1. No category

Enhancing skills for growth and
industrial competitiveness
Good Practices from e-Leadership Training
Silvia Leal,
Academic Director, IE Business School
Prepared for the European Commission DG Enterprise and Industry
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Spanish and European SMEs
Employees
0-9
10-49
50-249
250 (+)
Spain
95,70%
3,60%
0,60%
0,10%
UE-27
92,10%
6,60%
1,10%
0,20%
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Sectors of Activity
Industrial Activity
6,5%
Building Industry
13,6%
Commerce
24,3%
Services
55,6%
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Innovation to Growth
In our country…
- Solo 11.213 innovative companies
- Less than 0,4% of them
Source: COTEC (2014)
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The global impact of Innovation
Increases sales (14-35%)
Exceptions (40% or more)
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The impact of Innovation in Spain
* 3,7% of increase in sales
* 7,9 after digital Innovations
Panel de Innovación Tecnológica (PITEC)
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We need e-Leaders
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e-Leadership in master programmes
Master in
Management
(Junior)
Specialized
Masters
MBAs
Course on
Technology and
Innovation
Management
Master in
Business Analytics
and Big Data
Course on
Technology and
Innovation
Strategy
Concentration on
“Digital Business”
Master in Market
Research and
Consumer
Behaviour
Electives: Tech &
Business Strategy;
IT Governance; ECommerce; …
F2F
F2F / BLENDED
F2F / BLENDED
e-Leadership in Executive Education
Open
Programmes
Custom
Programmes
Digital Innovation
and IT Governance
In Company
Innovation and
Disruption
Business and
Innovation
projects
Mobile Business
BBVA “Yo Soy
Empleo”
F2F / BLENDED
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Strategic Project
Management
LEAD Demostration (April)
To highlight
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Around 25 people attended.
Also broadcasted and recorded.
4 hours training.
Free course.
Very focused on digital trends.
Included roundtables and real experiences.
Also powerful networking.
Very good feedback.
e-Leadership for SMEs
To highlight
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Reduced price compared to an MBA (25%)
100 blended academic sessions.
30% of the students are willing to start a business.
Around 35% of them are already launching their own
business.
• Strong focus on leadership skills.
• Alliances with CIONET and APMG.
• Opens the gate to the venture lab.
Additional activities for SMEs
To highlight
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Venture Days (international investor forums).
IE Venture Network (every Thursday)
Pasión>ie with Accenture.
Collaboration with Wayra (Telefonica’s innovation
platform).
• Spain Startup & Investor Summit (First glogal meeting
for Spanish startups and international investors)
• Training and networking.
Achievements…
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Enhancing skills for growth and
industrial competitiveness
Good Practices from e-Leadership Training
Silvia Leal,
Academic Director, IE Business School
Prepared for the European Commission DG Enterprise and Industry
17
Feedback Form: Please complete …!
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