1. art and entertainment
2. shows and events
3. concert

MTV WORLD STAGE LIVE IN MALAYSIA
MAKES SPECTACULAR RETURN TO SUNWAY LAGOON
ON 14 JULY WITH
GLOBAL SUPERSTAR JUSTIN BIEBER,
AND KOREAN POP SENSATIONS JAY PARK AND KARA
MALAYSIA’S MIZZ NINA TO OPEN SHOW FOR OVER 15,000 MUSIC FANS
MUSIC EXTRAVAGANZA TO PREMIERE ON MTV SEA ON 28 JULY, 2:30PM*
Sponsors include Sunway, Lenovo, Xpax and Twisties
TWEET THIS: @MTVAsia #worldstagemy 2012 with @justinbieber, @jaybumaom , KARA and
@MizzNina1780 @SunwayLagoon1 on 14 Julyhttp://twl.sh/JedhKs
BANDAR SUNWAY, MALAYSIA – 24 May 2012: MTV World Stage Live in Malaysia 2012 is set to make
a big return to the Surf Beach @ Sunway Lagoon on 14 July with a spectacular line-up featuring global
superstar Justin Bieber, multi-award winning Korean pop sensations Jay Park and Kara, and the
nation’s very own singer-songwriter Mizz Nina.
Viacom International Media Networks’ executive vice-president and managing director of Asia, Indra
Suharjono, commented, “With three successful MTV World Stage productions under our belt, we have
established it as the premier live music event in Malaysia and are very excited to return to Sunway
Lagoon to make 2012 the biggest and most interactive one yet." Suharjono continued, "The fans and
artists will undoubtedly take the social media chatter to an all-time high, bringing MTV World Stage
Live in Malaysia come to life for not only 15,000 fans at Surf Beach, but also for millions of viewers,
followers and friends of MTV, Justin Bieber, Jay Park, Kara and Mizz Nina."
MTV World Stage Live in Malaysia 2012, staged in front of a live audience of about 15,000 fans, is
sponsored by Sunway Integrated Resort City, Lenovo, Xpaxand Twisties, and supported by broadcast
partner, Astro.
Music fans can stand a chance to win the coveted concert passes on http://worldstage.mtvasia.com
starting 25 May 2012.
MTV World Stage Live in Malaysia 2012 will be produced into a 2-hour TV show premiering on MTV
SEA channel on Saturday 28 July 2012, 12:30pm (WIB), 1:30pm (SG/HK/PHIL) and 2:30pm (MAL). An
hour-long version will also be broadcast later in the year via MTV’s global network of more than 60
channels in over 150 territories reaching over 600 million households.
JUSTIN BIEBER
With worldwide album sales in excess of 15 million units, over 43 million Facebook followers and more
than 22 million Twitter followers, Justin Bieber is a global phenomenon in today’s pop culture and the
social media scene. The 18-year-old Canadian comes from humble beginnings by posting homemade
videos online before being discovered by his manager Scooter Braun. After being signed by LA Reid to
Island Def Jam under the Universal Music Group, Justin Bieber released his debut album,My World 2.0,
in 2010 which saw hit singles “Baby,” “One Time,” “Somebody To Love” and “One Less Lonely Girl”
hitting the Billboard Hot 100 Chart. Aside from his musical achievements, Justin Bieber also had a
successful concert-movie “Never Say Never”that was released internationally and out-grossed Michael
Jackson’s “This Is It” at the box office in 2011. To date, Justin Bieber has won various awards such as
Artist of The Year, Breakthrough Artist, Favorite Pop/Rock Male and Album at the 2010 American
Music Awards, Best Push Act and Best Male at the 2010 MTV EMA and Best Male Video for “U Smile”
at the 2011 MTV Video Music Awards. In 2012, Justin Bieber brought home a Billboard Music Award
for Social Artist of the Year. After making it to the June cover of Forbes magazine, Justin Bieber is
currently preparing to release his highly anticipated studio album titled Believe. “Boyfriend,”the first
advance single off the album, set a record for its No. 1 debut on iTunes in 32 countries. The clip
generated over 8 million views in its first 24 hours of release, and has garnered over 44 million views
to date. Believe is scheduled for release on 19 June 2012.
JAY PARK
U.S. born and bred Korean-American singer song-writer, dancer and actor Park Jaebeom, otherwise
better known as Jay Park, was the charismatic leader of South Korean K-Pop boyband 2PM. With his
boyish good looks, explosive dance moves and ability to both sing and rap, Jay Park has been highly
touted as the next breakout star in the U.S. market. He kick-started his solo career when he surprised
fans by posting a cover of B.o.B’s and Bruno Mars’ “Nothin’ On You” in March 2010. The post went
viral online, garnering over 5 million views - 1.5 million in the first 24 hours. The song was eventually
released as a single, charted at No. 1 on the Korean charts and won Best Web Video at the Mashable
Awards. In April 2011, Jay Park released his first mini album, Take a Deeper Look, which sold 50,000
copies within 5 days of release. His first full-length album, New Breed, released in February 2012 was
also a major tour-de-force on the charts, with a debut at No. 4 on the Billboard World Album Charts
and No. 16 on the Billboard Heatseekers Albums Chart. His first solo concert that was held on 3 March
2012 at the Olympic Hall of Seoul Olympic Park sold out in a record 10 minutes. This May, Jay Park is
headlining the Asian Pacific American Heritage Month 2012 (APAHM) tour in the U.S.A. with stops in
Washington DC, New York, San Francisco and Los Angeles.
KARA
Kara, which means “sweet melody” in Greek, is made up of female members Park GyuRi, Han
SeungYeon, Goo Ha Ra, Nicole Jung and Kang Ji Young. Combining Euro dance pop, electronic dance
and alternative rock, Kara made their debut in March 2007 with the release of their first album The
First Blooming. In 2008, they released two mini-albums and three singles - "Rock U," "Pretty Girl" and
"Honey," which became a No. 1 hit on the M.Net M! Countdown and won the Mutizen award. They
returned with their second full studio album, Revolution, in July 2009. Lead single "Wanna" was an
instant chart topper and the second single from the album, "Mister," was an even bigger success with
its memorable dance choreography (nicknamed the "butt dance") that caught on with the public.
Upon releasing their third mini-album, Lupin, in 2010, Kara went on to win their first No. 1 awards on
M! Countdown and KBS Music Bank respectively. In the same year, the band made their debut in Japan
with a Japanese version of their Korean hit, “Mister.” The single exceeded expectations, debuting at
No. 5 on the Oricon daily and weekly charts. They were also the first non-Japanese girl group in 29
years to chart in the Oricon Top 10 with a debut single. Achieving their biggest feat yet, their latest hit
Japanese single “Jet Coaster Love,” released on 6 April 2011, peaked at No. 1 on the Oricon Daily and
Weekly Charts, selling 123,000 copies in its opening week.
MIZZ NINA
Malaysia’s very own Mizz Nina has taken on myriad personas in the span of her career. Her groovehungry soul and love for infectious beats led her to form First Born Troopz in 1997. But It was during
her stint with the seminal Malaysian hip hop group, TehTarik Crew (TTC), that her musical career took
off with two AIM nominations in 2002 for the group’s full-length album How’s The Level? By 2004, Mizz
Nina had under her belt a modeling career, radio shows (Red FM and Fly FM) and two more AIM
nominations for TehTarik Crew’s sophomore album What’s Next?Mizz Nina released her debut solo
album, What You Waiting For, in July 2010 that features local and international collaborations from
the likes of Colby O’Donis, Uno and AJ of Pop Shuvit, Noh from Hujan and more. In October 2012, Mizz
Nina was presented the Flava Award (Hip hop/R&B) at the Shout! Awards. After her win, she opened
for Usher, Bruno Mars and Justin Bieber in Kuala Lumpur and went on to represent Malaysia at the
New Skool Rules hip hop convention in Rotterdam in April 2011. In May 2011, Mizz Nina released her
coveted collaboration with American rapper Flo Rida on the single, “Takeover.” Currently, Mizz Nina is
preparing for the release of her new album, Takeover, due 26 May.
WIN MTV WORLD STAGE CONCERT PASSES
Fans who do not want to miss out on MTV World Stage Live in Malaysia 2012 should visit
http://worldstage.mtvasia.com to get first opportunity to win passes by taking part in an online
contest.
Expecting audience demand to be at an all-time high, MTV Asia is arranging to give away passes as
instant wins to participants through multiple game sessions every day.For participants who did not get
an instant win, they can still have a chance to win passes by submitting via the website, a write-up in
250 characters or less, on why they should attend MTV World Stage Live in Malaysia 2012.
Residents of Hong Kong, Indonesia, Singapore and The Philippines will have the opportunity to win a
paid trip to attend MTV World Stage Live in Malaysia 2012.
Online contest starts 25 May and ends 30 June 2012. Contest T&Cs will be available on the website.
NEWS UPDATES ON SOCIAL MEDIA
In the weeks ahead, fans can get firsthand information by following MTV Asia on Facebook and Twitter
for news updates on MTV World Stage Live in Malaysia 2012.
Facebook: www.facebook.com/mtvasia
Twitter: www.twitter.com/mtvasia
TwitterHashtag: #worldstagemy
MTV WORLD STAGE LIVE IN MALAYSIA 2012 SPONSORS’ NOTES
“Sunway Integrated Resort City is very proud to host MTV World Stage ‘live’ once again, in the world's
largest man-made surf beach in Sunway Lagoon, Malaysia. In 2010, we saw more than 15,000 fans
screaming and rocking to tunes in the country's most entertaining concerts. Sunway will continue to
present an all-round living, shopping and entertainment experience to fans who will come to MTV
World Stage Live In Malaysia 2012. We are looking forward to an exceptional show this year!” said
Dato' NgeowVoon Yean, managing director of Property Investment Division, Sunway Group.
“This is the first time Lenovo is involved with MTV World Stage Live in Malaysia and we are happy that
we have the opportunity to reach out to youth through this platform. We at Lenovo are obsessed with
building machines that power individuals and ideas. We provide the tools for people to do more. I
can’t think of a better way to share that aspiration than with thousands of people from the ‘Net
Generation’ as they meet at the crossroads of music, youth and life at MTV World Stage!” said Koh
Kong Meng, regional general manager of Lenovo, ASEAN.
“Xpax is excited to ignite the MTV World Stage event once again, making this our fifth year working
alongside this popular youth and music channel. This partnership lives up to our brand promise as a
one-stop platform that personifies youthful exuberance whilst empowering the young at heart in
experiencing the once in a lifetime feeling of being able to own the day and night just the way they
want it. This time around, The Cube, a multimedia branded channel is proud to bring entertainment
content through MTV World Stage to Malaysian fans whilst enabling them to share local and
international digital mobile content anywhere, anytime. Look out for endless entertainment content
from MTV World Stage through The Cube by logging ontowww.thecube.my or m.thecube.my from
your mobile or dial *888# for more details.” said Dato’ Sri ShazalliRamly, chief executive officer of
CelcomAxiataBerhad.
“TWISTIES, Malaysia’s favouritesavoury snack, is delighted to once again support MTV World Stage.
Providing Malaysian youth with avenues to immerse themselves in the world of music, become
inspired and discover their musical talent has always been our aim. The MTV World Stage is an
excellent platform to help make young lives irreTWISTIbly exciting,” said Sunil Sethi, managing
director of Kraft Foods Malaysia.
MTV World Stage Live in Malaysia 2012 will be held at the
Surf Beach @ Sunway Lagoon, Bandar Sunway, Malaysia on 14 July 2012.
*The concert will be broadcast on MTV SEA on Saturday 28 July 2012, 12:30pm (WIB), 1:30pm
(SG/HK/PHIL), 2:30pm (MAL).
- END -
ARTIST IMAGES ARE AVAILABLE FOR DOWNLOAD VIA BELOW FTP SITE. COPY AND PASTE FTP LINK
ON BROWSER.
FTP server:ftp://ftpexchange.mtvasia.com/
Username:mtvworldstagecomms
Password: comms2012#
About MTV SEA
MTV is the world’s most prominent youth media brand. With a global reach of more than a half-billion
households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in
creating innovative programming for young people. MTV connects with its audience on multi-platform including
television, online, mobile phones and social media, offering long-form shows, music and youth entertainment.
Launched in 1994, MTV SEA channel reaches out to more than 235 million households in Asia and over 7million
fans on the web. MTV SEA is part of Viacom International Media Networks (VIMN), a division of Viacom Inc.
(NASDAQ: VIA, VIAB).
About Viacom International Media Networks
Viacom International Media Networks(VIMN), a unit of Viacom Inc. (NASDAQ: VIA, VIAB), is comprised of many
of the world’s most popular multimedia entertainment brands, including MTV, Nickelodeon, Comedy Central,
BET, Paramount Channel, VH1, VIVA, COLORS, Game One and Tr3s: MTV, Música y Más. Viacom brands are seen
globally in more than 600 million households in more than 160 territories and 35 languages via more than 160
locally programmed and operated TV channels and more than 550 digital media and mobile TV properties.
About Universal Music Group
Universal Music Group is the world's leading music company with wholly owned operations in 60 territories. Its
businesses also include Universal Music Publishing Group, the industry's leading global music publishing
operation. Universal Music Group's record labels include A&M/Octone, Decca, Def Jam Recordings, Deutsche
Grammophon, Disa, Emarcy, Fonovisa, Geffen Records, Interscope Records, Island Records, Lost Highway
Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor
Records, Universal Music Latino, Universal Republic and Verve Music Group as well as a multitude of record
labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group
owns the most extensive catalogue of music in the industry, which includes the last 100 years of the world's most
popular artists and their recordings. UMG's catalogue is marketed through two distinct divisions, Universal Music
Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes
Global Digital Business, its new media and technologies division and Bravado, its merchandising company.
Universal Music Group is a unit of Vivendi, a global media and communications company.
About Sunway Integrated Resort City
Malaysia's Sunway Integrated Resort City, an award winning development of Sunway Group, is an internationally
acclaimed integrated resort destination built on 800 acres of rehabilitated mining land. It encompasses two
leading international hotels, a mega themed shopping mall and Sunway Lagoon, Asia's Best Attraction - A
Premier Multi-Park Destination. Sunway Integrated Resort City boasts more than 30 million visitations annually.
About Lenovo
Lenovo (HKSE: 992) (ADR:LNVGY) is a $US21 billion personal technology company – and the second largest PC
company in the world, serving customers in more than 160 countries. Dedicated to building exceptionally
engineered PCs and mobile internet devices, Lenovo’s business is built on product innovation, a highly-efficient
global supply chain and strong strategic execution. Formed by Lenovo Group’s acquisition of the former IBM
Personal Computing Division, the company develops, manufactures and markets reliable, high-quality, secure
and easy-to-use technology products and services. Its product lines include legendary Think-branded commercial
PCs and Idea-branded consumer PCs, as well as servers, workstations, and a family of mobile internet devices,
including tablets and smart phones. Lenovo has major research centers in Yamato, Japan; Beijing, China; and
Raleigh, North Carolina. For more information, see www.lenovo.com.
About Xpax
Xpax is CelcomAxiataBerhad’s main prepaid brand, represents more than halfof Celcom’s total of 9.2 million
prepaid subscribers. Xpax is a brand that personifies every minutes of one’s time, offering the best value and
unbeatable call rate from as low as 28sen for every 10 minutes. In addition, Xpax is also about empowering the
young at heart in experiencing the extraordinary and amazing once in a lifetime feeling.Got X.
www.xpax.com.my.
About Kraft Foods
Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people
love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient
meals in approximately 170 countries, Kraft Foods had 2010 revenue of $54.4 billion. Twelve of the company’s
iconic brands – Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia,
Tang and Trident – generate revenue of more than $1 billion annually. On Aug. 4, 2011, Kraft Foods announced
plans to divide and create two independent public companies: a high-growth global snacks business and a highmargin North American grocery business. The transaction will take at least 12 months to complete, during which
time plans regarding the structure, management, governance and other matters will be announced. A leader in
innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial
Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.
In Malaysia, Kraft Foods brands include Twisties, Oreo, Cadbury, Jacob’s, Tiger, Chipsmore, Toblerone, Chipster,
Dentyne, Clorets and other Kraft products. Visit www.kraftfoods.com.my
For further details or enquiries, please contact:
Paul Anand
Compass Communications Sdn. Bhd.
Tel: +603-2287 6106 Fax: +603-2287 1098 E-mail: [email protected]
Dawn Lum
MTV Asia / Viacom International Media Networks
Tel: +65 6420 7327 f: +65 6221 9795 m: +65 9855 5880 E-mail: [email protected]