15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:04 Page 1 Hang out witH 10,000 people from across tHe entire mobile app ecosystem Here! May 12-13 2015, San Francisco, Moscone Center 250 Awesome speakers including: Kevin Rose CEO and Co Founder North Technologies Eric Migicovsky CEO and Founder Pebble Technology Chet Haase Lead, Android UI Toolkit Google www.apps-world.net/northamerica Phil Libin CEO Evernote 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:04 Page 2 Come and Hang out with us. Why? Read on... In o VIT n E Ly nEW Cutting Edge Content: 11 Conferences in 1! Gaming World Developer World Connect Cars World Droid World CIo Leadership Summit fREE SAVE WITH OUR EARLY BIRD DISCOUNT TV Apps & Second Screen HTML5 Mobile Payment & Retail API Strategies Mobile Strategy & Marketing BooK BEfoRE MARCH 27 PAID Hackathon 250+ Access to IOT with your Apps World pass speakers 10,000+ 85% New attendees Innovation & creativity on the show floor 11 Conferences for 2015 Keynotes FREE CIO EXPO passes Leadership Summit 100+ from Apps industry leaders Hours of networking Bigger start-up zones The BIG meet up! across gaming, wearables, tv, automation and mobile payment 350+ 5 FREE 56% to attend developer attendance 5 Paid Exciting show floor features BIGGER gaming zones, ping pong challenges, demos, food stalls... Innovation & creativity on the show floor Exhibition stands CHEERS! Join us at the Apps World Party! Better still your Apps World north America Pass will give you access to... Co-LoCATED MAY 12 -13, 2015, Moscone Center West, San Francisco, CA 150+ exhibitors iot Data analytics summit iot open source summit iot security summit 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 3 Who you Will Meet BMW Capcom King attendees Pocket Gems eBAY 15% Managers Samsung 15% Software engineers Yahoo! 5% Executives Badoo SGN Spotify RockYou Pinterest EA Games walmart Flickr YouTube Facebook SlideShare Box Microsoft Corporation PopCap Supercell Sony Warner Bros Games 10,000 + Google Crowdstar Storm8 Disney Social Games 4% Analysts/ Press Bloomberg Companies attended included level Att r o i dance en 62% Se n 62% Senior level Attendance Netflix Playtika LG Electronics YELP! Nike LinkedIn Amazon Pandora Intel Wells Fargo Starbucks Breaking Attendance Records yoy 2015 2014 60% 2012 2011 2,000 InCREASE In ATTEnDAnCE 10,000+ 6,500 8,500 56% Developer Attendance 56% Developers Operators & Billing OEMs 56% 7% 6% Agencies & Brands 22% Publishing TV & Broadcasting VCs 3% 3% 3% *end of February 2015 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 4 introducing our awesome Keynotes: I look forward to discussing this exciting new venture at Appsworld 2015 Kevin rose ceo and co founder, north technologies eric migicovsky ceo and founder, pebble technology Kevin Rose is an internet entrepreneur and founder of the famous news bookmarking website Digg, Pownce, Milk and Revision3. ‘Dr. Bobby’ as he is nicknamed, is an astute investor as he invested in Foursquare, Twitter, Facebook and more recently a venture partner at Google. Eric Migicovsky is the founder and CEO of Pebble Technology, the company behind the Pebble and Pebble Steel smartwatches for iPhone and Android. In April 2012, Eric and his team launched the second generation, Pebble, on the Kickstarter crowdfunding platform, where it became the most successful crowdfunded project in Kickstarter’s history. fireside Chat north Technologies Droid World Day one: 10:00 am Keynote: Pebble case study Droid World Day one: 02:00 pm steve guggenheimer chief evangelist, microsoft marc Hemeon co founder north technologies Steve Guggenheimer is corporate vice president of Microsoft's Developer & Platform Evangelism (DPE) group, responsible for enabling the development of industry leading applications and services globally across devices. Marc is Co-Founder of North Technologies. His background is in designing consumer apps. Previously, Marc was the co-founder of fflick, which Google acquired in 2011. Panel: Key trends in the mobile gaming app marketplace Gaming World Day one: 09:45 am fireside Chat north Technologies Droid World Day one: 10:00 am see the apps gurus of the north america and beyond 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 5 introducing our awesome Keynotes: Im going to demonstrate the future of the Android UI in front of one the years major developer shows; Appsworld this May. Im excited about where wearables can take the developer ecosystem, I will bring Evernote’s evolving viewpoints to this year’s appsworld. chet Haase lead, android ui toolkit, google phil libin ceo, evernote Chet is a graphics geek. He has worked across the industry on various platforms and technologies that put the pixels on the screen. He worked on the Java desktop library at Sun Microsystems, on Java2D, Swing, and animation. He worked on the Flex SDK team at Adobe, writing the effects framework for Flex 4. And he now works at Google on the Android project. Phil Libin is the CEO of Evernote, the company that's helping millions of people worldwide work effectively and achieve personal and professional success. He is an entrepreneur and executive who has led two Internet companies from the very beginning to proven commercial success, and helped three others through rapid growth. Keynote: the past, present and future of open source Gaming World Day one: 10:15 am Keynote: Evernote case study Droid World Day One Peter Vesterbacka Mighty Eagle, Rovio Adam Dornbusch Head of Programming, GoPro Kevin Rose is an internet entrepreneur and founder of the famous news bookmarking website Digg, Pownce, Milk and Revision3. ‘Dr. Bobby’ as he is nicknamed, is an astute investor as he invested in Foursquare, Twitter, Facebook and more recently a venture partner at Google. Adam Dornbusch is the Head of programming for GoPro and has 12 + years of experience experience building domestic and international multi platform businesses. With a proven leadership record in both start-up and established environments, previously working for AdRise Inc, Current TV, Tribeca Enterprises, Jaman Networks,Starz Entertainment, Ripe Digital Entertainment. Evolving from console to mobile game production – challenges, lessons learned and future predictions Gaming World Day one: 10:30 am fireside Chat: Thought leaders in mobile Developer World Day two: 10:45 am see the apps gurus of the north america and beyond 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 6 250 hand picked speakers confirmed including: Mike Beltzner, product lead, mobile and web apps Pinterest David Kohel sr. Director consumer Digital technology Nike Kent Wakeford Jeff Becker coo Director of marketing ceo Kabam uCool Misfit Wearables Chris Martin cto Pandora David Butler Vp, innovation and entrepreneurship The Coca-Cola Company Sonny Vu Gabriel Leydon ceo Machine Zone Aaron Smith Mike Curtis Rob Sloan Director, customer mobile applications Vp of engineering Head of cyber content and Data Miguel Gamiño Jr cio Nordstorm Airbnb Dow Jones San Francisco City 250 + inspiring speakers of the app and tech world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 7 speaker spotlight David Rice, Uwe Higgen Jon H. Werner Mark Skaggs chief product officer Head of group technology office usa innovation explorer sVp product Development Vevo BMW Adidas Zynga Howie Singer Michelle McKenna-Doyle Ben Galbraith Hilary Perchard, Chief Technologist cio Vp, global products, Vp business Development Warner Music Group NFL Walmart Sky Dave Madden Kiran Prasad Toby Russell Russell Ketchum sVp, global media solutions, Vp of engineering managing Vice president, Digital, Head of google analytics for apps EA LinkedIn Capital One Google 250 + inspiring speakers of the app and tech world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 8 speaker spotlight James Miller cio Federal Communications Commission Philip Morelock Kent Brewster Mel Clements Pierre-yves Ricau front end engineer Vp, branded entertainment android software engineer Pinterest Fox Digital Studio Square Claudia Dreier-Poepperl Daniel Danker Aashir Shroff ceo and founder chief product officer Vp, mobile payments and innovation Playboy Calldorado Shazam Wells Fargo sVp & chief product officer, Digital media Geoffrey Hutson Adam foroughi Daniel Jacobson Sumit Amar Director, software engineering ceo, co-founder Vp edge engineering Director of engineering The Walt Disney Company AppLovin Netflix Electronic Arts 250 + INSPIRING SPEAKERS OF THE APP AND TECH WORLD 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 9 Developer World FREE To ATTEnD AGENDA DAY ONE: TUESDAY MAY 12 2015 9:40 fEATURED SESSIon The Business of Apps 9:30 am Chair’s welcome and opening remarks 9:40 am Keynote panel: Creating a successful app business Ryan ozonian, co-founder & ceo, Cyber Dust Kevin Harrington, entrepreneur and investor, Shark Tank Andrew Maltin, ceo, Hangwith Keynote Panel: Creating a successful app business Ryan ozonian, co-founder & ceo, Cyber Dust Kevin Harrington, entrepreneur and investor, Shark Tank Andrew Maltin, ceo, Hangwith 10:20 am Morning Keynote 10:50 am NETWORKING BREAK Wearables 3 Reasons to attend this panel 1 Hear from one of the industries leading Vcs about why he would invest in your app 2 understand the key business cases behind app investment 3 meet key developer gurus who are driving the industry 11:30 am Case Study: Adidas driving fitness wearable technolgy for the future Jon H. Werner, innovation explorer, Adidas 12:15 pm Panel: The opportunity for developers and wearable devices Philip Lew, ceo, XBoSoft Sonny Vu, ceo, Misfit Wearables 1:00 pm NETWORKING BREAK Development and Tools 2:00 pm Creating compelling hybrid apps Ben Galbraith, Vp, global products, Walmart 2:30 pm Global Trends in App Store Monetization 3:00 pm Panel: Developing and designing ioS Apps - tools, techniques and tips Jonathon Mah, principal ios engineer, fitBit Erikheath Thomas, lead ios engineer, CBS Interactive 3:40 pm Exploring the future of search and apps 4:10 pm Cross-Platform Panel: Exploring methodologies and tools 4:50 pm Startup Showcase Apps World will be catching up with the latest startup's set to disrupt 2015! 5:15 pm CLoSE of SESSIon booK your free pass giving you access to Developer world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 10 Developer World FREE To ATTEnD DAY TWO - WEDNESDAY 13 MAY 2015 2:4 0 fEATURED SESSIon Investment and funding 9:45 am Chairs welcome 10:00 am Keynote David Butler, Vp, innovation and entrepreneurship, The Coca-Cola Company Mobile Engineering: Developing mobile apps at scale 10:30 am Venture Capitalist Panel: Evaluating mobile opportunities 10:45 am fireside Chat: Thought leaders in mobile Adam Dornbusch, Head of programming, GoPro David Kohel, sr. Director - consumer Digital technology, nike Chris Martin, cto, Pandora Mike Curtis, Vp of engineering, Airbnb 3 Reasons to attend this panel 1 learn how airbnb became such a digital leader 2 understand how they created large scale mobile applications 3 understand the future of the airbnb ui 11:15 am NETWORKING BREAK Engineering and Performance 11:40 am Panel: Examining the importance of performance - improving the quality of app delivery through pre and post launch management strategies 12:20 pm How to deliver rich, real-time apps 12:50 pm NETWORKING BREAK 2:00 pm App marketing panel: Maximising downloads, user retention and monetisation Robert Duffy, Vice president, mobile application strategy and engineering, Time Inc 2:40 pm Mobile engineering: Developing mobile apps at scale Mike Curtis, Vp of engineering, Airbnb 3:20 pm Panel: Exploring the importance of UX and Design in app development Jason Brightman, global Head of consumer shopping uX and Design, Amazon Ryan Williams, Vice president, Design & uX, Peel 4:00 pm Addressing the challenges of mobile application testing senior representative, tbc, App Annie 4:30 pm Panel: Mobile Application Performance Monitoring (APM) to improve the quality of app delivery 5:10 pm CLOSE OF SESSION booK your free pass giving you access to Developer world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 11 Droid World FREE To ATTEnD AGENDA DAY ONE: TUESDAY 12 MAY 2015 10:15 fEATURED SESSIon The Android Market 10:00 am Chair’s welcome and opening remarks Courtney Cochrane, group Vice president, tech, games & media, CBS Interactive 10:15 am Keynote: The past, present and future of open source Kevin Rose, ceo and co founder, north Technologies Chet Haase, Google 10:45 am Kevin Rose, ceo and co founder, north Technologies Chet Haase, Google Hear from Kevin rose digital guru about his new venture at north technologies 2 understand the evolution of the android ui 3 learn from two of the key innovators driving change in the industry Panel: Developing apps for the Android market Kiran Prasad, Vp of engineering, LinkedIn Israel ferrer, senior software engineer, android team, Twitter Mark Rosenberg, y media labs, Mobile Architect Sourabh Ahuja, Vice president of android & cross platform Development, Glu Michael Bailey, engineering Director for android, American Express 3 Reasons to attend this panel 1 Keynote: The past, present and future of open source Android Development 11:25 am Beautiful apps from inside: clean code on android senior representative, tbc, App Annie 11:55 am How to you monetize your mobile app 12:25 pm NETWORKING BREAK 2:00 pm Keynote: Pebble case study Eric Migicovsky, ceo and founder, Pebble Technology 2:40 pm An app perspective on the BBC’s recordbreaking summer of Sport 3:10 pm NETWORKING BREAK 3:30 pm Post call advertising – the cash cow for android apps Qa Testing 4:00 pm Panel: QA Testing - an active part of the development process Christopher Perry, android technology lead, Sony 4:40 pm CLOSE OF SESSION booK your free pass giving you access to Droid world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 12 Droid World FREE To ATTEnD DAY TWO - WEDNESDAY 13 MAY 2015 2:30 fEATURED SESSIon Qa Testing 9:45 am Chair’s welcome and opening remarks Monetization 10:00 am Grow with the future of Search and Apps Sunil Vemuri, product manager, Google Panel: Designing your next beautiful Android app 10:30 am Claudia Dreier-Poepperl, ceo and founder, Calldorado Greg Benson, senior android engineer, netflix Anna Simmons, lead Designer, mobile, TripAdvisor 3 Reasons to attend this panel Post call advertising - The cash cow for Android apps 11:00 am Getting to number one on both Android and ioS Joe Braidwood, cmo, Swiftkey 1 learn the role of creating a beautiful ui 2 understand what makes a successful user experience 3 Hear from industry leaders about how to drive android innovation 11:10 am NETWORKING BREAK 11:30 am Panel: Boosting monetisation rates of Android apps Patrick Mork, board advisor, Connect Mandar Shinde, Vp product advertising, Personagraph 12:15 pm from Zero to Billion: Take your App Global & Be Ready for Massive Growth Edith yeung, partner, 500 Mobile Collective fund 12:45 pm NETWORKING BREAK 2:00 pm opportunities for Growth in Wearables, and Its Impact on Mobile Sasha Pave, Vp marketing and social , news Republic 2:30 pm Panel: Designing your next beautiful Android app Greg Benson, senior android engineer, netflix Anna Simmons, lead Designer, mobile, TripAdvisor 3:10 pm Startup Showcase – Cool Innovative Android Startups 15:10 pm Grow Buddy - exploring the future of Cannabis Tech 15:20 pm Adding voice recognition to your Android app Raefer Gabriel, founder, Delvv Manuel nakamurakare, Handsfree learning, Android Engineer Rob Rusher, Growbuddy, ceo 3:50 pm CLOSE OF SESSION booK your free pass giving you access to Droid world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 13 Gaming World FREE To ATTEnD AGENDA DAY ONE: TUESDAY 12 MAY 2015 9:45 fEATURED SESSIonS The Gaming App Marketplace 9:30 am Chair’s welcome & opening remarks Seth Tipps, IGn, Journalist 9:45 am Kent Wakeford, coo, Kabam Gabriel Leydon, ceo, Machine Zone Chris DeWolfe, ceo, SGn Riccardo Zacconi, ceo and co founder, King Digital Entertainment Mark Skaggs, sVp product Development, Zynga Panel: Key trends in the mobile gaming app marketplace Kent Wakeford, coo, Kabam Gabriel Leydon, ceo, Machine Zone Chris DeWolfe, ceo, SGn Riccardo Zacconi, ceo and co founder, King Digital Entertainment Mark Skaggs, sVp product Development, Zynga 10:30 am Evolving from console to mobile game production – challenges, lessons learned and future predictions 11:00 am NETWORKING BREAK 11:30 am Panel: Assessing the future of Paid Mobile User Acquisition Peter Vesterbacka, mighty eagle , Rovio 3 Reasons to attend this panel 1 ceos of some of the major gaming organizations globally discuss the future of the industry 2 Hear them discuss where casual gaming goes next 3 what are the key trends they see driving the industry? Panel: Key trends in the mobile gaming app marketplace moderator: Bryan Buskas, sVp of sales performance advertising, AdColony James Peng, Head, global user acquisition and monetization, Storm8 Eyal Grundstein, Head of mobile marketing, GSn yousuf Bhaijee, senior Director of growth, Zynga Srujan Akula, Head of publisher business, Personagraph Chris Akhavan, president of publishing, Glu Monetisation 12:10 pm A User-Centric Approach to Mobile Game Measurement Russell Ketchum, Head of google analytics for apps, Google 12:40 pm NETWORKING BREAK Investment & Publishing 2:00 pm Panel: Taking AIM (App Install Marketing) in 2015: Trends, Growth and Survival Tactics from the Trenches moderator: Bryan Buskas, sVp of sales performance advertising , AdColony 2:30 pm 3:00 pm 4:00 pm 4:30 pm Developer funding - your guide to the funding available to game developers Panel: The evolving role of the publisher fast failure - risk management in a mobile gaming studio CLOSE OF SESSION booK your free pass giving you access to gaming world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 14 Gaming World FREE To ATTEnD DAY TWO - WEDNESDAY 13 MAY 2015 11:40 fEATURED SESSIon Investment & Publishing 10:00 am Chair’s welcome & opening remarks Game Development Tools Going Mobile: Challenges for indie game developers 10:10 am Profitable cloud gaming - small costs and big communities 10:40 am The Role of TV in Promoting Mobile Games Jeff Becker, Director of marketing, uCool Kahn Jekarl, ceo and founder, flow State Media Hanna Bree Hanson, co founder, odin's Hammer Games Dylan Jones, independent app Developer 11:10 am NETWORKING BREAK The life of an Indie 3 Reasons to attend this panel 11:40 am 1 this panel will address the strategies for indie game developers 2 How they get noticed above the rest of the crowd 3 learning how to attract Vc investmment Going mobile: Challenges for indie game developers Kahn Jekarl, flow State Media , ceo and founder Hanna Bree Hanson, odin's Hammer Games, co founder Dylan Jones, independent app Developer 1:00 pm NETWORKING BREAK 2:00 pm Understanding the Market opportunity for Games and Gamification Rahul Jauhari, LogTera, founder 2:30 pm freedom of Expression in Games: How App Rejection Took Us Back to HTML Mobile Apps William Volk, chief Digital officer, Playscreen 3:00 pm The Big Indie Pitch Joe Brown, software engineer, Weeby.co 5:00 pm CLOSE OF SESSION booK your free pass giving you access to gaming world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 15 FREE To ATTEnD AGENDA DAY ONE: TUESDAY 12 MAY 2015 4:00 fEATURED SESSIon 9:30 am Chair’s welcome and opening remarks Bryan Barringer, columnist, TechTarget Enterprise Infrastructure & Deployment 9:45 am Case Study: Adapting your company to protect security and data risks through mobile Panel: Enterprise apps – moving beyond the functional Edward Marx, cio, Texas Health Resources Geoff Caras, cio, Bay federal Credit Union 10:25 am Gain visibility into the end user experience for your mobile applications 10:55 am Networking break 11:30 am Panel: Complexities of mobile device management and enterprise app deployment Marc Jones, cto, SoftLayer Rob Sloan, Head of cyber content and Data, Dow Jones Scott Strickland, global cio, D&M Holdings Manny Elawar, senior enterprise solutions manager, Blackberry 3 Reasons to attend this panel 1 learn how applications fit into traditional organisations 12:10 pm The value of the cloud with enterprise mobility 2 How to enable remote working and real time data accessibility 12:40 pm NETWORKING BREAK 3 Discover why the enterprise market is so attractive to developers. Enterprise Mobility and Performance 2:00 pm Capitalising on the consumerisation of IT Jonathan Reichental, cio, Palo Alto 2:30 pm Building astonishing UI/UX for the cross platform world Shikhir Singh, senior enterprise solutios manager, Blackberry 3:00 pm NETWORKING BREAK 3:30 pm Using Mobility to Amplify your Strengths neil Goodrich, cio, M. Holland Company Security Identity and Data Management 4:00 pm Case Study: Adapting your company to protect security and data risks through mobile Rob Sloan, Head of cyber content and Data, Dow Jones 4:30 pm Panel: Infusing enterprise applications with security and identity - approaches and challenges Mikael Berner, Easilydo, ceo Dominic nessi, chief information officer, Los Angeles World Airports Don King, mobile solutions engineer, Kimberly-Clark 5:10 pm CLOSE OF SESSION booK your free pass giving you access to enterprise apps world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:05 Page 16 FREE To ATTEnD DAY TWO - WEDNESDAY 13 MAY 2015 10:15 fEATURED SESSIon 10:00 am Chair’s welcome and opening remarks Enterprise App Development 10:15 am Morning Keynote: Twitter Michael Coates, trust and information security officer, Twitter Morning Keynote: Twitter 10:45 am overcoming risks and achieving the benefits of mobile device and security management 11:15 am NETWORKING BREAK 11:30 am Beacons and the Car Shopping Experience Michael Coates, trust and information security officer, Twitter 3 Reasons to attend this panel 1 Hear from twitter about how they are keeping your tweets safe 2 what this strategy means for big business? 3 what new security measures are being implemented? Marc Acosta, Director it - consumer channel and mobile, AutoTrader Enterprise Infrastructure & Deployment 12:00 pm App stores everywhere! Enterprise App Development 12:15 pm NETWORKING BREAK Product Development & Performance 2:00 pm Panel: Exploring methodologies and tools in enterprise app development 2:40 pm Winning at mobile – understanding 360° app quality, as defined by your users 3:10 pm NETWORKING BREAK Testing & Analytics 3:30 pm Mobile app testing for enterprise 4:00 pm Panel: Testing times in a mobile world assessing the challenges of mobile application testing and analytics for the enterprise 4:40 pm CLOSE OF SESSION booK your free pass giving you access to enterprise apps world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 17 Connected Cars FREE To ATTEnD DAY TWO - WEDNESDAY 13 MAY 2015 10:00 fEATURED SESSIon 9:45 am Industry overview 10:00 am 10:40 am learn from major car manufacturers about how they are launching connected cars strategies 2 understand what this means for app developers 3 see new monetization models created by the rise of connected cars Keynote: Cementing oEMs place within the centre of the connected car ecosystem Uwe Higgen, Head of group technology office usa, BMW 3 Reasons to attend this panel 1 Keynote Panel: The connected car revolution Scott Burnell, global lead ford Developer program, ford Motor Company David DiMeo, Director, connected car innovations, ford Direct Jason Schulz, partnerships manager, Toyota Keynote Panel: The connected car revolution Scott Burnell, global lead ford Developer program, ford Motor Company David DiMeo, Director, connected car innovations, ford Direct Jason Schulz, partnerships manager, Toyota Chair Welcome 11:10 am NETWORKING BREAK 11:30 am Exploring the best business models for the connected car value chain 12:00 pm Understanding and leveraging developer communities 12:30 pm NETWORKING BREAK What Consumers Want 2:00 pm Connected driving, beyond connected vehicles Sue Bai, principal engineer, Honda 2:30 pm Panel: Delivering a positive and valuable consumer experience 3:10 pm NETWORKING BREAK Technology and Data 3:30 pm Putting navigation at the centre of your connected car journey Liz Slocum Jensen, ceo, co-founder, Road Rules 4:00 pm Utilising big data to empower your app 4:30 pm CLOSE OF SESSION booK your free pass giving you access to connected car world 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 18 API Strategies PAID TRACK DAY TWO - WEDNESDAY 13 MAY 2015 10:30 fEATURED SESSIon 9:30am Chair Welcome David Berlind, editor-in-chief, Programmableweb API Management 9:50 am Panel: Exploring the business value of APIs: opening data as channel for innovation 10:30 am Discovering the netflix API Discovering the netflix API Daniel Jacobson, Vp edge engineering, netflix Daniel Jacobson, Vp edge engineering, netflix 3 Reasons to attend this panel 1 learn about the netflix api from one of the creators of it 2 understand the potential of the api for developers 3 Discover how netflix are using their api to develop new 11:15 am NETWORKING BREAK 11:30 am APIs – driving internal innovation 12:00 pm Case Study – APIs in our business 12:30 pm NETWORKING BREAK 2:00 pm Panel: The Building blocks of API management Developing APIS 2:40 pm Developing APIs for multiple platforms 3:10 pm APIs in a financial institution – taking online trading to the next level 3:40 pm NETWORKING BREAK 4:00 pm Aggregation of multiple APIs into a single interface Eyal Amir, ceo and cDo, Parknav API Design 4:30 pm Panel: APX: How to design APIs developers want to use 5:10 pm Close of session 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 19 Mobile Strategy & Marketing PAID TRACK AGENDA DAY ONE: TUESDAY 12 MAY 2015 9:45 fEATURED SESSIon 9:30 am Chair Welcome Josh Martin, Director & Data wrangler, Strategy Analytics Mobile strategy and innovation 9:45 am Quarterbacking The Mobile Revolution Michelle McKenna-Doyle, cio, nfL 10:15 am Michelle McKenna-Doyle, cio, nfL one of the biggest brands in global sport discuss their mobile marketing strategy 2 Hear how they are creating a multiplatform nfl brand 3 learn how nfl can utilise its huge demographic through mobile engagement Keynote panel: Context is King - Creating the optimal experience Marc Acosta, Director it - consumer channel and mobile , AutoTrader faye Karnavy Sahai, Vp innovation, Kaiser Permanente Vincent Tripodi, Vp, Development, Associated Press 3 Reasons to attend this panel 1 Quarterbacking The Mobile Revolution 11:00 am NETWORKING BREAK 11:30 am Evolving culture for digital innovation senior representative, tbc, App Annie App engagement, content and loyalty 12:00 pm Panel: Gaining and retaining apps users Adam foroughi, ceo, co-founder, AppLovin 12:40 pm NETWORKING BREAK 2:00 pm Case Study: Creating a personlized experience through your app Parag Vaish, Director, mobile product management, StubHub 2:30 pm Understanding the Global Privacy Landscape in 2015 Jules Polonetsky, executive Director, future of Privacy Advertising 3:00 pm Solving the “Identity” Crisis – How To Challenge facebook’s Log-In Advantage Chris Cunningham, Head of us mobile, IronSource 3:30 pm NETWORKING BREAK 4:00 pm The convergence of outdoor advertising and mobile 4:30 pm Panel: Creating effective mobile advertising campaigns 5:10 pm CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 20 Mobile Strategy & Marketing PAID TRACK DAY TWO - WEDNESDAY 13 MAY 2015 11:30 fEATURED SESSIon 9:45 am Michael Becker, Digital-mobile strategic advisor, mCordis 10:00 am Transforming the user experience with analytics 10:30 am 2 Hear how they are creating a multiplatform nfl brand 3 learn how nfl can utilise its huge demographic through mobile engagement Panel: App Analytics: Making data work for you senior representative, tbc, App Annie Scott Stanchak, Director, mobile marketing, The new york Times John Krystynak, cto and co-founder, AppLovin 3 Reasons to attend this panel one of the biggest brands in global sport discuss their mobile marketing strategy Putting customer’s first: Developing multi-channel strategies through a digital CRM platform Data, measurement and analytics Howie Singer, chief technologist, Warner Music Group 1 Chair Welcome 11.10 am NETWORKING BREAK 11:30 am Transforming the user experience with analytics Howie Singer, chief technologist, Warner Music Group 12:00 pm Effectively using augmented reality as part of your marketing mix Andrew Couch, executive officer , Candy Lab The next generation of mobile marketing and advertising 12:30 pm opportunities for Growth in Wearables, and Its Impact on Mobile 1:00 pm NETWORKING BREAK 2:00 pm Panel: Driving Innovation with the Internet of Things Sonny Vu, ceo, Misfit Wearables App product development and design 2:40 pm Panel: Mobile product development to create unique services and experiences for customers Paul Tuscano, associate Director, Verizon Wireless Mel Clements, Vp, branded entertainment, fox Digital Studio 3:20 pm NETWORKING BREAK 3:40 pm The secret recipe to app store optimization Scott Stanchak, Director, mobile marketing, The new york Times 4:10 pm Panel: Designing for the changing dynamics of consumer behaviour 4:50 CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 21 Mobile Payments & Retail PAID TRACK DAY ONE: TUESDAY 12 MAY 2015 12:30 fEATURED SESSIon 9:30 am Chair welcome Jordan Mckee, senior analyst, 451 Research Mobile payments landscape & strategies 9:45 am Revolutionizing the mobile wallet Berny Sagmeister, Vice president business Development, paysafecard Denise Leonhard, Vice president, enterprise growth strategy, American Express Vince Hruska, senior Vice president, City national Bank Javed Chaudry, Head of global mobile payments / product management, Citi Toby Russell, managing Vice president, Digital, Capital one 3 Reasons to attend this panel 1 Discover the innovations and strategies in mobile payments, banks and nfc. 2 learn how the consumer experience has evolved 3 explore how impos can provide true omnichannel experience. Keynote Panel: Innovation and strategies from the mobile payment players across the ecosystem 10:25 am The importance of collaboration to give your customers what they want 11:20 am Mobile payment landscape Mobile payments & the consumer experience 11:50 am Panel: Bringing commerce to the consumer 12:30 pm Revolutionizing the mobile wallet Toby Russell, managing Vice president, Digital, Capital one 1:00 pm NETWORKING BREAK 2:00 pm Ticketing – Travel and Entertainment Establishing merchant service partnerships 2:30 pm Mobile banking and financial services 3:00 pm Building the bank of the future with Wells fargo Aashir Shroff, Vp, mobile payments and innovation, Wells fargo 3:30 pm NETWORKING BREAK Virtual Currency 4:00 pm Redefining Virtual Currency Brock Pierce, investor, Blockchain & Bitcoin 4:30 pm Virtual Currency Showcase Robert Banagale, ceo, Gliph, Inc. George Avetisov, ceo, HyprKey 5:10 pm CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 22 Mobile Payments & Retail PAID TRACK DAY TWO - WEDNESDAY 13 MAY 2015 10:15 fEATURED SESSIon 9:30 am Chairs welcome Jon Rosen, senior analyst and place conference chair, opus Research Mobile & omni channel Strategy and Innovation 9:45 am Keynote Panel: How are mobiles and tablets changing the consumer experience and how will new technologies continue to shape retail? Aaron Smith, Director, customer mobile applications, nordstorm Len Dudis, Director, information technology, SeaWorld Parks & Entertainment Samantha Starmer, Vice president, Digital product management, Ralph Lauren Keynote: Defining a retail mobile and tablet strategy Kevin Harrington, entrepreneur and investor, Shark Tank 10:15 am Keynote panel: How are mobiles and tablets changing the consumer experience and how will new technologies continue to shape retail? Aaron Smith, Director, customer mobile applications, nordstorm Len Dudis, Director, information technology, SeaWorld Parks & Entertainment Samantha Starmer, Vice president, Digital product management, Ralph Lauren 11:00 am NETWORKING BREAK 11:30 am How should retailers approach mobile within the bricks and mortar environment? 3 Cool retail apps 3 Reasons to attend this panel Discover the innovations and strategies in mobile payments, banks and nfc. 12:00 pm 1 learn how the consumer experience has evolved 12:40 pm 2 3 explore how impos can provide true omnichannel experience. Vinny Lingham, ceo, co-founder, Gyft NETWORKING BREAK The mobile customer experience 2:00 pm 2:30 pm 3:10 pm Let's get PHy-GICAL (Merging Physical + Digital Elements for a Great Customer Experience) Panel: Building retailer mobile payment strategies for a better customer experience NETWORKING BREAK Mobile payments & the consumer experience 3:30 pm Case Study: Marriott Hotels engaging the mobile first consumer Joel Rothstein, Vice president, it strategy & innovation, Marriott International 3:50 pm Panel: Mcommerce and the rise of the digital shopper David Blumenfeld, senior Vice president, Westfield Labs 4:20 pm Way more than points: Engaging customers to become brand advocates 4:40 pm CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 23 HTML5 & Mobile Web PAID TRACK DAY ONE: TUESDAY 12 MAY 2015 10:30 fEATURED SESSIon Panel: Expert tips for stunning and effective mobile website design Dan Gallo, sales engineer, Sencha Ben farrell, Head of Design, GE 3 Reasons to attend this panel 1 explore the advancement of Html5 & mobile web 2 review Html5 as an app development tool for web, hybrid and native 3 learn from live coding demos 9:45 am Chair welcome & opening remarks Design & User Experience 10:00 am Design and layout to make an immediate positive impression and retain users 10:30 am Panel: Expert tips for stunning and effective mobile website design Dan Gallo, sales engineer, Sencha Ben farrell, Head of Design, GE 11:10 am NETWORKING BREAK HTML5 & Mobile Web Development 11:30 am Managing performance for the mobile web Jafar husain, technical lead, netflix 12:00 pm Building front-end web apps that scale 12:30 pm NETWORKING BREAK The Power of the Mobile Web 1:30 pm Panel: Assessing what part the mobile web, and HTML5 as a development tool, should play in your mobile strategy Chris Saint-Amant, manager - ui engineering, netflix Sumit Amar, Director of engineering, Electronic Arts Kent Brewster, front-end engineer, Pinterest Geoffrey Hutson, Director, software engineering, The Walt Disney Company 2:10 pm optimizing your mobile web development workflow 2:40 pm Panel: The realities of developing with HTML5 and the tools that can help Michael Carter, ceo, Weeby.co 3:20 pm NETWORKING BREAK 3:50 pm Coding for hybrid: Creating high performance apps through a HTML5 based hybrid approach Steve newcomb, founder & ceo, famo.us 3:50 pm Creating slick HTML5 animations Cory Hudson, senior creative Director, AoL 4:20 pm CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 24 TV and Multi-screen Apps PAID TRACK DAY TWO - WEDNESDAY 13 MAY 2015 11:20 fEATURED SESSIon 9:30 am Chair Welcome Colin Dixon, founder and principal analyst, nScreenMedia Industry overview 9:45 am Vevo Keynote fireside Chat Daniel Danker, chief product officer, Shazam 10:15 am David Rice, chief product officer, Vevo Hear from VeVo one of the leaders in multi-screen entertainment about how they will be evolving their app 2 understand how consumers decide to watch music video content Panel: Successes, failures and business models for the TV of tomorrow Arthur Paruzel, senior software engineer, nBC Universal Patrice Slupowski, Vp Digital communities, orange france Telcom Daniel Danker, chief product officer, Shazam Hilary Perchard, Vp business Development, Sky 2 Reasons to attend this panel 1 Keynote Case Study: Shazam's Role in the Multiscreen Ecosystem Design & User Experience 10:50 am NETWORKING BREAK 11:20 am VEVo KEynoTE fIRESIDE CHAT David Rice, chief product officer, Vevo 12:30 pm Panel: operator as an App Exploring the opportunities within the TV app ecosystem 1:00 pm NETWORKING BREAK 11:50 am forms 2:00 pm 2:30 pm 3:10 pm Transmedia: Taking the multiplatform experience to the next level Panel: Understanding the next stage of multiplatform engagement Demand for on Demand: True living room competition 3:40 pm NETWORKING BREAK 4:00 pm Canadian Rock Playlist: Top Ten App Tip Countdown Len Cervantes, product manager for mobile apps and emerging platforms, CBC T-Commerce and Monetisation 4:20 pm Panel: Monetisation and RoI of TV apps - Monetising opportunities across multiple screens Tom Sauer, Vp u-Verse Video business Development, AT&T Jon Mantell, Vp mobile entertainment and Video, CBS Interactive 5:00 pm Visions towards t-commerce 5:30 pm CLOSE OF SESSION 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:06 Page 25 leaDersHip summit exclusive, invite-only, private networking and debate session for c-level executives only! DAY TWO - WEDNESDAY 13 MAY 2015 CIo breakfast briefing 8:30 am 11:20 am 12:30 pm NETWORKING LUNCH 2:00 pm ByoD the reality from the hype Miguel Gamiño Jr, cio, San francisco City 2:50 pm Application investment on the user segments and use cases that create the most value Rediscovering the cloud in the mobile era 3:40 pm CLoSE of SESSIon 9:30 am Chairs welcome 9:45 am Mobility disruption: A CIo perspective 10:30 am Panel: Balancing Security and Usability Jeff Richards, cio, yMCA James Miller, cio, federal Communications Commission sponsored by blackberry: Brent Thornton, Head of the enterprise solutions, Blackberry Bryson Koehler, cto & cio, The Weather Company INVITE onLy for more information contact our Vip relations, aleksandra caine T: +971 (0) 4 4072776 E: [email protected] Delegate Lunch Area Connected Car World VIP & Speaker Lounge Press Room 102 104 106 110 108 Floorplan 112 202 114 122 118 126 124 116 Organiser Office Gaming World 132 136 128 Promote your company! 120 204 208 214 212 218 222 Apps World North America provides the perfect opportunity for you to interact with leading app developers and gurus within the North America and beyond 228 226 206 210 302 216 224 220 230 320 314 310 318 312 313 Developer World Droid World 315 Mobile Strategy & Marketing 402 414 400 410 zone 412 Entrance 413 Mobile Payment & Retail 411 500 504 514 510 538 524 518 520 528 542 532 502 506 540 522 508 512 516 604 602 Start-up Village 526 602 604 605 607 609 530 611 534 544 546 548 SOLD 536 632 620 626 628 624 630 RSVD 606 634 Technologies 722 716 730 TV & Multi-screen Apps & CIO Leadership Summit 734 724 710 714 732 726 736 728 720 712 Interview Lounge Area 806 804 350+ HTML5 & API Strategies 810 808 812 SOLD EXHIBITIORS Exhibition and sponsorship opportunities: Contact [email protected] 2015 Platinum Sponsors 60% 802 Wearable Technology Zone Sponsor Enterprise Track Sponsor Sponsors 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:07 Page 28 Dedicated Start up Zones Wearable Technology Zone showcase your talent Connected Car Zone Indie Gaming Village connect with other like-minded individuals Mobile Payment Zone showcase your brand TV App Zone limited free pods for start-up companies To apply contact Louise Turton, Email: [email protected] 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:07 Page 29 Do BUSInESS WITH yoUR TARGET AUDIEnCE take advantage of speed networking and Vip meeting service. GUARANTEED 1-TO-1 MEETINGS Building you the relationships that matter! We will help you meet and network with the CxO’s from the app industry that are vital to your business. EXECUTIVE SPEED NETWORKING FACILITATED MEETING SERVICE Maximise & measure event ROI 50 minute sessions With 2 minutes per session = 25 new connections & 25 potential business opportunities Create a wish list of attendees you would like to meet at the show with our VIP Managers and Marketing team 25 new connections guaranteed! for more information contact our VIP relations, Aleksandra Caine t: +971 (0) 4 4072776 e: [email protected] 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:07 Page 30 Join us for our best year yet FREE eXpo pass 56% developer attendance The Apps World Party the apps world networking party will be a who’s who of the apps industry and will provide the ideal setting for some chilled networking after an action packed day. Attend our 5 free conferences with your fREE EXPo Pass Apps World BIG Meet up Hang out and share ideas and stories with like-minded people from across the tech community of silicon Valley SAVE up to $150 10,000 + attendees the apps world north america Hackathon brings together developers, designers and technologists to push boundaries and develop cutting edge, creative, novel and cool solutions to specific briefs set by our sponsors. the day is fun, inspirational and there are big prizes at stake! with our early bird discount on paid workshop passes 100+ Hours of networking Gaming Zone test out new games live at the show Ping pong challenges beat your boss and have a beer on us food stalls yummy treats around the show floor 15803 Apps World NA Brochure2_15803 Apps World NA Brochure 12/03/2015 10:07 Page 31 choose your pass May 12-13 2015, San Francisco, Moscone Center REGISTER noW The ticks within each column indicate what this pass provides access to. Workshop passes allow access to one track on the relevant day or days. The gold pass will include lunch and access to the delegate lunch networking area. workshop 2 Days workshop 2 Days workshop Day 1 expo plus pass free expo pass Advance Rate* $1400 $1050 $650 $650 $500 fREE After March 27 2015, midnight $1550 $1200 $750 $750 $600 $50 Networking tool ✓ ✓ ✓ ✓ ✓ – Podcasts & Presentation Materials ✓ ✓ ✓ ✓ ✓ – Exhibition ✓ ✓ ✓ ✓ ✓ ✓ Enterprise World ✓ ✓ ✓ ✓ ✓ ✓ Gaming World ✓ ✓ ✓ ✓ ✓ ✓ Droid World ✓ ✓ ✓ ✓ ✓ ✓ Developer World ✓ ✓ ✓ ✓ ✓ ✓ Connected Cars ✓ ✓ ✓ ✓ ✓ ✓ Mobile Payments & Retail ✓ – – TV and Multi-screen Apps ✓ – – Mobile Strategy & Marketing ✓ – – HTML5 & Mobile Web ✓ – – – API Strategies ✓ – – – looking for accommodation located in the urban heart of san francisco’s downtown district – Select One – Select One Select One gold pass 2 Days – – big discounts available! Our official Apps World North America Housing partners – Helmsbriscoe/ David Trapp have a number of contracted hotels to assist attendees with a simple, no hassle booking process. Direct booking: Please contact the davistrapp reservations team [email protected] , +1-571-494-5733 Ext. 2. Payment Terms: nforma Telecoms and Media's payment terms state that payment of all delegate fees are due in full on booking. Failure to pay for your reserved place may result in the booking being released. All fees include lunch, refreshments and conference documentation. Discounts *Advanced Rate pricing offers are only available if payment is made at time of booking. If payment is not made at point of booking the standard price applies. Multi-booking discounts will only be valid for delegates from the same company when booked and paid for as a group at the same time. Reservations over 10 rooms please contact ines lamkey directly [email protected] + 1-571-494-5719. Cancellations If you cancel a conference registration before Tuesday 28th April 2015 you will receive a refund less a cancellation charge of $150. We regret that NO REFUNDS can be made for cancellations received after this date. However, we welcome substitute delegates at any time. It may be necessary for reasons beyond the control of the organisers to alter the content and the timing of the programme or the identity of the speakers or the venue. This contract is subject to English Law. How to Pay You can book and pay online at https://commerce.informatm.com/events/i89gs.html Alternatively please phone Customer Services on +44 (0) 207 017 5506 and quote I89GS, your Company Name and Delegate Surname(s). Please note these payments will also be processed via our secure and compliant payment system so your card details are never compromised.
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