A D V E R T I S I N G K it 2 0 1 5 A b o u t Us Caribbean Bride is a destination wedding media company comprised of Caribbean Bride magazine, Bride Villa bridal shows, and Caribbeanbride.com. From tips on choosing the right dress to finding the perfect venue, our platforms offer the latest information for planning a wedding 2 or honeymoon in the Caribbean and Mexico. Our audience includes couples actively planning destination weddings and honeymoons, wedding professionals and travel enthusiasts. We are the ultimate guide to destination weddings in paradise. A b o u t D E S T I N AT I O N WEDDINGS “The world’s largest financial crisis really fuelled the trend of destination weddings as more brides opt for simplicity, choosing to wed away from home in a more casual setting,” The average cost of a destination wedding is $23,800 The average number of attendees at a destination wedding is 48 guests. The Caribbean continues to be the hottest trend in destination weddings from North America and Europe. says renowned wedding industry expert, Rebecca Grinnals of Engaging Concepts. 3 Destination wedding couples are tech savvy and using social media sites like Twitter and Facebook to gain information and keep everyone up-to-date, especially those unable to attend. 98% of wedding couples go on a honeymoon. Most destination wedding couples return to the location of their wedding on vacation. L etter from the P u b lis h er Dear Advertiser, Thank you for your interest in Caribbean Bride. We are happy to be the source for all things related to romance travel to the Caribbean and now Mexico! Through extensive distribution channels, Caribbean Bride is available to brides-to-be throughout the Caribbean, in the United States, Canada, United Kingdom, and as far across Europe as Russia. Your message will be displayed by the largest booksellers in the world, biggest online app store, as well as at luxury properties and local salons and spas. Simply put, Caribbean Bride delivers the highest level of wedding and honeymoon related content on multiple media platforms. Caribbean Bride is committed to editorial excellence by delivering inspiring wedding and honeymoon content in each issue of our magazine and online. Informative articles, charming wedding profiles and alluring photography and design are the basis of our readership success. Advertisers benefit from this success through the community of qualified brides who read Caribbean Bride and make informed decisions. We look forward to helping you promote your brand to a global audience. Sunny Regards, Dave Cox Publisher, Caribbean Bride 4 Caribbean Bride magazine is published twice a year (April & September) and is distributed in: Canada Italy UK USA Caribbean: Antigua Barbados Canada Cayman Islands Curacao Dominica Grenada Jamaica Mexico St. Kitts & Nevis St. Lucia St. Vincent & the Grenadines Trinidad & Tobago The magazine is available at various locations and events including: ∙ Barnes & Noble bookstores in the USA ∙ Bridal/travel shows regionally and internationally ∙ Caribbean Tourism Organization (CTO) member offices and events ∙ Eden Hotels and Resorts (Nova Scotia, Prince Edward Island, Barbados) ∙ Indigo and Chapters bookstores in Canada ∙ Leading travel agents and wedding consultants ∙ Luxury Weddings Away bridal shows (London, New York, Toronto) ∙ Resorts, spas and villas in the Caribbean ∙ UNNA Luxury Properties in Barbados Print Run: 10,000 copies 5 E dit o rial C alendar Issue 8- April 2015 Issue 9- September 2015 The First Dance The Bridal Party (contributors) Save the Date (calendar of events) Wedding Planning Workbook Caribbean Kitchen (restaurant feature) I am a Caribbean Bride Ask Preston Bailey Recently Wed I Thee Wed (real weddings) Destination Fashion Lookbook 10 Things The Last Dance Marketplace Listings Caribbean Bride Cocktail Recipe Groomed in Paradise The First Dance The Bridal Party (contributors) Save the Date (calendar of events) Wedding Planning Workbook Caribbean Kitchen (restaurant feature) I am a Caribbean Bride Ask Preston Bailey Recently Wed I Thee Wed (real weddings) Destination Fashion Lookbook 10 Things The Last Dance Marketplace Listings Caribbean Bride Cocktail Recipe Groomed in Paradise Features: Destination Focus: TBD The Art of Alterations I Love Cake! How to Plan an Intimate Destination Wedding Features: Destination Focus: TBD Our Favourite Spas All in the Flowers Top 10 Honeymoon Destinations Advertorial ideas accepted. 6 tion weddings in paradise ream Island Vendors al Weddings on Videos oneymoon Renewal bean Events C ari b b ean Bride m aga z ine g o es digital A digital version of our magazine is now available for download in the iTunes store. Combined with our newly relaunched website, our content is distributed to a global audience of brides seeking information about destination weddings and honeymoons. 7 Digital versions of our content allow for hyperlinks and other rich media including videos to be added to your content delivering brides directly to your website. Caribbean Bride’s digital edition is not just an electronic version of the print issue but a total multimedia experience. Our W edding E vents Bride Villa is an exclusive affair for those seeking the best of the Caribbean for their dream weddings. Bride Villa is an evening of cocktails, fashion and great live music at lavish venues in the Caribbean. The event also presents the opportunity for preferred vendors to meet and promote their businesses to brides actively looking for key wedding and support services. The events include an educational component to assist with training local vendors and developing the overall wedding product of the islands. Seminars are led by international wedding experts such as Preston Bailey. 8 We have produced successful events in different islands across the Caribbean in association with tourism boards and major wedding brands. In 2015 are will be launching our new show Luxury Weddings Away in London, New York and Toronto. The events will focus specifically on high end destination weddings by highlighting premium vendors and destinations. For a list of our upcoming events please visit: www.caribbeanbride.com/cb-events C ari b b ean b ride . c o m Our site is easy to navigate and fun to use and is loaded with all the information couples need to plan their Caribbean weddings or honeymoons. www.caribbeanbride.com ∙ 70% of traffic is from North America ∙ 20% is from Western Europe 9 O m ni C h annel Marketing We reach our target audience through various channels. Along with our magazine and website, we actively engage in conversations with our brides on social media. Through our presence on Twitter, Facebook, Pinterest and Instagram, we connect with thousands of brides looking for information and inspiration for 10 planning their destination wedding. In our monthly email newsletter we keep our readers informed about upcoming wedding related events within the region and promotions by our vendors. 4500+ followers on Facebook 5600+ followers on Twitter Budgeting Budgetingfor for your yourdream dreamwedding wedding Wedding Weddingplanning planningworkbook workbook TFT8FTIBSFUIF TFT8FTIBSFUIF FUTPXFXJMMFODPVSBHF FUTPXFXJMMFODPVSBHF OEPVUOFXTPGUIFJS OEPVUOFXTPGUIFJS FFWFOU VS FFWFOU VS T BÉBP1PTUFSTXJMMCF BÉBP1PTUFSTXJMMCF BUJPOTBSPVOEUIFJTMBOET DBUJPOTBSPVOEUIFJTMBOET $7.00 US $7.00 $7.00 US US $7.50 CAN $7.50 $7.50 CAN CAN visit visit visitus ususonline online onlineatatwww.caribbeanbride.com www.caribbeanbride.com volume 1 1•1•issue 1 11 volume volume •issue issue The The Ultimate Caribbean Wedding Guide TheUltimate UltimateCaribbean CaribbeanWedding WeddingGuide Guide FT JMMBMTPCFTFOUPVUUP XJMMBMTPCFTFOUPVUUP FT JOUIFSFHJPO UJOUIFSFHJPO Premiere Premiere Issue! PremiereIssue! Issue! The ultimate guide to destination weddings in paradise Preston Preston Bailey answers PrestonBailey Baileyanswers answers your your design questions yourdesign designquestions questions Make-up Make-up tips for your big day Make-uptips tipsfor foryour yourbig bigday day Latest Latest fashion from Latestfashion fashionfrom from regional regional designers regionaldesigners designers Budgeting Budgeting for Budgetingfor for your your dream wedding yourdream dreamwedding wedding Wedding Wedding planning workbook Weddingplanning planningworkbook workbook IPTUJOHB'".USJQXJUI IPTUJOHB'".USJQXJUI EXFEEJOHQMBOOFST EXFEEJOHQMBOOFST BNFUJNFTPUIFZDBO BNFUJNFTPUIFZDBO TUIJTXJMMHJWFUIFNFYUSB TUIJTXJMMHJWFUIFNFYUSB FUIFJTMBOEBOEUIFFWFOU FUIFJTMBOEBOEUIFFWFOU $7.00 US $7.00 US $7.00 US $7.50 CAN $7.50 CAN $7.50 CAN visit usus online atatatwww.caribbeanbride.com visit online www.caribbeanbride.com visit us online www.caribbeanbride.com issue issue5 5 TIPXJO$VSBÉBP TTIPXJO$VSBÉBP The TheUltimate UltimateCaribbean CaribbeanWedding WeddingGuide Guide LuxuriousWeddings Weddings Luxurious PalaceResorts Resorts atatPalace TheLatest LatestDestination Destination The Search for your Dream Island Wedding Gowns Wedding Gowns Find Premium Vendors TheAllure Allure Curaçao The ofofCuraçao GetHow Inspired by Real Weddings How Customise totoCustomise the RingofofYour Your Dreams the Ring Dreams View Destination Videos Arrange your Honeymoon Everything Everything YouNeed NeedVow Renewal You Plan your to Know Know See ato list ofyour Caribbean Events Plan your totoPlan Island IslandWedding! Wedding! $5.50 $5.50 US US $5.50 US visitususonline onlineatatwww.caribbeanbride.com www.caribbeanbride.com visit B OU OU issue issue issue555 PRINT R ates The The Ultimate Caribbean Wedding Guide TheUltimate UltimateCaribbean CaribbeanWedding WeddingGuide Guide Luxurious Luxurious Weddings LuxuriousWeddings Weddings atat Palace Resorts atPalace PalaceResorts Resorts The The Latest Destination TheLatest LatestDestination Destination Wedding Wedding Gowns WeddingGowns Gowns The The Allure Curaçao TheAllure Allureofof ofCuraçao Curaçao How How Customise Howtoto toCustomise Customise the the Ring Your Dreams theRing RingofofofYour YourDreams Dreams Everything Everything Everything You You Need YouNeed Need to to Know totoKnow Know Plan your to toPlan Planyour your Island Island Wedding! IslandWedding! Wedding! $5.50 US $5.50 US $5.50 US visit visit us online www.caribbeanbride.com visitus usonline onlineatat atwww.caribbeanbride.com www.caribbeanbride.com Caribbean Bride Magazine (per issue) Spread $4,250 Full $2,500 Half $1,500 • There is a 10% surcharge for special placement of an ad in the magazine. Placement is generally at the discretion of the publisher * all prices quoted are in usd Ad submission deadline: April Issue: February 15 September Issue: July 15 CB Events Sponsorship opportunities are available and quoted on request 11 Marketplace • In the Caribbean Marketplace section a listing is a 70 word (or less) description of your product or service accompanied by address and contact information • $200 for one issue • $300 for two issues Full Page (Bleed) Ad 8.25in x 11in (add 0.25in bleed) Full Page Ad 7.75in x 10.5in Double Page Spread 15.5in x 10.5in S peci f icati o ns Half Page Ad 7.75in x 5.125in Magazine • Trimsize: • Text Area: • With Bleed: 8.25” x 11” 7.75” x 10.5” 8.75” x 11.5” All of the above sizes are (width x height) Artwork Requirements: • Artwork must be supplied at the correct size as specified above. • Electronic files supplied on CD or DVD are preferable. • A High Resolution colour proof or 720DPI postscript correct printout of the advertisement MUST be supplied with the artwork. • All artwork must be created and supplied in Adobe Illustrator CS2, Adobe Photoshop CS or Quark Xpress 7. 12 • Illustrator and Quark files must be supplied as EPS documents. Original Quark document must also be included along with the EPS version as well as all fonts and all imported pictures or illustrations. Illustrator files must have the fonts converted to outlines. If fonts cannot be converted to outlines please ensure that all printer and screen fonts are supplied. • All colours in all file formats MUST be converted to CMYK. • Please do not specify or include any colours as Pantone or RGB. • Any pictures included in any of the above formats MUST be of at least 300DPI. • Please ensure all placed images are linked. D I G I TA L R ates • 300x250 banner run of site • 300x600 banner run of site • 1145x200 large homepage leaderboard banner $125 per six months $300 per six months $250 per six months • Sponsored article $125 • Sponsored homepage/catergory slider This includes social media promotions $75 per week • Newsletter Inquire about special marketing packages for promoting bridal events, contest and featured content $125 per month • Featured Vendor Listing: $120 per year 13 C o ntact Us 3 Navy Wharf Court, Suite 209 Toronto, ON M5V 3V1 Canada general inquiries [email protected] [email protected] pr inquiries Tashida Cox [email protected] 14
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