Industrial Spectrum Oct-Nov 2014 Oct-Nov 2014 | Vol 4 - Issue 7 Published, owned by: Yagnanarayana M.N. Printed by: Yagnanarayana M.N. on behalf of Laghu Udyog Bharati Karnataka Editor: Yagnanarayana M.N. Editorial Committee H.V.S. Krishna T. Sreenivasan C.N. Bhojaraj D.L. Venkatesh Niranjan Kumar T.V. Manjunath K.N. Editorial Consultant B. Shekhar For Advertisements Contact: Nagesh Rao +91 98860 41356 Email: [email protected] Designed by: Linear Communications Pvt. Ltd., Lycomworld, 4025-26, K.R. Road, Jayanagar 7th block West, Bangalore - 82. Printed at: A to Z Print Solution, #41, 23rd Cross, 3rd Block East, Jayanagar, Bangalore - 560 011 Published from: 15/47, 47th A Cross, Near Gelli Apartments, Jayanagar Eighth Block, Bangalore - 560 070 www.lubkarnataka.org We are what our thoughts have made us; so take care about what you think. Words are secondary. Thoughts live; they travel far. ~ Swami Vivekananda The views expressed in this magazine are not necessarily those of Laghu Udyog Bharati. T hough the Business confidence level has moved several notches upwards after the NDA Government took the reins at Raisina Hills in Delhi, a broad-based economic recovery still seems some distance away, judging by corporate results in the JulySeptember quarter (Q2, 2014-15). Lower costs enabled India Inc to show higher profitability. But sales grew slowly, indicating weak demand. Operating margins have also reduced a little compared to April-June 2014 (Q1, 2014-15). But the silver lining is that the net profits for a set of 2,432 companies (excluding banking and other financial companies, and also excluding those in the oil and gas sector) rose 41.8 per cent over Q2, 2013-14. This was a sharp improvement over the 29.9 per cent year-on-year growth rate of net profits, registered in Q1, 2014-15. Companies have also hugely benefited from lower commodity prices. The rupee has stabilised, reducing the cost of imported raw materials. Interest rates have stabilised at slightly lower levels. Domestic inflation is also down. But what is a greater worrying factor is that the demand continues to be flat, given consumption demand contributes to over 60 per cent of gross domestic product. Rupee stability has meant that exporters, such as information technology and pharmaceutical companies, showed moderating growth. Companies are also braced for a cutback in government spending in the second half, so that it can meet fiscal deficit targets. Lower government spending would directly have an impact on construction and infrastructure and also reduce rural disposable income. But if inflation moves downwards and the rupee continue to be stable, margins may stay protected to some extent. Considering all the corporate data available as of now, it seems the coming quarter is very crucial to indicate for sure whether the green shoots which appeared at the start of the Modi Government in May this will continue to grow thicker and show signs of revival and sustainability K.S. Sharma President, LUB Karnataka Chapter Editor’s Note Editor’s Note ... Content 05 LUB News •Workshop on Communication Skills • Workshop on Enterprise Risk Management “Fire & Safety” • Workshop on Supervisory & Managerial Skills at Hubballi • Workshop on Time Management 07 MSME News Watch • • 3 Key Labour Laws MSME share of GDP can be raised to 15 pc by 2020: Study •SpiceJet launches scheme for MSME travellers • Banks need to think out-of-the-box on MSMEs: MSME expert • Strengthening SMEs to fulfill their Ambitions 10 Special Feature • Highlights Karnataka Industrial Policy 2014-2019 18 Beyond Business • 7 Secrets of a Long & Healthy Life 20 Forthcoming Events Cover Story Make In India 14 PAGE Industrial Spectrum Oct-Nov 2014 LUB News Workshop on Communication Skills at Belagavi on 18th October Laghu Udyog Bharati – Karnataka organised a Seminar on Communication Skills for MSMEs on , 18th October 2014 at Belagavi Apart from the basic necessities, one needs to be equipped with habits for good communication skills, as this is what will make them happy and successful. In order to develop these habits, one needs to first acknowledge the fact that they need to improve communication skills regularly. The only constant in life is change, and the more one accepts one’s strengths and works towards dealing with their shortcomings, especially in the area of communication skills, the better will be their interactions and the more their social popularity. This workshop was designed to help participants to improve thier interactions with other people in their workplace or at home. This workshop gave participants the opportunity to improve the critical communication skills of listening, probing and being aware of verbal and nonverbal messages. This workshop also helped participants who were struggling to find that middle ground between being too aggressive and too passive, and how to counter difficult people. Participants got a feel of all elements of communication with others that help reveal appropriate information about oneself, and how to handle and better manage oneself for a professional image. Key takeaways included: • Common communication problems • Develop skills in asking questions • Learn what non-verbal messages suggest/ indicate • Develop skills in listening empathetically to others actively and • Learn how to firmly stand the ground and make ones’ feelings heard • Enhance the ability to handle difficult situations without being manipulated Interactive Meeting with KSPCB at Rotary Bangalore Udyog, Peenya on 11th November 2014 The Rotary Bangalore Udyog organised an Interactive Session with Chairman of Karnataka State Pollution Control Board Dr. Vaman Acharya who had expressed his desires direct interact with entrepreneurs on matters connected with pollution Control Board particularly on creating awareness especially on effluent handling and Compliance norms which is bothering the industry when it comes to issuing of clearance certificates. Other speakers who participated at the interactive session included Mr. Ganapathi V. Hegde, President, Rotary Bangalore Udyog, Mr. K S Sharma, President LUB Karnataka Chapter, Mr. HVS Krishna, National President, LUB. 5 Industrial Spectrum Oct-Nov 2014 Workshop on Supervisory & Managerial Skills at Hubballi on 22nd November Laghu Udyog Bharati – Karnataka organised a Seminar on Supervisory & Managerial Skills for MSMEs on 22nd November at Hubballi In today’s changing workplace, many supervisors are unsure of their roles and responsibilities. They have little experience dealing with the challenges of managing work through others. They haven’t had the opportunity to develop those critical skills of planning work, leading their group, and communicating with their employees, their colleagues and their manager. Learning these skills can have a tremendous impact on organization’s productivity. • Recognizing responsibilities as a supervisor, to oneself, team and to ones’ organization. • Identifying key techniques to help one plan and prioritize effectively • Acquiring basic understanding of the job profile and develop strategies for effective supervision. Key Takeaways included: • Understanding the scope and nature of the supervisory position • Learning ways to deal with challenges of the role assigned. Workshop on Time Management at Belagavi on 22nd November Laghu Udyog Bharati – Karnataka organised a Seminar on Time Management for MSMEs on 22nd November 2014 at Belagavi The degree to which human performance potential is realized in the business sector is estimated to be a mere 30 to 40 percent. Most time and energy are wasted due to lack of clear objectives, priorities, planning and perspective. Time Management course is to develop the skills in time management – a way of controlling time at work in order to achieve more effective results in less time. Objective · Identify particular time wasters and adopt strategies for eliminating them. · Recognize the variety of causes of procrastination and apply relevant techniques to overcome these. · Use practical techniques for organising work. · Clarify and prioritize their objectives and goals. · Reduce time spent in meetings yet contribute more effectively. ·Adopt appropriate strategies for dealing with interruptions. 6 · Delegate work more effectively to others Industrial Spectrum Oct-Nov 2014 Managing Fire & Safety Recently a well established traditional culinary brand company was reduced to ashes, literally. Not only the 15 years of hard work in building the brand was reduced to rubble in minutes, but also the owner is now in no position to rebuild the organization which he so painstakingly built. The reason for such personal devastation was a slightly overlook by his staff on the electrical wiring system which led to electric short circuiting and burning down the culinary brand company. This goes onto prove that if fire and safety measures are not incorporated as standard operating procedure in the work place, fire can just happen and the entire castle built over the years can be pulled down in minutes. the blue color worker should be trained to put out fire when it comes to their notice. In that way we can minimize losses to the company”. While, Mr. Srinivas, Commandant, Karnataka Fire Safety and Emergency Services, GoK says: “Basic precautions like differentiating inflammable items, tagging of electrical wire, earmarking of no smoke zone, periodic maintenance of machinery like furnace, gas-based equipment, storage and handling of chemicals, replacement of old valves and fitments which lead to leakages, storage of inventories, disposal of waste, pest control, prevention of access of unauthourised personnel, It is in this backdrop that Laghu Udyog Bharati organized a workshop on Fire and Safety wherein fire experts explained the need and importance of maintaining an amour of well laid out safety measure to tackle any eventualities that may arise due to fire. Dr. Chethan, Fire Safety Consultant says: “What is surprising is the fact that fire safety is the last aspect in the minds of many companies. Yes we do understand that installation of fire safety equipment means a substantial revenue drain for the company, but then one must also understand that in the eventuality of fire, everything is lost. On an average we receive 4-5 fire calls every day in Bangalore. If only the companies take care of simple things like managing inflammable items and maintaining electrical and other fire touch points, several of the fire accidents can be prevented.” He added: “Fire is not the only responsibility of security personnel alone, everyone; right from the top management to creation of green cover and such other minute aspects help prevent fires from happening in organizations.” The experts were of the opinion that based on 7 Industrial Spectrum Oct-Nov 2014 the nature of business; companies need to install appropriate fire and safety equipment. They said often fire safety personnel have seen that instead of tackling the origin of fire, the employees out of panic destroy other equipment which is needless. It is here that the entire staff needs to be imparted with basic fire fighting skills, like when and on what water, sand and other form is to be used to extinguish fire. Another important advice to companies was related to installing separate power system. In case of fire, main power is immediately switched off. The separate power line can help fire personnel to use the same during emergency. Mr. Shivakumar Fire Officer, GoK explained that may a time staying calm and informing the right personnel in case of fire in the premises helps minimize the destruction. He said that while calling any fire station information like name of the person calling, location, landmark near to the fire spot and most importantly the nature of fire helps the firemen decide on what equipment they need to carry and reach the spot just in time. Any confusion on these aspects Mr. Shivakumar says will only delay in the process of reaching the spot thereby, aggravating 8 the situation and increasing the possibility of damage to property and lives. On how to save an individual who has got engulfed in fire he asked participants to remember the words: Stop-Drop-Roll. Meaning the person should not run as the fire will only increase. He must be Stopped. Wrap the person with a thick cloth and then gently Drop him to the ground and finally Roll him twothree times on the floor. The fire will come under control. Similarly Mr. Shivakumar said to remember the word PASS to use the fire extinguishers:- Pull out the safety valve, Adjust the nozzle towards the fire spot, Squeeze the valve and then Sweep/Spray the foam/water on the fire spot. He also explained how one should cover the nose and mouth with a wet cloth while caught in the smoke-filled rooms. He said to first open all ventilation points to let out the smoke and also not to move upright, instead crawl in the smoke filled rooms to escape without falling unconscious. In conclusion, it was a very enriching experience for participants as they got enlightened on various aspects of fire and safety aspects Industrial Spectrum Oct-Nov 2014 India Inc welcomes Union Cabinet’s Decision To Approve Amendments To 3 Key Labour Laws India Inc has welcomed the Union Cabinet’s decision to approve proposals to amend three key labour laws, including the Factories Act 1948. These proposals were part of the budget announcement made by Finance Minister Arun Jaitley during his budget speech. These amendments proposed are would create a conducive atmosphere for business and labour. Some of the recommendations viz., doubling the provisions of overtime from 50 hours a quarter to 100 hours; relaxing the norms of female participation in labour intensive sectors viz., readymade garments are long standing demands of the industry which has been finally addressed by the New Government. The proposed amendments of three key labour laws -Apprentices Act 1961, The Labour Laws (exemption from furnishing returns and maintaining registers by certain establishments) Act, 1988 and the Factories Act 1948 will basically fast forward reforms to the archaic legislation which is considered a severe impediment to output growth and employment creation in the labour-intensive manufacturing sector. Given the fast changing economic dynamics the world over, the amendments is a very well strategized synergy to promote both labour welfare and industryfriendly reforms. These proposals would create a favourable climate for ease of doing business in the country and benefit employers-employees. In conclusion India Inc is of the view that these amendments will not only attract more investments into the manufacturing and labour intensive sectors but also help generate jobs which is the need of the hour considering the huge working population that the nation currently boosts. With the new Government having majority in the Parliament only one hopes that these proposed amendments will go through smoothly 9 Industrial Spectrum Oct-Nov 2014 MSME share of GDP can be raised to 15 pc by 2020: Study Creation of a vibrant entrepreneurial ecosystem could help increase the contribution of the micro, small and medium enterprise (MSME) sector to India’s GDP from the current 8 per cent to 15 per cent by 2020, and increase the sector’s share of employment from the current 28 per cent to over 50 per cent of total employment across the agricultural, manufacturing and services sectors, according to a new KPMG-CII study. The distance India needs to travel in this regard is clear from the fact that in 12 other countries mentioned in the study, titled, The New Wave Indian MSME: An Action Agenda for Growth, the MSME sector’s GDP contribution varies from a low of 22 per cent in Brazil to a high of 85 per cent in Taiwal. The only countries with lower employment shares than India are Argentina (15 per cent) and Russia (23 per cent). Others vary from UK’s 52 per cent to Canada’s 90 per cent. India’s 46 million MSMEs employ 106 million people; the study says appropriate policies can take this number up to 150 million. Indian MSMEs, it adds, can benefit from growth in sectors such as telecom, electronics, IT/ITES, media, health care, pharmaceuticals, biotechnology, automotive, transport and logistics, industrial manufacturing, engineering and process equipment, chemicals, textiles, renewable energy, 10 food and agriculture, retail, gems and jewellery, tourism and hospitality, education, civil aviation, real estate and defence and aerospace. While India has the potential to build 2,500 scalable businesses over the next 10 years, it would require more than 10,000 start-ups to achieve that number, the study says, given the low probability of entrepreneurial success. These businesses could collectively generate $200 billion in revenues, matching the contribution to GDP of the IT/ITES industry, the study says. However, this will require strong capital inflows, of up to $55 billion over the next decade, with about half of this in the form of debt. Achieving all this, the study says, would need strong policy support built around five ‘growth-enabling pillars’: infrastructure, regulation, funding, performance incentives and skilling. To begin with, world-class infrastructure at industryspecific clusters should be set aside for MSMEs in public-private partnership mode, comprising physical infrastructure, knowledge infrastructure (tool rooms), e-platforms, and technology and innovation support. MSMEs should be allocated 25 per cent of the land available in all industrial corridors. Under regulation, the study recommends a single comprehensive MSME law, applicable in all states and territories and to all MSMEs, within whose ambit would be Industrial Spectrum Oct-Nov 2014 investments by high net worth individuals and funds Act; single-window approval and a single application into MSMEs as well as for debt funding in MSMEs, by for setting up business; a national procurement policy reducing direct tax rates on income/profits generated for public and private enterprises; 100 per cent direct by funding the MSME segment. It suggests incentives tax breaks on costs incurred in developing SME for incubation funds and early stage funds as well as vendors; a policy to ensure timely payments to MSMEs for banks, to make lending to MSMEs more profitable. by large companies; a bankruptcy policy that can help It also recommends low-cost credit schemes for start- MSMEs exit a business without personal financial loss, ups and micro enterprises. with entrepreneurs being given a second chance; and simplification of Companies Act provisions and compliance obligations for MSMEs. Under funding, the study recommends incentives for MSME News Watch labour law, the Factories Act and the Land Acquisition The study also recommends a variety of incentives designed to boost MSME performance (including in exports, import substitution and technology upgrades), & for modernisation of skill development institutions SpiceJet launches scheme for MSME travellers Budget airline SpiceJet has launched a scheme for The product allows qualifying firms to manage travellers from micro, small and medium medium their cost, schedule and overall travel requirements enterprises (MSME), offering them up to 10 per cent discount on fares. The private carrier unveiled what it claimed was first -of-its kind dedicated self-booking platform, `SME Traveller’, for air travellers for this corporate segment, offering flexibility and savings on every booking. proactively. It also enables individual business travellers of the registered MSMEs to manage their own travel needs, it said. “SME Traveller is aimed at targeting nearly 70-100 million MSMEs in the country who contribute to 8 per Under the platform, MSME executives can avail up to cent of the country’s GDP besides contributing to 36 10 per cent discount and collect “Spice Points” upon per cent of the total value of exports. each completed travel, among other benefits, the airline said in a release here this evening. Therefore, we definitely see a business need to reach Spice Points enables the travellers to obtain further out to this section,” SpiceJet Chief Commercial discounts on their future travel. Officer Kaneswaran Avili said 11 MSME News Watch Industrial Spectrum Oct-Nov 2014 Banks need to think out-of-the-box on MSMEs, says MSME expert While the Prime Minister has come out with his thrust on ‘Make in India’ and ‘Skill India’, the present financial architecture in the country does not truly support such a policy perspective, says Dr P M Mathew, Director, Kochi based Institute of Small enterprises and Development. He was speaking about the ‘Micro, Small and Medium Enterprise Report 2014’ report which analyses the latest scene of enterprise development and entrepreneurship in the country and was released recently. Inadequate flow of credit to the MSMEs is a global problem. While entrepreneurs often complain on the problem of credit stringency, banks account it for entrepreneurs’ lack of financial knowledge and improper guidance, a release quoting him said. The ISED findings are based on a research by a team of its specialized knowledge platform, the ‘ISED Small Enterprise Observatory’. The expert team’s investigation, including discussions with top management of various leading banks, indicates that: morbidity among MSMEs was considerably less than that in the corporate sector; recovery levels were high and the speed with which they fall back on track was faster. The overall impact of failures was much lower than that in respect of large units. If that be so, one wonders why the interest rates for MSME lending should be 13 to 15 per cent while larger industries get finance at 10 to 11.5 per cent, he asked. While the MSME credit gap is a global problem, a solution can best come from developing and articulating a business case, by which banks find lending to MSMEs a truly attractive business proposition. However, the thrust of policies so far has been more regulatory than promotional. The report calls for a paradigm shift. New institutional structures and incentive systems need to be explored. Such a search for alternatives needs to be based on a close understanding of the existing regulatory and cultural practices at various levels 12 th ng Stre Every business starts small. Most are able to grow and some make it to Rs 10 crores. Some become Rs 100 crores and a smaller number cross Rs 1000 crores. What allows some to grow faster than others? One of the key areas is the ability to scale. When a business is small most of the important information resides in the CEO’s head. As it grows bigger, there is a need for automation, but mostly that is solved by a basic spreadsheet. At the next stage of growth the company invests in financial services software. Unfortunately, for many organizations, this where the journey stops. This impacts the ability of the organisation to scale and replicate. Today even a moderate size business can have over 1000 transactions per day. It is important to be able to capture this information and retain it, in order to be able to learn from it. Are they the repeat customers? Can we give them an incentive to return? There is so much of knowledge buried in the transaction data. In the absence of a data-centric strategy it is likely to remain so much buried treasure. Mr J C Jha, VP Manufacturing, National Engineering Industries comments that “In today’s age of competition it is impossible for our business to run without SAP.” So why do enterprises hesitate to make the leap? io n s What is the difference? b it We all know of a successful restaurant that starts a second restaurant in another location, and then fails. There are others which go on to become a nationwide chain. MSME News Watch E s t o f u l fill M th gS ei n i r n Am e Industrial Spectrum Oct-Nov 2014 In the past, in order to have automation or CRM software implied a large investment in hardware. The software also required a fixed outlay. More than the investment, many smaller enterprises, more so those outside the metros, were hampered by the lack of skilled technical resources. All of this conspired to keep businesses from unlocking their true potential. To quote Mr. K L Jain, Secretary General, Rajasthan Chamber of Commerce, “With SAP solutions, Rajasthan state will surely benefit and will also help in further expansion of SMEs.” What’s changed? What makes it possible for firms to now cross the IT barrier to grow their revenues 10x? One is that the cost and complexity of hardware has dropped dramatically. The second is the advent of hosted (cloud) solutions. This allows the software to be hosted remotely and also managed easily. These options cut time to go-live and also reduce costs considerably. And added advantage is that cloud solutions are built on a gold-standard process, so just by adopting them you can get a leap ahead in quality of process too. Of course, accessibility may still be a concern, which is why efforts such as SAP’s Innovation Express that is completing a tour of 12 cities across 4 states are a great initiative. To quote Mr. Arun Kumar Bagaria, Executive Director of Mayur Unicoaters, “We were extremely amazed to see the bus. It really helps to understand the solutions first hand and in such quick time” 13 Industrial Spectrum Oct-Nov 2014 Highlights: Karnataka Industrial Policy 2014 - 2019 Business and Trade bodies across Karnataka have welcomed the State Government’s new Industrial Policy 2014-19. Though a bit late, it has several positive aspects including focus on creating more jobs and increasing the share in the GDP growth from manufacturing sector. However, the incentives offered need to be benchmarked against other States so as to ensure that Karnataka is not at a loss. It is important that the State adopt an aggressive approach in getting large projects into the State as the downstream benefits of these projects particularly the Auto sector are critical for the State’s economic growth. Similarly, the State also needs to focus on Electronic manufacturing sector. It has also welcomed the State’s effort to create 3D printing facility and suggest involving IISc and other institutions and grabbing this unique opportunity in making Karnataka the hub for 3D printing and manufacturing. Industrial Policy 2014-19 1. Vision: To build prosperous Karnataka through inclusive, sustainable and balanced industrial growth. 2. Mission a) To make Karnataka as preferred destination for industrial investment focusing on manufacturing sector b) To provide opportunities across the state for industrial growth and enable scope for local 14 employment through private sector. c) To develop human capital to meet the needs of industry d) To create conductive environment for optimal utilization of natural resources for sustainable industrial growth. 3. Objectives a) To maintain an industrial growth rate of 12 % per annum b) To enhance the contribution of manufacturing sector to the state GDP from present level of 16.87 % to 20 % c) To attract investment of Rs 5 lakh crores d) To create employment opportunities for 15 lakh persons e) To create an environment to enhance ease of doing business in the state 4. Strategies and Policy measures 4.1 Creation of quality infrastructure with comprehensive facilities – a) by enhancing new industrial area through KAIDB with provision for land, power and fund allocation. b) Creation of new industrial corridors – Chennai- BangaloreChitradurga (CBCIC), Bangalore-Mumbai Economic corridor (BMEC). Utilise the technical and financial assistance available through Japan International co-operation agency (JICA). c) Also Industrial Spectrum Oct-Nov 2014 explore State corridor – Bangalore-MandyaMysore – Chamarajanagar , ChitradurgaBellary-GulbargaBidar, Dharward-KoppalRaichur, Bangalore-Hassan- Mangalore. And establishment of Knowledge based industries corridor in BangaloreMandya-MysoreChamarajanagar) Establishment of NIMZs (National Investment and manufacturing zone) at Tumkur, Kolar, Gulbarga and Bidar districts d) To decongest Bangalore, Special investment regions is proposed to be developed in places like Dharwad, Gadag, Haveri and Belgaum districts. e) Establishment of Industrial areas and estates by private investors or through PPP or in association with other government agencies f) Up-gradation of infrastructure in existing industrial areas and estates by government budgetary support. 4.2 Human Resource development through Capacity building and skill up-gradation: a) Strengthening GTTC b) ITI will encouraged to meet the cluster skills requirement and OEMS and large companies will be partnered in this initiative c) Encourage Entrepreneurship through CEDOK. CEDOK also introduce EDP for existing industries d) Formulate new scheme to train first generation entrepreneurs. e) GTTC, CEDOK will be funded from state budget f) State level body would be constituted with members from industry, academia and government to coordinate the needs of the industry. 4.3 Facilitation mechanism and procedural reforms by streamlining Single window mechanism, simplification of regulatory procedures, proposal to abolish trade licences for all industries 4.4 Classification of Taluks- focused efforts to disperse industries to industrially backward taluks. 4.5 Encouragement for Industrial development in Hyderabad- Karnataka Region – by leveraging Article 371(j) status for Hyderabad- Karnataka regions and allocation of funds for overall development. 4.6Promotion of MSMEs- KIADB to earmark minimum 20 % of allotable land for Micro, small and medium enterprises, exemption of Stamp duty, dovetailing to Government of India schemes, exemption of entry tax, subsidy for setting of effluent treatment plants. 4.7 Special thrust for encouraging SC/ST entrepreneurs – KAIDB, KSSIDC to reserve 22.5 % of allotable land for SC/ST entrepreneurs. 4.8 Encouragement of Minorities, BC, Physically challenged persons, ex-servicemen – reservation of 5 % of industrial plots, investment promotion subsidy. 4.9Encouragement of women entrepreneurs – promote two industrial areas for women- Hubli/ Dharwad and Harohally in Kanakapura taluk, investment promotion subsidy. 4.10Encouragement for Non- Resident Kannadigas (NRKs) – NRIs are allowed investing up to 100 % equity with full benefits of repatriation. 4.11Encouragement for export promotion – continue to support SEZs in line with Government policies to boost exports from state 4.12 Encouragement to units adopting energy efficiency measures 4.13 Encouragement to renewable energy projects. 4.14 Encouragement for adoption of green and clean practices. 4.15Supports for R&D and Digital Direct Manufacturing 4.16 Intellectual property rights initiatives 4.17 Promotion of Investment and Trade 4.18 Encouragement of Anchor industries 4.19 Incentives and concessions for large, mega, ultra mega, super mega enterprises 4.20 Focused manufacturing industries 4.21 Budget support 15 Industrial Spectrum Oct-Nov 2014 Make in India: Challenges and Opportunities for MSME Prime Minister Narendra Modi: “Let’s resolve to steer the country to one destination. We have it in us to move in that direction. Come, make in India, Come, manufacture in India. Sell in any country of the world but manufacture here. We have the skill, talent, discipline and determination to achieve targets. We want to give the world a favourable opportunity that sets up shop here. From electrical to electronics, automobiles to agro value addition, paper or plastic, satellite or submarine we have it all. Our country is powerful. I am giving you an open invitation… 16 Industrial Spectrum Oct-Nov 2014 By B. Shekhar T his is the clarion call given by Prime Minister Narendra Modi not only to the domestic entrepreneurs but the world to set up shops in India and reap a rich haul in the years to come. Through ‘Make In India’ initiative, Modi plans to focus on building physical infrastructure as well as create a digital network to make India a global hub for manufacturing of goods ranging from cars to software, satellites to submarines, pharmaceuticals to ports and paper to power. This initiative is nothing less but a giant leap considering the fact that brand India is yet to make any significant impact on the world business map expect perhaps the IT and ITES products. Acceptance of India stamped manufactured goods among the world community is still a far cry considering the fact that there still exist doubts on the quality parameters. Though the IT & ITES sector has to a large extent erased this stigma, India Inc is still yet to make a persuasive pitch in the world market to get even a small market share in the world market in the manufacturing sector. to fight foreign companies certain wariness with regards to Retroactive taxation (as with Vodafone), disagreements over intellectual property, concern about preferential market access and other financial issues to deal with overseas businesses. The success of the ‘Make in India’ campaign Modi hinges on his government’s boldly addressing these issues. What is Make In India and how it can change the perception of India into the next super power? Make In India is a new national programme designed to transform India into a global manufacturing hub. It contains a slew of proposals designed to urge companies — local and foreign — to invest in India and make the country a manufacturing powerhouse. Already many of the transnational corporations that have established bases in India over the last few years are enjoying the fruits of high ROI due to low cost of production, easy availability of a pool of high-end “Product are made in the factory, but brands are created in the mind,” consumer research pioneer Walter Landor has observed. By that token, India still has a long way to go in terms of international image in which manufacturing prowess plays only a small role. An annual nation branding survey by research firm Anholt-GfK, which measures the reputation of countries, ranks India at 31st among 50 countries, with Germany overtaking the US for top spot in 2014. The study measures global perceptions, based on 23 different attributes that make up six overall dimensions on which national image is based: exports, governance, culture, people, tourism and immigration or investment. Although manufacturing is part of the export metric, it is measured in terms of perception, not volume: whether a country’s manufacturing makes an important contribution to science and technology; whether it involves innovation and creativity and whether it makes one feel good to buy things from that country. Though India Inc has proved more than once on its high end capabilities on hand, the most recent being the successful Mars Mission, it still has a long way to go in changing the pre-conceived world notion on the overall image of India that of being a poor country still struggling to feed its people. In addition to the social makeover, Modi also needs 17 Industrial Spectrum Oct-Nov 2014 Major highlights of the Make In India 1. Invest India cell: An investor facilitation cell dedicated cell has been created to answer set up by the government will act as the first queries from business entities through a newly reference point for guiding foreign investors created web portal ([http://www.makeinindia. on all aspects of regulatory and policy issues com). The back-end support team of the cell and to assist them in obtaining regulatory would answer specific queries within 72 hours. clearances. The cell will also provide assistance to foreign investors from the time of their arrival in the country to the time of their departure. FAQs answers. The information & facts that potential investors 4. Interactions with the users/visitors: A pro-active need for each sector have been compiled in approach will be deployed to track visitors for brochures. their geographical location, interest and real 2. Consolidated services and faster security clearances: All central government services are being integrated with an e-Biz single window online portal while states have been advised to introduce self-certification. The ministry of home affairs have been asked to give all security clearances to investment proposals within 3 months. 3. Dedicated portal for business queries: A workforce and fat tax incentives and moratoriums. In order to broad base the canvas and bring in more sectors into the fold, the focus of Make In India programme is on creating jobs and skill enhancement in 25 sectors. These include: automobiles, aviation, chemicals, IT & BPM, pharmaceuticals, construction, defense manufacturing, electrical machinery, food processing, textiles and garments, ports, leather, media and entertainment, wellness, mining, tourism and hospitality, railways, automobile components, renewable energy, mining, bio-technology, space, thermal power, roads and highways and electronics systems. In almost of these sectors, India has well established processes in place and any company be it domestic or overseas, can right away plug and play either by promoting a Joint Venture, floating a subsidiary or simply collaborating by technology transfer to establish a unit in India. Of late MSMEs have played a pivotal role in establishing its supremacy in specific sectors vis-à- 18 The portal also boasts of an exhaustive list of time user behaviour. Subsequent visits will be customised for the visitor based on the information collected. Visitors registered on the website or raising queries will be followed up with relevant information and newsletter. 5. Easing policies and laws: A vast number of defence items have been de-licensed and the validity of industrial license has been extended to three years. vis Aerospace, Auto components, Precision tools, Clinical Research (CRO), Knowledge Process (KPO), Chemicals, Food Processing, Bio-technology, Microprocessors, Electronic components, Electromedical devices and other niche services. With just a few more positive policy nudges from the Central Government, the MSME sector can further climb up the international preeminence, thereby fostering the gradual establishing of ‘Make In India’ brand equity in the global economic village. What comes in the Package G lobal investors have been unsparing in their criticism about complex rules and bureaucratic red tape that delay investment decisions. India ranks 134 out of 189 countries in the World Bank’s ease of doing business index in 2014. As part of Make In India initiative, the NDA government proposes to ease foreign investment caps in several key sectors so as to enable free flow of foreign capital into India. The initiative will also target top companies across sectors Industrial Spectrum Oct-Nov 2014 Trust is essential for investors to feel secure. Let us begin with trust; if there is an issue, Government can intervene. Trust too can be a transformative force. Development and growthoriented employment is the government`s responsibility. Nobody can question the talent of our people, especially after the Mangalyaan in identified countries. filing of EM I and II, incubation centres, etc. These Narendra Modi has said that FDI should be understood as “First Develop India” along with “Foreign Direct Investment.” He urges investors not to look at India merely as a market base, but instead see it as an opportunity to establish its export hubs in India. initiatives make it clear that the government is focused Why the need to Make In India (MSMEs) to a large extent and will play a pivotal role in It is important for the purchasing power of the common man to increase, as this would further boost demand and thereby spurring economic development, in addition to benefiting investors especially from the MSMEs as they will be playing a very proactive role in neo-sectors like aerospace and precision tools segments in the coming days. The faster people are pulled out of poverty and brought into the middle class, the more opportunity will there be for global business. Modi says: “Trust is essential for investors to feel secure. Let us begin with trust; if there is an issue, Government can intervene. Trust too can be a transformative force. Development and growth-oriented employment is the government`s responsibility. Nobody can question the talent of our people, especially after the Mangalyaan” Narendra Modi has been an avid supporter of MSME sector. The most significant measure apart from the Make in India initiative the Skill India for skill development, Digital India for ICT interventions has been his brain child. He also made a mention of the announcements in the Union Budget 2014-15 for the provision of a Rs 10,000 crore venture capital fund and a Rs 200 crore technology centres fund, accreditation of enterprises in this sector, virtual clusters, online on supporting the MSMEs. MSME Minister Mr. Kalraj Mishra says: “Indian economy depends on the micro, small and medium enterprises making India a successful manufacturing hub. Several MNCs and Indian private players have been invited to take part in the Make In India campaign. Government plans to invite 3,000 foreign companies across 30 countries and 25 sectors to participate in the ‘Make in India’ campaign.” In Conclusion: For records, India’s MSME sector has accounted for more than 10 per cent growth in recent years despite the economic slowdown. MSMEs contribute nearly eight per cent to the national GDP, employing over eight crore people in nearly four crore enterprises and accounting for 45 per cent of manufactured output and 40 per cent of exports from India. Thus, the MSME sector in India has a very strategic role to play in the Make in India campaign. The focus of the NDA Government at this juncture is to ease policy hurdles for MSME sector so that the potential for providing growth and employment will further amplify, thereby making the Make In India campaign more successful 19 7 Brain Activities That Will Improve Your Memory Beyond Business Industrial Spectrum Oct-Nov 2014 1. Learn a New Language! 3. Never Underestimate the Power of Music! Learning a new language can benefit you on many levels. Not only does it add to your personal skill set, but it’s also an outstanding brain exercise that can prevent, delay or even reverse memory loss. Language-learning activities will help you remember, recognize and understand words, which will take your cognitive function to a whole new level. Language learning is a great weapon against memory loss that improves vocabulary and grammar, as well as the elements of mental and verbal fluency. Music, and music therapy (commonly referred to as ‘melotherapy’) provides great brain exercise as well, since it not only improves your mental focus but also supports healthy long-term cognitive functioning. While it is claimed that listening to classical music can help babies and young children boost their brainpower and improve verbal fluency skills, music is also a great ‘treatment’ for memory loss. Simply listen to your favorite kind of music on a daily basis, and try to remember the melody or lyrics (and sing or hum along), and you will find it both useful and entertaining! 2. Puzzles and Word Games Are Also Great Another brain exercise that will enrich your general knowledge and help prevent memory loss is playing word games and solving crosswords or other puzzles. It can be Sudoku or a Scrabble game – whatever appeals to you, as long as it stimulates your mind with new words and makes you associate them with objects or actions. It is now known that playing different word games and doing crossword puzzles on a daily basis can significantly reduce the risk of developing Alzheimer’s disease later in life. 20 4. Don’t Be Ashamed to Talk to Yourself Studies have revealed that people who talk to themselves actually have a lower risk of developing dementia later in life. In other words, talking to yourself and even telling yourself stories is an outstanding way to delay memory loss and to stay focused on important details. Moreover, this is also a great ‘emotional exercise.’ Storytelling has been used in the treatment of Alzheimer’s for a long time, Industrial Spectrum Oct-Nov 2014 5. Read Different Books and Try to Remember the Plots Who doesn’t like to read a good book every once in a while? They say that a man who does not read only lives one life, but one who reads can live a thousand lives. This is why one of the greatest brain exercises you can do to prevent memory loss is to read as much as you can, and as often as you can. From books and essays to newspaper or magazine articles, you should read anything that draws your attention. You can do it in your spare time at home, or while riding the train or waiting in a line. Another great tip is trying to remember the plot of the books you read years ago – it definitely helps strengthen the memory! 6. Try Brain-Building Exercises There are numerous games and exercises that are specifically designed for boosting your brain. Also, hand-eye coordination is particularly important for stimulating your mind and preventing memory loss. You do not need to exhaust yourself with demanding brain exercises; you can rely on easy or moderate exercises that activate the neurons and the synapses, thus sending immediate messages to the nervous system and helping prevent cognitive deficits. Beyond Business and it has turned out to useful in improving memory function by helping you retain more information. 7. Mnemonic Devices Also Come in Handy! Last, but not least, a mnemonic device is a ‘tool’ that helps you remember things easier. For instance, you can associate a visual image with a name or a word to help you remember a person, or you can associate an acronym with a bigger word. On the other hand, alliterations, rhymes and jokes are three other great ways to remember names, facts, figures and other essential information. These are seven efficient brain exercises that you can rely on to help prevent or delay memory loss as you age. Used individually or combined, these exercises will undoubtedly help you stay focused and alert, both right now and during your senior years. 21 Forthcomign Events Industrial Spectrum Oct-Nov 2014 Alucast 2014 4-6 December 2014 @ BIEC, Bangalore The International Conference and Exhibition- ALUCAST 2014, is India’s biggest platform for the Aluminium Castings Industry, which is held every alternate year. The 6th edition of this event takes place this year from December 4- 6, 2014 in Bangalore India. This biennial event has emerged as the convergence for numerous stakeholders across the aluminium industry. The accompanying training programmes and high level conferences evoke a great deal of interest. Over the past decade, the Indian Die Casting industry has seen modernization and increasing production capacities. The industry has grown phenomenally and is touted as the global supply hub for all auto giants. This puts the industry in an enviable position of quantum growth in the coming years. KISAN South : Agriculture Trade Fair 9 - 11 Jan 2015 @ BIEC, Bangalore KISAN, the largest agri show, in its 23rd edition will exclusively focus on South India. This region is known for offering leadership in new concepts& innovation in Indian Agriculture. Farmers here welcome advance technologies & new ideas and innovating them further to suit local needs. KISAN Fair is recognized for initiating trends and seeding fresh ideas among the farmers of India. KISAN South 2015 brings together farmers, agri business operators, policy makers, government officials and media from across South India. IMTEX 2015/ Tooltech 2015 22 - 28 Jan 2015 @ BIEC, Bangalore We are pleased to announce the IMTEX 2015 - 17th Indian Metal-cutting Machine Tool Exhibition with International Participation from 22 to 28 January 2015 at Bangalore International Exhibition Centre (BIEC) in Bangalore, India. IMTEX series is the largest exhibition of metal-cutting machine tools and manufacturing solutions in South and South-East Asia. IMTEX 2015 will showcase the exhaustive range of innovations and technological refinements in the complete product segment of metal-cutting machine tools. Concurrent with IMTEX 2015, we are also organising Tooltech 2015 - 17th International Exhibition of Cutting Tools, Tooling Systems, Machine Tool Accessories, Metrology & CAD/CAM at the same venue. Tooltech 2015 will feature newest trends in cutting tools and tooling systems from all across globe. 22 Industrial Spectrum Oct-Nov 2014 Subscribe Now for your favourite industrial magazine or Gift it to a fellow entrepreneur! 23
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