what your customers are saying about you.
Don’t let bad reviews shut you down. Everyone has an
opinion and the Internet provides the megaphone. With
70% of consumers trusting online reviews, you can’t afford
to ignore what’s being said online.
CALL TRACKING
Bring your business out of the shadows.
How do you know your marketing strategy is working?
Today, more than ever, phone calls are still one of the best
sources of quality leads for your business. Now you can
shed light on what leads you gain on and off line.
INTERACTIVE VIDEO
Make the most out of a minute.
Interactive Videos are the easiest way to make an impression
in a short amount of time, effectively marketing your services.
Engage your customers with customized, interactive content
for maximum optimization and conversions.
LIVE CHAT LEADS
Make website visits matter more.
Now your business never has to close its doors! Let us deliver
24/7 instant gratification to web visitors by connecting them to
a live person with no wait times. Engage more visitors online, off
the phone, and easily convert them into leads. Live Chat offers
immediate ROI!
Partnered with
3
Rates
PROPEL
RATES
97% of consumers
search for local
businesses online.
Google
4
7 of 10 customers are
more likely to use a local
business if present on
social media.
Local Consumer Review Survey
SEARCH ENGINE MARKETING
Search Engine Marketing
SEM Landing Page
$199 (setup)
Custom / mo.
$249 / page
*$50 per 2 additonal changes
DIRECT EMAIL
Gold Package (50,000 emails sent)
$1,600
$150 / 5,000 emails
Additional Emails Sent
Silver Package (25,000 emails sent)
Additional Emails Sent
$19 / mo.
Additional Account Creation
$12 / mo. each
Conversations Starter
$299 / mo.
Conversations Plus
$599 / mo.
Conversations Pro
$999 / mo.
Consulting Starter - 5 Hours*
$800 (one time fee)
Consulting Plus - 10 Hours*
$1,000 (one time fee)
$170 / 5,000 emails
Consulting Pro - 25 Hours*
$2,000 (one time fee)
$249 / page
Email Campaign Landing Page
Creation (Choose 2 from
Google+, Facebook, Twitter,
LinkedIn or YouTube)
$900
$99 / email
Email Content Creation
SOCIAL MEDIA OPTIMIZATION
SocialSuite (DIY Plan)
$39 / mo.
* over 90 days or less
REPUTATION MONITORING
INTERACTIVE VIDEO
Single Video
Seasonal Video Package
4 videos
$39 / mo
$139 / mo
1 Video Hosting Year 2+
$9 / mo
4 Video Hosting Year 2+
$29 / mo
*1 revision during initial development
*$50 per additional revision
Online video users are
expected to double to
1.5 billion in 2016.
CISCO, 2013
Effective Date: August 2014
Minimum Agreement: 6-month for Search Engine Marketing, Search Engine Optimization, Reputation Monitoring, Social Media Optimization – Conversations packages and
SocialSuite (DIY Plan), and Live Chat Leads; 12-Month for Responsive Website Design,
Mobile Website Design, List Optimization, Local Profiles, Interactive Video, Ecommerce,
and Social Media Optimization – Creation and AdditionalAccount Creation. All agreements subject to Propel Marketing’s terms and conditions: propelmarketing.com/legal/
advertising_terms. Rates subject to change.
Reputation Monitoring
$55 / mo.
Multi-Location Analytics
$75 / business location
10+ Business Locations
20+ Business Locations
$70 / location
$65 / location
CALL TRACKING
Track & Analyze Results
$40 / mo.
LIVE CHAT LEADS
Initial Set-up Fee
$249
Bronze Package (up to 20 leads/month)
$300 / mo.
Silver Package (up to 40 leads/month)
$500 / mo.
Gold Package (up to 75 leads/month)
$750 / mo.
Custom Packages
Available upon request
5
Rates
58% of global online
consumers said they
are more likely to trust
a company with a website.
40% of business listings
have missing or erroneous
information.
Universal Business Listing
Nielsen Advertising Survey
LAUNCH YOUR PRESENCE
GET FOUND ONLINE
Establish your business’ credibility with
a web presence all while creating the best
experience for your customers.
Protect your internet identity. If you are
not online, you are missing out on customers.
Get more customers by increasing your
online credibility.
RESPONSIVE WEBSITE DESIGN
5-Page Website DIY
$99 / mo. (first 12 months)
5-Page Website DIFM*
$129 / mo. (first 12 months)
Each Additional Page
LIST OPTIMIZATION
Business Listing Distribution
$19 / mo.
$5 / mo.
Renewal DIY
$49 / mo.
Renewal DIFM*
$79 / mo.
*DIFM packages include 1 hour of maint. / mo.
Each additional 2 hours of maintenance: $75.
LOCAL PROFILES
Profile Creation on
Google+ Local & Yahoo Local
$29 / mo.
*includes List Optimization
MOBILE WEBSITE DESIGN
5-Page Mobile Website
Renewal
Additional Mobile Website
Maintenance Package
$29 / mo. (first 12 months)
Includes 5 changes
$19 / mo.
Includes 5 changes plus hosting
$5 / mo.
Additional 5 changes / 12 mo. period
LOGO CREATION
One-time fee
3 revisions allowed
Additional revision
SEARCH ENGINE OPTIMIZATION
Basic Package
$350 / mo.
Starter Package
$450 / mo.
Plus Package
$550 / mo.
Pro Package
$750 / mo.
Deluxe Package
$1,100 / mo.
$199
$70
Partnered with
Effective Date: May 2014
Minimum Agreement: 3-month for OnTarget - Display Advertising and Retargeting;
6-month for Search Engine Marketing, Search Engine Optimization, Reputation Monitoring and Social Media Optimization – Conversations packages and SocialSuite (DIY Plan);
12-Month for Responsive Website Design, Mobile Website Design, List Optimization, Local
Profiles, Interactive Video, and Social Media Optimization – Creation and Additional
Account Creation. All agreements subject to Propel Marketing’s terms and conditions:
propelmarketing.com/legal/advertising_terms. Rates subject to change.
San Joaquin Media Group’s Websites
Recordnet.com
San
Joaquin
Media
Group’sAudience.
Websites
Deliver
a Prime
Consumer
Deliver
a Prime
Audience.
As the San Joaquin Valley’s
main source ofConsumer
online news and information,
Recordnet.com is
a key part of the daily lives of the people who live and visit here. With over 19,800 average
As
the San Joaquin Valley’s main Media
source of online news
and information, Websites
Recordnet.com is
San
Group’s
daily uniqueJoaquin
visitors and more than 2.6 million average
monthly page views, San Joaquin
a key part of the daily lives of the people who live and visit here. With over 19,800 average
Media
Group Websites are
an attractive medium
for your advertising message.
Combine
Deliver
Consumer
Audience.
daily unique visitorsa
andPrime
more than 2.6 million
average monthly page
views, San Joaquin
with The Record newspaper and extend your reach even further.
Media Group Websites are an attractive medium for your advertising message. Combine
As the San Joaquin Valley’s main source of online news and information, Recordnet.com is
with The Record newspaper and extend your reach even further.
a key part of the provides
daily livesaof
the people
who advertising
live and visitformats
here. With
overyou
19,800
Recordnet.com
variety
of display
to help
reach average
the right
daily unique
and more
than
2.6 millionYour
average
monthlyMedia
page views,
Joaquin
audience
for avisitors
good return
on your
investment.
San Joaquin
Group San
consultant
Recordnet.com provides a variety of display advertising formats to help you reach the right
Media
Group
are an
attractive
medium
for yourthe
advertising
message.
Combine
can
work
withWebsites
you to create
a custom
plan
that includes
advertising
units that
achieve
audience for a good return on your investment. Your San Joaquin Media Group consultant
withmarketing
The Record
newspaper
extendgrowth.
your reach even further.
the
goals
for your and
business
can work with you to create a custom plan that includes the advertising units that achieve
the marketing goals for your business growth.
Recordnet.com provides a variety of display advertising formats to help you reach the right
audience for a good return on your investment. Your San Joaquin Media Group consultant
can work with you to create a custom plan that includes the advertising units that achieve
the marketing goals for your business growth.
Recordnet.com
Visitor
Profile
Recordnet.com
Visitor Profile
Gender
Recordnet.com
Male
Gender
Female
Visitor
Profile
Male
Age
Female
Avg.
Income
$75,000+
$30,000-$74,999
1 Day Reach
Less than $30,000
1Avg.
Day Income
Reach
Sunday Stockton Record
$57,500
21%
54%
25%
$57,500
130,500
News Media:
News Media:
(Print & Online)
Sunday Stockton
Stockton Record
Record
News
Media:
Stockton Record
Fox
(Print
(Print &
& Online)
Online)
Fox
CBS
Sunday Stockton
(TV,
&
(TV, Ch.
Ch. 40
13 Record
& Online)
Online)
101,700
98,400130,500
(Print & Online)
CBS
ABC
Stockton
(TV,
& Online)
Online)
(TV, Ch.
Ch. 13
10 Record
&
98,400
93,100
121,400
(Print & Online)
ABC
NBC
NBC
Lodi(TV,News-Setinel
CBS
Ch. 3 & Online)
(Print)
(TV, Ch. 13 & Online)
Lodi Modesto
News-Setinel
Sunday
Bee
ABC
(Print)
(Print & Online)
(TV, Ch. 10 & Online)
Sunday Modesto
Bee
Modesto
Bee
NBC
(Print
(Print &
& Online)
Online)
(TV, Ch. 3 & Online)
Modesto
Bee
Manteca
Bulletin
Lodi
News-Setinel
(Print & Online)
(Print)
(Print)
Deitra Kenoly: Director of Advertising
(209) 546-8238 | [email protected]
Roger Coover: Publisher & President
(209) 546-8243 | [email protected]
80,300
31,300
98,400
31,300
22,200
93,100
22,200
19,400
80,300
19,400
19,000
31,300
19,000
17,800
22,200
Sunday Manteca Bulletin
Modesto(Print)
Bee
17,800
19,400
(Print & Online)
Jim Robbins: Multimedia Sales Manager
(209) 546-8233 | [email protected]
93,100
80,300
101,700
Manteca Bulletin
Bulletin
Sunday
Manteca
Sunday
Modesto(Print)
Bee
(Print)
(Print & Online)
130,500
121,400
121,400
101,700
1 Day Reach
(Print
& Online)
Online)
(TV, Ch.
40 &
Fox
(TV,
(TV,Ch.
Ch.10
3&
& Online)
Online)
(TV, Ch. 40 & Online)
45%
55%
45%
55%
37%
42%
37%
45%
21%
42%
55%
21%
39%
37%
41%
39%
42%
41%
21%
65%
35%
65%
39%
35%
41%
21%
54%
21%
65%
25%
54%
35%
$57,500
25%
18-34
Age
Gender
35-54
18-34
Male
55+
35-54
Female
Education
55+
Age
College
Grad
Education
18-34
Some
College
College
35-54 Grad
HH
Information
Some
55+ College
Homeowners
HH
Information
Education
HH
w/
children
Homeowners
College Grad
Household
HH
w/College
childrenincome
Some
$75,000+
Household
income
HH Information
$30,000-$74,999
$75,000+
Homeowners
Less
than $30,000
$30,000-$74,999
HH w/ children
Avg.
LessIncome
than $30,000
Household income
Advertising Management Staff:
6
SOURCES: 2012 Clark, Martire & Bartolomeo Inc. Market Study,
Manteca Bulletin
19,000
Sunday
(Print) Omniture Site traffic: 3 Month Average (May–July 2012)
2012 Clark, Martire & Bartolomeo Inc. Market Study. San Joaquin Adults
SOURCES:
2012
& Bartolomeo
Inc. Market
Study,
(479,300) one day use
ofClark,
newsMartire
media though
print, online
or television.
Manteca
Bulletin Omniture
Site traffic: 3 Month Average (May–July 2012)
(Print)
2012 Clark, Martire & Bartolomeo Inc. Market Study. San Joaquin Adults
(479,300) one day use of news media though print, online or television.
17,800
SOURCES: 2012 Clark, Martire & Bartolomeo Inc. Market Study,
Omniture Site traffic: 3 Month Average (May–July 2012)
2012 Clark, Martire & Bartolomeo Inc. Market Study. San Joaquin Adults
(479,300) one day use of news media though print, online or television.
Digital Display Advertising
7
LEADERBOARD
728 x 90 Pixels
BIG BOX
300 x 250 Pixels
HALF PAGE
300 x 600 Pixels
MOBILE DISPLAY AD
320 x 50 Pixels
Banner Ads
Mobile Display Ads
Banner ads are the foundation of online advertising and the standard for building
brand awareness. They reach a large audience and provide a healthy return on
your investment. Banner ads are available on all pages of Recordnet.com, but
you can reach the audience that’s most desirable for your business with a Targeted
Campaign, or promote your business across all areas of the site with
a Run of Site Campaign (ROS.)
Reach your customers wherever they are:
At home, at work, or on the go!
Ad Size
Big Box (Home)
Big Box (ROS)
Half Page (ROS)
Leaderboard (ROS)
Rates (Based on CPM)
1 Month
3 Months
17.00
$
11 .00
$
15.00
$
11 .00
15.00
$
10.00
$
14.00
$
10.00
$
$
6 Months
13.00
$ .00
9
$
13.00
$9.00
$
Half Page and Leaderboard ads are not available on the Home page.
Add 25% for video.
Minimum 30,000 views for ROS. Minimum 50,000 views for Home page.
12 Months
12.00
$ .00
8
$
12.00
$ .00
8
A Mobile Display Ad is a great way to put
your business in the palm of your customers’
hands!
Over 3,400 Daily unique visitors*
513,600 Monthly mobile page views*
$
Rates (30,000 views per month)
3 Months
$450/month
6 Months
$405/month
12 Months
$360/month
*SOURCE: 2012 Clark, Martire & Bartolomeo Inc. Market Study,
Omniture Mobile Site traffic: 3 Month Average (May–July 2012)
For more information about digital advertising, contact:
(209) 546-8200 | (800) 606-9744 | [email protected]
Rich Media Options
8
Sliding Billboard Ad
• Your ad will be the first thing users see on
the home page of Recordnet.com.
• Limited to one advertiser per day.*
PENCIL AD 980 x 30 Pixels
SLIDING BILLBOARD
980 x 300 Pixels
• Large billboard ad reduces to 980x30 px
Leave-Behind Pencil ad that stays at the
top of the page all day.
1 Day
$
475
2 Days
$
425/day
3+ Days
$
375/day
Virtual Sticky Note
• Your ad will be the first thing users
see on the home page of Recordnet.com.
PENCIL AD 980 x 30 Pixels
• Limited to one advertiser per day.*
• Exclusive Position! Your 600 x 300 px message
hovers over the home page for 10 seconds, then
disappears, displaying a 980 x 30 Leave-Behind
Pencil ad that stays at the top of the home page
all day.
VIRTUAL STICKY NOTE
600 x 300 Pixels
1 Day
$
375
2+ Days
$
225/day
*Only one Sliding Billboard or one Virtual Sticky Note is available per day.
For more information about digital advertising, contact:
(209) 546-8200 | (800) 606-9744 | [email protected]
Carousel Ad Unit Sponsorship Options
Sponsorship Options
INTRODUCING THE NEW CAROUSEL AD UNIT.
This ad unit appears in our rotating homepage carousel and will be the only ad running
in the carousel. The carousel is located above the fold among top new stories.
Being the only ad located in this prime position, it is sure to get visitorsÕ
attention and make a lasting impression that will connect with your audience.
Carousel Ad Unit Carousel Ad Details:
Carousel
Ad
THE NEW
CAROUSEL AD UNIT.
INTRODUCING
THE NEW
CAROUSEL
MediaINTRODUCING
Gallery
Sponsorship
396 x 474 pixels
AD
UNIT. This
Thumbnail
LOCAL
ad unit appears
in ourCompanion
rotating homepage
carousel
and will be the only ad running
Media
Gallery
Sponsorship
Dimensions:
SITE
top new stories.
in theincarousel.
The
is located
the fold among
This
ad unitadvertising
appears
our
rotating
homepage
carousel
and aboveNEWS
Gallery
appeals
to
ourcarousel
visitors.
ANIMATION:
600 to
x 365
Format:
Static jpg in this prime position,
Being
the
only
ad
located
it is sure
get Pixels
visitorsÕ
willIt’s
becaptivating
the only ad running
in the carousel.
The carousel is
to all audiences,
entertaining
VIDEO:
600
x audience.
340 Pixels
File
size:
50k max
Gallery
advertising
appeals
to
our
visitors.
attention
and
make
a
lasting
impression
that
will
connect
with
your
located
above the fold among top new stories. Being the
ANIMATION: 600 x 365 Pixels
and engaging.
COMPANION
Ranked
position:
It’sad
captivating
to this
all audiences,
entertaining
only
located in
prime position,
it is sure to get
VIDEO: 600 x 340 Pixels
#3 on site(s) purchased
BIG BOX AD
visitors’
attention
and makeBig
a lasting
impression that will
and
engaging.
Includes
a companion
Box Ad.
COMPANION
300
x 250 Pixels
Carousel
connect withAd
yourDetails:
audience.
Pricing:
BIG BOX AD
127 x 102 pixels
Includes
companion
Big Box All
Ad.pricing
Dimensions:
Autoplay amuted
with user-initiated
audio.
is per site
CarouselAd
Ad Details:
for 15 day cycle
Carousel
Please
refer to page 2
396
x 474 pixels
Dimensions:
Carousel
Aduser-initiated
– 396 x 474
pixels.
Autoplay
muted
with
audio.
list of rate tiers.
Thumbnail
Companion– -127 x 102 for
Thumbnail
Companion
pixels
Animation:
10 second MAX.Tier 1: $1,350 per site
127
x 102 pixels
Format: Static jpg
300 x 250 Pixels
LOCAL
NEWS
SITE
Tier 2: $1,050 per site
MAX.
800
Tier 3: $900 per site
File
50k max
$ size:
Ranked
position:
#3 on site(s) purchased
800
/month
Tier 4: $750 per site
Ranked position:
$
Format:
jpgsecond
Animation:
10
File
size: Static
50k/month
max
Video$1,050.
Pre-Roll:All15
seconds
Pricing:
pricing
is for 15-day cycle.
#3 on site(s) purchased
1,000
1,000
Tier 5: $450 per site
$
Video&Pre-Roll:
15 seconds Tier 6: $300 per site
/month
Terms
Conditions:
Pricing:
$ must be “Advertisement” Terms & Conditions:
• Title
/month
All
pricingPre-Roll:
isads
perare
site
• Carousel
not included
takeovers
Video
30
secondsin site
¥  Title
must be
for 15 day cycle
Ò AdvertisementÓ
•
Political
ads
not
allowed
$
Please
refer
to page30
2 seconds ¥  Carousel ads are not
Video
Pre-Roll:
for
list of rate
tiers./month
included
in site takeovers
• Cannot
change
ad content within 15-day
cycle
¥  Political ads not allowed
$ 1: $1,350 per site
Tier
• Standard
limited
inventory discounts
DO
NOT
apply.ad content
/month
¥  Cannot change
No
multi-site,
no
multi-month
discounts
within
15
day
cycle
Tier 2: $1,050 per site
1,250
1,250
¥ 
Tier 3: $900 per site
Tier 4: $750 per site
Standard limited inventory
discounts DO NOT apply.
No multi-site, no multimonth discounts
Site Takeover
Tier 6: $300 per site
Site Takeover
Tier 5: $450 per site
Take over Recordnet.com for a day with your
message. Great for special events and sales!
for a day with your
¥  Take
Titleover
mustRecordnet.com
be
Ò
AdvertisementÓ
message.
Great
for
special
events
and
sales!
• EXCLUSIVE: Only one advertiser
can
take
over.
Terms & Conditions:
¥ 
Carousel ads are not
included in site takeovers
• EXCLUSIVE:
Only
one advertiser
can take
over.
brand
takes
over
the entire home
page
and
¥ • Your
Political
ads
not allowed
¥  background,
Cannot change
content won’t be missed.
youradmessage
• Your
brand
takes
over the entire home page and
within
15 day
cycle
¥  background,
Standard limited
inventory
your
message
missed.
• Includes: Leaderboard,
Halfwon’t
Page,be
Background
discounts DO NOT apply.
image,
Sliding no
Billboard,
No multi-site,
multi- and Pencil ads!
• Includes:
Leaderboard, Half Page, Background
month discounts
image, Sliding Billboard, and Pencil ads!
Take over for only
$ Take over for only
1,600 PER DAY!
$
1,600 PER DAY!
Recordnet.com | LimelightDeals.com | ValleyMarketplace.com | ValleyJobFinder.com
ValleyHomeFinder.com | ValleyAutoFinder.com | eSanJoaquin.com
Recordnet.com | LimelightDeals.com | ValleyMarketplace.com | ValleyJobFinder.com
9
Rich MediaDeals
Limelight
Options
& Promo-Pak
Sliding Billboard Ad
What’s
in it for YOU.
• Your ad will be the first thing users see on
10
PENCIL AD 980 x 30 Pixels
the home
page of Recordnet.com.
Risk-Free
Promotion!
SLIDING BILLBOARD
No upfront
fees.to“We
moneyper
when
you make money.”
onemake
advertiser
day.*
• Limited
980 x 300 Pixels
billboard
ad reduces to 980x30
px Paid!
• LargeNew
Acquire
Customers,
and Get
Leave-Behind Pencil ad that stays at the
Unbeatable reach! Your offer will be promoted to 41%
top of the page all day.
of the local market through San Joaquin Media Group’s
audience.* Plus customers pre-pay for their deals, so
1 Day
payment
to you is guaranteed.
$
475
Reach your market!
We Feature Your Business!
2 Days is featured on our Daily Deal Email
Your business
$
to an engaged
audience
/day looking for your deal.
425
Limelight Deals already has over 4,200 local subscribers
waiting to receive your deal! Secure your date now!
3+ Days
Others
Promote Your Business!
375
$
Social networking
will get your offer passed around
/day
to other potential customers. Now that’s “word of mouth!”
Subscriber Gender
Male
Female
Different than Other Advertising Channels!
An easy, fast and risk-free way to promote your
business, gain new customers, and increase revenue.
32%
68%
Subscriber Age
Virtual Sticky Note
18-34
35-54
55+
*Source: 2012 San Joaquin Media Group Market Study; Clark, Martire
Bartolomeo. Base: Total Adults (18+) in Market (479,300) who have read 1
Daily, 1 Sunday, or visited recordnet.com in the past week.
PENCIL AD 980 x 30 Pixels
• Your ad will be the first thing users
see on the home page of Recordnet.com.
15%
42%
43%
• Limited to one advertiser per day.*
VIRTUAL STICKY NOTE
Promo-Pak
• Exclusive Position! Your 600 x 300 px message
hovers over the home page for 10 seconds, then
• Enhanced
business
listing a 980 x 30 Leave-Behind
disappears,
displaying
Pencil
ad thatoffers
stays at
the top of
the home
pageetc.)
• Promote
3 special
(coupons,
specials,
events,
all day.
• Access to events calendar
600 x 300 Pixels
• Upload PDF files to your business listing (menus, brochures, etc.)
1 Day
• 24/7 Access to update your listing information
$
• Featured in Deals Widget throughout Recordnet.com
375
2+ Days
12 Month
$
$
59/month
6 Months
225/day
$
69/month
3 Months
79/month
$
Deal of the week
99/week
$
*Only one Sliding Billboard or one Virtual Sticky Note is available per day.
For
Formore
moreinformation
informationabout
aboutdigital
Limelight
advertising,
Deals, contact:
contact:
(209)
Tamra
546-8200
Vargas:| (800)
(209) 606-9744
546-8227 | [email protected]
[email protected]
11
* CONFIDENTIAL Ð INTERNAL DOCUMENT *
* CONFIDENTIAL Ð INTERNAL DOCUMENT *
* CONFIDENTIAL Ð INTERNAL DOCUMENT *
2014 Digital Display Advertising Floor Rates
GateHouse
Media SW
Region,Advertising
LMG & LARGE
DAILIES
GROUP
2014 Digital
Display
Floor
Rates
2014
Digital
Display
Advertising
Floor
Rates
GateHouse Media SW Region, LMG & LARGE DAILIES GROUP
GateHouse MediaDisplay
SW Region, LMG
&Video
LARGEFacebook
DAILIES
GROUP
Geo-Targeting
Pre-Roll
(solo)
Facebook*
40,000 Ð 249,999 Imp
$10 CPM
$22 CPM
$12 CPM
$10 CPM
Geo-Targeting
Display
Pre-Roll
Facebook
Facebook*
250,000 Ð 499,999 Imp
$8 CPM
$20 CPMVideo
$10
CPM (solo) $8
CPM
40,000
$10
CPM
$22
$12
CPM (solo) $10
CPM
500,000Ð Ð 249,999
1 MillionImp
Imp
$6 CPM
$18 CPM
CPM Video
$8
CPM
$6
CPM
Geo-Targeting
Display
Pre-Roll
Facebook
Facebook*
250,000
Ð
499,999
Imp
$8
CPM
$20
CPM
$10
CPM
$8
CPM
40,000 Ð 249,999 Imp
$10 CPM
$22 CPM
$12 CPM
$10 CPM
500,000
1 MillionImp
Imp
$6
CPM
$18
CPM
$8
CPM
Demo OR
Behavioral
Targeting
Display
Pre-Roll
Facebook
Facebook*
250,000
Ð Ð 499,999
$8
CPM
$20
CPMVideo
$10
CPM (solo) $6
$8CPM
CPM
40,000 Ð Ð 1249,999
$12
CPM
$24 CPM
$14
CPM
$12
500,000
Million Imp
$6
CPM
$18
CPM
$8 CPM
$6 CPM
Demo
ORÐ Behavioral
Targeting
Display
Pre-Roll
Facebook
Facebook*
250
,000
499,999 Imp
$10
CPM
$22
CPMVideo
$12
CPM (solo) $10
CPM
40,000
Ð
249,999
Imp
$12
CPM
$24
CPM
$14
CPM
$12
CPM
500,000
Ð
1
Million
Imp
$8
CPM
$20
CPM
$10
CPM
$8
CPM
Demo OR Behavioral Targeting
Display
Pre-Roll Video
Facebook (solo) Facebook*
250 ,000
Ð 499,999
$10CPM
CPM
$22 CPM
$12
$10
40,000
Ð 249,999
ImpImp
$12
$24
CPM
$14CPM
CPM
$12CPM
CPM
500,000
1Behavioral
Million ImpTargeting Display
$8 CPM
$20 CPMVideo
$10 CPM (solo) Facebook*
$8 CPM
Demo
Pre-Roll
Facebook
250
,000AND
Ð Ð 499,999
Imp
$10
CPM
$22
CPM
$12 CPM
$10 CPM
40,000 Ð Ð 1249,999
Imp
$14
CPM
$26 CPM`
$16
$14
500,000
Million
Imp Targeting $8
CPM
$20
CPM
$10CPM
CPM
$8 CPM
CPM
Demo
AND
Behavioral
Display
Pre-Roll
Facebook
250,000
Ð 499,999
Imp
$12 CPM
$24 CPMVideo
$14 CPM (solo) Facebook*
$12 CPM
40,000 Ð Ð 249,999
$14 CPM
CPM
$26 CPM
CPM`
$16 CPM
CPM
$14 CPM
CPM
500,000
1 MillionImp
Imp
$10
$22
$12
$10
Demo
ANDÐ Behavioral
Pre-Roll
Facebook
Facebook*
250,000
499,999 ImpTargeting Display
$12 CPM
$24 CPM Video
$14
CPM (solo) $12
CPM
40,000
Ð 249,999
Imp
$14
CPM
$26
CPM`
$16CPM
CPM
$14CPM
CPM
Facebook
Notes:
500,000
Ð 1 Million
Imp
$10
CPM
$22
CPM
$12
$10
Mobile
GEO
Content**
250,000 Ð 499,999 Imp
$12 CPM
$24 CPM
$14 CPM image size to upload:
$12 600x315px
CPM
Recommended
40,000 Ð Ð 249,999
Imp
$10CPM
CPM
$12 CPM
500,000
1
Million
Imp
$10
$22
CPM
$12
CPM
$10
CPM
Displayed
image
dimensions:
254x133px
Facebook
Notes:
Mobile Ð 499,999 Imp
GEO
Content**
250,000
$8
CPM
$10
CPM
Recommended
image
size to upload: 600x315px
Image
aspect ratio:
1.91:1
40,000
Ð
249,999
Imp
$10
CPM
$12
CPM
500,000 Ð 1 Million Imp
$6 CPM
$8 CPM
Facebook
Notes:
Displayed
dimensions:
254x133px
Text
Limits:image
25
Characters
for Headline
¥ 90 Characters for Body
Mobile
GEO
Content**
250,000 Ð 499,999 Imp
$8 CPM
$10 CPM
Recommended
image
size totrackers
upload: 600x315px
No
changes
view
tags/click
Image
aspecttoratio:
1.91:1
40,000
Ð
249,999
Imp
$10
CPM
$12
CPM
500,000 Ð 1 Million Imp
$6 CPM
$8 CPM
Re-Targeting
Displayed
dimensions:
254x133px
Text
Limits: image
25 Characters
for Headline
¥ 90 Characters for Body
250,000
Ð 499,999
Imp
$8
CPM (Up to 40,000$10
CPM
Imp/Mo)
Small Business
Package:
$199/MO
No
changes
to view
Image
aspect
ratio:tags/click
1.91:1 trackers
500,000
1 Million
$6
$8 CPM
Re-Targeting
40,000+Ð Imp/
Mo: Imp
$5CPM
CPM (Traffic confirmation
required)
Text Limits: 25 Characters for Headline ¥ 90 Characters for Body
Small Business Package:
$199/MO (Up to 40,000 Imp/Mo)
No changes to view tags/click trackers
Re-Targeting
40,000+ Imp/ Mo:
$5 CPM (Traffic confirmation required)
Notes:Business
¥ AdditionalPackage:
discounts may apply for display campaigns
over 1M
available
upon request.
(UpIMP.
to Rates
40,000
Imp/Mo)
Small
$199/MO
¥ Minimum Display Buy Ð $400 spread over a maximum of 13 weeks
40,000+ Imp/
Mo:tiers are for total flight. Maximum$5Re-targeting
CPM Imp
(Traffic
confirmation
¥ Impression
- 100K/Mo
first 2 mos. required)
Notes:
Notes:
¥ Additional discounts may apply for display campaigns over 1M IMP. Rates available upon request.
¥ **
Demo and
behavioral
targeting
not over
available
on mobile.
Mobile
Minimum
Display
Buy Ð $400
spread
a maximum
of 13
weekstargeted by GEO and Content
¥ Impression tiers are for total flight. Maximum Re-targeting Imp - 100K/Mo first 2 mos.
¥ Additional discounts may apply for display campaigns over 1M IMP. Rates available upon request.
¥ ** DemoDisplay
and behavioral
targeting
notover
available
on mobile.
¥ Minimum
Buy Ð $400
spread
a maximum
of 13Mobile
weekstargeted by GEO and Content
¥ Impression tiers are for total flight. Maximum Re-targeting Imp - 100K/Mo first 2 mos.
¥ ** Demo and behavioral targeting not available on mobile. Mobile targeted by GEO and Content
Recordnet.com | LimelightDeals.com | ValleyMarketplace.com | ValleyJobFinder.com
ValleyHomeFinder.com | ValleyAutoFinder.com | eSanJoaquin.com
11
2015 Retail Advertising Rate Card
530 E. Market Street, P.O. Box 900 Stockton CA 95202
Phone: (209) 546-8200, Toll Free: 1 (800) 606-9744, Fax: (209) 547-8102
Rev. 12-2014 | Expires December 27, 2015
Recordnet.com | LimelightDeals.com | ValleyMarketplace.com | ValleyJobFinder.com
ValleyHomeFinder.com | ValleyAutoFinder.com | eSanJoaquin.com
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