Kendrick Lamar Music Media Review Feb-Apr 2012 Table of Contents Overview 3 News Coverage 4 News Popularity . . . . . . . . . . . . . . . . . 4 News Comparison . . . . . . . . . . . . . . . . 5 Top Publishers . . . . . . . . . . . . . . . . .6 Top News Publishers . . . . . . . . . . . . . . . 7 Best 5 News Days . . . . . . . . . . . . . . . . 8 News Highlights . . . . . . . . . . . . . . . . 15 Twitter Coverage 20 Twitter Popularity . . . . . . . . . . . . . . . 20 Twitter Comparison Twitter Users . . . . . . . . . . . . . . 21 . . . . . . . . . . . . . . . . . 22 Shared Twitter Links . . . . . . . . . . . . . . 23 Chart Popularity 24 Emerging Singles . . . . . . . . . . . . . . . . 24 Emerging Singles Comparison . . . . . . . . . . 25 Appendicies 26 Appendix A - Top Mainstream Artists . . . . . . . 26 Appendix B - Top Emerging Artists . . . . . . . . 29 Appendix C - All Artists by Facebook Reach . . . . 32 Appendix D - All Publishers by Internet Reach . . . 35 2 Overview 27th in the Music Press 128th on Twitter 239th on Emerging Charts This report reviews the popularity of Kendrick Lamar on the We Are Hunted music charts and in the music news for the period Feb-Apr 2012. It benchmarks Kendrick Lamar against the 1,148 artists that appeared on the We Are Hunted charts during this period. The results are based on an analysis of 217,799 music articles, 12,020,940 music related tweets and inspection of the Facebook Open Graph. News is sourced from a range of publishers including major music news sites and an army of passionate bloggers worldwide. Charts are compiled from samples of hundreds of charts in a range of music genres. This report was collated by the We Are Hunted team and generated using the text analytics software that powers the wearehunted.com website. 3 News Coverage News Popularity This section shows the total number of music articles mentioning Kendrick Lamar during this time period and the overall rank of Kendrick Lamar when compared to similar artists. 27th Overall Rank 702 Articles 0.057% Share Artist Rank Articles Share Jay-Z 6th 1,281 0.103% Tyler the Creator 23rd 756 0.061% Kendrick Lamar 27th 702 0.057% Meek Mill 37th 564 0.045% Danny Brown 48th 488 0.039% Action Bronson 73rd 395 0.032% Bun B 205th 195 0.016% Sam Adams 1423rd 26 0.002% Figure 1: News Coverage Comparison 80 60 40 20 0 01/02 02/03 01/04 Figure 2: News Coverage over Time Kendrick Lamar Tyler the Creator Jay-Z Bun B Meek Mill Sam Adams Action Bronson Danny Brown 4 News Comparison This section compares the number of music articles mentioning Kendrick Lamar during this time period to similar artists. 40 30 20 10 0 30 20 10 0 30 20 10 0 5 4 3 2 1 0 80 60 40 20 01/02 02/03 01/04 Figure 3: Comparisons for Kendrick Lamar Kendrick Lamar Tyler the Creator Meek Mill Sam Adams Jay-Z 5 Top Publishers 2dopeboyz HipHopDX nah right Top Publishers Prefix Magazine NahRight RealTalkNY Other Figure 4: Top Publishers mentioning Kendrick Lamar Top Publishers Mentions 2dopeboyz 82 HipHopDX 62 nah right 47 Prefix Magazine 28 NahRight 25 RealTalkNY 22 ill roots 19 Spin 18 mostly junkfood 15 The FADER 14 The Noise Collective 13 Global Grind 12 hiphopisdream 12 Pitchfork 12 earmilk.com 12 Figure 5: Most frequently mentioned Top Publishers 6 Top News Publishers Publisher Rank Articles 2dopeboyz - http://2dopeboyz.com 1 82 HipHopDX - http://www.hiphopdx.com/ 2 62 nah right - http://www.nahright.com/news 3 47 Prefix Magazine - http://prefixmag.com 4 28 NahRight - http://nahright.com/news/ 5 25 RealTalkNY - http://realtalkny.uproxx.com/ 6 22 ill roots - http://illroots.com/ 7 19 Spin - http://www.spin.com/ 8 18 mostly junkfood - http://mostlyjunkfood.com/ 9 15 The FADER - http://www.thefader.com/ 10 14 The Noise Collective - http://www.thenoisecollective.co.cc/ 11 13 Global Grind - http://globalgrind.com/ 12 12 hiphopisdream - http://hiphopisdream.com/ 13 12 Pitchfork - http://pitchfork.com/ 14 12 earmilk.com - http://www.earmilk.com/ 15 12 rap-up - http://www.rap-up.com/ 16 11 Oh So Fresh! Music - http://www.ohsofreshmusic.com/ 17 10 The Smoking Section - http://smokingsection.uproxx.com/TSS 18 10 Vibe To This - http://www.vibetothis.com/ 19 10 Pigeons and Planes - http://pigeonsandplanes.com 20 10 The 405 - http://thefourohfive.com/ 21 9 Under The Gun Review - http://underthegunreview.net/ 22 8 stereogum - http://www.stereogum.com/ 23 8 Potholes In My Blog - http://potholesinmyblog.com/ 24 8 DJ Booth - http://www.djbooth.net/ 25 7 Figure 6: Top 25 Publishers mentioning Kendrick Lamar 7 Best 5 News Days 1 03 April 2012 : 62 articles published Popular Articles this Day New music: Kendrick Lamar feat Dr Dre – The Recipe Guardian music, 03 April 2012 Dr Dre's ear for talent is as sharp as ever – as this track by his latest protege proves While we all wait for Dr Dre to finish his almost ... News in Brief: I Love SOB's, Grand Duchy, Horse Feathers, Paid Dues Pitchfork, 03 April 2012 -- Manhattan venue SOB's is celebrating its 30 year anniversary with the monthlong I Love SOB's Music Festival . The celebration includes performances by Shabazz Palaces, Schoolboy Q, Juvenile, Mystikal, ... Kendrick Lamar – “The Recipe” (Feat. Dr. Dre) stereogum, 03 April 2012 Dr. Dre might not have too much to do with the current rap landscape, but he’s been singing the praises of the katana-sharp young Compton MC Kendrick Lamar since before ... Kendrick Lamar: "The Recipe" [ft Dr. Dre] Pitchfork, 03 April 2012 Kendrick Lamar and his Black Hippy collective recently inked a big deal with Interscope and Dr. Dre 's Aftermath Records . Accordingly, the first single from Lamar's upcoming studio album ... Kendrick Lamar Cooks Up “The Recipe” With Dr. Dre Idolator, 03 April 2012 Kendrick Lamar is prepping the release of his major label debut Good Kid In A Mad City, which will be released on Dr. Dre’s Aftermath imprint. Lucky for Lamar, the ... New: Kendrick Lamar & Dr. Dre – “The Recipe” Pretty Much Amazing, 03 April 2012 Kendrick Lamar was recently signed to Dr. Dre’s Aftermath Records and is prepping to release Good Kid In A Mad City, his major label follow-up to last year’s great Section.80… ... California Love: Hear Kendrick Lamar's Summery Dr. Dre Team-Up 'The Recipe' Spin, 03 April 2012 Fast-forward to Coachella later this month. On the last night of each of the festival's two weekends, Dr... 8 Stream: Kendrick Lamar f. Dr. Dre, “The Recipe” The FADER, 03 April 2012 Kendrick Lamar and Dr. Dre deliver a summer burner, an ode to the women, weed and weather of LA. Puffed with hometown pride and tightly coiled energy, Lamar is a ... Check Out: Kendrick Lamar feat. Dr. Dre – “The Recipe” Consequence of Sound, 02 April 2012 The lead single from Good Kid in a Mad City . Listen: Kendrick Lamar's New Single, "The Recipe," Featuring Dr. Dre Prefix Magazine, 02 April 2012 One of our most anticipated singles of 2012 has finally arrived. It's Kendrick Lamar's "The Recipe," which should ... Read the full article at http://www.prefixmag.com/news/listen-kendrick-lamars-new-single-the-recipe-featu/63929/ 2 15 February 2012 : 39 articles published Popular Articles this Day Hear Kendrick Lamar and Gunplay's Oddball 7-Minute 'Cartoon & Cereal' Spin, 15 February 2012 New heat from one of the best rappers breathing: Black Hippy crew member Kendrick Lamar dropped a seven-minute brain melter today with help from hugely underutilized Maybach Music Group member ... Kendrick Lamar – Cartoon & Cereal Hypebeast, 15 February 2012 With a full length album due out later this year, the Kendrick Lamar camp had spent a brief stint outside of the spotlight until recently revealing that the California-based rapper ... REC’D: Kendrick Lamar – “Cartoon & Cereal” Pretty Much Amazing, 15 February 2012 Kendrick Lamar is the most impressive new rapper we’ve come across in a while. We point you to his excellent new offering, “Cartoon & Cereal.” Dope as hell and highly… ... Check Out: Kendrick Lamar – “Cartoon & Cereal” Consequence of Sound, 15 February 2012 The Wile E. Coyote of the rap game. Bonnaroo Announces 2012 Lineup The FADER, 15 February 2012 Bonnaroo has announced its entire 2012 lineup, via a Spotify playlist featuring songs from performers. Radiohead, Kendrick Lamar, Bon Iver, The Roots, Major Lazer, Ludacris, Flying Lotus, The Beach Boys, ... 9 We Bought a Roo: Bonnaroo '12 Lineup Led By Radiohead, Chili Peppers, Phish, and Skrillex Spin, 15 February 2012 Good news, Roo fans: It turns out the Bonnaroo lineup poster that leaked yesterday was actually not too far off the mark! Notable appearances this year include Radiohead, the Red ... Kendrick Lamar f. Gunplay, “Cartoon & Cereal” (Prod. by THC) MP3 The FADER, 15 February 2012 Kendrick Lamar drops a seven-minute opus from the perspective of a kid cloistered in his room, and in doing so, directs so much traffic to his label’s website that it ... Kendrick Lamar: "Cartoon & Cereal" Prefix Magazine, 15 February 2012 Kendrick Lamar's "proper debut," Good Kid in a Mad City , is due out later this year, but we haven't ... Read the full article at http://www.prefixmag.com/media/kendrick-lamar/cartoon-cereal/61911/ Updated: The Bonnaroo Lineup Was Just Leaked Super Officially Announced... The Daily Swarm, 14 February 2012 Sportscaster John Anderson is the star of Bonnaroo’s official reveal video, the full list from which you can find below. No Prince yet, but the announced lineup seems pretty similar ... Bonnaroo 2012 Lineup: Radiohead, Kendrick Lamar, Yelawolf, Bon Iver & MORE! (DETAILS) Global Grind, 15 February 2012 It's that time of year again: music festivals are in full swing! Bonnaroo Music & Arts Festival released their official festival roster with over 50 acts scheduled to hit the ... 3 22 March 2012 : 30 articles published Popular Articles this Day Drake Announces North American Tour stereogum, 22 March 2012 Last year, Drake gave the internet-rap insurgents of the world a vote of confidence when he took Kendrick Lamar and ASAP Rocky along as opening acts on his Club Paradise ... Kendrick Lamar: Show Preview SF Weekly - Music, 21 March 2012 Less than a year ago, 24-year-old Kendrick Lamar of Compton was figuratively passed the torch of West Coast rap by none other than Snoop Dogg and Dr. Dre, two icons ... 10 "Catch A Fade" F. Kendrick Lamar & Droop-E Prefix Magazine, 22 March 2012 As we previously reported , Bay Area stalwart E-40 will release not one, not two, but THREE albums on ... Read the full article at http://www.prefixmag.com/media/post/catch-a-fade-f-kendrick-lamar-droop-e/63497/ E-40: "Catch A Fade" F. Kendrick Lamar & Droop-E Prefix Magazine, 22 March 2012 As we previously reported , Bay Area stalwart E-40 will release not one, not two, but THREE albums on ... Read the full article at http://www.prefixmag.com/media/e-40/catch-a-fade-f-kendrick-lamar-droop-e/63497/ Game: "The City" F. Kendrick Lamar (Video) Prefix Magazine, 22 March 2012 This is probably the most hype we've been for a Game-related item in a minute, partially because lately it seems ... Read the full article at http://www.prefixmag.com/media/game/the-city-f-kendrick-lamar-video/63495/ Drake Announces Tour With J. Cole, Waka Flocka Flame, Meek Mill Prefix Magazine, 22 March 2012 Drake might be in the midst of his Club Paradise tour with Kendrick Lamar and ASAP Rocky, but ... Read the full article at http://www.prefixmag.com/news/drake-announces-tour-with-j-cole-waka-flocka-flame/63489/ Drake Announces Club Paradise Tour Spring Dates With Special New Guests (DETAILS) Global Grind, 22 March 2012 Drizzy Drake is hitting the road again, and this time he's bringing J.Cole , Meek Mill , Waka Flocka , 2 Chainz , and French Montana along for the ride. ... Game Feat. Kendrick Lamar – “The City” Video The Smoking Section, 22 March 2012 Regardless if the art of the “music video” has been saturated to no end thanks to the Internet, every once and awhile one will drop that actually serves its purpose. ... Game – The City ft. Kendrick Lamar (Video) mostly junkfood, 22 March 2012 “The City” is probably the best song on Game’s tax write-off/coaster The R.E.D. Album. The Compton collaboration gets a clip that’s sort of an anti-violence PSA from director Matt Alonzo. ... Video: Game ft. Kendrick Lamar – The City RealTalkNY, 22 March 2012 West Coast MC’s, The Game and Kendrick Lamar, drop a video for, “The City.” This song deserved a video, Kendrick Lamar killed it. 11 4 29 March 2012 : 30 articles published Popular Articles this Day Nardwuar Interviews Grimes stereogum, 28 March 2012 Everybody’s favorite Human Serviette had a busy SXSW, taking time to interview A$AP Mob, Danny Brown, Kendrick Lamar and Action Bronson. Just as his hyper-researched, quirky interview series starts to ... Buddy: "Staircases" F. Kendrick Lamar (Prod. The Neptunes) Prefix Magazine, 29 March 2012 We caught a preview of Buddy and Kendrick Lamar's collaboration, "Staircases," last week when live footage of the ... Read the full article at http://www.prefixmag.com/media/buddy/staircases-f-kendrick-lamar-prod-the-neptunes/63805/ Kendrick Lamar Chats With Carson Daly At SXSW Idolator, 28 March 2012 We weren’t the only ones baking in the Austin sun while rubbing elbows with music’s buzziest new acts at South By Southwest. Carson Daly took his late night show on ... Buddy ft. Kendrick Lamar – Staircases mostly junkfood, 29 March 2012 Pharrell’s new Compton bred protege links up with the infamous Kendrick Lamar on his latest single, from the upcoming Idle Time mixtape. Pharrell put his foot in this one. Buddy ... Buddy Feat. Kendrick Lamar – “Staircases” (Prod. By The Neptunes) The Smoking Section, 29 March 2012 Words By Samir S. They’ve teased us with photos from recording sessions, and now, Kendrick Lamar and Pharrell deliver their first musical collaboration–linking up with P’s artist and K. Dot’s ... [Singles] Buddy f. Kendrick Lamar - "Staircases [Prod. The Neptunes]" HipHopDX, 29 March 2012 If you were at SXSW you may have heard this Kendrick Lamar assisted track from Pharrell's artist Buddy. If not here's the CDQ version for your ears. Buddy – Staircases f. Kendrick Lamar (prod. Pharrell Williams) 2dopeboyz, 29 March 2012 This was previously performed for the first time at SXSW, now here’s the latest single from Pharrell protege Buddy’s Idle Time. DOWNLOAD: Buddy – Staircases f. Kendrick Lamar (prod. Pharrell ... 12 Buddy ft. Kendrick Lamar – Staircases (Prod. by The Neptunes) NahRight, 29 March 2012 Pharrell’s new artist Buddy grabs Kendrick Lamar for his latest cut ‘Staircases’. Download: Link Props: DDot Previously: Kendrick Lamar – Cartoon & Cereal (Live In San Francisco) Buddy ft. Kendrick Lamar – Staircases RealTalkNY, 29 March 2012 Buddy ft. Kendrick Lamar – Staircases Pharrel’s artist, Buddy, drops a new track with Kendrick Lamar. props KDotnation Video: Kendrick Lamar – Cartoon & Cereal (Live In San Francisco) nah right, 29 March 2012 Kendrick Lamar performs ‘Cartoon & Cereal’, sans Gunplay, for the first time live at The Regency Ballroom in San Francisco. Props: DubCNN Previously: Kendrick Lamar on Last Call w/ Carson ... 5 24 March 2012 : 35 articles published Popular Articles this Day Nardwuar vs. Kendrick Lamar Discobelle.net, 24 March 2012 Nardwuar vs. Kendrick Lamar Hypebeast, 24 March 2012 After catching up with Action Bronson and the A$AP Mob while at SXSW, Nardwuar links up with Kendrick Lamar for his signature-brand of entertaining show and tell. Topics include the ... Nardwuar vs. Kendrick Lamar The FADER, 24 March 2012 Vancouver’s zaniest export Nardwuar rounds out a week of great interviews with some of our favorite rappers, talking with FADER #78 cover star Kendrick Lamar. As always, we learn some ... Video: Kendrick Lamar & Nardwuar Talk Dr. Dre, Compton, And The "Hood Tour" Prefix Magazine, 24 March 2012 First, it was ASAP Rocky . Then, it was Action Bronson . Yesterday, it was Danny Brown . ... Read the full article at http://www.prefixmag.com/news/video-kendrick-lamar-nardwuar-talk-dr-dre-compton-/63578/ Game (ft. Kendrick Lamar) – The City (video) Discobelle.net, 23 March 2012 13 Video: Game x Kendrick Lamar – “The City” Pretty Much Amazing, 23 March 2012 Here’s the video for “The City,” the single Kendrick Lamar hijacked from Game’s shrug-inspiring 2011 LP, The R.E.D. Album.Continue reading: Video: Game x Kendrick Lamar – “The City”Read more articles… ... Video: Game feat. Kendrick Lamar – “The City” Consequence of Sound, 23 March 2012 Welcome to Compton. Game's 'The City' Video: Just Another Chance to Appreciate Kendrick Lamar Spin, 23 March 2012 "Now everybody seen that shit," Kendrick Lamar boasts coolly at the end of "The City," from Game's tepidly received summer 2011 release The R... Kendrick Lamar Catches Up with Carson Daly rap-up, 24 March 2012 Kendrick Lamar met up with Carson Daly at a bar during his visit to SXSW in Austin, Texas, earlier this month. During Monday night’s “Last Call,” the West Coast lyricist ... VH1′s Behind the Music: Game (Video) 2dopeboyz, 24 March 2012 We got a decent preview the other day. Now here goes the entire episode of VH1′s Behind the Music with Jayceon Taylor. PREVIOUS: Game – The City f. Kendrick Lamar ... 14 News Highlights This section includes a brief summary of what the music press had to say about Kendrick Lamar during this period. February "Kendrick Lamar is thought by most to be one of the greatest rappers alive.." Sun 12/02 - Kendrick Lamar - "Cartoons Cereal" (Feat. Gunplay) - earmilk.com "Kendrick Lamar is one of my favorite upcoming rappers. His music has messages, he's got flow, and the production he hops on never fails. It has ..." Wed 15/02 - Kendrick Lamar - "Cartoon Cereal" (NEW) - Oh So Fresh! Music "Kendrick Lamar is the most impressive new rapper we’ve come across in a while. We point you to his excellent new offering, “Cartoon Cereal.” Dope ..." Wed 15/02 - REC’D: Kendrick Lamar – “Cartoon Cereal” - Pretty Much Amazing "Kendrick Lamar has finally returned with some new music today. The day where Drake’s Club Paradise tour kicks off with him A$AP Rocky in Miami. ..." Wed 15/02 - Kendrick Lamar - "Cartoon Cereal" (Feat. Gunplay) - earmilk.com "Kendrick Lamar has just set off on tour with fellow blog dah-lings A$AP Rocky and Drake. But instead of celebrating with a bottle of bubbly or ..." Wed 15/02 - New Music: Kendrick Lamar – 'Cartoon and Cereal' - A Grumpy Old Man With A Beard "Kendrick Lamar is an opener alongside A$AP Rocky, Kdot released this new track through his label, Top Dawg Entertainment’s website. The song, just like anything else ..." Wed 15/02 - New! Kendrick Lamar – Cartoon Cereal (feat. Gunplay) - decently dope "Kendrick Lamar has released a new song entitled “Cartoon Cereal” featuring rapper Gunplay. The new track helps to showcase one of the many things that ..." Thu 16/02 - Kendrick Lamar Releases New Track - Under The Gun Review "Kendrick Lamar is the best rapper alive. Feel free to a dissenting opinion. But when I talk to people who obsess over rap with the intensity ..." Fri 17/02 - Pain and Cereal: Kendrick Lamar, King Hippy - The Passion of the Weiss 15 "Kendrick Lamar has finally opened up on the recent mysterious passing of 25 year-old aspiring musician Alori Joh and how much of an impact her death ..." Tue 21/02 - Kendrick Lamar Breaks Silence On Alori Joy's Mysterious Death, "It Threw Me All The Way Off" [Video] - SOHH.com "Kendrick Lamar is one of the hottest MCs around (even if Fri 24/02 - BJ the Chicago Kid, Kendrick Lamar: "The World Is A Ghetto" F. Kendrick Lamar - Prefix Magazine "Kendrick Lamar have collaborated for a second time on “The World is a Ghetto,” which is a smooth piece of socially conscious soul. The song deals ..." Fri 24/02 - BJ The Chicago Kid- “The World is a Ghetto” ft. Kendrick Lamar - TheNeedleDrop March "Kendrick Lamar is the real deal--maybe it will allow for ... Read the full article at http://www.prefixmag" Thu 01/03 - Gunplay: "Tats On My Arm" (Video) - Prefix Magazine "Kendrick Lamar to shoot the video for “The City.” The Cali natives hit the mean streets of L.A. in the Matt Alonzo-directed clip, performing [.." Mon 05/03 - Behind the Video: Game f/ Kendrick Lamar – ‘The City’ - rap-up "Kendrick Lamar has been signed to a major label deal. The young Compton rapper solidified the rumors that his deal would have something to do with ..." Tue 06/03 - Kendrick Lamar Signs With Interscope Aftermath - Pigeons and Planes "Kendrick Lamar is just ridiculous. Working one of Maybach Music’s gooniest characters into a gritty, psychedelic meditation on how the culture of violence is communicated to ..." Thu 08/03 - WEDNESDAY NIGHT LEFTOVERS (3.7.12) - W "Kendrick Lamar to Interscope Records is now official, and with that Black Hippy (the collective of Lama, Schoolboy Q, Ab-Soul Jay Rock) will also join ..." Fri 09/03 - Black Hippy (Kendrick Lamar, Schoolboy Q, Ab-Soul Jay Rock) sign with Aftermath/Interscope The 405 "Kendrick Lamar is one of the sickest rappers out there right now. His flow is OUT OF CONTROL. I didn't even know words could come out ..." Thu 15/03 - Video of the Week - WRMC 91.1 Middlebury College Independent Radio "Kendrick Lamar has seen new heights and accomplshments, one of which is his latest collaboration with West-Coast Hip-Hop artis The Game. The track is titled "The ..." Mon 26/03 - The Game ft Kendrick Lamar – The City [Video] - Hip-HopKings.com 16 "Kendrick Lamar says that he's been preparing for this album for his entire life" Tue 27/03 - [News] Kendrick Lamar Addresses Pressure Of Recording Debut Album "Good Kid In A Mad City" - HipHopDX "Kendrick Lamar might have the most anticipated hip-hop album on the way. I had the pleasure of sitting down with Comptown’s own for our second interview ..." Wed 28/03 - Face to Face: Kendrick Lamar at SXSW - RealTalkNY "Kendrick Lamar being no exception. The former VJ once again displays his respectable knowledge across various genres, pulling out some cool info from one of the ..." Wed 28/03 - Kendrick Lamar Interview w/ Carson Daly (Video) - Vibe To This "Kendrick Lamar plans to drop his new single, assumedly off his debut album "Good Kid in a Mad City" Fri 30/03 - [News] Kendrick Lamar To Debut New Single "The Recipe" On Monday - HipHopDX "Kendrick Lamar has been spending time in the studio with Dr. Dre, but when it comes to Dre, you can never get your hopes up. This ..." Sat 31/03 - Kendrick Lamar ft. Dr. Dre – “The Recipe” - Pigeons and Planes "Kendrick Lamar announced on Big Boy’s Neighborhood today that he will bring his debut single “The Recipe” to the morning radio show on Monday (April 2). ..." Sat 31/03 - Kendrick Lamar Readies Debut Single The Recipe - 2dopeboyz April "Kendrick Lamar has unveiled the first single from his forthcoming debut album, which is set for release later in the year via Aftermath/Interscope. 'The Recipe' features ..." Mon 02/04 - Listen: Kendrick Lamar – 'The Recipe' (Feat. Dr. Dre) - The 405 "Kendrick Lamar is working with the right ingredients. ‘The Recipe’ is a first taste of his upcoming debut LP to be released on Aftermath . That’s ..." Tue 03/04 - Kendrick Lamar featuring Dr. Dre - ‘The Recipe’ Twin... - Bitzlr "Kendrick Lamar has dropped the first new cut from his upcoming album, and it features Dr. Dre and awesomeness" Tue 03/04 - [Listen] – Kendrick Lamar – “The Recipe” (Ft. Dr. Dre) - Listen Before You Buy "Kendrick Lamar is in the major leagues following the announcement of him signing with Top Dawg Entertainment and his upcoming debut studio album, Good Kid in ..." Tue 03/04 - Kendrick Lamar - "The Recipe" ft. Dr. Dre (MP3 Stream) - Vibe To This 17 "Kendrick Lamar was recently signed to Dr. Dre’s Aftermath Records and is prepping to release Good Kid In A Mad City, his major label follow-up to ..." Tue 03/04 - New: Kendrick Lamar Dr. Dre – “The Recipe” - Pretty Much Amazing "Kendrick Lamar is prepping the release of his major label debut Good Kid In A Mad City, which will be released on Dr. Dre’s Aftermath imprint. ..." Tue 03/04 - Kendrick Lamar Cooks Up “The Recipe” With Dr. Dre - Idolator "Kendrick Lamar will release his debut album, Good Kid in a Mad City, via Dre's Aftermath label later this year, and Dre pops up on Lamar's ..." Tue 03/04 - New music: Kendrick Lamar feat Dr Dre – The Recipe - Guardian music "Kendrick Lamar was more like 50 Cent" Fri 06/04 - ScHoolboy Q - Hands On The Wheel (Feat. A$AP Rocky) - fluo kids "Kendrick Lamar is now permeating further from the impressive array of talent on hand and it's awesome. Ab-Soul this weekend released this politically / socially-charged ..." Mon 09/04 - Ab-Soul - "Terrorist Threat" ft. Danny Brown Jhene Aiko (MP3 Download) - Vibe To This "Kendrick Lamar is easily one of the most sought-after artists of 2012 and his fan base continues to grow every day. After releasing a stream of ..." Tue 10/04 - Kendrick Lamar Has Recorded 30 Songs With Dr. Dre - Under The Gun Review "Kendrick Lamar will join Snoop and Dre for their Sunday set (though the news post from Warren G’s website has since been removed). Head below to ..." Wed 11/04 - Coachella Set Times Revealed - stereogum "Kendrick Lamar will also be here to perform their new single ‘The Recipe.’ Y’all ready to feel the wrath of the Aftermath ? Let’s gooo!!” Update: ..." Thu 12/04 - Eminem Is Probably Appearing at Coachella... - The Daily Swarm "Kendrick Lamar was released two years ago. Here's the final product" Fri 13/04 - [Singles] Microphone Tone f. Kendrick Lamar Jay Rock - "Cruel [Prod. Nachural]" - HipHopDX "Kendrick Lamar is so 2011 baby. 2012 is the year of holograms, and we're right behind it" Sat 14/04 - Tupac and Nate Dogg set to perform at Coachella this weekend...sort of - The 405 "Kendrick Lamar to talk about black hippies, the N-word, lucid dreaming, and Home Improvement" Sat 14/04 - Kendrick Lamar Gets Interviewed By Hima From Das Racist (Video) - 2dopeboyz "Kendrick Lamar called up and checked in on Wednesday nights edition of R.E.D.Y. Set Radio. We spoke on a lot of different things including: His new ..." Sat 14/04 - Audio: Kendrick Lamar Interview w/ Bootleg Kev - NahRight 18 "Kendrick Lamar Was A Hard Act To Follow The R sensation started off with a cover of Bob Dylan's "Long Time Gone" and to the crowd ..." Sun 15/04 - Frank Ocean Sets It Off At Coachella 2012 (VIDEO) - Global Grind "Kendrick Lamar has spent the last several days helping to stoke the excitement for Sunday’s headlining performance by Dr. Dre (strongly rumored to feature holograms of ..." Sun 15/04 - Kendrick Lamar Cooks At Coachella 2012 (PHOTOS) - Idolator "Kendrick Lamar to kick a verse from “Look Out For Detox” earlier today in Indio. Danny Brown came out in some Jeremy Scott to join the ..." Sun 15/04 - Childish Gambino Brings Out Kendrick Lamar Danny Brown At Coachella (Video) - mostly junkfood "Kendrick Lamar is the long-awaited L.A answer to Nas and now the whole world knows who he is. For me, this was the most exciting thing ..." Wed 18/04 - Our Top 6 Coachella 2012 Moments... and a few honourable mentions. - The AU Review 19 Twitter Coverage Twitter Popularity This section shows the number of tweets indicating that someone was listening to Kendrick Lamar during this time period. Included is the overall ranking of Kendrick Lamar when compared to similar artists. 128th Overall Rank 6,786 Tweets 0.004% Share Artist Rank Tweets Share Jay-Z 48th 15,824 0.010% Kendrick Lamar 128th 6,786 0.004% Tyler the Creator 148th 5,959 0.004% Meek Mill 169th 5,257 0.003% Bun B 1064th 635 0.000% Danny Brown 1080th 618 0.000% Action Bronson 1217th 508 0.000% Sam Adams 1650th 285 0.000% Figure 7: Twitter Coverage Comparison 250 200 150 100 50 0 01/02 02/03 01/04 Figure 8: Twitter Coverage over Time Kendrick Lamar Tyler the Creator Jay-Z Bun B Meek Mill Sam Adams Action Bronson Danny Brown 20 Twitter Comparison This section compares the total number of tweets mentioning Kendrick Lamar to similar artists. 120 100 80 60 80 60 40 100 80 60 8 6 4 2 0 250 200 150 100 01/02 02/03 01/04 Figure 9: Comparisons for Kendrick Lamar Kendrick Lamar Tyler the Creator Meek Mill Sam Adams Jay-Z 21 Twitter Users This section lists the twitter users mentioning Kendrick Lamar in tweets most during this period. Rank Twitter User Name Location Tweets Followers Reach 1 twitter.com/jamilfiz J∆MıL ☻_☻ Turkey 27 1,344 36,288 2 twitter.com/ACizzleMaan A.C. The Winner's Circle 6 4,240 25,440 3 twitter.com/HarlemKnightt Christopher Tracy. Metropolis. 30 791 23,730 4 twitter.com/_IrvGotti I Eat..She Run Chicago Ohio 14 1,674 23,436 5 twitter.com/FUCKHIMTWICE THIGHS Strip Club 7 2,706 18,942 6 twitter.com/CNTRBND contrabeezy. Chi. north north thumbs up. 9 2,016 18,144 7 twitter.com/Singhness ♔ The Zone ♔ Elm Street 5 3,268 16,340 8 twitter.com/youngjuice15 Jaquan Jesiah Phx Az 4 3,517 14,068 9 twitter.com/Mr_Marcus2U Kalu Manati Sailing on a cloud! 25 505 12,625 10 twitter.com/Nicarlos Nick Raven Leicester, England 11 1,132 12,452 11 twitter.com/TygasMyLastKing Kanyesus Based World 6 1,946 11,676 12 twitter.com/YeaiDricker Deondrick R. 26 430 11,180 13 twitter.com/IEPRG Emmanuel 10 1,032 10,320 14 twitter.com/WhatsOnRadio1 Now Playing Radio 1 Leamington Spa 5 1,832 9,160 15 twitter.com/cmykcolours M△RK ELZEY San Francisco 8 805 6,440 16 twitter.com/Tanakasamuel Tanaka 田中 Smuel Nubia 7 903 6,321 17 twitter.com/SqualidOptimism TheStonedImmaculate. DM[V] 4 1,492 5,968 18 twitter.com/eSDz Chillma Flintstone. _Tarheel. 7 784 5,488 19 twitter.com/Itzeeboy_Twist ☆.Zahraddeen.☆ LOoK Up 10 528 5,280 20 twitter.com/ThatsJustBus Terrence Strader 7 721 5,047 21 twitter.com/CiaraJolenex CJ Martin 3 1,657 4,971 22 twitter.com/TheLifeOfYJ YJ Right Where You Are.. 4 1,218 4,872 23 twitter.com/Marley_E Marley WØLF ✞∆ With @MixedHippy 3 1,448 4,344 24 twitter.com/aKiDnamedHENNY Hologram Henny 4 995 3,980 25 twitter.com/TPSection Tha Produce Section 4 962 3,848 Boppington, USA Figure 10: Top 25 Users tweeting about Kendrick Lamar 22 Shared Twitter Links This section lists the most popular urls in tweets mentioning Kendrick Lamar during this period. URL Rank Tweets http://userserve-ak.last.fm/serve/300x300/66062738.jpg 1 10 http://www.last.fm/music/Kendrick+Lamar 2 6 http://www.last.fm/music/Kendrick+Lamar 3 6 http://www.tweekly.fm/twitter/madalainev 4 6 http://www.tweekly.fm/twitter/Ashleychittock 5 5 http://www.tweekly.fm/twitter/juniorcba 6 4 http://www.tweekly.fm/twitter/BrandonArreaga 7 4 http://www.tweekly.fm/twitter/Nicarlos 8 4 http://www.tweekly.fm/twitter/RebelToUhmerica 9 4 http://www.tweekly.fm/twitter/JoshLCullen 10 4 http://www.tweekly.fm/twitter/JulianSaysX 11 3 http://www.tweekly.fm/twitter/aKiDnamedHENNY 12 3 http://www.tweekly.fm/twitter/georgiecasey 13 3 http://www.tweekly.fm/twitter/StingraysRfun 14 3 http://www.tweekly.fm/twitter/thelostboyz 15 3 http://www.tweekly.fm/twitter/P__kid 16 3 http://slacker.com/r/gyc2X 17 3 http://www.tweekly.fm/twitter/lukashMAYYN 18 3 http://getglue.com/recording_artists/kendrick_lamar 19 3 http://www.tweekly.fm/twitter/henriquemx 20 3 http://www.tweekly.fm/twitter/danrys 21 3 http://userserve-ak.last.fm/serve/300x300/40030567.jpg 22 3 http://www.tweekly.fm/twitter/DRoseyu 23 3 http://www.last.fm/music/Kendrick Lamar / Dr Dre/_/The Recipe 24 3 http://www.tweekly.fm/twitter/Justin_R_Taylor 25 3 Figure 11: Top Shared Links on Twitter mentioning Kendrick Lamar 23 Chart Popularity Emerging Singles This section presents the best charting singles for Kendrick Lamar on the Emerging We Are Hunted charts Single The Recipe (feat. Dr.. Best Single Avg Position The Recipe (feat. Dr. Dre) 1 Cartoon & Cereal 15 Cartoon & Cereal (Feat. Gunplay) 15 1st Avg Position Figure 12: Best Single Positions 1.0 0.8 0.6 0.4 0.2 0.0 01/02 02/03 01/04 Figure 13: Singles Chart Comparison over Time The Recipe (feat. Dr.. Cartoon & Cereal (Fe.. Cartoon & Cereal 24 Emerging Singles Comparison This section compares the emerging chart performance of the most popular singles released by Kendrick Lamar. These charts illustrate relative popularity over time. Popularity is computed from the normalised chart position for each day. 1.0 means the single was ranked 1st overall of our charts for that day. 0.0 denotes the single not charted at all. 1.0 0.8 0.6 0.4 0.2 0.0 1.0 0.8 0.6 0.4 0.2 0.0 1.0 0.8 0.6 0.4 0.2 0.0 01/02 02/03 01/04 Figure 14: Chart ranking for Kendrick Lamar The Recipe (feat. Dr.. Cartoon & Cereal (Fe.. Cartoon & Cereal 25 Appendicies Appendix A - Top Mainstream Artists This section presents the top 100 Artists for this period based on their popularity on the We Are Hunted mainstream chart. Artist Rank Avg Position Gotye 1 2 Coldplay 2 3 One Direction 3 3 Bruno Mars 4 3 The Black Keys 5 3 Avicii 6 3 FUN featuring Janelle Monae 7 3 David Guetta 8 3 Pitbull 9 3 Flo Rida 10 3 The Wanted 11 4 Jason Mraz 12 4 Brantley Gilbert 13 4 Gym Class Heroes 14 4 Gavin DeGraw 15 4 Katy Perry 16 4 Rizzle Kicks 17 4 Beyoncé 18 5 Kirko Bangz 19 5 Calvin Harris 20 5 Drake 21 5 Chris Brown 22 5 Ed Sheeran 23 5 Taylor Swift 24 5 Outasight 25 5 Breathe Carolina 26 6 Rihanna 27 6 Figure 15: Top 100 Artists on We Are Hunted Mainstream Chart 26 Artist Rank Avg Position Timomatic 28 6 TYGA 29 6 Maroon 5 30 6 Hunter Hayes 31 6 Laurent Wery 32 6 Carrie Underwood 33 6 The Throne 34 6 Hilltop Hoods 35 6 Hot Chelle Rae 36 6 Snoop Dogg 37 7 Toby Keith 38 7 Florence and the Machine 39 7 Mary J. Blige 41 8 Jake Owen 42 8 Reece Mastin 43 8 Selena Gomez 44 8 Skrillex 45 8 Emeli Sandé 46 8 Big Sean 47 8 Dierks Bentley 48 8 Lana Del Rey 49 8 The Babysitters Circus 50 9 Kenny Chesney 51 9 Matt Corby 52 9 Miranda Lambert 53 9 T-Pain 54 9 Young Jeezy 55 9 Blake Shelton 56 9 J.Cole 57 9 Walk Off The Earth 58 9 Luke Bryan 59 9 George Strait 60 10 Cher Lloyd 61 10 Tim McGraw 62 10 Wale 63 10 Scotty McCreery 64 10 The Fray 65 10 Jason Derulo 66 10 Figure 15 (continued): Top 100 Artists on We Are Hunted Mainstream Chart 27 Artist Rank Avg Position Justin Bieber 67 10 B.o.B. 68 10 Alyssa Reid 69 11 Charlene Soraia 70 11 Madonna 71 11 MELANIE FIONA 72 11 M83 73 11 Martina McBride 74 11 Rick Ross 75 11 usher 76 12 Taio Cruz 77 12 WILL.I.AM 78 12 The Band Perry 79 12 Jessie J 80 13 JLS 81 13 Guy Sebastian 82 13 Professor Green 83 13 Six60 84 13 Qwote 85 14 David Nail 87 14 Lady Antebellum 88 14 Travis Porter 90 14 Labrinth 92 15 Hedley 93 15 Arctic Monkeys 94 15 DJ Fresh 95 16 MGK 96 16 Far East Movement 97 16 Colbie Caillat 98 16 Eric Church 99 17 Nicki Minaj 100 18 Karmin 101 21 Lady GaGa 102 21 Sean Paul 103 24 Waka Flocka Flame 106 24 Figure 15 (continued): Top 100 Artists on We Are Hunted Mainstream Chart 28 Appendix B - Top Emerging Artists This section presents the top 100 Artists for this period based on their popularity on the We Are Hunted Emerging chart. Artist Rank Avg Position Beach House 1 4 Best Coast 2 5 Frank Ocean 3 6 The Cribs 4 6 Peace 5 6 dirty projectors 6 7 Santigold 7 7 Alabama Shakes 8 7 Airhead 9 7 Lotus plaza 10 8 Lemonade 11 8 Electric Guest 12 8 Schoolboy Q feat A$AP Rocky 13 8 FUN featuring Janelle Monae 14 8 Miike Snow 15 9 Django Django 16 9 La Sera 17 9 Redlight 18 9 Philco Fiction 19 10 Outfit 20 10 JJ DOOM 21 10 Sleep Party People 22 10 Jonquil 23 10 Grimes 24 10 El-P 25 10 of Monsters & Men 26 10 Band Of Skulls 27 10 Figure 16: Top 100 Artists on We Are Hunted Emerging Chart 29 Artist Rank Avg Position Ladyhawke 28 10 Gang Colours 29 11 Azealia Banks 30 11 Blood Red Shoes 31 11 Sleigh Bells 32 11 Julianna Barwick 33 11 Torches 34 11 Theme Park 35 11 Regina Spektor 36 11 Kodiak 37 11 Lana Del Rey 38 12 Mike Wexler 39 12 Totally Enormous Extinct Dinosaurs 40 12 Rhye 41 12 Haim 42 12 Eugene McGuinness 43 12 Travis Porter 44 12 Lower Dens 45 12 Katalyst 46 12 Dirty Three 47 12 The Temper Trap 50 13 Carnivals 51 13 Kirko Bangz 52 13 Brantley Gilbert 53 13 Simian Mobile Disco 54 13 The Twilight Sad 55 13 Bleeding Knees Club 56 13 Swizz Beatz x A$AP Rocky x araabMUZIK 57 13 M. Ward 58 13 Saschienne 59 13 TYGA 60 13 Civil Twilight 61 13 Zulu Winter 62 13 Emeli Sandé 63 13 Sufjan Stevens 64 13 Jack Penate 65 13 Jai Paul 67 14 Seams 68 14 Figure 16 (continued): Top 100 Artists on We Are Hunted Emerging Chart 30 Artist Rank Avg Position Killer Mike 69 14 The Drums 70 14 Gossling 71 14 Parachute Youth 72 14 Field Music 73 14 Wolf & Cub 74 14 Cloud Nothings 75 14 Crushed Beaks 76 15 Yoofs 77 15 Mister Lies 78 15 Georgia Anne Muldrow 79 15 San Cisco 80 15 Niki & The Dove 81 15 Dragonette 82 15 Ben Howard 83 15 Zedd 84 15 Night Works 85 16 Spector 86 16 Korallreven 87 16 School Of Seven Bells 88 16 Horse Feathers 89 16 Alex Clare 90 16 Young Magic 91 16 The Horrors 92 16 Shearwater 94 16 All The Young 96 16 KAVINSKY 97 17 Vacationer 98 17 Marina and the Diamonds 99 17 Tribes 100 17 Odd Future 101 17 Charlene Soraia 102 17 Tanlines 103 17 Becoming Real 104 17 Flux Pavilion 105 17 Figure 16 (continued): Top 100 Artists on We Are Hunted Emerging Chart 31 Appendix C - All Artists by Facebook Reach This section presents the top Artists ranked by their Facebook Reach. Reach is calculated as the sum of the standard deviations of the Likes, Shares, Clicks and Comments of each artist's Facebook page compared to the rest. Artist Rank Shares Likes Comments Clicks Rihanna 1 16,106 55,548,054 45,503 45 Justin Bieber 2 10,485 42,766,448 6,404 872 Regina Spektor 3 2,580 1,200 880 31,373 Katy Perry 4 3,309 42,390,280 2,365 1,289 Selena Gomez 5 2,330 3,719 415 17,713 Crystal Castles 6 4,428 1,673 1,634 10,437 Chris Brown 7 4,568 21,160,176 1,225 644 Paramore 8 3,185 20,821,417 856 1,986 Alicia Keys 9 2,292 17,387,477 3,003 15 The Bloody Beetroots 10 4,538 2,649 2,404 4,615 Jennifer Lopez 11 2,395 12,088,653 2,844 1,712 Coldplay 12 1,304 20,254,881 309 1,333 Secondhand Serenade 13 1,238 5,807 1,253 8,616 Rusko 14 1,843 838,394 777 7,582 Taylor Swift 15 1,328 3,373 375 7,340 Mumford And Sons 16 5,266 1,746 1,941 293 Skrillex 17 3,008 5,788,061 2,802 3 Madonna 18 1,845 8,895,306 440 1,898 Trey Songz 19 3,635 7,005 1,628 1,244 Angus Stone 20 3,659 1,652 1,652 790 Sleigh Bells 21 3,747 1,078 2,103 181 Edward Sharpe 22 4,088 1,100 1,543 164 David Guetta 23 1,627 2,175 319 4,496 She & Him 24 2,259 727 1,420 1,975 Bon Iver 25 3,532 1,173,255 617 223 The Gaslight Anthem 26 2,606 20,947 1,329 1,437 Fleet Foxes 27 3,725 753,808 423 241 Figure 17: Top Artists by Facebook Reach 32 Artist Rank Shares Likes Comments Clicks The Black Keys 28 2,609 2,108 1,481 1,236 Foo Fighters 29 750 7,680,074 358 1,027 Jeffree Star 30 2,084 1,530 1,121 1,806 First Aid Kit 31 2,120 585 843 1,990 Lil Wayne 32 3,127 5,259 636 501 Nicki Minaj 33 2,262 1,980,907 540 900 A Day To Remember 34 2,235 2,040 1,378 1,035 Local Natives 35 2,914 505 1,191 126 Beach House 36 2,661 946 1,096 475 Black Veil Brides 37 1,886 1,891,189 1,631 37 Lady GaGa 38 2,499 10,769 1,056 451 Bonobo 39 2,071 901 686 1,264 Drake 40 1,570 2,290 262 2,296 Protest The Hero 41 1,387 745 888 1,897 The Civil Wars 42 2,402 1,892 1,349 15 Crookers 43 1,213 569 284 2,442 Birdy 44 1,146 353 264 2,528 The Drums 45 2,302 287,497 961 104 Miike Snow 46 2,441 534 733 204 Carrie Underwood 47 721 6,989,327 88 3 Demon Hunter 48 1,096 933 642 2,055 Eyes Set to Kill 49 969 875,150 1,012 1,406 Mary J. Blige 50 842 4,727,360 815 9 T-Pain 51 878 6,033,775 82 2 The Temper Trap 52 2,275 412 635 157 Washed Out 53 2,078 54,740 758 206 Miss May I 54 1,338 5,089 2,108 97 Lacuna Coil 55 950 3,096 790 1,795 We Have Band 56 1,295 408 385 1,545 Little Dragon 57 1,800 393 452 731 Breakbot 58 1,261 593 448 1,336 James Blake 59 1,715 1,568 1,023 178 Far East Movement 60 2,055 859 569 48 Parov Stelar 61 1,520 970 634 727 Soko 62 973 434 335 1,768 Ellie Goulding 63 1,450 1,515,369 477 197 Toro y Moi 64 1,700 70,071 861 100 Pretty Lights 65 1,536 483 465 675 Figure 17 (continued): Top Artists by Facebook Reach 33 Artist Rank Shares Likes Comments Clicks George Strait 66 774 4,202,431 360 0 Suicide Silence 67 1,392 4,108 1,059 358 Zola Jesus 68 830 413 446 1,664 The Do 69 1,757 611 213 513 Atmosphere 70 1,012 838,946 237 1,137 coeur de pirate 71 1,790 514 575 52 Band of Horses 72 1,568 858,747 533 16 Frank Turner 74 1,614 295 497 292 The Pains of Being Pure At Heart 75 1,715 478 457 157 Laura Marling 76 1,294 359 391 784 Semi Precious Weapons 77 647 209,145 373 1,505 Hot Chip 78 1,404 602 401 452 Delta Spirit 79 941 323 399 1,110 Iron & Wine 80 1,448 896 723 83 Zeds Dead 81 1,417 1,076 749 79 Cocoon 82 1,029 329 198 1,095 School Of Seven Bells 83 1,136 23,184 296 816 Fanfarlo 84 1,407 280 489 231 Timber Timbre 85 1,496 653 533 40 Huoratron 86 766 238 409 1,196 Sleeping With Sirens 87 1,145 896 1,032 26 The Agonist 88 694 905 396 1,228 The Joy Formidable 89 1,272 511 444 339 Noah and the Whale 90 1,455 341 368 113 Lady Antebellum 91 1,442 1,168 411 89 The Glitch Mob 92 948 301,321 194 817 Russian Circles 93 1,276 450 647 77 Oh Land 94 1,164 575 473 335 Mutemath 95 1,199 205,651 261 353 Cee-Lo 96 1,257 546 667 0 Japandroids 97 1,075 117 278 592 Young Jeezy 98 568 3,461,963 35 0 Agnes Obel 99 1,208 819 690 8 The Asteroids Galaxy Tour 100 1,161 899 319 374 Colbie Caillat 101 852 853,176 167 568 Figure 17 (continued): Top Artists by Facebook Reach 34 Appendix D - All Publishers by Internet Reach This section presents the top Music News publishers ranked by their Facebook Reach. Reach is calculated as the sum of the standard deviations of the Likes, Shares, Clicks and Comments of each publisher compared to the rest. Publisher Rank Shares Likes Comments Clicks Daytrotter.com 1 12,300 4,626 5,548 2,586 Pitchfork 2 12,600 3,593 6,735 245 Metal Hammer 3 2,251 9,602 2,526 47 Alternative Press 4 2,141 6,266 1,936 6,936 Between The Sheets Podcast & Gaye Ann's Playlist 5 4,855 7,915 2,715 0 MTV Newsroom 6 902 8,453 1,913 0 Rolling Stone 7 5,642 4,224 2,782 2,770 La Blogoth que mp3blog 8 6,710 2,025 2,182 3,201 DJ Magazine 9 4,456 3,425 2,264 888 Hypebeast 10 5,039 1,972 1,152 5,078 HIPSTER RUNOFF 11 5,493 1,054 2,269 2,992 AbsolutePunk 12 1,248 4,267 1,024 158 Noisecreep 13 1,190 4,190 818 11 fresh new tracks 14 4,756 2,123 1,475 58 NME 15 3,780 1,974 1,297 822 Idolator 16 641 1,592 466 3,203 earmilk.com 17 3,929 1,017 1,301 25 the kollection 18 3,428 992 1,393 0 aurgasm 19 4,161 651 1,295 226 The A.V. Club 20 3,112 660 1,598 23 XXLMag.com 21 2,031 1,702 766 248 There Goes The Fear 22 1,279 1,765 930 0 indie shuffle 23 3,054 759 1,259 36 Metal Injection 24 1,061 1,386 575 1,165 RealTalkNY 25 3,179 1,270 521 50 2dopeboyz 26 2,739 482 670 1,198 DJ Booth 27 2,164 1,159 419 642 Figure 18: Top Music News Publishers 35 Publisher Rank Shares Likes Comments Clicks GAFFA.dk 28 933 1,352 774 308 rap-up 29 1,240 215 187 2,878 stereogum 30 1,871 324 433 1,808 Spin 31 1,776 1,142 588 18 AllHipHop.com 32 1,389 461 310 1,901 Paste Magazine 33 1,660 756 599 611 HipHopDX 34 2,491 733 578 23 Classic Rock Magazine 35 929 1,150 478 342 Gotta Dance Dirty 36 2,340 510 699 165 Dancing Astronaut 37 1,850 882 491 7 PunkNews 38 769 587 430 1,299 Spinner.com 39 1,520 822 585 103 Guardian music 40 546 1,364 391 0 ill roots 41 963 924 602 23 Pretty Much Amazing 42 1,873 711 457 71 Mixmag 43 1,140 645 300 685 club fono grama 44 994 745 412 5 Vacay Wave 45 1,647 406 515 16 brooklynvegan 46 1,682 232 416 376 Gorilla vs Bear 47 1,683 259 466 154 The Wire 48 817 700 335 13 An Aquarium Drunkard 49 1,486 274 343 330 said the gramophone 50 1,301 329 282 375 Faster Louder 51 457 277 270 942 The Music Ninja 52 1,512 236 448 10 Rap Basement 53 1,417 213 191 381 Fuel Fandango 54 440 593 331 4 Beyond Race 55 115 868 136 4 CMJ New Music Monthly 56 741 452 251 156 White Folks Get Crunk 57 1,068 355 285 26 Pigeons and Planes 58 1,146 329 276 26 Minimal Freaks 59 1,444 303 191 34 Undertheradar.co.nz 60 694 409 330 12 R.fm 61 887 432 164 60 The FADER 62 817 227 175 433 CHROMEMUSIC 63 1,310 237 207 30 Sound On The Sound 64 469 400 214 172 Discobelle 65 812 338 123 156 Figure 18 (continued): Top Music News Publishers 36 Publisher Rank Shares Likes Comments Clicks Nialler9 Music Blog 66 360 388 263 3 Buzzbands.LA 67 465 415 185 14 The Burning Ear 68 848 194 272 5 Consequence of Sound 69 658 288 210 12 Einstein Music Journal 70 364 317 204 131 JUICE 71 280 469 142 6 DANCEiSM 72 707 194 229 63 fluo kids 73 622 112 87 518 HearYa: An Indie Music Blog 74 401 344 110 180 Alter The Press 75 341 352 207 4 Under the Radar 76 429 329 146 37 swedesplease 77 568 171 176 180 bigstereo 78 742 108 143 247 Drowned In Sound 79 483 180 75 327 LeMellotron 80 571 302 95 12 Metal Insider 81 393 187 233 78 Beatportal 82 513 187 146 161 TheNeedleDrop 83 620 116 263 0 nyctaper 84 693 137 210 10 AudioPorn Central 85 523 132 150 223 Who The Bloody Hell Are They? 86 225 157 161 319 the bay bridged - San Francisco Bay Area Indie Music 87 311 102 103 452 Motel de Moka 88 651 98 177 120 Pachaholic 89 620 240 109 0 The Quietus 90 644 166 171 7 Potholes In My Blog 91 445 263 129 8 The Word Is Bond 92 397 240 145 0 Brave Words & Bloody Knuckles 93 388 234 127 45 HARD CANDY 94 297 273 96 83 bring your jack 95 306 312 89 7 Buzz Grinder 96 46 20 8 842 Dallas Observer - Music 97 343 156 107 225 Killed By Death Records 98 517 98 92 250 Soundvenue 99 281 241 97 117 BaebleMusic 100 433 109 128 209 Figure 18 (continued): Top Music News Publishers 37
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