Jeff Mielke [email protected] INTERACTIVE DESIGN: STRATEGY and LEADERSHIP Specializing in User Centric Design for Mobile and Tablet, Product Management, and Collaborative Thinking Scripps Networks Interactive , New York, NY 1/2011 – Present Director of User Experience ● Manage team of designers ● Collaborate with a large editorial/development team; create new sites for Food Network and Food.com ● Develop product strategy and design for all native Food Network , Travel Channel and HGTV apps ● Build experiences around tentpole events such as Thanksgiving Live! and Next Food Network Star premieres ● Pitch new concepts to business and product teams ● Run gamestorming sessions to facilitate new ideas and ways of thinking about products ● Coordinate usability tests for various prototypes and new launches ● Facilitate weekly meetings with the collective design teams to share learnings and best practices ● Participate in weekly design reviews to ensure consistent standards The WonderFactory , New York, NY 1/2010 – 1/2011 Senior Interactive Designer ● Designed the iPad Digital Magazine Reader for the Woodwing tool, used by Time Inc ., Amex , Meredith Publishing , Source Interlink , and others ● Created unique and innovative HTML 5 experiences for Google and Sports Illustrated ( view demo ) ● Developed an interaction model for digital magazines that may be used on iPhone and Android devices ● Conducted client training sessions on best practices for publishing a magazine to tablet ● Facilitated client requirements gathering sessions ● Created detailed design requirement documents outlining all interaction models AOL , New York, NY 5/2007 – 12/2009 Senior Interactive Designer ● Led worldwide team in the agile development of the Daily Finance iPhone app ● Worked with senior management on the development of new global design standards ● Defined the information architecture and interactive experience required to support the online channel for services such as Moviefone, AOL Music, Black Voices, Money and Finance and AOL TV ● Conducted usability tests; optimized site design and performance ● Published detailed design requirement documents outlining all interaction models ● Collaborated with product managers/developers/senior management on key feature sets and technical opportunities ● Analyzed various Omniture reports to justify key design decisions ● Managed vendor relationships Citibank , New York, NY 5/2003 – 5/2007 Lead Interactive Designer ● Led the strategic development of Citibank.com, mapping how the site will accommodate growth over time ● Defined the interactive experience required to support the online channel for services such as Instant Account Opening, Bill Presentment, Paperless Statements and Mobile Banking ● Designed the information architecture, brand presentation, thirdparty content integration strategy, and overall look and feel of the site to support the evolving online channel ● Designed various marketing presentations and FLASH tours ● Coordinated crossfunctional activities between marketing, product development, legal, compliance, market research, outside vendors, and regulators ● Managed relationships with global Citibank affiliates to share knowledge and experiences ● ● Coded various HTML content on the site using an Interwoven content management system Tested various interfaces using iRise software Pentron Clinical Technologies, LLC, Wallingford, CT Visual Designer Aspect Communications, San Jose, CA Software Designer/Developer Northeast Utilities, Berlin, CT Software Designer/ Engineer 8/2001 – 9/2002 5/2000 – 06/2001 6/1998 – 5/2000 SKILLS Information Architecture Mobile/Tablet/Web UX Design Product Strategy Usability Testing Gamestorming Lean UX Agile/Scrum Workflow Management Multivariant Testing CSS HTML JIRA Appian Visual Design Filmmaking Animation AWARDS and RECOGNITION ● ● ● ● ● ● ● ● 5 Star Rated In the Kitchen App in iTunes with over 4,700 reviews 2014 Webby Awards, Honorable Mention for Travel Channel Cities app, In the Kitchen app, FoodNetwork.com and Food.com 2013 Mobi Award for Travel Channel’s Layover app Apple App Store, Hidden Gems of 2012 for Travel Channel’s Layover app MacWorld 4 Mice Review for Daily Finance iPhone Application ( read now ) CitiStar Support Award 2005 Received for outstanding teamwork and dedication to excellence Forbes Best of the Web Received for design and UI work on Citibank.com Gomez #1 Online Bank Received for design and UI work on Citibank.com EDUCATION University of Massachusetts, Amherst, MA 5/1998 Bachelor of Science, Computer Systems Engineering, Minor in Math and Theater Nielson/Norman Usability Workshops New York Film Academy – Filmmaking Workshop New York University School of Visual Arts
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