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Circu 20,7 lation ulatio20,280 — 00 — March 2012 n 20 ,425 Sep —M tem arch ber 2011 2012 solut dd 1 19/12/ 11 11/4/ 13 9:45:4 4 AM 21/07/2 Breakfast hits refresh Menus freshen up for summer Inside the Australian Made Campaign nge ions oh0911.in pm 014 4:14 2014 ine. 2011 26/7/1 21/5/12 2:45:04 PM 1 0017 1 Glute Maggi Gravy Mix Chicken .indd oh0811 agaz 1 magaz ,425 — n 20ine.ne t ulatio rc Ci ited. 1 oh04 PM :51 13 12:16 .indd ouse dited. www.openhouse CAB Au maga zine.net F ds to enp atisse Magazoinve.net P ine.net Tren ou enh 11 30/6/ penh PP231335/0 27/0 8/20 14 2:45 pm 9:30:4 4 AM Artisan to go Tip Top Foodservice’s new Speedibake range 17/10/2014 9:51 am Planning ma kes perfect Summer de sserts ma keover Spotlight on Stefano Ma nfredi OH1114.indd AMAA, CAB Total Distribution Audit 21,687 September 2014 OPEN HOUSE is the official media partner of the Australian Culinary Federation 1 Fresh t a ste Birch & Wa ite’s fresh-ch illed mayonnais es and sauc es mediakit 2015 About us With a monthly distribution of 21,687 (AMAA, CAB Total Distribution Audit September 2014), Open House is the hospitality industry’s most widely read source of in-depth information on what’s happening here in Australia and overseas. In every issue, Open House brings readers the latest news affecting the industry, investigates the issues HYHU\RQH¶VWDONLQJDERXWSUR¿OHVNH\PRYHUVDQGVKDNHUVDQGURXQGVXSWKHKRWWHVWQHZSURGXFWVDYDLODEOH Open House is available in print and digital e-mag editions, as well as a market-leading iPad app full of additional and exclusive extras including extended interviews, behind-the-scenes video footage, photo montages and links to LQGHSWKSURGXFWVSHFL¿FDWLRQV$ZHHNO\HQHZVOHWWHU³Open House Newsbytes”, ensures readers have the very ODWHVWQHZVDWWKHLU¿QJHUWLSV Advertising in Open House enables businesses catering to the foodservice market to present their brands and products to a targeted audience of decision makers within the industry. Who reads Open House • Key food and beverage industry decision makers within the restaurant and café sector;; hotels, motels and resorts;; hospitals and aged care facilities;; clubs, and caterers • Members of the Australian Culinary Federation (ACF) nationally %HQH¿WVRIDGYHUWLVLQJLQ Open House: • Largest circulation of any Australian foodservice industry publication &$%DXGLWLQJJXDUDQWHHVFLUFXODWLRQ¿JXUHV • Copies of the magazine are mailed to key decision makers every month • Database updated daily by in-house researchers • Additional copies distributed at major tradeshows targeting the industry • Multimedia packages offer more ways to reach Open House’s readers 2I¿FLDOPHGLDSDUWQHURIWKH$XVWUDOLDQ&XOLQDU\)HGHUDWLRQ$&) $GYHUWLVLQJRSSRUWXQLWLHV • One-off or regular advertising in the print publication. Full and half-page ads also receive bonus insertion in the iPad app • Insertion of brochures, nationally or on a state-by-state basis • Additional material embedded behind advertising in the iPad app • Banner ads on the Open House website, hyperlinked to your website • Banner ads in Open House Newsbytes, hyperlinked to your website • Tailored multimedia packages to maximise the impact of your campaign Open House0DJD]LQHLVSXEOLVKHGE\ Creative Head Media ABN 70147436280 PO BOX 189 Suite 202, 80-84 Chandos Street, St Leonards NSW 1590 Australia T 61 02 9438 2300 F 61 02 9438 2300 )RUPRUHLQIRUPDWLRQcontact your account manager Leah Jensen [email protected], (02) 9438 2300 /DXUHQ6]\ELDN [email protected], (02) 9438 2300 $OH[DQGUD<[email protected], (02) 9438 2300 Demographics &LUFXODWLRQE\VWDWHV NSW VIC Qld SA WA TAS ACT AMAA, CAB Total Distribution Audit period ending September 2014 39% 25% 21,687 16.5% 7% 4.5% 3% 3% NT 1% O/S 1% &LUFXODWLRQE\LQGXVWULHV Restaurant/Cafe Hotel/Motel/Resort Hospital/Nursing Home Chefs via guilds Misc (clubs, caterers, conference/function centre, fast food, uni/college, pub/wine bar, armed forces etc.) 33% 22% 10% 8.5% 26.5% 'LVWULEXWLRQ(period ending September 2014) Magazine 23(1+286( +RVSLWDOLW\ )RRGVHUYLFH1HZV 5HVWDXUDQW&DWHULQJ NSW / ACT 9,434 4,688 3,611 2,534 VIC 5,149 3,897 3,817 2,375 QLD 3,824 1,334 1,279 1,446 SA 1,439 846 505 949 WA 876 670 481 849 TAS 535 309 166 326 NT 231 33 19 15 OS 199 51 56 0 TOTAL 21,687 11,828 9,934 8,494 Area )RUPRUHLQIRUPDWLRQcontact your account manager Leah Jensen [email protected], (02) 9438 2300 /DXUHQ6]\ELDN [email protected], (02) 9438 2300 $OH[DQGUD<[email protected], (02) 9438 2300 2015 features list FEBRUARY 2015 MARCH 2015 APRIL 2015 • Oils • Seafood • Uniforms • Breakfast • Coffee • Pork, Poultry & Game • Crockery & Cutlery • Cheese • Volume Catering • Recruitment & Training • Gluten Free • Dairy Alternatives MAY 2015 JUNE 2015 JULY 2015 Foodservice Australia handout issue • Glassware • High Tea • Pizza • Dairy • Winter Desserts • Organic • Hospitals & Aged Care • Refrigeration • Chocolate • Kitchen Appliances AUGUST 2015 SEPTEMBER 2015 OCTOBER 2015 • Asian Ingredients • Breakfast • Stocks & Sauces Fine Foods Australia handout issue • Hygiene & OH&S • Kitchen Equipment • POS & Technology feature • Menu Planning/Costing • Function Catering • Food Distributors • Herbs, Spices & Seasonings • Australia Made • Knives • Bakery • Kid’s Menus NOVEMBER 2015 DECEMBER 2015 / JANUARY 2016 • Summer Desserts • Ovens • Seafood • Business Management • Christmas • Chinese New Year • Tea • Beef & Lamb )RUPRUHLQIRUPDWLRQcontact your account manager Leah Jensen [email protected], (02) 9438 2300 /DXUHQ6]\ELDN [email protected], (02) 9438 2300 $OH[DQGUD<[email protected], (02) 9438 2300 Advertising rates (IIHFWLYH ADD 10% GST TO ALL RATES FULL COLOUR (depth x width) Casual X 2 X 6 X 12 FRONT COVER $8500 includes a full page story within the magazine. ,QVLGH)URQW2XWVLGH%DFN&RYHU (300 x 235mm) $8330 $7773 $7321 $7171 )XOO3DJH (300 x 235mm) $8047 $7209 $7174 $6519 +DOI3DJH (125 x 210mm) or (253 x 102mm) $4516 $4443 $4116 $4007 7KLUG3DJH (80 x 210mm) $3621 $3451 $3120 $2920 4XDUWHU3DJH (253 x 48xmm) $2726 $2641 $2568 $2479 SS SS SS SS *Positioning – Preferred position on application – 10% loading. *Advertising agency commission 10%. ,QVHUWFKDUJHV NATIONAL&LUFXODWLRQ 16:$&7 $2760 $3500 $4000 n/a Size A4 - stock no heavier than 115gsm* VIC $2265 $3200 $3700 n/a 2pp - 1 Sheet = $4500 QLD $1660 $2100 $3000 n/a 4pp - 2 Sheets = $6000 6$ $1550 $1800 $2800 n/a 6pp - 3 Sheets = $7500 WA $1495 $1550 $2550 n/a 8pp - 4 Sheets = $9500 7$6 $1385 $1300 $2300 n/a 16pp - 8 Sheets = $13000 NT $1220 $1275 $2330 n/a Larger inserts on application. DEADLINE *Maximum two inserts per issue. We reserve the right to refuse insertions if heavier stock is used. 0RQWK<HDU December 2014/January 2015 February 2015 March 2015 April 2015 May 2015 June 2015 July 2015 August 2015 September 2015 October 2015 November 2015 December 2015/January 2016 %RRNLQJGHDGOLQH 10th November 2014 15th December 2014 9th February 2015 9th March 2015 9th April 2015 5th May 2015 10th June 2015 8th July 2015 10th August 2015 9th September 2015 8th October 2015 4th November 2015 0DWHULDOGHDGOLQH 12th November 2014 17th December 2014 12th February 2015 12th March 2015 14th April 2015 13th May 2015 15th June 2015 13th July 2015 13th August 2015 14th September 2015 13th October 2015 9th November 2015 For mechanical specs, please consult your account manager. *Any cancellations must be received by the booking deadline or charges will be incurred. •Publisher reserves the right to reject unsuitable material. Any production necessary will be charged at cost. )RUPRUHLQIRUPDWLRQcontact your account manager Leah Jensen [email protected], (02) 9438 2300 /DXUHQ6]\ELDN [email protected], (02) 9438 2300 $OH[DQGUD<[email protected], (02) 9438 2300 Digital advertising rates Website banner advertising (Files can be supplied GIF. JPEG) • Top masthead banner 500px (wide) x 72px (high) • Square banner 300px (wide) x 250px (high) • Small banner 160px (wide) x 290px (high) $2,200 + GST per calendar month $1,800 + GST per calendar month $1,200 + GST per calendar month Open House Magazine electronic newsletter advertising Newsbytes Published weekly 1 3 • Top masthead banner 547px (wide) x 80px (high)1 • Bottom masthead banner 547px (wide) x 80px (high)2 • Small banner 160px (wide) x 290px (high)3 $1,800 + GST per week $1,800 + GST per week $800 + GST per week 2 Please supply in .gif format with the banner and active URL. iPad App • Insertion of additional content into half or full page advertisement $1,000 + GST • Slideshow JPEG (format) up to 10 images • Video MP4 (format) 768px x 1024px less than 2MB each up to 5 mins duration For mechanical specs, please consult your account manager. )RUPRUHLQIRUPDWLRQcontact your account manager Leah Jensen [email protected], (02) 9438 2300 /DXUHQ6]\ELDN [email protected], (02) 9438 2300 $OH[DQGUD<[email protected], (02) 9438 2300 about 20MB MOST COMMON AD SIZES (in millimeter) Gutter FULL PAGE 300mm(h) x 235mm(w) HALF horizontal 125mm(h) x 210mm(w) HALF vertical 253mm(h) x 102mm(w) Trim 300mm(h) x 235mm(w), 3mm (minimum) bleed all around. No bleed. No bleed. DOUBLE FULL PAGE SPREAD 300mm(h) x 470mm(w) DOUBLE HALF PAGE SPREAD 125mm(h) x 440mm(w) (inc. gutter 20mm) (inc. gutter 20mm) Trim 331mm(h) x No bleed. 485mm(w), 3mm (minimum) bleed all around. QUARTER block 125mm(h) x 102mm(w) QUARTER horizontal 60mm(h) x 210mm(w) QUARTER vertical 253mm(h) x 48mm(w) THIRD 80mm(h) x 210mm(w) No bleed. No bleed. No bleed. No bleed. All materials need to be Press-ready (image in CMYK, 300dpi). *Note: 3mm Bleed is only subject to full page or DPS advertisements. For other special size ad, please talk to our account manager.
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