April, 2015
Hatchery Cohort 2015 - Resources
Mentorship / Coaching
You have been introduced to your Mentor over email and should made contact with them, either inperson or online conferencing, before the official Hatchery Launch, May 7. Before the Launch, you
should meet as much as necessary to talk about your execution plan over the summer. During the
course of the program, we encourage Teams and Mentors to meet at least once a week to build an
organic relationship. You should meet frequently in order to talk about new developments, get advice and
discuss how to proceed with your startup.
Pitch Progression
Over the course of the program, we have scheduled 4 Pitch Sessions (schedules below). These
sessions are supposed to provide hands-on pitch experience, and serve to lead up to your Demo Day
nomination. During the pitches, mentors will be present to give valuable feedback. We suggest that you
prepare well for the pitches so that you can optimize the advice you get from the mentors present.
The One-on-One sessions are scheduled every day, starting August 17th, leading up to DemoDay. This
will be individually scheduled on a first come first served basis.
Demoday is scheduled for Thursday, September 10th. Those eligible will pitch to a panel of judges and
stand the chance to win prizes from a prize pool totaling $42,500.
Pitch 1 (May 20-23)
20-May
ClearTape
Gatefinder
OptX
SmartWay
SitSmart
MIS labs
Plan A Trip
Debonoir
Panacea
Haberdashery
21-May
22-May
InstuGuide
DiversifyForYou
Pillsy
quicNap
3D-Homed
Vulcan
TeleHex
Ancestory
LDL
Hey There
Personal Coffee
Cup Carrier
ADA
Epitome
Kinometry
Scinapsis
TutorSpace
Fetch
NuHome
InDeal
-
23-May
FountainHead
Innovation
MedChart
Service
Self-Powered
Sensor Node
Quario
Third
ArmProject
KIWI kIT
Pulse
PlatePay
Kepler
Communications
-
1
April, 2015
Pitch 2 (June 08-12)
08-Jun
09-Jun
10-Jun
11-Jun
12-Jun
SitSmart
MIS labs
ClearTape
Gatefinder
OptX
SmartWay
Plan A Trip
Debonoir
InstuGuide
Pillsy
DiversifyForYou
3D-Homed
Vulcan
Epitome
LDL
Hey There
NuHome
quicNap
FountainHead
Innovation
Kinometry
MedChart
Service
Panacea
Haberdashery
Personal
Coffee Cup
Carrier
InDeal
Fetch
Third
ArmProject
TeleHex
Ancestory
Scinapsis
TutorSpace
Self-Powered Sensor
Node
Kepler
KeplerCommunications
PlatePay
Quario
Pulse
-
ADA
KIWI kIT
-
Pitch 3 (July 06-10)
06-Jul
07-Jul
08-Jul
09-Jul
10-Jul
OptX
Debonoir
3D-Homed
Gatefinder
Plan A Trip
Pillsy
ClearTape
MIS labs
InstuGuide
SmartWay
Panacea
Vulcan
Personal Coffee
Cup Carrier
Scinapsis
FountainHead
Innovation
SitSmart
Haberdashery
TeleHex
DiversifyForYou
TutorSpace
MedChart
Service
Hey There
Kinometry
InDeal
Third
ArmProject
Self-Powered
Sensor Node
LDL
Epitome
Ancestory
quicNap
NuHome
Fetch
Quario
PlatePay
KIWI kIT
Pulse
Kepler
Communications
-
-
ADA
2
April, 2015
Pitch 4 (August 05-09)
05-Aug
06-Aug
07-Aug
08-Aug
09-Aug
OptX
Debonoir
Third
ArmProject
LDL
3D-Homed
Self-Powered
Sensor Node
Epitome
Hey There
Kinometry
ClearTape
Fetch
Personal Coffee
Cup Carrier
Haberdashery
MIS labs
PlatePay
InDeal
Pillsy
Kepler
Communications
quicNap
Vulcan
SitSmart
MedChart
MedChartService
Gatefinder
NuHome
Scinapsis
TeleHex
InstuGuide
SmartWay
FountainHead
Innovation
DiversifyForYou
ADA
-
Pulse
Plan A Trip
Quario
Ancestory
Panacea
KIWI kIT
TutorSpace
-
Canvas Workshops
We have four Canvas Workshops scheduled from May 25 - 28. These discussions will help identify any
issues that you may be facing in working through the Business Model Canvas. Below are the topics for
each workshop:
●
Monday, May 25: Value Proposition
The focus here is the problem your venture aims to solve. What is the nature of this problem, and
why is your solution valuable for the customer? What are the benefits of your proposed solution?
●
Tuesday, May 26: Know Your Market
Now that you’ve identified the Value Proposition, the next step is to understand the market.
What general category of products/services does your solution fall into? Within that category,
what is your niche? Who is going to be using your solution, and who is going to be paying for it?
●
Wednesday, May 27: Execution
How to identify the key steps needed to bring your venture to fruition? Who are the key partners
in your supply chain? What key activities will you need to accomplish, and what resources do you
need in order to do so? You should aim to develop a timeline encompassing the next year or so.
Identifying what your venture’s key milestones will help you flesh out an execution strategy.
●
Thursday, May 28: Thinking Money
Your venture’s revenue stream covers the cost structure for your product/service. You will need to
identify the key capital and operating costs for your business, and come up with the best
estimate. Working to figure out these revenues and expenses clearly will enable you to build a
fundamental part of the pitch: the investment proposal. The investment proposal should state how
much money you will need to successfully launch your venture.
3
April, 2015
Idea Markets
Idea Markets are casual round table peer-to-peer review sessions. For those of you who have been to
them during the year, the format is similar. This is to give everyone a chance to pitch their idea to the rest
of the cohort for constructive criticism and to foster a sense of community.
Emails
Each cohort member will have your own @uofthatchery.ca email. This is a Gmail account and the login
information is as follows:
Login:
Password:
[email protected]
Hatchery2015
Please contact your Connector if you are having trouble logging in.
Dashboard
At our website (https://hatchery.engineering.utoronto.ca/login/), you will be able to log in to your
Hatchery Dashboard using the following name and password:
Login:
Password:
FirstnameLastname2015
1234 (you can change this once you log in)
This Dashboard provides you with access to a modifiable Business Model Canvas, which you will use to
track your progress. You can update profiles and change your project/company name, industry, team
journey, and all business model canvas areas. This is the main tool that you will use to mould and
communicate your team’s public image on the Hatchery website. Please note that we will be publishing
your team’s Value Proposition as part of a Cohort showcase at the end of the summer.
On your Dashboard, we have compiled a series of “Udacity—How to Build A Startup” videos that are a
supplementary resource to help you learn about the Business Model Canvas. We suggest you watch
these prior to the workshops in May.
In addition, your Connector will also be using the Dashboard to provide you with “Pitch Minutes”. These
will provide your team with a summary of the main key points and feedback from your pitches.
Asana
We will be using Asana to help each team manage your workflow (organize your projects and tasks).
You will have access to this resource through your Dashboard. This is the main platform where you will
communicate as a team between your Mentors and Connectors so that everyone will be on the same
page. We hope that this will be a useful tool for your work over the summer.
4
April, 2015
Resources
●
Business Cards
Creating your own business cards is an option during the cohort, provided that you have a design
ready and it is in keeping with the dimensions and format required. Please speak to your
respective Connectors if you are interested in this.
●
MaRS Market Research
The Hatchery has coordinated with MaRS' – BAP program and the Toronto Public Library
access to Market Research services. Please coordinate your requests with your connector.
●
Other
Resources are abundant if you keep your eye out for them. Your mentors are invaluable assets to
your development and production process, but they are not your only asset. If you require expert
advice in a specific area, the Hatchery can help you connect with specialists for consultation.
5