Journal EDITION 02|2012 PRICE 5 euro Lite The freedom of feeling light-hearted Style The pleasure of shaping your own life Eyewear The desire of expressing your very nature © Silhouette 44 backstage The secret behind the minimalistic design and maximum wearing comfort lies in the polymer composite SPX . Unsurpassed lightness – pure pleasure for the eyes. 04 spx art Mod. 7684 Content 48 41 bernhard angerer, JONES IAN / Gamma / picturedesk.com, Mark Williams / Sara Hirakawa, andreas hofer 14 14 people The Spanish designer, Juli Capella, talks about his view of life and explains how a Silhouette frame makes his life so much easier. 28 collection Silhouette, with their multifaceted collections, is giving lightness a new meaning and affords us a glimpse of the weightless designs of the future. 41 wellseeing Enjoy perfect, light-weight protection from the sun. People with eyewear can now also enjoy Silhouette’s prescription sun protection solutions. 48 world Royalty, film stars, directors – famous personalities from all over the world find sharper vision with ease. 28 Publisher Silhouette International Schmied AG, Ellbognerstraße 24, 4021 Linz, Austria Design d.signwerk 4030 Linz, Austria themata | kommunikation 2500 Baden, Austria Realization d.signwerk 4030 Linz, Austria Media Owner Ferrytells Verlagsund BeratungsgesmbH 1010 Wien, Austria 05 Online Content Silhouette imirror Discover just how simple choosing eyewear can be. The Silhouette iMirror shows you the way to your very own eyewear – literally. Download the iMirror app: www.silhouette.com/iphoneapp www.Silhouette.com/ Newsroom Pure lifestyle Feel lite, show style encapsulates Silhouette’s philosophy for a pure lifestyle. Let this video inspire you to add your own personalised lightness to your life. www.silhouette.com/imagevideo Stars qr- Code Scanning QR (quick response) codes with your web-enabled smartphone allows you to go straight to the Silhouette website to see further information. Simply download the appropriate QR code reader app for your smartphone, scan the codes and prepare to be amazed (e.g. for iPhone: i-nigma QR code / Android: QR Droid)! 06 Find us on Facebook | Twitter silhouette, Mark Williams / Sara Hirakawa, andreas hofer, Getty Images / Yuji Sakai True stars from the world of design, TV, music and sport are revealed in the following pages, you can also see video interviews online at www.silhouette.com/newsroom. true life Seeing and recognising the things that count The simple beauty of reality Seeing yourself in a new light every day and still knowing who you are? It’s simply a matter of self -confidence and releasing the desire to live life to the full. SHE WEARS A Titan Impressions Model 4265, HE WEARS A Titan Impressions Model 7773 PHOTO: serge guerand 08 true life Celebrating the changes that everyday life throws at you is nothing new for ordinary people. No two days are the same. Life is constantly throwing new situations at us, whether these are focussed business meetings or time out to relax. With this in mind, we can pick the appropriate style from our eyewear collection just as we choose a change of clothes. Whichever eyewear we are looking for, the diversity of rimless styles is nothing short of infinite. The timeless design of these classic styles forms the basis to harmoniously bring out the uniqueness of every personality. The characteristic starting point is the timeless design of the classic models. Simple and reduced to the bare essentials, this eyewear is the epitome of pure harmony. For a subtle and natural look that strikes a good balance between formal and casual, look no further than this classic design. This basic everyday eyewear, combining first-class materials with discreet colours, exudes a debonair serenity and a reassuring feeling of inner calm. ✦ Titan Impressions Model 4265 09 daniel lindh, bernhard angerer Those who look after the 10 simple things find the true life Dynamic design meets precision craftsmanship in the Titan Sculpture – robust titanium and the SPX polymer composite together with a screw-free hinge solution. Ideal for wearers with a passion for technology and design. Model 5206 essential looks after itself. 11 bernhard angerer Timeless 12 stability that outlives fashions and trends. true life Weighing in at a mere 1.8 grams, the high-tech titanium design icon, Titan Minimal Art, is the lightest eyewear in the world and focuses on the essential by doing away with rims, hinges and screws. Model 7613 an icon of perfect design. 13 Infinite design power 14 People Architect, town planner, industrial designer, graphic designer, author, publisher and curator – Juli Capella wears many hats. But above all else, he is an unstoppable designer with an acute appreciation of the essence of things. Juli Capellas office in the heart of Barcelona is a gateway to the world of international design. This is where buildings are planned, town squares and quarters are developed, exhibitions are organised, magazines and posters designed. This is not simply a place where books about artistic developments, Spanish architecture and the history of design are written. This is a place where Juli Capella‘s copious works are actually writing design history. It‘s hard to believe that this curious mind ever rests. On the contrary, he protests, for he sometimes comes upon his best ideas in his sleep. 15 16 andreas hofer, Mark Williams / Sara Hirakawa matter of beauty or prestige. I’m drawn towards serving people’s needs. Silhouette: Let’s talk about your Silhouette. Why do you wear a Titan Minimal Art? Juli Capella: I’m not really interested in my appearance. I want to feel good about myself and have been looking for good eyewear for a long time. For me, “good” means functional above all else, but I also love symbolic design. Those were my preconceptions, and about twelve years ago I found what I was looking for in my first Silhouette – despite the fact that I don’t actually like minimalism. I’m a big fan of maximalism. I can’t imagine a better epitome of maximalism than the minimalistic Silhouette. As I‘m not interested in brands. They repulse me too much. I have a Silhouette because it helps me Philippe Starck once said: “Nobody needs a tap. You need water, and the tap is just the see and lets me forget that I need eyewear. means to the end.” I don’t need eyewear as such either, but I want to see better. And there’s nothing greater than my Titan Minimal Art to help me see better. Silhouette: Are you as carefree about life as you are Silhouette: Do you ever think about the boundaries about work? between disciplines? Juli Capella: Now there’s a poetic question! Sharing Juli Capella: My father once said: “Do just one job, ideas and experiences with others is what give life its but be the best.” I do the opposite. I love combining charm. I’m a people person – regardless of whether I’m graphic art, fashion, architecture and writing, because I with customers or friends. Going past one of my buildings see it as one whole. One has a responsibility to solve does make me happy, but I also know how to appreciate problems. There’s no such thing as a big project or a small good moments and enjoy these just as much. one. It’s either interesting or uninteresting. I try and Silhouette: One of your twelve books details the question some of the boundaries to allow me to override history of design. What’s that all about? them in order to achieve things. Juli Capella: “That’s how Things are Born” describes Silhouette: What do you like about creating? the essence of everyday objects, such as eyewear, for Juli Capella: Neither form nor design. I’m interested example. I trace back to the scribes of the Middle Ages. in concepts, looking for strong ideas to which I can give Only those who read and write shape. need eyewear – necessity is the Silhouette: Do you hit on the “winner” within mother of invention. The book seconds? goes from one milestone to the Juli Capella: I have every faith in my inspiration – I’m next, from the one-piece monocle always on the qui vive. I also get good ideas when I’m to eyewear as we know it today, asleep or in the shower. The first draft rarely sees the from the invention of sunglasses morning light, but it sometimes sparks the process. The to the creation of the Silhouette. work follows, needing energy, many good people and Silhouette: Silhouette is enough time for a flash of inspiration to occur. reduced to the absolute maximum. Silhouette: How do you find the right material? What does that mean? Juli Capella: I have a curious mind and innovative Juli Capella: To satisfy peomaterials open up unimaginable opportunities, instantly ple’s expectations, it needs to be letting me see an object in a different light. A chair more than just a nice shape. – made of wood for centuries – can have a different Silhouette comes up trumps with impact in plastic: a revolution for the material world. I juli capella wears a the design. Silhouette have revolu- Titan dynamics Model 7717 love new materials. My office is a real hive of materials. tionised eyewear with SPX and Silhouette: How important is design for you as a high-tech titanium, bringing lightness into a new person? dimension. Sometimes, the possible is pushed to its Juli Capella: When I was young, I sought out a lot of absolute limits. definitions to help me understand design. Nowadays, I see it as something simple: it is “thinking before doing”, a very That’s what I find interesting – not human process. I believe that design should improve www. the shape, but the everyday life. It’s always a great pleasure when people like Silhouette.com/ blog actual concept. ✦ my products and enjoy using them, but for me, it’s not a urban chic the ART of simply being The colourful variety of life Whenever life needs more colour and you want to flaunt your own individual style, eyewear comes into play as a confident style statement. HE WEARS A titan impressions fullrim Model 2876 PHOTO: serge guerand 18 urban chic Throbbing metropolises like London, New York and Tokyo never cease to fascinate people with their dazzling prospects and their colourful hustle and bustle. The amazing array of shapes and magnificent colours are part and parcel of a chic, urban lifestyle. When expressing your individual personality and your love of fashion and trends, one rule holds true: if you like it, wear it. Exclusive accessories form a fashion statement affording you endless ways to set the tone. They portray an awareness of style – a symbol of someone’s desires. Yet delving into different lifestyle worlds is not restricted to clothes and shoes alone. Eyewear provides a wonderful opportunity to make your personality shine through in endless different ways. Subtle but incredibly effective, eyewear uses shape and colour to underline the different facets of your personality. With a multitude of magnificent hues, first-class materials and the emphasis on individuality and extravagance, eyewear reflects your very own Titan Impressions joie de vivre. ✦ fullrim Model 2876 19 Evolution is born through resolutely looking ahead and the simple act of keeping all possibilities open. 20 christian stoll, bernhard angerer urban chic The wonderfully soft feel of the SPX Connection comes from the innovative SPX polymer composite. And the look wins trend-setters over too, with metallic touches on the temples and an attractive range of colours. 21 SEEING MUSIC 22 People Creativity flows through Linda Sundblad‘s veins. She sings and writes her own songs, sending rowdy rock songs and mellow tunes around the world. And she also has clear ideas about what she wants from her Silhouette. Once the young girl in the old man’s rock band, “Lambretta”, the Swede decided to fulfil her dreams of a solo career after recording three albums with the band. Her first solo album (Oh My God!, 2006) soon brought her huge success in Europe and America as well as a Grammy nomination. She is living a dream, enjoying the freedom of starting afresh every day and the creative potential of putting her thoughts down in song. And when she embarks on a tuneful quest for the meaning of life, Linda Sundblad affords us a glimpse inside her own personality. All we need to do is sit back and listen, and let her subtle tones inspire us. 23 24 andreas hofer, Mark Williams / Sara Hirakawa Silhouette: You left school early. Is that because of music? Linda Sundblad: I joined „Lambretta“ when I was 15, which is when I realised that this was what I wanted. I consider it a heavensent gift to be able to use an instrument as a way of expressing my inner thoughts. But it just happened that way. I didn‘t plan it. I left school officially at the age of 17. Silhouette: Did you have to win people round to this idea? Linda Sundblad: My father is a guitarist so he can see his lifetime dream in me. My mother knew that it was a big opportunity and trusted me because there has always been a strong bond between the two of us. Some dreams are born when they are before Silhouette: How does a young girl feel our very eyes, just like my very own „Diamond when she reaches No. 1 in several different Glasses“. Being able to express myself through countries? my music is just one of those dreams. Linda Sundblad: Everything happened so fast, but it turned out to be the best university of life. I had a good relationship with the „old guys“. It was fun and life was exciting. Silhouette: 2006 brought you success as a solo artist. Silhouette: You left the band in 2005 to begin What happened then? your solo career. Do you enjoy going your own way Linda Sundblad: It was great, but I was suffering from or are you looking to join forces? a broken heart. My second solo album was not as successful, Linda Sundblad: Up until recently, I had the feeling but I got plenty of publicity. My broken heart was a big that I needed someone beside me. Now, however, I want talking point. Reading about it was a kind of therapy. I to do my own thing. When I write, I need immediate became conscious of my abilities and got that itch to start feedback. I currently work on almost everything with my making music again. drummer, Elias. Life and the unexpected inspire me. Silhouette: With which artist would you really like Sometimes you feel as though all your paintings are to work? done. And then, the very next day, everything‘s changed. Linda Sundblad: Morissey. Most definitely. I sing „There That‘s what I sing about. is a light, that never goes out“ as a cover version. Silhouette: How is a song born? Silhouette: How will Linda Sundblad be taking us by Linda Sundblad: I hear surprise next? chords and a melody Linda Sundblad: I am releasing an EP with Swedish comes into my head. songs in autumn and will be working with an English DJ. The song „How can That‘s all I know at the moment, apart from the fact that I miss something, that I‘m in the music business to stay. I never had“ revolves Silhouette: How did you come up with your Silhouette? around this very line. Linda Sundblad: I wanted something very individual It symbolises our and contacted Silhouette before going to an eye-care life and times, as we professional with my design. The lens shape comes across concentrate on what as very artistic without being over the top. I like the combi we haven‘t got. It then nation of simplicity and subtlety, and I was often photogoes on to say „in a new graphed in them at the Fashion Week. This eyewear is a real painting of another talking point – everyone thinks it‘s cool! And I love my life, I wait for you“ – a Titan Minimal Art, too. I call them my „diamond glasses“. dedication to someone Silhouette: Do you consider eyewear as a fashion LINDA SUNDBLAD WEARS TITAN MINIMAL ART WITH AN INDIVIDUALLY DESIGNED LENS SHAPE who I loved and missed. statement, or is it just strictly functional for you? Illusions evolve into a Linda Sundblad: Of course I want to be able to see melody. Then I need to go straight to the studio because I better, but it‘s great that I can do so with such a sophistihave to let the song out. cated accessory. I also wear my Silhouette for concerts. Silhouette: So the music comes to you? It‘s a real part of me. Sometimes I wear it instead of Linda Sundblad: I am not a spiritual person, but make-up. Perhaps I can feel when the music‘s flowing. I don‘t have time to I should be working www. think, I just act. Some music is mundane, but most of as a Silhouette Silhouette.com/ blog it is good, I hope. designer? ✦ exquisitE moments Masterpieces for your personality Exquisite moments Owning something exceptional is a privilege. Extraordinary things are expressed through elaborate details, select materials and an appreciation for first-class craftsmanship. SHe wears a Starways Model 4233, He wears a Powerlight Model 5210 PHOTO: serge guerand 26 exquisitE moments Sometimes the best is all you need. When you make time for yourself, do something special with a loved one or enjoy the best things life offers. When you can allow time to stand still for a while, whilst travelling or appreciating fine art, for example. A hectic lifestyle and everyday humdrum knocks pale next to the magical sparkle of individuality. Creating something special relies on masterful details, which are expressed through the blend of select materials and virtuosic craftsmanship. Deciding on one of the elegant Silhouette styles is deciding on an exquisite lifestyle. As precious as a piece of jewellery, every style is the epitome of sophistication. The fine craftsmanship, comprising more than 260 individual stages, is a delight for the fingers, as well as for the eyes. And even if the true splendour of life cannot be summed up in material terms, holding such a limited edition masterpiece in our hands fills us with an exultant joy that no words could ever describe. ✦ starways Model 4231 27 Focusing on something special creates that bernhard angerer unique moment 28 exquisitE moments the Powerlight is jewellery for the face, featuring a luxury crystal set in the feather-light high-tech titanium temples. This premium quality masterpiece is crafted up to 80 % by hand. RIMLESS Model 5210 Nylor Model 5252 29 Passionate about sincerity 30 People Journalist and presenter, Sandra Barneda Valls, is writing television history as a young, attractive Spanish lady with a sincere interest in genuine people and true stories. The combination of Sandra Barneda’s professionalism and naturalness never ceases to delight audiences. Whether she is appearing on screen or in a photo shoot, this Spaniard certainly has an unbelievable aura about her. Perhaps not surprising for a journalism graduate and actress with fifteen years of television experience. But that’s not all. It is a real pleasure to meet a star who is so open with others. Not just asking questions, but also listening intently to the answers. Her image doesn’t matter too much to her. What really matters is what people are getting up to in the world. 31 32 andreas hofer, Mark Williams / Sara Hirakawa Silhouette: You are all over Spanish television. How did that happen? Sandra Barneda: I never imagined that I would be a television celebrity. I studied journalism because I’m a people person. I soon realised that a few theatrical classes wouldn’t do me any harm. Then I wanted to produce my own things and began working as a producer. Silhouette: Straight away on television? Sandra Barneda: First on radio. I like listening to a simple voice and leaving the rest up to my imagination. A teacher sent me to a TV audition. They ended up choosing me, even though I was shy and unsure of myself. Silhouette: What was it like standing in front of a camera for the first time? Simple things are always the most delicate. Sandra Barneda: I go about everything My Silhouette eyewear is a symbol or pure and with confidence and passion. Television was simple elegance. not a lifelong dream – more like jumping into cold water. I was very excited, seeing it as an adventure when I started out. I knew straight away that I could make it. The challenge was worth it. It gave me more confidence. Those were my first as ordinary people. I was hooked on this great concept right steps on my career ladder. from the start. Every day is a challenge. Anything could Silhouette: You seem to be at home on television. Were happen and I need to be able to adapt to a wide range of you in your element in front of the camera right from day topics and people at the drop of a hat. one? Silhouette: How do you help guests who are very Sandra Barneda: No, that happened about fifteen years nervous? later. In the meantime I was busy experimenting a lot with Sandra Barneda: I’m always the one who’s nervous, but who I was. It’s still strange to see myself on the screen, but I it helps to concentrate fully on what others are saying. do feel at ease in front of the camera. Focussing on the person talking to me makes my own fears Silhouette: How much of you is the real you, and how automatically vanish. Exchanging points of view with others much your character? inspires me. It seems to help the person I am talking to as Sandra Barneda: Everything is on show on television well. and everyone sees it. Silhouette: Many people are interested in your image The important thing is and fashion magazines talk about what you wear. What is to be genuine. That’s your style and how important a role does fashion play in hard because you try your life? and protect yourself, or Sandra Barneda: I find that personality is essential. subconsciously try to be Fashion just follows. If you are not at one with yourself, even someone you admire. the greatest outfit will fall flat. I believe that beauty and But that’s being insinharmony come from the inside, contrary to dictated fashion cere, and the audience to which one falls victim. I love design, but I don’t buy it. wants to see genuine I’ve got a tattoo and I like modernity, but nothing too cool. people. You only really I’m not very fashion-conscious, just simple. I like comfy succeed and start having clothing, exclusive materials. And I love discovering fun when you have novelties: nice spots, pubs, new things. self-assurance and don’t Silhouette: What do you particularly like about your need to put up a façade Silhouette Modern Shades? sandra barneda valls wears a any more. Personal and Sandra Barneda: Silhouette brings many things modern shades Model 5247 professional worlds are together in a unique way. It is unbelievably comfortable; intertwined with one another, which is why I need a good you even forget you’re wearing it. And as for image... balance between both. it is wonderfully aerodynamic and with so few features, Silhouette: In your live show “El Gran Debate” you strikes an unparalleled harmony between beauty, entertain audiences for hours at a time. What do you talk elegance and clarity. This particular line here is about and how do you decide on this? delightful. So too Sandra Barneda: We talk about everything, depending does the lightness www. on what’s going on at the time: politics, social developments, of the Titan Silhouette.com/ blog personal topics. We always have guests – celebrities as well Minimal Art. ✦ dynamic aspects AS flexible as life itself Giving reality a free reign Finding your own tempo requires solid foundations, absolute freedom of movement and technical standards that surpass all others. she wears a Titan Elements Model 4234 PHOTO: serge guerand 34 dynamic aspects There are many reasons to enjoy being active. Offsetting the multitude of challenges posed by everyday life and work, being active clears the mind and makes way for new ideas and concepts. Keeping active also makes for a self-determined attitude t owards life. Nowadays, far from being seen as a tiresome duty, keeping active is a sign of a healthy lifestyle. It is a known fact that those who keep their body and soul in shape reap more of life‘s potential. Not to mention pushing out our own limits until we finally surpass them. With a clearly defined goal in front of us and the right tools for the job, reaching for our goals and achieving them becomes simple. Technical excellence, feather-light high-tech materials and the perfect fit make Silhouette‘s active designs essential accessories for all types of sport and a casual, easy-going lifestyle. Their strong shades, dynamic shape and exceptional wearing comfort also ensure that you still feel good and have fun when life is on Titan elements the move. ✦ Model 7756 35 36 bernhard angerer, daniel schweizer dynamic aspects Titan Rays lend themselves perfectly to an active lifestyle with their dynamic and flexible temple design. The skin-friendly soft-touch surface provides ultimate comfort whilst adding expressive colour. Models 4310, 5253 Vitality innovation And are the quintessence of an easy-going lifestyle. 37 Sporting vision 38 People Antonio Rossi is one of the most successful canoeists in Italy’s sporting history. Today, his commitment to sport extends well beyond Italy’s borders. Three Olympic gold medals, one silver and one bronze – the results of an unparalleled career in elite sport. Antonio Rossi first ventured onto the water in a kayak at the tender age of twelve. It was love at first sight! The same was true when he met his wife, Lucia Micheli – also a professional canoeist – a year later. Both of them share an innate passion for sport, which they have passed on to their two children. 39 40 andreas hofer, Mark Williams / Sara Hirakawa Silhouette: As a canoeist, you have won all there is to win. You have provided top performances for over twenty years. You have also taken part five times in the Olympic Games. How do you keep busy after an active career, so that life doesn’t lose its excitement? Antonio Rossi: One can always find new challenges. I grew up with sport, which is why I have learnt to carry on setting new goals. After I gave up professional sport, I tried to fill my life with other things. I wanted to keep in sport though. That’s why I became a sports councillor in Lecco. I was voted onto the executive committee of Italian canoeists before ending up Since I’ve had a Silhouette, eyewear president of the European Athletics doesn’t annoy me any more. Committee. This is an exciting job because I get the chance to be involved in sport on a wider scale, which is great because I want to carry on in world of sports – maybe as a sports manager. Needless to say, our two children also make sure life never gets boring! Silhouette: Your wife, Lucia Micheli-Rossi, was also with their peers, and it also teaches shy children a top kayak sportswoman. You are also a sporty family. how to blossom. There are so many things that children Do your children also have sporting ambitions can learn through sport. and would you encourage them to pursue a career in Silhouette: As a sportsman, you probably travelled sport? and still travel a lot. Does this make you appreciate Antonio Rossi: I try to share my passion for sports your origins and roots more when you travel so with my two children, Riccardo and Angelica. We often much? do sporting activities together after school and also go Antonio Rossi: Yes, I’d say so. It was always a skiing a lot in winter. When we’re by the sea, we go great honour to represent Italy at the Olympic Games canoeing or do other and to be selected as the first athlete from the Financial sporting activities. I Police to carry the flag in for the Olympic games. suppose that’s what But travelling abroad also makes me miss home being a professional very much. Especially when I’m away for several sportsman’s all about. weeks. You can generally tell Silhouette: If you could start afresh, what with children early would you want to be? on if they have the Antonio Rossi: I have always wanted to be a physical ability and sportsman. I always say you’re either attracted to water enough fighting spirit or to mountains. I like mountains too, especially skiing. in them. But to say Had I not been a canoeist, I would probably have whether they can turned to another sport. I didn’t dream of anything else, actually make a career despite coming from a family of doctors. My grandma of it is impossible. was a doctor, my father a doctor. However, I never wanted It’s still too early. But to become a doctor. Antonio Rossi IS WEARING Titan Rays we do set them an Silhouette: For sportsmen, functionally is the model 5254 example. most important design element. The kayak’s perfect Silhouette: What ideals do you want to pass on to streamline shape can make tenths of a second of your children? difference – the difference between winning Antonio Rossi: When children are involved in and losing. What do you appreciate most about sport, they learn a lot of very important values in a fun your Silhouette? way. These values can best be summed up as “respect”, Antonio Rossi: The fact that you don’t feel them I believe. Respect for their own body, respect for when you’re wearing them. I used to only wear rules and respect for opponents, respect for the referee’s contact lenses because glasses annoyed me. decision, respect for their own performance and that Silhouette changes all that. That’s why I wear them of their opponents. Sport allows children to spend time quite often, especially for driving. ✦ wellseeing on the Sunny side of life The best protection from the dark side of the sun. Almost every model in the Silhouette sunwear collection can be fitted with prescription lenses. And vice versa, clip-ons can transform prescription eyewear into sunwear at the flick of the wrist. Sun Adventurer model 8658 Modern Shades model 4288 with clip-on 42 bernhard angerer wellseeing available with prescription lenses. And whether the lenses Summer, sun and the lightness of being – light are green, brown or grey, is just a matter of taste. You reflects off the surface of water, rebounding a hundred simply need to consider the intended use. Brown, grey or times stronger. We enjoy the sun’s warmth, rubbing in green lenses do not distort colour perception and provide more cream to avoid the risk of sunburn. We buzz with good contrast, making these protective sunwear lenses new energy, leaving all our cares behind us. perfect for all of life’s circumstances. Yet even the brightest summer’s day has a dark side. Most A highly practical alternative to traditional optical sun worshippers have come round to the idea of protectsunwear is rimless clip-ins, which are prescriptioning their skin, but underestimating the effect of the sun strength lenses that clip on to the nose bridge inside. could end in tears, according to Christopher Kiss, MD, These are available on select sunwear, such as the Associate Professor of Ophthalmology and Director Silhouette Pro and the Silhouette Centre Court. And Clinical Study Centre at the Department of Ophthalvice versa, clip-ons can transform optical eyewear into mology & Optometry at the Medical University of Vienna. sunwear at the flick of the wrist. “Few people are aware that UV rays and exposure to the Watch out! Blue light! Whatever the chosen style, sun have exactly the same life-long effect on the eyes as 100% UV protection should never be compromised. This they do on the skin.” reinforces the natural protection High-energy radiation. We are only by the cornea, lens and able to perceive a certain amount of Appreciate the beauty provided retina when in the sun, which shields these damaging rays. Although physiof this world, whilst the eyes from light with a wavelength cians define light as electromagnetic keeping an eye on of up to 400 nanometres. The blue radiation, we consider it more emolight filter is equally indispensable. tionally. For us, these rays reveal a one‘s health – make Silhouette sunwear filters up to 93% world full of magnificent colours. the most of summer of blue light, which is more than Depending on the wavelength, we see ample. light as purple, blue, yellow, orange and with correct protection from the sun. Polarising filters also provide protecred – just like the colours of a rainbow. tion by shielding sun worshippers, However, if the wavelength falls sportsmen and drivers from reflected light rays. Smooth beneath 380 nanometres, we cannot see the rays at all. surfaces like water, sand and tarmac can dazzle considerThis doesn’t help our eyes – in fact, it has quite the ably. Simply squinting and carrying on is no real solution. opposite effect. The so-called ultraviolet light is so high in The best reflex is to reach for lenses with vertical polarenergy that it can damage the tissue of the retina. In ising filters. These not only reduce the dazzle, but also exactly the same way as skin takes a battering with provide a sun protection factor between 60 and 70, if sunburn, the cells in the eye also get damaged. Direct sunglasses were to be measured against sun cream consequences include irritations of the conjunctiva and standards. cornea. Comfortable and sturdy. Let’s admit it. High quality However, even visible light can have a negative effect. lenses alone are not enough. Full exposure to the sun also Blue light with a wavelength of between 380 and 500 means needing protection from all angles – and the nanometres can be particularly dangerous to our eyes. wrap-around design by Silhouette does just that! The When the photoreceptors in the macula area – the point at lenses are strongly curved so that lateral rays don’t even which vision is sharpest – become damaged or die off, this get a look-in. Eyes can look to the horizon too, as the lens can have fatal effects, according to Christopher Kiss on shape affords the wearer a particularly wide field of the subject of unprotected exposure to the sun. “Imporvision. tant epidemiological research, the Beaver Dam Eye Study, In other words, Silhouette makes sure that nothing has proved that people who spent a long time outside impairs the vision of eyewear and sunglass wearers without UV protection in their youth or early adulthood outside. Silhouette eyewear is tailor-made to ensure the are twice as likely to develop AMD (Age-Related Macular very best comfort, particularly guaranteed by insistence Degeneration) as those who were happier indoors. AMD is on high-tech materials such as titanium and the polythe most common cause of blindness in the western mer composite, SPX . There is no pressure or slipping, world.” However, cataracts and retinal damage can also be even when the going gets hot in the summer. Stability caused by too much sun and no protection. and safety are also guaranteed in extreme circum Perfect protection. Whether hiking in the mountains, stances (such as hard collisions), making Silhouette enjoying a beach holiday or relaxing by a lake, it is worth sunwear the perfect solution for driving – the world making sure you keep your sunglasses to hand. And today, over! Absolutely nothing can come between you and ametropia is no longer an excuse for going without. a cloudless summer. ✦ Almost all styles in the Silhouette sunwear collection are 43 The MATERIAL REVOLUTION OF LIGHTNESS S MORE HARD-WEARING, LIGHTER AND MORE BRILLIANT THAN ACETATE, SILHOUETTE‘S INTELLIGENT SPX POLYMER COMPOSITE IS NOT ONLY SETTING NEW STANDARDS, BUT ITS GROUND-BREAKING POTENTIAL IS ALSO REVOLUTIONISING THE LIGHTNESS OF EYEWEAR DESIGN. 44 bernhard angerer Backstage SPX Desire for comfort and perfect fit prompted the creation of the innovative, high-tech material with which Silhouette is perfecting the concept of virtually weightless eyewear: feather-light eyewear design, luminous colours and an infinite array of shapes. SPX is a composite containing up to eight different polymer components. It is high-tensile and extremely flexible, UV-stable, resistant to scratching and abrasion, antiallergenic, cosmetic resistant and always keeps its shape. And it is only used in Silhouette eyewear. Rupert Spindelbalker, Director of Research and Development at Silhouette, explains how SPX stands up to the diverse functional demands placed on a Silhouette. „SPX is revolutionary and stems from our many years of experience. We analyse every millimetre of the eyewear so are well aware of the demands made on the material. Injection moulding up to eight polymer components ensures we fulfil the requirements with precision: lightness, feel, attention to detail, elasticity and strength – different priorities in different places. To put it simply, SPX provides the maximum functionality that is hidden within the minimalistic design of the eyewear.“ In its pure form or combined with high-tech titanium, SPX lets improved vision unite with virtual weightlessness. The precision Austrian craftsmanship behind these feather-light masterpieces not only guarantees a customised fit for perfect comfort, but also underlines the distinct character of each and every personality. ✦ 45 uk Queen Elizabeth II www. Silhouette.com/ blog 46 Model 1899 Getty Images / Identikal, JONES IAN / Gamma / picturedesk.com (2), michael rathmayer For the past 60 years, Elizabeth II has not only been the Queen of England, but has also been leading the Commonwealth, an informal organization that unites 54 nations. She is only the second Monarch of Great Britain to have reached her Diamond Jubilee – the other being Queen Victoria – and, like her, Queen Elizabeth II is immensely popular amongst her own people, as well as around the world. Her optician, Roger Pope, can attest to her love of Silhouettes – read his interview at: QUEEN SONJA norway world PRINCE CONSTANTIJN and Princess Laurentien Norway / picturedesk.com, Getty Images / Miguel Villagran ROYAL PRESS EUROPE / Action Press / picturedesk.com, Hommedal, Marit / Scanpix Whether she is at the national holiday celebrations (top) or the opening of the 60th International Film Festival in Bergen (left), Queen Sonja can be sure that she is fully protected from the sun. Prince Constantijn demonstrates his commitment to culture, not only as Honorary Chairman of the Prince Claus Award – created 15 years ago by his father, Prince Claus – but also by attending the Salzburg Festival. Seen here at the “Jedermann” première. netherlands As a modern monarch, Norway’s Queen Sonja puts on the charm at courtly events with her dazzling personality. Recognized for her outstanding commitment to humanity, the Queen is also a collector and photographer, whose work focuses on the beauty of her country. 47 usa LARRY HAGMAN Larry Hagman, who played the entertaining bad guy J.R. Ewing in Dallas, let us inside the world of the rich and famous back in the 1980s. The Texan family saga revolving around the oil industry and intrigues is now making a celebrated comeback. Newcomers have joined familiar faces to bring the Southfork Ranch into the 21st century with 10 new episodes. JANE CURTIN 48 Press / picturedesk.com, Getty Images / CBS Photo Archive Getty Images / Identikal, EIBNER-PRESSEFOTO UG & CO. KG / Action With roles ranging from late-night comedy star to the extra-terrestrial, Coneheads family, and from America’s First Lady in Tad to Divorce Wars alongside Tom Selleck, the queen of dry humor plays her characters with convincing passion. She is now trying her hand at crime, as the New York criminologist Dr. Joanne Webster, in the crime series Unforgettable. world MICHAEL HANEKE austria Michael Haneke was awarded a Palme d’Or in Cannes in 2009 for his touching black and white film The White Ribbon. He received a second for his 2012 film Amour, earning him a position amongst the best film directors of all time. italy Daniele Liotti Anna Tsuchiya Anna Tsuchiya flits masterfully between rock concerts, movie screens and the catwalk. Inspired by her Japanese and American roots, this young artist woos fans with her Japanese rock music. japan Silhouette (2), IAN LANGSDON / EPA / picturedesk.com The Italian actor is reknown for his roles in The Final Inquiry, Mad Love and Doctor Zchivago – a new rendition where he plays alongside Keira Knightley. His current role in the thriller series The Valdemar Legacy is one not to be missed. 49 Editorial The greatest sight to see is the world – look at it! Kurt Tucholsky Dear reader, Taking this imperative to heart, we never cease to be amazed when we look at the world every day in a new light – particularly through rimless eyewear. After all, there’s so much to discover. Many things need to be looked at many times over before we can really see and understand them. Only people who see perfectly can discover the world and appreciate it a little more every day. Your perfect vision and your unhindered perspective are our prime concern – and they have been for the past 50 years. Nothing should come between you and the greatest sight. Nothing should impair or hinder it – least of all your eyewear. For the past 50 years, it has been both our wish and our desire to bring you the best vision and ultimate wearing comfort – as well as making you look good. After all, that’s what it’s about if you want to discover the world with eyewear. Warmest regards, Arnold Schmied Executive responsibilities Marketing, Sales and Design 50 Klaus Schmied Executive responsibilities Finance, Administration and Production Subscribe Pure reading pleasure Do you love finding inspiration in a relaxed environment? With the Silhouette Journal you will find information about the current Silhouette Litestyle worlds, exciting interviews with famous personalities and relaxed vision straight at home. Register now for your Silhouette Journal subscription – sent free twice a year: www.silhouette.com/ Journalabo www. Silhouette.com/ journalabo © Silhouette www.silhouette.com
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