Sample MBA SEM 3

Winter 2014
Masters of Business Administration
Semester 3
MB0050 – RESEARCH METHODOLOGY
BK ID-B1700
Q 1. Research is a sequential method of enquiry, directed towards a clear implicit or explicit objective. Describe in
detail the steps to be carried out in a typical research study.
Answer:
Meaning of Research:
Research simply means a search for facts – answers to questions and solutions to problems. It is a purposive
investigation. It is an organized inquiry. It seeks to find explanations to unexplained phenomenon to clarify the
doubtful facts and to correct the misconceived facts………………………..
Q2. What are descriptive research designs? Explain the different kinds of descriptive research designs.
Answer:
Descriptive Research Designs:
As the name implies, the objective of descriptive research studies is to provide a comprehensive and detailed
explanation of the phenomena under study. The intended objective might be to give a detailed sketch or profile of
the respondent population being studied. ....................................
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Q 3. The procedure of testing hypothesis requires a researcher to adopt several steps. Describe in brief all such
steps.
Ans.
A hypothesis is a tentative statement about the relationship between two or more variables. A hypothesis is a
specific, testable prediction about what you expect to happen in your study. For example, a study designed to look
at the relationship between sleep deprivation ......................................
Q4. a. Distinguish between:
i. Schedules and Questionnaires
ii. Open ended and closed ended questions
b. Explain the questionnaire design process. (Differences, questionnaire design process) 4, 6(10 marks)
Answer.
a) Differences
…………………………………
Q5. a. What is the analysis of variance? What are the assumptions of the technique? Give a few examples where
the techniques could be used.
b. The following data represents the number of units produced by four operators during three different shifts:
Perform a two-way analysis of variance and interpret the result.
(Meaning, Assumptions and examples, Formulas, Calculation, Solution and Interpretation to the problem) 4, 6(10
marks)
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Answer.
a) Meaning of analysis of variance
Suppose we know that the sales of a product is influenced by the price level. In this case, sales are a dependent
variable and the price is the independent variable. Let there be three levels of price, namely, low, medium and high.
We wish to determine the most effective price level i.e. …………………………………………………………
Q6. Explain the Structure of the Research Report. What are the guidelines for effective report writing?
Answer:
Report Writing: Structure of the Research Report:
Whatever the type of report, the reporting requires a structured format and by and large, the process is
standardized. As stated above, the major difference amongst the types of reports is that all the elements that make
a research report would be present only in a detailed technical report. Usage of theoretical and technical jargon
would be higher in the technical report and visual presentation of data would be higher in the management report.
………………………………………………
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