KHULA IS LOOKING FOR A (DIGITAL) MARKETING & EVENTS CO-FOUNDER KHULA IS AN UP AND COMING BAG LABEL THAT PROVIDES SOUTH AFRICA’S ARTISTS WITH A CANVAS ON WHICH TO PRESENT THEIR WORK AND SHARE THEIR VIEWS ON THE STATE OF THE SOUTH AFRICAN NATION AND THE PSYCHE OF ITS PEOPLE. AND WE’RE LOOKING FOR A PASSIONATE CO-FOUNDER TO HEAD UP OUR (DIGITAL) MARKETING AND EVENTS. Meaning “growth”, the name Khula embodies the vision behind the brand – to facilitate the growth of the artists involved by showcasing their work to the mainstream market and allowing broader society to experience and engage with it. Artworks are translated into high-quality bags and the range as a whole presents a collectable portfolio of stylistically unique paintings, photographs, graffiti, and illustrations that are printed onto the bags. The bags are ethically produced in South Africa and a percentage of the sale of each bag goes directly to the artist. Check out www.khulabags.com to learn more about Khula JOB TITLE AND DESCRIPTION HEAD OF (DIGITAL) MARKETING Digital marketing: Building and developing digital marketing strategy | Coordinating content across social media platforms including Instagram, Facebook, Twitter and blogging sites | Developing and managing content for our website and blog | Monitoring and evaluating the success and impact of online and social media platforms with regard to its intended purpose Marketing events: Co-developing Khula pop-up stores concept | Setting up Khula pop-up stores | Organizing Khula exhibitions and art performances QUALITIES A background in Communications / Branding / Event management Excellent written and communication skills in English Knowledgeable on Adobe InDesign and other related software Very creative Highly detail oriented Knowledgeable on social media ethics and practices Excellent organizing skills Affinity with pop-up store concept development and set-up LOCATION Based in, or willing to move to, Cape Town or Johannesburg (head office), South Africa. CO-FOUNDER PROFILE The ideal co-founder has either started their own business before, or has working experience with digital marketing and marketing events in a corporate in the fashion industry and is now ready to take the plunge and become independent. The co-founder has an existing and strong online presence. You’ll be running the business together with the founder. The co-founder must be passionate about Khula’s social mission and about building an innovative international brand. There will be a trial period to assess the ‘fit’ with the company. Any equity share shall occur on an earn-out basis. If you are the ideal co-founder, please send your CV and motivation to Moniek van Erven, email: [email protected] | Cell: +27(0)815328424 About the founder: Khula brings to life the creative vision of Moniek van Erven, a social entrepreneur from Netherlands (MSc in Finance) who finds herself living in Johannesburg, the cultural epicentre of South Africa. Moniek was immediately attracted to the city and its entrepreneurial vibe – a place where everything seems possible. It was here in the CBD of Johannesburg that she met a couple of artists. Their works carried a strong message about South African society, expertly expressed however their voices didn’t reach far. The idea for Khula came from a desire to share and showcase the city’s artists and their visual commentary on the social or political consciousness of a country still trying to reconcile the past with the present, across a broader audience.
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