2015 G r e e n S P U n M e D i A G r O U P The next Big Thing in Media THE SUNDAY is dynamic, exciting, forward looking, fresh. It’s a powerful Sunday weekly news magazine, backed by a 24/7 online news operation. It’s not tied to old models that have failed. THE SUNDAY is powered by the newsroom of the state’s most honored news organization — the winner of the nation’s most important prizes, including the Pulitzer. We are the benchmark for quality journalism in Las Vegas and the entire state. THE SUNDAY will be the benchmark for forward thinking news products in the nation. Available in More Than 1,500 Convenient Locations THE SUNDAY has a circulation of 65,000 copies and is found in more than 1,500 of the most convenient pickup locations around the valley. THE SUNDAY Distribution Map – Southern nevada THE SUNDAY Also Changes The Face Of VEGAS INC VEGAS INC is now the business section of the THE SUNDAY. The same great, award-winning editorial content remains and with a circulation increase to 65,000 weekly copies, VEGAS INC further solidifies itself as the #1 source of business news in Nevada. 47 your Business-to-Business news We want to hear from you. Send your business-related information to [email protected] the sunday november 10-16 Debra Gorov, owner of Gorov Event Management, says telecommuting allows her “to live a well-balanced life” because she sets her own schedule. (LeiLa Navidi/staff) COUCH SURFING Employees who are allowed to work from home often are happier, more productive and more loyal I By RichaRd N. Velotta senior staff writer t’s 10:30 a.m. on a workday. Most sales reps have donned suits, settled into their corporate offices and probably attended a meeting or two. ¶ Not Julie Wilson. She is wearing casual clothes and just finished looking in on her infant son. She has fewer than 10 minutes to jump on a conference call, which she’ll do from a sitting room/home office off her bedroom. When the conference call ends, she’ll swap a load of laundry from the washer to the dryer. THE SUNDAY will be distributed on Monday mornings to every corporate center and office building in Southern Nevada. ¶ Wilson, a medical management account executive at American Health Holding, is one of millions of Americans who telecommute. Working from nontraditional settings offers them flexibility that normal 9-to-5 gigs don’t. They communicate with the outside world via email, instant messaging and Skype and typically spend parts of their day dropping off spouses at work, going to the gym, picking up children from school or starting dinner, knowing they can always work late at “the 52 Blame congress Government shutdown hurts tourism efforts in Nevada 55 high-speed rail Harry Reid continues plea for Las Vegas, California connection 64 data and records Bankruptcies, bid opportunities, brokered transactions and permits TELECOMMUTE, page 60 66 the list Trade, professional organizations in the Las Vegas Valley 47_VEGAS INC SECTION COVER.indd 47 11/4/13 6:06 PM Demographics Who We reach Buying Power and Reader Lifestyles 93% of readers make purchasing decisions for their company. Products and services for which they will consider a new provider: VEGAS INC reaches thousands of readers weekly of which 71% are in top or middle management. These decision makers are your potential client base. Cellular Phones Copier / Fax / Printer Supplies Computers Commercial Loans Accountants Office Furniture Financial Planners Computer / Software Support Copier / Fax / Printer Commercial Office (Lease) 23% MIDDLE MANAGEMENT 11% OThERS 18% 18% VP / TOP MANAGEMENT 30% PRESIDENT / CEO SALES MARKETING Distribution is audited by Circulation Verification Council. Source: The Media Audit, September-October 2013, readex research 2011 Average Age Average household Income Male Female College Graduate/Postgraduate 49 $187,000 58% 42% 75% 90% 77% 59% 58% 57% 36% 33% 29% 26% 21 % Travel via airplane past 12 months Avg number of business trips Avg number of personal trips Overnight hotel stays past 12 months Avg number of nights on business trips Avg number of nights on personal trips 6.5 3.5 10.2 9.9 VEGAS INC readers are: VeGAS inC readers are 2x more likely to have real estate investments other than their primary residence. VEGAS INC readers are also consumers. in the past 12 months, VEGAS INC readers spent: $11.5 Million on clothing and accessories $10.8 Million on internet purchases $1.6 Million on cosmetics, perfumes or other skin products Source: Scarborough research release 2, 2013, readex research 2011, Circulation Verification Council THE SUNDAY/VEGAS INC RETAIL ADVERTISING RATES Ad Specifications AD SIZE Full Page 1/2 Page 1/4 Page 1/8 Page Ad Submission Upload your ad to our ad portal as a PDF/X1-a:2003 file to: greenspunmedia.sendmyad.com OPEN $3,000 $1,600 $900 $550 26X $2,700 $1,450 $825 $512 39x $2,500 $1,350 $775 $487 1/4 pg Box 52X $2,200 $1,200 $700 $450 File Format Single page PDF/X-1a:2003 PDF version 1.3 (Acrobat 4) 1/8 pg Horz. Resolution 300 dpi resolution recommended for color and grayscale images. 1/2 pg Vert. full page 1/2 page horz. Color Any non-process colors included in the file will be converted to CMYK. Greenspun Media Group is not responsible for color shifts due to color conversions. AD DIMENSIONS Full Page Trim: 10.5” x 13.5” Bleed: 11.5” x 14.5” Live: 9.5” x 12.5” Spread Trim: 21” x 13.5” Bleed: 22” x 14.5” Live: 20” x 12.5” 1/2 1/2 1/4 1/8 Page Page Page Page Vert. Horz. Box Horz. 4.67” x 12.5” 9.5” x 6” 4.67” x 6” 4.67” x 3” Density Total ink density should not exceed 300%. All rates are net. Premium positions +15%. Calendar and rates are subject to change. All ad sizes include color. Marks Trim marks should be included for bleed ads and must be offset from trim and not invade the live or bleed areas. Deadlines: Space - Thursdays - 10 days prior to issue date Materials - Friday - 9 days prior to issue date COUPON SECTION RATES AD SIZE OPEN 1/6 Coupon $400 1/12 Coupon $200 2 WKS EARLY* $340 $170 3 WKS EARLY* $300 $150 13X $350 $175 26X $320 $160 39X $300 $150 52X $250 $125 *15% discount on open rate if all materials are received 2 weeks before deadline. *25% discount on open rate if all materials are received 3 weeks before deadline. 1/6 HZ COUPON 1/12 HZ COUPON COUPON DIMENSIONS 1/6 Coupon Horz. 4.67” x 4” 1/12 Coupon Horz. 4.67” x 2” CONTACT INFORMATION 702.990.2414 • THESUNDAY.com or VEGASINC.com Greenspun Media Group has more than 60 years of proven dedication to journalism that informs, inspires and moves readers to action. Total distribution of the many magazines and newspapers published, both print and digital, exceeds 27 million annually. For more information on the influence your brand can achieve reaching these responsive audiences check us out at GMGVEGAS.com Proofs SWOP proofs are not required, but can be mailed to: Greenspun Media Group Attn: Traffic Department 2360 Corporate Circle, Third Floor Henderson, NV 89074 Traffic Contact: [email protected] 702.990.2470
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