o u r 2 0 t h A n n i v ER s a r y media kit 2014 Mission Savor a World of Authentic Cuisine SAVEUR seeks out stories from around the globe that weave together culture, tradition, and people through the language of food. Through every medium, SAVEUR honors a fundamental truth: cooking is one of the most universal—and beautiful— means of human expression. saveur Total Audience...................................................................... . 1,573,000 Rate Base. . ............................................................................ ... 325,000 Frequency. . ............................................................................ ... 9x/year Established................................................................................... 1994 saveur.com Average Monthly Page Views.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......... 11.1 M M Average Monthly Unique Visitors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......... 2 . 2 M M Average Time Spent. . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .... 6 M i n u tes saveur on Other Platforms Total e-Newsletter Subscribers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....... 479,000+ Dedicated Email Subscribers.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ........ 150,000+ Facebook Fans.. . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ..... 14 2 ,0 0 0 + Twitter Followers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .... 2 8 9,0 0 0 + Pinterest Followers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....... 2 5 ,0 0 0 + Instagram Followers.. . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ........ 16 ,0 0 0 + Google Currents Subscribers.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 4 ,0 0 0,0 0 0 + Pulse Subscribers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....... 4 9,0 0 0 + Monthly Video Views.. . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ..... 17 3 ,0 0 0 + Event Attendees.. . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ..... 10 0,0 0 0 + Source: MRI Doublebase 2013; Omniture November 2013; Silverpop (Jan 14); Facebook, Twitter, Pinterest, Instagram (Dec 13); Google Currents (Jan 13), Pulse (2012 Average); YouTube, Ooyala (2012 Average) Audience Snapshot SAVEUR Male/Female Median Age Median HHI 41/59% 53 $169,848 SAVEUR.com 27/73% 45.5 $71,576 H IGH LY E ngaged SAVEUR and SAVEUR.com deliver the most engaging content in the food and travel space. Our audience spends more time with the brand than the audience of any other competitor. SAVEUR readers spend an average of 95 minutes with each issue. That is: 131% more time than Travel + Leisure (35 minutes) 131% more time than Condé Nast Traveler (35 minutes) 171% more time than Bon Appétit (41 minutes) 171% more time than Food & Wine (41 minutes) Co ok ing & E nt ertaining SAVEUR delivers the most frequent home cooks and entertainers, constantly turning to SAVEUR's unique content for recipe ideas and entertaining tips. Ranking #1 competitively for: • SAVEUR readers are nearly 3x more likely to cook for fun at least once a week (index 324), they are nearly 2x more likely to entertain at home 2-3 times a month (index 202). • 37% of SAVEUR.com users are interested in gourmet cooking (index 151). w e l l-trave le d SAVEUR's audience is passionate about travel, and has the means to do so. • SAVEUR readers are 80% more likely to own a valid passport (index 180) • Spending an average of $14,261 on travel annually, SAVEUR readers spend more on travel than every other competitor. • SAVEUR.com users are 3x as likely to have traveled internationally in the past two years (index 300), 41% of them traveled domestically in the past two years. In f luential SAVEUR readers are more likely to be super influential consumers across categories, ranking #1 vs. the competitive set. • Restaurants: Index 243 • New Food Items: Index 243 • Cooking: Index 212 Source: MMR 2013; MRI Doublebase 2013, SAVEUR data based on Publisher's Prototype; Competitive Set: Bon Appétit, Condé Nast Traveler, Cooking Light, Food & Wine, Travel + Leisure; @Plan Q2 2013; Competitive Set: BonAppetit.com, Chow. com, Concierge.com, Epicurious.com, FineCooking.com, Food&Wine.com, TravelandLeisure.com, SeriousEats.com Awards & Honors in 2013 ASME {Nat ional M aga z in e Awa r ds } 2013 WINNER Single Topic Issue—"The Mexico Issue," August/September 2013 NOminations General Excellence, Print—Lifestyle Magazines Video—"Master Class" Series min {Media In du st ry N ews } Awa r ds 2013 Winner Best of Web: Best Email Newsletters (Simple Weeknight Meals, The Menu, Recipe of the Day, and SAVEUR Celebrations) 2013 Nominations Best of Web: Editorial Excellence - Overall Consumer Best of Web: Microsite/Custom Website: The Plugra Gourmet Club (Partner Program) Best of Web: Best Use of Photography The James Beard F ou n dat i on 2013 Nominations Food-Related Columns—"Routes" Wine, Spirits, and Other Beverages—"Northern Renaissance" Int ernat ional Associ at i on of Cu li n a ry P r ofe ssi on a l s {Bert Greene Awa r ds } 2013 Winners Instructional Writing—"American Bread" Short Video Series—"Master Class" Series 2013 nominations Best Culinary Writing With or Without Recipes—"A Feast for All" Best Culinary Writing With or Without Recipes—"Eternal Terrain" Culinary Travel or Memoir—“My Spanish Sanctuary" BRAVO’s “Top C he f M ast e r s” 5th Season with SAVEUR Editor-in-Chief James Oseland as Judge Editors’ Bios James Oseland Betsy Andrews Helen Rosner Editor-in-Chief Executive editor Executive Digital Editor James Oseland has been the editor-inchief of Saveur, America’s most critically acclaimed food magazine, since 2006. Under his editorship, the magazine has won more than 30 awards, including eight James Beard journalism awards, and multiple awards and nominations from the American Society of Magazine Editors, including a 2012 award for best feature in the leisure interest category. James has also been an editor at Vogue, Organic Style, Sassy, the Village Voice, and Mademoiselle. In 2006 his book, Cradle of Flavor, a memoir with recipes about the years he spent living in Southeast Asia, was published and went on to win awards from the James Beard Foundation and the International Association of Culinary Professionals. It was named one of the best books of that year by Time Asia, The New York Times, and Good Morning America. He is the also the editor of the books Saveur: The New Comfort Food, published in May 2011; Saveur: The Way We Cook, published in November 2012; and the best-selling ebook, Saveur: Easy Italian. James is a judge on Bravo’s successful series Top Chef Masters and appears regularly on the Today Show. He has lectured at the Asia Society, Slow Food Nation, and the Culinary Institute of America’s Worlds of Flavor conference. James was born in Mountain View, California, in 1963. He holds degrees in photography and film studies from the San Francisco Art Institute. He has lived in India and Indonesia and now lives in New York City with his husband, Daniel. Executive editor Betsy Andrews handles the Drink, Cellar, and Routes columns, as well as features at Saveur. She is a former critic for the Dining Section of the New York Times, where she contributed regularly to the “25 & Under” and “Dining Briefs” columns and wrote occasional features. In 2005, she created Food & Wine magazine’s first-ever blog, “On the Line in New Orleans,” an inside look at the rebuilding of New Orleans’ restaurant industry after Hurricane Katrina. She was the online editor at This Old House, and as an editor at Zagat Survey, she compiled restaurant guides for destinations around the world. She has also written about dining and drink for Chow, Arrive, Penthouse, and other publications, and she teaches food writing at Media Bistro. When she is not writing about food, Betsy is writing poetry: her book, New Jersey (University of Wisconsin Press, 2007), won the 2007 Brittingham Prize in Poetry. Her new book, The Bottom, received the 42 Miles Press Poetry Prize. It comes out September 2014. Helen Rosner is the Executive Digital Editor at Saveur. She has previously been New York magazine’s online restaurant editor, an editor of New York’s restaurant blog Grub Street, a founding editor of the website EatMeDaily.com, and a cookbook editor. Beyond SAVEUR, her writing can be found in New York and on TheHairpin. com, and she is the co-author, with Amanda Hesser, of the chapter “Food & Journalism” in the Routledge Handbook for Food Studies. Find her on Twitter at @hels. 2014 Editorial Calendar January | SAVEUR 100, A Retrospective April | The Seafood Issue Print January/February Special Issue Print Our annual roundup of the 100 best people, places, equipment, ingredients, recipes, wines, spirits, and more—including a special anniversary salute to 20 years of SAVEUR. Ad Close: 10/29/13, Material Due: 10/31/13, On Sale: 12/17/13 Seaside Snacking in Rio de Janiero • Croatia’s Island Cuisine Oceanside Oregon • Shrimp Remoulade • How to Fillet a Fish Yangzhou: China’s Riverside City • Italian Wine for Fish • Best Kitchen Equipment for Cooking Fish • Seaside Sips: Spring’s Best Cocktails Ad Close: 1/28/14, Material Due: 1/30/14, On Sale: 3/18/14 Tablet Extras Interactive Guide to the 100 • The Best Bottles to Pair with Our Favorite SAVEUR 100 Dishes • Top Techniques from SAVEUR 100 Chefs Tablet Extras On the Web On the Web Saveur 100: A fully interactive photo-driven layout of all 100 items, with links to articles 20th Anniversary: Best-of galleries from Moment, favorite essays and features, behind the scenes stories Ingredient Guide: Citrus Exotic and familiar varieties, recipes, techniques, and video tutorials February On the Web Croatia’s Best Bottles • Video Lesson: Filleting Fish 5th Annual Best Food Blog Awards: Public voting period Spring Produce Guide: The first in a quarterly series of what's in season: fruits, vegetables, herbs, and more Spring Entertaining Guide: The best in serveware, inspirational dinner party menus, and more Easter Celebrations Guide: Recipes and traditions from all around the world, homemade and store-bought Easter basket treats, Easter Newsletter Ingredient Guide: Lamb The best cuts, recipes, and tips Valentine’s Day Guide: Homemade gifts from the heart, the best of storebought sweets, menus for two, romantic restaurants, sharable Valentines from SAVEUR with sweet food messages, Valentine's Newsletter Travel: Farm-to-Table for Real: Get your boots dirty with the best farm and vineyard stays around the world Ingredient Guide: Whiskey How to buy it, how to drink it, how to use it in the kitchen May | Day in the Life of Food and Drink Comfort Cooking: Warming braises, stews, and baked dishes for cold winter nights March | The Travel Issue Print print Special Issue From the dawn delivery of farm produce to a last call at a favorite bar and a well-past-midnight street snack, the world of food and drink runs round the clock. Come with us on a global adventure as we chronicle a day in the life of eating and drink. Ad Close: 3/4/14, Material Due: 3/6/14, On Sale: 4/22/14 Where to Eat in Marseilles • Burgundy’s Best Budget Bottles Yogurt: Most Versatile Ingredient • New York State’s Best Sweets Shops The Glories of Grapefruit in Dishes and Cocktails • Delicious Indonesian Foods • A California Farmer’s Fresh Approach to Cooking • Chefs’ Favorite Kitchen Appliances print brand extension Ad Close: 1/2/14, Material Due: 1/6/14, On Sale: 2/18/14 A Day in the Life of our Favorite Chefs • Bonus Recipes from Around the Clock • Great Kitchen Products for Every Hour of the Day Tablet Extras Burgundy Wine Pairings • A Visual Guide to Marseilles Dining On the Web SAVEUR Drinks From the editors of SAVEUR comes our newest print publication dedicated to drinks and drink culture Tablet Extras On the Web The Best Food Blog Awards: Winners announced 5th Annual Best Food Blog Awards: Launch of nominations period Ingredient Guide: Fresh Spring Greens How to store fresh greens, recipes for salads, heirloom lettuces, and more Mardi Gras: New Orleans Travel Guide: The classics and the new favorites Fat Tuesday Guide: Recipes, Menus, and the best mail order King Cakes Special Newsletter A Day in the Life Web content: • 24 hour time-lapse videos • Instagram contest: Show us a moment in your day Travel: Escape to the Tropics: The best culinary destinations, tropical cocktails, menus to fight the chill, and more Breakfast Week A weeklong spotlight on the most important meal of the day, featuring the best breakfast dishes from around the world The United States of Spirits: An interactive map of our favorite craft spirits from every state Ingredient Guide: Potatoes Recipes, tips, techniques, and more St. Patrick's Day: Irish recipes, Irish cheeses, green dishes, and more event Virtuoso Travel Advisory Board Summit: A gathering of the world's top culinary travel specialists, hosted by SAVEUR Après Ski Cocktail Classic: A unique spirits and cocktail event hosted mountainside in Aspen, CO Dates and editorial contents are subject to change. Mother's Day Guide • Homemade edible gifts, Mother’s Day menus, and more • Plus: Mother’s Day special newsletter Travel: Summer Travel — Day Trips • Great destinations within 1, 3, and 5-hour radiuses of major cities • What to eat on the way; what to eat once you're there event Manhattan Cocktail Classic: New York's ultimate spirit event that attracts bartenders and cocktail aficionados for a week of tastings, seminars, and festive parties 2014 Editorial Calendar June | Summer’s Best Meals Print June/July Swedish Midsummer Picnic • Piedmontese Outdoor Feast • Eating in Panama • Frozen Desserts and Ice Cream Makers • Gin and Tonic • Lobstering in Maine • Grilling in Spain’s Basque Region: The Chefs, the Grills, the Recipes Ad Close: 4/15/14, Material Due: 4/17/14, On Sale: 6/03/14 Tablet Extras Tablet Extras Culinary Video Tours of India • 8 Great Wines to Drink with Indian Food Outfit Your Kitchen for Indian Cooking On the Web India Travel Guide: Where to stay, what to see, must-taste dishes, photo galleries, recipes, and feature stories The Visual Ingredient Glossary: A photo-driven guide to spices, herbs, and exotic ingredients, plus links to buy Make Your Own Tonic Water • Basque Grilling Expert’s Top Tips • Lobster 101 Summer Movie Menu Maker: Our favorite summer movies—old and new— with custom-tailored dishes and cocktails for each On the Web Ice Cream Week! The best sundaes, milkshakes, scoops, equipment, accessories, recipes, and more The Comprehensive Cocktail: Essential techniques, ingredients, tools, recipes, and more for the home mixologist Outdoor Cooking: How to equip your open-air kitchen, large or small, luxurious or rustic Ingredient Guide: Tomatoes The iconic summer vegetable gets the ultimate guide: recipes, techniques, a guide to heirloom tomato varieties, and more Summer Produce Guide: The second in our quarterly seasonal series of what's in season: fruits, vegetables, herbs, and more Event Independence Day Entertaining: Get ready for the biggest cookout of the year with our planning guide, recipes, techniques, videos, and product roundups San Francisco Street Food Festival: The Mission Disrict hosts 80,000+ for a taste of the most authentic global cuisine from artisan chefs Father's Day Special Newsletter September Ingredient guide: Berries Guide to varieties, recipes, videos, techniques, and more Event 5th Annual SAVEUR Summer BBQ: SAVEUR's flagship chef event is bigger and better than ever! On the Web The Ultimate Cake Guide: Everyone's favorite dessert: Southern layer cakes, Eastern European fruit cakes, Japanese tea cakes—with recipes, techniques, videos, and more A Celebration of Global Street Food: What to eat, where to eat it, and— if you can't get there—how to make it at home July Travel: Where We Want to Be Right Now: Winter travel guide to the best places in the world to visit for any palate, budget, or disposition On the Web Fall Produce Guide: The third in our quarterly seasonal series of What's In Season: fruits, vegetables, herbs, and more Travel: Boardwalk Empire: From the Jersey Shore to Santa Monica, a celebration of cotton candy, hot dogs, arepas, and rickety roller coasters that overlook the sea Ingredient Guide: Lobster How to buy it, cook it, and eat it: recipes, videos, techniques, and more Happy Birthday, SAVEUR! Our 20th birthday is this July—we're asking our favorite pastry chefs around the country to make us a birthday cake; and inviting readers and subscribers to submit their own celebratory desserts Travel: The Essential Maine: A guide to the Northeast's favorite desintation for seafood, including where to stay, what to eat, recipes, and galleries Picnic Menu Generator: Get out your blankets and wicker baskets and put together the perfect picnic for the beach, the park, the rooftop, and the backyard October | The Fall Cooking Issue Print Cook Like an Umbrian Chef • Make Gumbo like a Pro • Ultimate FastFood Burger at Home • Best Lebanese Recipes • Bastilla: Morocco’s Most Delicious Dish • Fall Wine Pairings • Fall Cooking Equipment • Cask Ale: England’s Most Awesome Beer • Culinary Travel Awards Ad Close: 7/29/14, Material Due: 7/31/14, On Sale: 9/16/14 Tablet Extras Video Lesson: Gumbo 101 • Lebanese Wines On the Web Fourth of July Special Newsletter Culinary Travel Awards: The full list revealed, with an immersive photo gallery, travel guides, and features on the top award winners Event Ingredient Guide: Pumpkin and Squash History, recipes, techniques, varieties SAVEUR Birthday Parties: Local celebrations to toast SAVEUR's 20th Anniversary August | The India Issue Print August/September Special Issue India is home to a dizzying array of colorful, fragrant, flavorful cuisines. Travel with us across the Subcontinent; discover its culinary secrets, and learn to cook its most extraordinary dishes. Including ingredient and kitchen equipment guides. Ad Close: 6/10/14, Material Due: 6/12/14, On Sale: 7/29/14 Dates and editorial contents are subject to change. Autumn Cocktails: Drinks made to evoke the flavors of the season Travel: International hotels with great cooking classes The Hunt: A guide to cooking game Special Newsletters: Sukkot, Halloween/All Saint’s Day Event Culinary Travel Awards: Our second-annual fete in New York City will toast this year's Culinary Travel Award winners 2014 Editorial Calendar November | American Celebrations December | The Holiday Feast Print Print Tablet Extras Tablet Extras On the Web On the Web Garlic! • Consommé Lesson • Thomas Keller’s Napa Thanksgiving Florida’s Panhandle Foods • Small-Town Italian-American Eating Vermouth: The Season’s Best Mixer • Holiday Cocktails • Kitchen Appliances for Turkey Success Ad Close: 8/26/14, Material Due: 8/28/14, On Sale: 10/14/14 10 Things to Do with Consommé • Exclusive: Thomas Keller’s Holiday Secrets Cooking with Vermouth Ingredient Guide: Cheese Great cheeses for entertaining, a cheese glossary, cave-aging: a look behind-the-scenes, recipes and menus Thanksgiving Road Maps: You choose the menu, we’ll provide day-by-day to-do list for shopping ingredients, what to make ahead, and even what to do with your leftovers Thanksgiving Guide: Hundreds of recipes, menus for every type of cook, plus expert tips and techniques Event Holiday Market: The ultimate event for holiday shopping and entertaining inspiration. Featuring chef and SAVEUR Editor recipes and tastings, artisanal products and gifts for purchase, hands-on stations, and more! Hugh Acheson’s Atlanta Christmas • Beef Wellington • Holiday in Iceland • Boston’s Grandest Restaurants • Britain’s Best Dessert: Sticky Toffee Pudding • Festive Cocktails • Madeira: The Ultimate Seasonal Wine • Holiday Kitchen Gift Guide: Editor’s Favorites Ad Close: 9/30/14, Material Due: 10/2/14, On Sale: 11/18/14 Video: Hugh Acheson’s Holiday Cooking Tips • Madeira Cocktails • Recipe Roundup: Christmas Side Dishes Ingredient Guide: Butter Our favorite butters, how to make your own, plus great holiday recipes Interactive Cookie Advent Calendar: 31 days of SAVEUR's favorite cookie recipes SAVEUR’s Gift Guide: Edible gifts both homemade and store-bought, the best in mail-order gift subscriptions, best new kitchen appliances and other big-ticket items, culinary destination-themed gifts: from exotic trips to hardto-find food items Winter Produce Guide TRAVEL: Where we went, and where we want to go The best places we visited in 2014, and where we most want to go in the coming year Event Holiday Market Dates and editorial contents are subject to change. Print Editorial Highlights, departments, and regular features, including: First •• SAVEUR editor’s letter, taking readers behind the scenes of each issue's stories Fare Drink •• The histories of beloved spirits and cocktails, with tasting notes and recipes •• Spotlight on liquors of outstanding quality or unusual provenance •• Intriguing news, developments, trends, and products from the world of food Cellar •• Food-centric personal essays •• A dedicated wine showcase, with tasting notes •• Agenda of food-related events, holidays, and anniversaries around the globe •• The best bottles from a particular country or region, or made with a particular varietal •• The latest and greatest in culinary books reviewed by notable critics and SAVEUR editors Review •• Leading food critics showcase new and notable restaurants in SAVEUR's unique editorial voice Ingredient •• An in-depth piece about a single food, with recipes and techniques from around the world I Love My Kitchen Because •• Exploring home kitchens of culinary tastemakers and celebrities •• Product showcase of their favorite appliances, tools, design elements, and décor Memories •• Acclaimed writers’ chronicles of formative culinary experiences Routes •• Stories from food road warriors reporting from the field Reporter •• First-person reportage and investigative journalism from all corners of the planet Source •• Ordering information for artisanal and hard-to-find foods, drinks, and kitchen tools Classic •• A time-honored dish, sweet or savory, down-home or exotic, that is a beloved part of our culinary lives In the SAVEUR Kitchen •• Recipes, techniques, primers, insights, tips, and discoveries connecting to the issue’s stories and recipes Moment •• saveur’s flagship final photographic glimpse of each issue •• A single poignant, arresting photograph related to the world of food Digital Editorial Highlights, departments, and regular features, including: recipe s & e n terta in in g Recipe Collections •• A handy compilation of recipes around a single topic, such as chicken, birthday cakes, or bacon Ingredient Guides •• A showcase of our favorite ingredients, from butter to zucchini, with recipes, photo galleries, and tips on how to buy and store Seasonal Entertaining Guides •• One-stop resource for seasonal and party planning •• Includes Summer, Thanksgiving, Holiday, and more Kitchen & H o m e I Love My Kitchen Because •• Celebrities and culinary tastemakers in their home kitchens •• Photo tours featuring their favorite produts and design elements One Good Find •• Editors' favorite product discoveries, including kitchen gadgets, small appliances, decor items, and more D ri n k Friday Cocktails •• Test Kitchen-approved cocktail recipe from our editors and top bartenders, delivered in time to kickoff the weekend One Good Bottle •• Collectors’ picks in spirits, wines, and more T rave l Essential Travel Guides •• Everything you need to know about a destination, from travel tips to authentic cuisine Postcards •• Snapshots and recollections from our editors’ trips Room Service •• Top hotels worldwide for the culinary traveler vide o Ask the Test Kitchen •• An engaging how-to video series from the Test Kitchen team Master Class Series •• All-star chefs and cooking virtuosos giving an up-close look at their favorite recipe or technique enew sle t t ers Simple Weeknight Meals •• Ideas for the perfect weeknight dishes at home Dinner Party Menu •• Weekly curated menus, inspired by seasons and destinations •• Includes drink pairings, tabletop ideas, and playlists Recipe of the Day •• Daily recipe inspiration filled with global flavor SAVEUR Travels •• Top culinary destinations, along with guides to restaurants and bars, hotel reviews, immersive photo galleries, and local dishes Holiday eNews •• Limited-edition newsletters with special menus, products, and entertaining tips for seasonal gatherings SAVEUR Selects •• Monthly product picks from our editors on a single theme: barware, kitchen tools, travel accessories, and more Tablet Advertising Opportunities SAVEUR on tablet replicates each issue—but is enhanced with exclusive content, vibrant photos, video and interactive advertising. This is a market-changing opportunity to reach digitally inclined readers. SAVEUR is currently available on iPad, Kindle, Nook, Zinio, and Google Newsstand. ADVERTISER EN H AN CEM EN TS include : •• Active web links •• Multi-faceted ads with multiple layers •• Photo galleries •• Video •• Lead capture •• Custom enhancements built in conjunction with the SAVEUR team sweet, juicy & fresh 15 fabulous grapefruit recipes make the world’s greatest pork chops S a v o r a Wo r l d o f A u t h e n t i c C u i s i n e Pag e 71 AR A YE RY E DI N SA TION 163 NIVER 20 s av e u r . c o M March 2014 Grapefruit: Winter’s Brightest Jewel See page 72 SAV0413_MKT.indd 1 1/21/14 10:07 AM Extending Across Platforms sweet, juicy & fresh 15 fabulous grapefruit recipes S a v o r a Wo r l d o f A u t h e n t i c C u i s i n e make the world’s greatest pork chops Page 71 NIVER AR A YE RY E DI N SA 20 163 TION s av e u r . c o M March 2014 Grapefruit: Winter’s Brightest Jewel See page 72 SAV0413_MKT.indd 1 1/21/14 10:07 AM Print sweet, juicy & fresh 15 fabulous grapefruit recipes make the world’s greatest pork chops Online S a v o r a Wo r l d o f A u t h e n t i c C u i s i n e Page 7 1 NIVER YE DI N RY E AR A 20 SA TION 163 s av e u r . c o M March 2014 Grapefruit: Winter’s Brightest Jewel See page 72 SAV0413_MKT.indd 1 1/21/14 10:07 AM Tablet Books Mobile Social Media Content Syndication Marketing SAVEUR offers our partners multiple turnkey programs to leverage the power of its database and editorial franchises in order to generate awareness and leads. Additionally, the SAVEUR Art Department can be made available to work with your brand on creative solutions for all of the below. Signature Events Social Media Database Marketing 5th Annual Best Food Blog Awards Gala Facebook Targeted Mailings 5th Annual SAVEUR Summer BBQ Pinterest Culinary Travel Awards Instagram Twitter Virtuoso Travel Week SAVEUR Holiday Market SAVEUR Test Kitchen Entertaining Database Marketing Dinner Party eNewsletter Simple Weeknight Meals eNewsletter Saveur.com Recipe of the Day eNewsletter Best Food Blog Awards SAVEUR Travels eNewsletter SAVEUR Video Channel Holiday Celebrations eNewsletter “Ask the Test Kitchen” Video Series SAVEUR Selects eNewsletter Sweepstakes & Promotions The Essential Travel Guides Dedicated Email Blasts Reader Service Ingredient Guides SAVEUR Menu Entertaining Guides Tactical Opportunities Partnerships Apple iBookstore Captivate Network Culintro James Beard Foundation Custom Pre/Post Studies Tablet SAVEUR Enhanced Digital Edition “Easy” eBook Series “The Way We Cook” eBook Manhattan Cocktail Classic San Francisco Street Food Festival Advisory Boards Spotify SAVEUR Virtuoso Travel Advisory Board Virtuoso Travel Specialists Whole Foods Market Research SAVEUR Tastemakers™ Chef Advisory Board Ad Effectiveness Surveys Focus Groups SAVEUR's Reader Panel 2014 Print Display Rates Effective Issue Date: total audience: Rate Base: January/February 2014 1,573,000 325,000 1X 3X 6X Four Color Spread. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $91,565 $87,075$82,440 Full Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $45,790$43,540$41,215 2/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $34,375 $32,650$30,930 1/2 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $30,535 $28,985$27,460 1/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $22,895 $21,805$20,640 Two Color Spread. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $76,600 $72,755$68,955 Full Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $36,295 $36,375$34,490 2/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $28,740 $27,295$25,850 1/2 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $25,535 $24,275$22,980 1/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $19,150 $18,175$17,230 Black & White Spread. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $66,615 $63,255$59,955 Full Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $33,295 $31,620$29,980 2/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $24,980 $23,745$22,475 1/2 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $22,200$21,095$19,975 1/3 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $16,645 $15,815$14,975 2nd Cover. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $54,950-- 3rd Cover. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $50,355-- 4th Cover. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $60,915-- ---- Bleed: 10%. Mechanical Charges: Key numbers, halftones, camera work, and/or stripping will be billed to advertiser. Pre-Printed Inserts: Consult advertising representative. Terms: Net 30 days; no cash discounts. Commissions: Recognized advertising agencies may take 15% of gross billing space, color, and special position, provided account is paid within 30 days of invoice date. No commission is allowed on artwork, reprints, or mechanical charges. For More Information: Please call Kristin Cohen 212.219.7402 All rates subject to change. Last updated 9/14 Contact Kristin Cohen, Publisher at [email protected] or your SAVEUR representative 2014 Print Mechanical Specs PRINT Requirements Supplied materials that do not comply with the following specifications will be corrected and the advertiser billed for the required production. AD SIZES: All ads must be created to exact size specifications listed on the rate card or will incur charges for resizing. On bleed ads use trim size as your document size. No live matter within 1/4” of gutter or trim on full page or spread ads. REQUIRED FORMAT: PDF/X-1a format is the required file format for submission. When preparing PDF/X-1a files, careful attention must be paid to ensure they are properly created and will reproduce correctly. Please see http://www.adobe. com/products/acrobat/standards.html for guidelines and instructions. Files should conform to SWOP guidelines, and total ink density should not exceed 300%. View specifications online at www.swop.org. PROOFS: For full page and spread ads, advertisers MUST submit a contract-level digital proof at full size that conforms to SWOP standards (including a color bar) for all digital files. Client-supplied contract proof is required to guarantee color. Acceptable contract proofs include: Epson Contract Proof, IRIS, Kodak Approval, Digital Match Print, Progressive Press Proof, Fuji Pictro, Fuji Final Proof. Proofs are required regardless of file delivery mode. If contract proof is not supplied, we will generate an Epson proof, and additional charges may apply. The publisher and printer will not accept responsibility when contract proofs are not submitted. MEDIA TRANSFER: CD-ROM, DVD *ELECTRONIC TRANSMISSIONS: Ad files can be delivered via our Ad Portal at adportal.bonniercorp.com. For ads supplied electronically, advertiser must supply an additional content proofing file. If one is not supplied, a confirmation PDF proof will be sent to advertiser for approval and an Epson proof will be made for full page ads and spreads, and additional charges may apply. We do not accept ads via e-mail. Electronic files are stored for one year only, unless otherwise requested in writing. INSERTS: Consult your advertising representative. Production, design and prepress services are available; rates upon request. Ad Sizes SIze of ad. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Widthheight Full page non-bleed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.5”9.45” Bleed page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.125”11.125” trims to. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8.875”10.875” Two-page spread bleed.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18”11.125” trims to. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17.75”10.875” NON-BLEED PARTIALS* 1/3 square. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.95”4.638” 1/3 vertical.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.4”9.45” 1/2 horizontal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.5”4.67” 2/3 vertical. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.95”9.45” BLEED PARTIALS* 1/3 vertical.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.25”11.125” trims to. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3”10.875” 1/2 horizontal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.125”5.5” trims to. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8.875”5.25” 2/3 vertical. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.8”11.125” trims to. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.55”10.875” No live matter within ¼” of final trim size. On spreads allow ¼” safety on each side of the gutter. All marks should be offset at least .125” from trim. All ads supplied must be CMYK. For ads requiring a spot color, please contact your production manager for specifications. Shipping address Attn: Kristin Prohaska SAVEUR Magazine 460 N. Orlando Ave., Suite 200 Winter Park, FL 32789 Phone: 407.571.4942 Binding: Perfect Bound, Jog: to Foot. Materials Requirements for InHouse Design Services: Photos: Color scans must be 300 dpi in CMYK. B/W scans must be 300 dpi grayscale. Logos: Vector .eps or .ai files are preferred. Type should be converted to outlines unless the fonts are provided. Jpgs must be 300 dpi. If you are supplying native files for us to work with, they must be accompanied by the fonts used in those files. Black type on light background should be defined as 100% black ONLY. Files should conform to SWOP guidelines, and total ink density should not exceed 300%. 2014 closing dates Ad close date Material Due date ON Sale date January/February 10/29/1310/31/1312/17/13 March 1/2/14 1/6/142/18/14 April 1/28/14 1/30/143/18/14 May 3/4/14 3/6/144/22/14 June/July 4/15/14 4/17/146/03/14 August/September 6/10/14 6/12/147/29/14 October 7/29/14 7/31/149/16/14 November 8/26/14 8/28/1410/14/14 December 9/30/14 10/2/1411/18/14 2014 Digital Rates ON SITE MEDIA CUSTOM CONTENT & PARTNERSHIP OPPORTUNITIES Run-of-Site Custom Digital Content Rate Card Pricing Premium 728x90��������������������������������������������������������������������������������$30 CPM Premium 300x250�����������������������������������������������������������������������������$30 CPM Standard 728x90�������������������������������������������������������������������������������$25 CPM Standard 300x250����������������������������������������������������������������������������$25 CPM Static 300x100����������������������������������������������������������������������������������� $20 CPM Channel Targeting Recipes��������������������������������������������������������������������������������������������������$35 CPM Techniques�������������������������������������������������������������������������������������������$35 CPM Travels ��������������������������������������������������������������������������������������������������$35 CPM Kitchen ��������������������������������������������������������������������������������������������������$35 CPM Wine & Drink����������������������������������������������������������������������������������������$35 CPM Advanced Targeting Keyword Targeting�����������������������������������������������������������������������������$40 CPM Geo-Targeting�������������������������������������������������������������������������������������$40 CPM In-Market Shoppers�������������������������������������������������������������������������� $50 CPM Demographic Targeting������������������������������������������������������������������ $50 CPM Device Targeting Mobile (320x50, 300x250)�������������������������������������������������������������$45 CPM Mobile Adhesion Unit (320x50)����������������������������������������������������$55 CPM Mobile Interstitial��������������������������������������������������������������������������������$85 CPM Tablet (728x90, 300x250)���������������������������������������������������������������$45 CPM Tablet Adhesion Unit (728x90)������������������������������������������������������$55 CPM Tablet Interstitial (640x480)������������������������������������������������������������$85 CPM Video Video Interstitial (all device types) �����������������������������������������������$85 CPM Pre-Roll������������������������������������������������������������������������������������������������$100 CPM Post-Roll ���������������������������������������������������������������������������������������������$100 CPM Custom Video Production��������������������������������������������������$10,000 Flat Fee Custom video pricing is subject to change and does not include travel expenses High-Impact Placements Expandable Rich Media ������������������������������������������������������������������$45 CPM In Banner Video����������������������������������������������������������������������������������$45 CPM Homepage Roadblock ��������������������������������� $15,000 Flat Fee (per week) Homepage Roadblock Wallpaper ������������$4,000 Flat Fee (per week) OPA Expandable Pushdown Unit ����������������������������������������������� $60 CPM Static Interstitial���������������������������������������������������������������������������������� $60 CPM Filmstrip with Distinct Creative Panels��������������������������������������� $80 CPM Enhanced Interstitial��������������������������������������������������������������������������$85 CPM Cascade Unit - 3 Panels������������������������������������������������������������������ $90 CPM Portrait with Unique Content Areas�������������������������������������������� $90 CPM Takeover/Overlay����������������������������������������������������������������������������� $130 CPM Rate Card Pricing Editorial Allignment Sponsorship������������������������������� $25,000+ Flat Fee (minimum commitment) Sweepstakes/Contest����������������������������������������������������$50,000+ Flat Fee (minimum commitment) Custom Content Hub ���������������������������������������������������$100,000+ Flat Fee (minimum commitment) Partnership Opportunities Virtuoso Travel Advisory Board�����������������������������������$50,000+ Flat Fee (minimum commitment. custom itineraries, promotion, and more) SAVEUR Experiences��������������������������������������������������� $150,000+ Flat Fee (minimum commitment. custom itineraries, promotion, and more) 2014 Digital Rates ON SITE MEDIA Daily Newsletters Rate Card Pricing Subscribers Recipe of the Day (728x90) ........................................................................................$7,000 Flat Fee (5x drop/week) ................................. 21,000+ (per send) Weekly Newsletters Simple Weeknight Meals (160x600, 728x90) ............................................................. $11,000 Flat Fee (1x drop)...........................................................189,000+ Dinner Party Menus (160x600, 728x90) ........................................................................$7,000 Flat Fee (1x drop)............................................................94,000+ Travels (300x250, 728x90) - New!................................................................................. $2,000 Flat Fee (2x drop)....................................... 12,000+ (per send) Celebrations (Holiday & Summer Fridays) (160x600, 728x90) ............................. $2,000 Flat Fee (1x drop).............................................................37,000+ Celebrations newsletters are sent out October-December 3x/week, Fridays during June-July, and in line with all major holidays. Monthly Newsletters SAVEUR Selects (Promotional Product Placement & 728x90) ..............................$1,000 Flat Fee (1x drop) ............................................................ 10,000+ Dedicated Brand Email Custom HTML Sponsored Messaging (600x900) ....................................................$17,000 Flat Fee (1x drop) ......................................................... 150,000+ Minimum $15,000 net spend required to run on SAVEUR.com PLEASE NOTE Per SAVEUR.com Policy: 1 The CPMs proposed in the media plan presented here DO NOT include Rich Media Fees, Serving Fees, or any incremental cost(s) that are or could be associated with the delivery of the campaign. All ads are served through DoubleClick. 2 All inventory MUST BE CONFIRMED PRIOR to signing any insertion orders. 3 SAVEUR.com DOES NOT HOLD INVENTORY. Inventory is based on a first come first serve basis. 4 This package may be modified in the chance that inventory becomes unavailable during the period of time between receipt of this plan and written confirmation that the plan is accepted as seen here or discussed otherwise. Impressions are not guaranteed. 5 CANCELLATION POLICY: Cancellation of Online banners must be received in *Pricing subject to change based on concept, location, execution, etc. writing 7 days prior to start date. Cancellation mid-campaign will be subject to 2 weeks written notice and payment of impressions served through the end of month. Cancellation of email advertising must be received in writing 30 days prior to drop date due to the exclusive nature of email advertising. If cancellation mid-campaign is desired, client must pay out any added value impressions served during the campaign flight. 6 eNewsletters and custom eblasts are sent to our database of opt-in subscribers. SAVEUR.com is not responsible for opt-outs and/or any number of eNewsletters that are not received. 7 For all roadblocks, SAVEUR.com guarantees a 24-hour, 100% exclusive SOV placement ONLY. SAVEUR.com does NOT guarantee that the exact number of impressions proposed will be served. 8 Rate card cost and subscribers updated: March 2014 2014 Digital Advertising Specs website digital requirements addimensions file sizefile type Leaderboard........................................................................728 X 90 Pixels 40 Kb Max Gif, Jpg, Html Swf: (Include Flash File) Medium Rectangle........................................................... 300 X 250 Pixels 40 Kb Max Gif, Jpg, Swf: (Include Flash File) Skyscraper...........................................................................160 X 600 Pixels 40 Kb Max Gif, Jpg, Swf: (Include Flash File) Video Pre-Roll....................................................................16:9; 15 Seconds 70 Kb Max Fla File E-Newsletter Banners.......................................................728 X 90 Pixels 40 Kb Max Gif, Jpg Mobile....................................................................................320 X 50 Pixels 40 Kb Max Gif, Jpg, Html Rich media capabilities available, see your sales representative for details. Terms & Conditions 1 In consideration of publication, Advertiser and its Agency agree to indemnify and hold Publisher harmless against any expense or loss by reason of any claims arising out of publication. 2 All contents of advertisements are subject to Publisher’s approval. Publisher reserves the right to reject or cancel any advertisement, insertion order, space reservation or position commitment at any time. Publisher shall not be liable for any costs or damages if for any reason Publisher fails to publish an ad or for errors in key number or advertisers index. 3 Conditions, other than rates, are subject to change by Publisher without notice. Rates are subject to change upon notice from the Publisher. Cancellation of any space reservation by the Advertiser or its Agency for any reason other that a change in rates will result in an adjustment of the rate (shortage) based on past and subsequent insertions to reflect actual space used at the earned frequency or volume rate. 4 Cancellation or changes in orders may not be made by the Advertiser or its Agency after closing date. Advertisements not received by closing date will not be entitled to approval or revision by Advertiser or its Agency. 5 Positioning of Advertisements is at the discretion of the Publisher except where request for a specific position is acknowledged, in writing, by the Publisher. 6 No conditions other than those set forth on this rate card shall be binding on the Publisher unless specifically agreed to in writing by the Publisher. 7 Publisher is not liable for delays in delivery and/or non-delivery in the event of an Act of God, action by any governmental or quasigovernment entity, fire, flood, insurrection, riot, explosion, embargo, strikes whether legal or illegal, labor or material shortage, transportation interruption of any kind, work slow-down, or any condition beyond the control of Publisher affecting production or delivery in any manner. 8 Publisher has the right to hold Advertiser and its Agency jointly and severally liable for monies due and payable to Publisher for advertising ordered and published. Should collection efforts become necessary, Advertiser and its Agency agree to pay all attorney fees incurred in connection with collection of advertising that was published. 9 A ll advertisements are accepted and published by the Publisher on the representation that the Advertiser and/or Advertising Agency are properly authorized to publish the entire contents and subject matter thereof. When advertisements containing the names, pictures and/or testimonials of living persons are submitted for publication, the order or request for the publication thereof shall be deemed to be a representation by the Advertiser and/or Advertising Agency that they have obtained written consent of the use in the advertisement of the name, picture and or testimonials of any living person which is contained therein. It is understood that the Advertiser and/or Advertising Agency will indemnify and save the Publisher harmless from and against any loss, expense or other liability resulting from any claims or suits for libel, violation, or rights or privacy, plagiarism, copyright infringement and any other claims or suits that may arise out of the publication of such advertisement. All ads run on a prepay basis until credit is approved. Contact Kristin Cohen, Publisher at [email protected] or your SAVEUR representative iPad Specifications & Features for Adobe DPS Platform For Client Supplied Ads Designed for Tablet Accepted Formats and Specs: InDesign: Create document at 768 px x 1024 px. Use InDesign’s Package Feature for gathering and supplying fonts and images. I.f adding interactive elements such as video, audio and HTML5, please be sure to test in Adobe Content Viewer before submitting and notify your production contact. These assets must also be submitted with ad materials. For specs on interactivity or additional screens, see enhancement details below. PDF: 10.667” x 14.222” 300 dpi JPEG: or any rasterized file – 1536 px x 2048 px 72 dpi RGB Layout Guidelines: Keep any live material away 130 px from top and 200 px from bottom of screen For Enhancements to your Straight From Print Ad or Customized Ad Builds Available Features and Specs: External Web Links • Your iPad-friendly web page can open up from a link on your ad without the user having to leave the app • Webpage should not have Flash elements • Avoid pages with long load times Interactive Gallery • Supply 300 dpi images at 536 px x 2048 px , 8 images max • Button or touchable photo thumbnails bring up larger versions Additional Screens • Four total screens max Materials Submission Upload a .zip file of your ad materials and all assets to the SAVEUR iPad Editon on our ad portal at: adportal.bonniercorp.com SAVEUR on Kindle, Nook, Zinio & Google Newsstand are replicas of the print edition. • Two or three more screens can be stacked below your initial ad, offering more of your messaging and reader engagement Video Player • Maximum length for embedded videos is 30 seconds. • Specs: 720p .mp4 file using .h264 compression • Full Screen: 1280 x 720 (16:9 aspect ratio) • In-Content: Specs are TBD depending upon scope Advanced Interactivity / HTML 5 Will generally require greater pre-planning and lead time, and a creative call should take place well in advance of the ad close date. Adobe Flash formats are not acceptable since they are not compatible with the iOS platform. Flash formats or hyperlinks that link to Flash based websites will not work. ISSUE Ad close Material due on sale Jan/Feb March April May June/July August September October November December 11/7/13 1/6/14 2/6/14 3/13/14 4/17/14 6/12/14 7/31/14 8/28/14 10/2/14 10/30/14 11/5/13 1/2/14 2/4/14 3/11/14 4/15/14 6/10/14 7/29/14 8/26/14 9/30/14 10/28/14 12/31/13 2/18/14 3/25/14 4/29/14 6/3/14 7/29/14 9/16/14 10/14/14 11/18/14 12/16/14 PRODUCTION Contact Kristin Prohaska, Production Manager 407.571.4942 or [email protected]
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