2015
TM
GUIDE
Don’t miss concerts with
Big Head Todd and the Monsters and
MarchFourth! See more inside.
AQUARACER LADIES
Maria Sharapova never stops challenging herself. Like TAG Heuer, she keeps pushing her
limits and never cracks under pressure.
Welcome Runners!
Welcome to the 2015 Foot Levelers
Blue Ridge Marathon, America’s
Toughest Road Marathon. We’re
excited to have this challenging, yet
rewarding event here in Roanoke,
Virginia.
We’d like to invite you to check
out everything the Roanoke Valley
has to offer. Great restaurants,
fantastic cultural experiences, and
some of the most marvelous nature
scenes around are just a small taste
of what you’ll find.
This three-day celebration is
highlighted by an open-air concert
by Big Head Todd & the Monsters in
Roanoke’s beautiful Elmwood Park.
The Down by Downtown Music
Festival has put together an exciting
lineup of over 25 performances in 12
venues.
Let’s not forget our people. The
people of Roanoke have been vital to
the Valley’s growth and the ambitious
direction in which it is headed. It’s
these people who have made the
Foot Levelers Blue Ridge Marathon a
successful reality.
Again, welcome. Enjoy the
weekend.
—Kent S. Greenawalt, Foot Levelers
Chairman and CEO
TOP SPONSORS:
JUNE 20TH, 2015 | 7:30AM | PEMBROKE VA
A 50K trail race through the highlands of SW Virginia.
Point-to-Point race from the Cascades to Mountain Lake. King and
Queen of the Mountain cash prize to the first male and female to
AS1-2000’ 4mi. Register online at EasternDivideUltra.com
ADDITIONAL SUPPORTERS
Rotary Club of Roanoke Downtown | City Market Building | Roanoke Parks & Recreation | Floyd
Fest | Scott Insurance | City of Roanoke | Cole & Associates CPAs | Parkway Brewing | Walkabout
Outfitter | Black Dog Salvage | Prescott Construction | Tinnell’s | Texas Tavern | Friends of Blue
Ridge Parkway | Dominion Electric Vehicles | Jefferson Center | Twin River Outfitters | River &
Rail Restaurant | Roanoke Police, Fire, and EMS | Starr Hill Brewing | Branch Highway | Roanoke
Mountain Adventures | And many more countless individuals and organizations.
From first timers to experienced runners everyone should sign up!
TRIADVENTURE.COM
2015 BLUE RIDGE MARATHON GUIDE
3
OWN BY OWNMUSICOWN
FESTIVAL
THREE
NIGHTS
THIRTY
SHOWS
MUSIC
LOVERS
G
N
I
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18
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A
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AP M OD P
6P MWO
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TU
A
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#DXDT
Free Performance by
MarchFourth!
Friday Night, APR 17
WEEKEND
4
APRIL 16-18
2015 BLUE RIDGE MARATHON GUIDE
TM
DownByDowntown.com
Event Schedule
FRIDAY, APRIL 17
SATURDAY, APRIL 18
7:30 AM
Shake Out (warm up) run with
celebrities Dick Beardsley and Pam
Rickard.
5:30 AM - 7:00 AM
Packet and chip pick-up on Elmwood
Amphitheatre Stage for those who
didn’t make it Friday.
3:00 PM - 8:00 PM
Packet Pick Up/Expo at the City
Market Building. Enter the street tent
from Campbell Avenue.
• Foot Levelers will provide free
foot scans. Enter to win a free pair
of orthotics.
• Pick up last minute items from
Fleet Feet.
• Onsite Blue Ridge Marathon
merchandise available.
7:35AM RACE START TIME
Full, Half, and Star 10K start on
Jefferson Street (just outside
Elmwood Park)
• A corral system is used to
position runners for start based on
pace times.
5:30 PM - 7:00 PM
Foot Levelers Pasta Dinner with
guest speakers (limited to 200,
register in advance) on the third floor
of City Market Building.
7:00 PM
FREE Concert in Elmwood Park
Amphitheater. Beer and food vendors
will be on-site.
• Enjoy more live music afterward
with the Down by Downtown
Music Festival—multiple venues
throughout downtown Thursday
through Saturday.
9:00AM - 8:00PM
Live music, beer garden, food
vendors, and more at finish line
area. Music is part of the Down by
Downtown Music Festival.
10:00AM
Anthem Star K award ceremony on
Elmwood Park Stage.
12:00PM
Foot Levelers Blue Ridge Half
Marathon award ceremony at
Elmwood Park Stage.
2:00PM
Foot Levelers Blue Ridge Marathon
award ceremony at Elmwood Park
Stage.
LOOK FOR US AT THE BLUE RIDGE MARATHON!
Packet Pick-Up - Fleet Feet Sports Expo
Recovery Zone - Get FREE Addaday massages
Post-Race Expo - check out our Addaday massage tools
and CEP Compression socks…ALL for Recovery
4347 Franklin Road • Roanoke, VA 24018
540.777.1166 • www.fleetfeetroanoke.com
www.facebook.com/FleetFeetSportsRoanoke
5:00 PM
Gates open for ticketed concert
(TBD) in Elmwood Park Amphitheater.
Opening act (5:30p.m.-6p.m.). Main
show starts at 6:30p.m.
2015 BLUE RIDGE MARATHON GUIDE
5
Peakwood
Drive
17
18
Roanoke
Mountain
Campground
SAY CHEESE
10
10
There will be five GameFace
Media photographers along the
course, so be sure to smile! All
official event photographs will be
made available—for FREE—to
runners. Photos will be posted 48
hours after the race is finished.
5
5
Blue
6
Thanks to WDBJ7, friends and
family can watch live coverage of
the event on TV, or online.
WEAR YOUR MEDAL
After you’ve finished, wear your
finisher medal with pride around
town. Local merchants love the
opportunity to talk with runners,
and even offer discounts.
6
2015 BLUE RIDGE MARATHON GUIDE
Roanoke
Mountain
7
4
11
Ridg
eP
9
WATCH LIVE
Complimentary massages,
adjustments, foam rollers, and
trigger point therapy await.
Mill tain
n
Mourkway
Pa
y
wa
ark
blueridgemarathon.com/
raceday_photos
FLEET FEET
RECOVERY ZONE
19
1,000 FEET
Yellow
Yellow
Mountain
Road
Mo
Pa
8
MARATHON
MILEAGE
WATER
1,000 FEET
Roanoke
River
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9
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Edge
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27th
16
20
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23
25
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21
BUS
12
13
14
Ave
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22
Marathon
splits from
Half-Marathon
and Star K
26
Jefferson St.
so
William n Rd.
581
START/
FINISH
BYP
220
1
2
J. B
. Fi
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Riv
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Mill
Mountain
Park
and
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splits from
Star K
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3rd St.
2nd St.
BYP
220
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3
17
Franklin R
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220
15
Mill
ountain
arkway
6th St.
Church Ave.
ntain Rd.
u
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Highland
Park
Reserve Ave
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am
Wasena
Park
Luck Ave.
220
Elm Ave.
BYP
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Thomas
Park
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BUS
220
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Ave.
24
Roanoke
River
TM
Marathon Map
2015 BLUE RIDGE MARATHON GUIDE
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General Contractor
Construction Management
For over 50 years, Branch has provided
Full service heavy highway, civil,
and environmental construction services
to hundreds oF puBlic and private clients.
Roanoke, VA ı Manassas, VA ı Cary, NC
Every accomplishment
starts with the decision to try.
The Anthem Star 10K
Roanoke, VA
Saturday, April 18
Sign up today at
blueridgemarathon.com
Anthem Health Plans of Virginia, Inc. trades as Anthem Blue Cross and Blue Shield in Virginia, and its service area is all of Virginia except for the City of Fairfax, the Town of Vienna,
and the area east of State Route 123. Independent licensee of the Blue Cross and Blue Shield Association. ® ANTHEM is a registered trademark of Anthem Insurance Companies,
Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association.
8
2015 BLUE RIDGE MARATHON GUIDE
branchhighways.com
60 sports
June
& July
- Roanoke Region and
Statewide
June
& July
athletes
Roanoke
60Region
sports | 10,00010,000
athletes
and
Choose from a variety of sports including:
Statewide
5K Run
Biathlon
BMX
Canoeing
Kayaking
Snowboarding
Strongman
REGISTER NOW: www.Commonwealth
REGISTER NOW: www.CommonwealthGames.org
Downtown Attractions
DINING
Roanoke’s ever-growing list of
eclectic dining opportunities is just
a short walk from Elmwood Park
and the marathon finish line. From
Americana Nouveau to a wide variety
of international cuisines, the city
offers more than 60 restaurants
sure to satisfy even the hungriest
marathoner.
Pay a special visit to our generous
food sponsor, Martin’s Downtown,
located at 413 First Street. Runners
also get a 10% discount using the
coupon on their bib at the City
Market Building (packet pick-up
location).
SHOPS
Historic Downtown Roanoke is home
to many distinctive artisan shops,
one-of-a-kind boutiques, plus an
extensive Farmers’ Market open
Wednesday-Friday from 8a.m.-5p.m.
and Saturday-Sunday from 10a.m.4p.m. If you head downtown make
sure to stop by Walkabout Outfitter,
one of our race supporters.
ATTRACTIONS
Just blocks from our finish festival
there are numerous, award-winning
attractions; these include art
galleries, museums, breweries, a
butterfly exhibit, and even an antique
train and transportation exhibit. Make
the most of your race weekend and
stop by one of our charming city
attractions.
For a full list of restaurants,
shops, farmer’s market vendors
and attractions head to:
downtownroanoke.org
Celebrating
10
years
Thank you to all of our supporters!
Walkabout Outfitter, serving you since 20 05.
RICHMOND | ROANOKE | DOWNTOWN ROANOKE
HARRISONBURG | LEXINGTON
WALKABOUTOUTFITTER.COM
2015 BLUE RIDGE MARATHON GUIDE
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811 Kimball Ave. | (540) 342-2399
www.lawsonselfstorage.com
Downtown Roanoke’s
Storage Solution.
10
2015 BLUE RIDGE MARATHON GUIDE
Downtown Event Map
DISC
VER
US MATERIALS
US MANUFACTURING
US WORKERS
NEW FOR SPRING 2015
Blue Ridge Running Series
100% AMERICAN
W’s Roanoke Low
M’s Roanoke 1/4 Crew
FEATURING
FRICTION FREE TECHNOLOGY
Maximizing abrasion control and
reducing heat caused by friction.
SEAMLESS TOE CLOSURE
Perfectly flat toe closure eliminates
bulk and helps reduce friction blisters.
LOW AND 1/4 CREW STYLES
Available in both Men’s & Women’s.
www.farmtofeet.com
Farm to Feet™ proud to be
the official sock of the Blue
Ridge Marathon.
2015 BLUE RIDGE MARATHON GUIDE
11
Two Locations!
celebrating
Grandin village &
Downtown
Join us at the
Earth Day Roanoke Festival
Was en a Park, April 25
A Flip-Flop Designed Just For You
The Foot Levelers Seabreeze custom orthotic flip-flop is built just
for you, based on a 3D image of your foot.
The Seabreeze features the Foot Levelers 3 Arch Advantage, which
supports all 3 arches of your foot. It’s an “advantage” you only get
with the Seabreeze.
It’s the perfect flip-flop for after the race, strolling along the beach,
and everything in between.
Order your Seabreeze at the
Foot Levelers Blue Ridge Marathon Expo
and at the finish line on race-day.
FootLevelers.com | F L X
12
2015 BLUE RIDGE MARATHON GUIDE
2nd St.
3rd St.
Fra
FINISH
START
Willia m so n Rd.
581
MILEAGE
WATER
Wa
Ave lnut
.
BUS
220
BYP
220
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11
Ros
alin
Rd
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Roanoke
River
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Mountain
Park
ntain Rd.
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Ave
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St.
and
4
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Jeffe
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Reserve Ave
.
Rivers
Edge
Half-Marathon
splits from
Star K
1
St.
Roanoke
River
HALF-MARATHON
BYP
220
. Fi
Franklin Rd.
Highland
Ave.
Jefferson St.
Elm Ave. 13
Half-Marathon
splits from
Marathon
N
d.
nklin R
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Half-Marathon
splits from
Marathon
Mill
Mountain
Parkway
1,000 FEET
8
9
.
d Dr
o
o
w
k
a
Pe
Half Marathon Map
2015 BLUE RIDGE MARATHON GUIDE
13
Finish Festivities
FLEET FEET RECOVERY ZONE
If free massages weren’t enough, Fleet Feet
will be coming with a crew bearing foam rollers,
Addaday Massage Sticks, Oofos Recovery Sandals,
CEP compression, recovery nutrition and a variety
of other products to help you recover fast. Short
recovery yoga sessions may also be available.
“The best finish line festivals…Craft beer,
live music, fantastic food & free massages!
To top it off, Roanoke is great town. I
definitely recommend this marathon.”
-J. Cullen from Baltimore, MD
BANDS
Friday Show @ 6:30pm (FREE): New for 2015
is a free concert Friday evening that is open
to everyone and features Portland-based band
MarchFourth!—a lively and engaging musical and
entertainment act that is sure to draw attention.
This 20-person troop will wow you with a show
that melds funk, rock and jazz. Add high-stepping
stilt-acrobatics and dazzling burlesque dancers, and
you’re in for a musical evening to remember.
14
2015 BLUE RIDGE MARATHON GUIDE
Saturday Show, Door open @ 5:00pm: Big Head
Todd & The Monsters, a national touring act with
roots in Colorado, will headline Saturday evening in
the Elmwood Amphitheater. This platinum selling
group is known for their spirited live show and
chart topping songs like “Bittersweet,” “Broken
Hearted Savior,” and “Circle”. Runners receive
discounted tickets ($12), just show your bib at the
ticket tent.”
FREE MASSAGES
That’s right, you aren’t reading it wrong. Local
massage therapists and chiropractors will be
assembled at the finish to provide you with 5-15
minute therapy sessions. Open to non-runners too,
and tips are appreciated.
FOOD & BEER TRUCKS
The Roanoke Region is quickly becoming
synonymous with great food and local craft beer.
Our city now has 14 craft breweries and we’ll have
some of our favorites from Parkway Brewing and
Starr Hill onsite. You can also nosh on some grub
from Martin’s Downtown and other local food
trucks, which will be open all day, even during the
Saturday concert.
YMCA FUN ZONE
Thanks to the Kirk Avenue YMCA, we will have an
amazing assortment of activities for spectators
and families to try while waiting for their runner
to cross the finish line. The Family Y Zone will
be located on Franklin Ave. (toward downtown
Roanoke); featuring activities such as a climbing
wall, human foosball, giant-sized Jenga &
Connect-4, putting greens, corn hole and a “make
your own medal” station for kids.
2nd St.
in
Frankl
Star K
splits from
Marathon
Elm
Ave. 6
Jefferson
St.
Highland
Ave.
581
BYP
220
STAR K
MILEAGE
WATER
Roanoke
River
BYP
Reserve Ave
.
Jefferson St.
Wa
Ave lnut
.
220
N
FINISH
Willia mson Rd.
START
Rd.
Star K
splits from
Marathon and
Half-Marathon
Riv
erl
1
5
River’s
Edge
and
Roanoke
River
Rd
.
Zoo 3
2
Star K
splits from
Marathon
. Fi
Mill
Mountain
Park
s h burne Parkway
4
J. B
1,000 FEET
Star K
Congratulations to all of this year’s
Blue Ridge Marathon participants!
5
Bullitt
Avenue
FINISH
919’
951’
MILE
1,105’
1,564’
1,603’
1,239’
1,007’
950’
moments
look at you go
The early mornings. The long training runs.
And all the other moments that have prepared
you for this one. At Carilion Clinic, we’re just
as focused on our mission of keeping our
community healthy and our region strong.
Going the distance with you for better health.
From moment one.
Mill
Mountain
Parkway
mileage and
Mill Mountain
approximate elevation
1,746’
Jeffrson
Street MILE
START 1
HERE FOR THE
800-422-8482 | CarilionClinic.org
2015 BLUE RIDGE MARATHON GUIDE
15
BIB COLORS
If you’re a spectator of the
event it may help to know who
is running what distance. Just
check their bibs! Red=Full
Marathon, Yellow= Half marathon,
Green = 10k
Don’t miss out on the features of the marathon bibs!
Our bibs have lots of important features on them that can be useful for both runners and spectators! For more information
on the bib features, check out the sidebar and the bib graphic above.
234
Runner’s Name
Brought to you by Lawson’s Self
Storage of Roanoke. Stash a
bag of dry clothes at the “bag
check” truck located beside
the amphitheater. Just tear this
off when you drop it, and use
your bib as the claim ticket. For
security purposes, please use
CLEAR plastic bags only.
LIVE RESULTS
New for 2015 is our QR Code
feature. Within 30 seconds of
crossing the finish line, your
finishing time, how well you
placed and your splits will all be
posted. All you have to do is scan
your code and it will take you
directly to it.
CONCERT TICKETS
That’s right! If you ordered your
tickets in advance THIS GUIDE IS
YOUR TICKET. If you decide you
want to buy a ticket at the gate,
just bring your bib for the $12
racer discount.
GRUB TIME
We know you’ll be hungry after
this race, and our partners at the
City Market Building (location
of packet pick-up) would like to
extend a discount to all racers
and friends.
LOCAL CRAFT BEER
If there is one thing Roanoke
does well, it’s beer! Show us the
guide for one FREE beer at the
finish line festival. Cheers!
16
2015 BLUE RIDGE MARATHON GUIDE
Shirt
Shirt
Size:
Size:_____
_____ Age
Age
asas
ofof
race
race
day:
day:_____
_____
BAG CHECK
Marathon Bib
TM
TM
Bag
Bag Check
Check
Complimentary bag
Complimentary
bag
check
by Elmwood
check by Elmwood
Amphitheater.
Amphitheater.
Concert
Concert
Number of pre-purchased
Number
pre-purchased
Big
HeadofTodd
Big Head Todd
tickets:
tickets:
10%
10% Off
Off
Any food item from any
Any food
from any
vendor
in item
City Market
vendor in City Market
Building.
Building.
Beer
Beer
Redeem this ticket for a complimentary
Redeem
this ticket
for a complimentary
beer
courtesy
of Parkway
Brewing
beerStarr
courtesy
Parkway Brewing
and
Hill of
Brewing.
and Starr Hill Brewing.
Good Luck Runners!
Where in the world is Roanoke,
Virginia?
That’s a fair question. But to be
honest, it’s not a question most
people were asking, say nothing
about answering.
That’s one of the reasons we
created the Blue Ridge Marathon.
As runners and outdoor enthusiasts,
members of the organizing
committee knew that this was a
special place. We built our lives
around the outdoor attractions and
quality of life.
What better way to show them off
than with a 26.2 mile “tour?”
We started in downtown, home to
restaurants, museums, the
Roanoke Farmer’s Market and took
the course directly to the Blue
Ridge Parkway where runners could
climb Roanoke Mountain and
see for miles. Then we wound the
course back toward the Valley,
with another climb up Mill Mountain
and a visit to the famous
Roanoke Star. We dropped the course
onto the Valley floor where
the new greenway system is a
18
beautiful respite from the miles of
climbing and descending.
Next we thought we should show
visitors the city’s world-class
neighborhoods. So we wound the
course through South Roanoke
and up Peakwood, the marathon’s
third major climb.
From there it is back to
downtown, and down the home
stretch to the beautiful Elmwood
Park, where our recovery zone awaits
with massages, food, beer, exhibitors
and more. Don’t miss our headliner
Big Head Todd & the Monsters, gates
open at 5pm on Saturday. Runner
tickets are only $12 dollars.
With all those climbs and
descents creating more than 7,430
feet of elevation change, we also
created a race that has more ups and
downs than any other on-road
marathon in the United States.
After our 26.2 mile tour of the
city, we believe you will know
the answer when someone asks,
“Where’s Roanoke, Virginia?”
Have a great marathon!
—Event Committee
2015 BLUE RIDGE MARATHON GUIDE
04.18.2015
Elmwood park AMPHITHEATER
r o a n o k e , VA