THE IN PEARL AUTOMOTIVE GROUP’S SHOWCASE Autohaus of Peoria offers top European luxury cars and state-of-the-art facility for customer comfort By Sandra Turner I t’s a tradition with Pearl Automotive — periodically adding a new jewel to their line of automobile dealerships as they expand to provide Midwest customers with unsurpassed service and special attention to their needs. This year Pearl Automotive launched Autohaus of Peoria, featuring premier European luxury brands: Audi, Mercedes, Porsche and Volkswagen. The impressive state-of-the-art service facility, designed for the added convenience and comfort of clients, features individual brand sales salons, indoor service check-in and a variety of comfortable lounge areas. Family-owned Pearl Automotive has supplied quality new and pre-owned automobiles to Central Illinois for nearly 35 years. Autohaus of Peoria takes the spotlight beside Lexus of Peoria, Peoria Toyota-Scion, Heritage Mazda and Heritage Buick-GMC. Since launching his first dealership in 1975, Founder and Chairman Jack Pearl has built his organization by offering only the most reliable cars and helping consumers maintain their investments through top-of-the-line parts and service. “We devote ourselves to first-class service, from helping customers purchase a new or used car to providing them with expert vehicle maintenance. Whether they test drive a new car or get their current automobile maintained, they’ll be delighted with our service,” Pearl says. President and CEO Gary Pearl says, “With Autohaus of Peoria, we reinforce our pledge at Pearl Automotive to provide the highquality service and overall benefits our customers expect, including vehicle pickup and delivery, available loaner automobiles, concierge service, complimentary car washes, plus expanded hours and personal service.” Its expert management team and devoted associates and employees have kept Pearl Automotive at the top among area dealerships. Customers come back year after year. “We envision a strong future for our dealerships, increasing our share of the automotive market in the region and throughout the Midwest through innovative offerings and unsurpassed customer service,” says Udell. “In the final analysis, it’s all about meeting the needs and wants of our current customers and those we expect to gain through providing them unsurpassed choice, service, and benefits.” “We work at establishing lasting relationships with our clients. They return to us for each new purchase thanks to our extra effort to meet their needs and our interest in the well being of their vehicles. We understand and respect that an automobile is a large investment, and we strive to help you care for your investment for as long as necessary,” says Mike Udell, Director of Operations. Autohaus and the other dealerships of Pearl Automotive are part of the Pearl Companies, a multifaceted organization located in Peoria Heights, Ill., that also includes Pearl Insurance, Pearl Technology, Pearl Benefits, Pearl Carroll & Associates LLC, and W.B. Griffin & Son. The Pearl Companies’ commitment to working hard, working smart, and working together has assured them a strong presence in the marketplace for years to come. C E N T R A L I L L I N O I S ’ B U S I N E S S -T O - B U S I N E S S J O U R N A L Pearl Automotive Group 7401 N Allen Rd Peoria, IL 61614 309-222-2825 www.pearlautomotivegroup.com THE MARKETEER 15