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Competitive Intelligence in Life Science
Who’s doing what and where - How to get to know your competition?
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Why should Life Science companies care about Competitive Intelligence?
Today the World is one market place leading to increased competition.
It is essential to know what other players are doing, if your company shall be
able to navigate correctly and take the right path in this fast paced
competitive environment.
How do you deal with the competition in this age of information overload?
Speakers are invited from Novo Nordisk and AstraZeneca as well as from
Lund University, Potter Clarkson (UK) among others.
When:
20 May 2015,
08:30-17:00
Where:
Medicon Village, Lund
Registration:
[email protected]
Registration fee: 600 SEK
Scope of presentations
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Understanding the need to know – the fundamentals of deductive business intelligence
Some practical experience of Competitive Intelligence from the Pharma industry
Retrieving the pieces – precision and recall
How to use online patent databases as an information resource
The use of Competitive Intelligence in big pharma
Creating Actionable Intelligence
Competitive Intelligence, a Key Pillar for Research and Business development
Legal aspects on Competitive Intelligence
Limited number of seats: maximum 40 participants.
Registration fee: 600 SEK including meals and coffee
For registration and further information, please contact:
Sebastian Hansson
[email protected]
0703-089371
Eskil Söderlind
[email protected]
0706-836310
www.bulbintelligence.com
Anna Rydbeck
[email protected]
0703-163163
Competitive Intelligence in Life Science
Who’s doing what and where - How to get to know your competition?
20 May 2015, Medicon Village Lund
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PROGRAMME
Registration and Coffee from 08:30
09:00-09:10
Welcome, Introduction
Anna Rydbeck, bulb Intelligence, Lund
09:10-09:50
Understanding the need to know – the fundamentals of deductive business
intelligence
Stein Kleppistö Blueberry Hill/Lund University. Lund
09:50-10:20
COFFEE
10:20-11:00
Some practical experience of Competitive Intelligence from the Pharma industry
Charlotte Håkansson, Sveriges Lantbruksuniversitet (SLU), Alnarp
11:00-11:30
Retrieving the pieces – precision and recall
Sebastian Hansson, bulb Intelligence, Lund
11:30-11:45
Discussion
11:45-13:00
LUNCH
13:00-13:40
How to use online patent databases as an information resource
Steve Smith, Potter Clarkson, Nottingham
13:40-14:20
Competitive Intelligence, a Key Pillar for Research and Business
Development
Udo Bauer, AstraZeneca, Gothenburg
14:20-14:50
COFFEE
14:50-15:30
The use of Competitive Intelligence in big pharma
Susanne Skarsvik, Novo Nordisk, Copenhagen
15:30-16:10
Creating Actionable Intelligence
Eskil Söderlind, bulb Intelligence, Lund
16:10-16:30
Legal aspects on Competitive Intelligence
Linda Lundin, Valdia, Lund
16:30-17:00
Concluding remarks
www.bulbintelligence.com