JUNE 16-17, 2015 digitalsummitdenver.com #DSD15 Sample Schedule • Search, SEO & Analytics Are you the data-driven type delivering SEO results for your company or organization? There’s a lot of content on the Digital Summit Denver program to sharpen your skills. We’ve mapped out one possible two-day sample schedule, just for you. Day One • Tuesday, June 16 Pre-Conference Workshop Advanced SEO & Search Strategies • Michael King (iPullRank) 1:20pm Opening Keynote • Rohit Bhargava (Influential Marketing Group) 2:40pm Welcome to the Inbound Revolution • Dan Tyre (Hubspot) 3:25pm The First Rule of Marketing Analytics: Forget the Customer • Matt Hertig (Alight Analytics) 4:10pm Content Marketing Performance: A Framework to Measure Real Business Impact • Daphne Fink (Gyro) 4:55pm Customer Journey Marketing: How to Integrate PR, Search and Social for Maximum Sales • Francis Skipper (451 Marketing) Day Two • Wednesday, June 17 8:30am Be the John Elway of Your Digital Data • Lung Huang (84.51°) 9:15am Roundtable: Trends in Search & Social • Michael King (iPullRank), Laura Wilson (Georgetown University), Rob Humphrey (LinkedIn) 10:00am Optimizing Your Content - The 10 Most Common SEO Mistakes • Arnie Kuenn (Vertical Measures) 11:00am Choose Your Own Adventure: Pick Your Favorite Session Here! 11:45am Making Business Cases for SEO • Michael King (iPullRank) 12:35pm Keynote • Chris Brogan (Author, Journalist, CEO - Owner Media Group) 1:55pm Choose Your Own Adventure: Pick Your Favorite Session Here! 2:40pm The Data Ramifications Of Everything Talking To Everything • Jeff Small (Huge) 3:25pm Satisfy Mobile Demands with Smart Marketing Automation Technology • Bill Magnuson (Appboy) 4:05pm Measuring the Success of Content Marketing • Melissa Joy Kong (Eventbrite) 4:45pm Closing Keynote • Matt Wallaert (Microsoft)