Click
to Katrinebjerg
edit Master title style
IT-city
 An ICT innovation city
• Marlene Nybro Thomsen
– Head of Communication, Alexandra Institute ltd.
– Cand.it and communication
Page 1
Click
to edit Master
title style
Inhabitants
at Katrinebjerg
Research and education
• Aarhus University
• Aarhus School of Business
• The School of Architecture
• The Engineering College
•
•
•
•
•
•
•
Computer Science
Computer Engineering
Information Technology
Multi-media
Information Studies
Media Studies
IT-bachelor
Page 2
90+ companies:
• Google
• VmWare
• Mjølner Informatics
• Vestas Wind Systems
• CLC Bio
• Luxion
• Redia
• 43D
• …
• INCUBA Science Park
• Aarhus Entrepreneurship Centre
• ….
Click
Masterfor
titleIT-based
style
Goal:toaedit
dynamo
innovation
• Stimulate business development
–
–
–
–
Increase in work places
Increase in new products and services
Increase in new companies
Establishment of new business clusters
• Increase in number of graduates
– Attract more students
• Better and more comprehensible IT systems
• Research a a high international level
Page 3
Click
to edit of
Master
title style /Aarhus region
Strengths
Katrinebjerg
• World-class research in computer science
End users
• Highly innovative ICT businesses
• Long tradition for collaboration
Innovation
– Businesses, research, users
Businesses
Researcers
• Multidisciplinary teams
– Computer science, engineering, information- and media studies,
anthropology/field studies, industrial design /art, business
understanding, ...
Click
to edit Master
title style
The Alexandra
Institute
Ltd.
• The Alexandra Institute is a non-profit private
company that works with applied research,
development and innovation within ICT in order to
create growth and welfare in the Danish Society
• We assist business in applying the
newest ICT-research and technology
– We combine commercial relevance,
research and user involvement
– We create value through new innovative it-based products
and services
3/30/2015
Side 5
Click
to edit Master title style
Vision
• The vision of the institute is to become the preferred
supplier of IT research-based knowledge for innovation of
IT-based products and services within Danish businesses
• At the same time, it is the vision of the institute to be the
preferred partner for IT-researchers in applying their
knowledge and technology in the form of new applications
within Danish businesses
the IT-university
ClickBranch
to editatMaster
title style in Copenhagen
Aarhus
København
Click
to edit and
Master
title style Organization
Research
Technology
• Alexandra is a Research and Technology Organization
– In Denmark called Approved Technological Service Institute
– Approved by the Minister for Higher Education and Science
• We have an obligation to assist Danish businesses in
applying the newest research and technology
– in particular for small- and medium sized businesses
• Our services and products are supposed to be ahead of
the market
• We can operate on normal market conditions, but we may
not provide unfair competition
Click to editAlexandra
Master titleInstituttet
style
A/S
Click
to edit Master title style
Expertises
Mobile solutions
User-driven innovation, user involvement
IT-business developmet and evaluation
Interaction design
Avanced computer graphics
It-based infrastructure
Position-based solutions
Security and privacy
Software and efficient computations
Click
to edit
Master title style
Forms
of collaboration
Knowledge exchange
Joint Research- and
innovation projects
Research-based
commercial services
Side 11
Click
to edit Master
title style
Knowledge
exchange
• Dissemination of new
knowledge and technology
• The value of research-based
innovation
• Models for collaboration
• Matchmaking
• Bridge building
• Idea generation workshops
• Project initiation
• Events conferences
Side 12
• Organization of networks
–
–
–
–
–
–
ICT
Service
Energi
Healthcare
Security
…
• Mini projects
• Free innovation checks
• Knowledge coupons
Click
to edit
Division
of Master
labourtitle style
Alexandra
Universities
Research
Side 13
Innovation
Businesses
The valley
of death
Product
development
Click
to edit Master title style
Benefits
• The Alexandra Institute has more than 14 yeas of
experience in getting researchers, businesses and endusers to collaborate on innovation
• We transform research into value and inspire new
research
• Businesses working with Alexandra gets several years
ahead of the competitors since they through us get access
to the newest ICT-research and technology
Side 14
Click to edit Master title style
Click
to edit
style
GoalRef
– Master
Danishtitle
innovation
system
•
Purpose
– Soccer that signals to the referee
when in goal
– Application of security techniques
•
Participants
– Goalref A/S
– University of Aarhus
– ISIS Katrinebjerg
•
Results
– Proof-of-concept
– Now a product
• Produced by Select
• Approved by FIFA
– June 2012
• FILM
Click
to Digital
edit Master
title style
Case:
prototypes
Side 17
Click
to edit Master
title style for surgeons
3D graphics
and simulation
Visible Ear Simulator (VES)
Click
to edit
Master title
style
Ceiling
projected
WizeFloor
Licenses sold via Solutors A/S
Click
to edit
Master title
style and light
Digital
playground
– sound
•
•
•
•
Sensor-actuator network
3D camera-tracking
Interactive music
Stimulates movement
Click
to edit Master
title styleSpaces
Swingscape,
Interactive
Alexandra Instituttet A/S - Om os
Click
Master title style
Soldtoforedit
Horsens
• New product design
– Standard elements
– Easy to install
• ~500.000 dkr.
• Horsens claim it changes
their plaza and increased
shop sales
• More installations to
come…
Augmented Reality for Pervasive
Click to edit Master title style
Museum Experiences
Augmented Reality
Click to edit Master title style
Redia SMK Hammershøi
Football training and test Installation
Click to edit Master title style
(at Herning Fremad)
• Alexandra and Munins Sport
has developed the “Football
Lab” for Herning Fremad
• Open 24/7
• 10.000 games played in 10
months
• The Bouncer at Club La Santa
Click
edit dress
Master title style
The to
clima
•
•
•
•
Diffus
Danmarks Designskole
Forster Rohner, Schweitz
Alexandra Instituttet
•
•
InfinIT
Innovation networkd for
IT
Climate Dress礼服
1期杂志上我们为大家
介绍了Galaxy
Dress—一件缀满
LED灯与施华洛世奇水
晶的晚礼服，而这件
Climate Dress
亦有异曲同工之妙：
礼服上满布LED灯。不
过比较特别的
是，这些LED灯连接着
。
eFashion Says:低碳生
活—想必这就是设计
师借由
Climate Dress传达出
的概念吧？
DIFFUS公司
diffus.dk
Click
to edit Master
title stylein your pocket
Futuresonic
–ultrasound
Click to edit Master title style
Thank you for listening
www.alexandra.dk