Los Angeles Business Journal

22 LOS ANGELES BUSINESS JOURNAL THE LIST
THE PACESETTER:
Edelman’s Los Angeles
office tops the list of the
largest public relations firms,
ranked by fee income in Los
Angeles County. The Chicago
firm reported $27.3 million
in local fee income last year.
Its entertainment practice
works on red-carpet events,
product integration and
entertainment technology
launches. In addition, the
local office works with
biotechnology, health care,
financial services and
energy companies. Edelman
employs 111 public relations
professionals in its L.A.
office.
GROWTH: Over the past
four years, JP Schuerman
has transformed the Los
Angeles office of MWW
Public Relations. The office
has grown from a small
public affairs practice
with seven employees
to 38 public relations
professionals.
CONFAB: Meredith Red at
Casey & Sayre founded
“Tech Talk Tuesdays” to
bring tech professionals
together from diverse
industries.
Rank
April 20, 2015
 Next week
The Largest Residential Developers
in L.A. County
PUBLIC RELATIONS FIRMS
Ranked by 2014 L.A. County revenue
Agency
Fee Income1
Clients
Specialties/Industries
Profile
Top Local Executive
• name
• 2014
(partial list)
(partial list)
• L.A. professionals
• name
• address
• 2013
• offices (L.A./total)
• title
• website
(L.A./total)
• headquarters
• phone
• year founded
1
Edelman
5900 Wilshire Blvd., 24th & 25th Floors
Los Angeles 90036
edelman.com
2
Davies
1427 Third Street Promenade, Suite 201
Santa Monica 90401
daviespublicaffairs.com
3
Englander Knabe & Allen
801 S. Figueroa St., Suite 1050
Los Angeles 90017
ekapr.com
4
Achieve PR
802 N. Edgemont St.
Los Angeles 90029
achievepr.com
5
Murphy O'Brien Inc.
11444 W. Olympic Blvd., Suite 600
Los Angeles 90064
murphyobrien.com
$27.3/$797.3 Microsoft, Sunkist, Activision,
$28.0/$734.2 Qualcomm, Starz, Nestle, Mattel
consumer, health care,
digital entertainment,
government, real estate,
retail, technology, travel
111
1/66
Chicago
1963
James Williams
General Manager
(323) 857-9100
real estate
18
1/3
Santa Barbara
1983
John Davies
CEO
(310) 395-9510
government, health care,
real estate, technology,
crisis and litigation
communications
17
1/2
Los Angeles
2005
Harvey A. Englander
Managing Partner
(213) 741-1500
consumer, digital
entertainment, health
care, retail, technology
8
1/2
Los Angeles
2007
Mary Ann Butcher
Principal
(310) 919-4271
7.5/7.5 Catalina Island, Chrysalis, Lynx
8.8/8.8 Grills, Shutters on the Beach,
Tender Greens, Cheesecake
Factory, Peninsula Beverly Hills
consumer, real estate,
travel, social media
49
1/1
Los Angeles
1989
Karen Murphy O'Brien
Chairwoman, CEO
(310) 453-2539
6
Cerrell Associates Inc.
320 N. Larchmont Blvd.
Los Angeles 90004
cerrell.com
5.0/5.0 Alameda Corridor Transportation
4.0/4.0 Authority, Car2Go, Time Warner
Cable, Hanjin International, St.
Joseph Health Systems, PhRMA
health care, technology,
campaigns and issue
management, local
government, energy
18
1/1
Los Angeles
1966
Hal Dash
Chairman, CEO
(323) 466-3445
7
Phelps
901 Wilshire Blvd.
Santa Monica 90401
phelpsagency.com
4.6/4.6 Dunn-Edwards Paints, LAWA,
consumer, health care,
4.1/4.1 Monrovia Growers, Panera Bread, retail, technology, travel
Tahiti Tourism, SoCal Gas, Whole
Foods Market
23
1/1
Santa Monica
1981
Joe Phelps/Judy Lynes
CEO/V.P.
(310) 752-4400
8
Ballantines PR
644 1/2 N. Robertson Blvd.
West Hollywood 90069
ballantinespr.com
4.4/4.4 Marriott International, Mandarin
3.4/3.4 Oriental, Sunset Marquis Hotel &
Spa, Universal Music Group,
Caesarstone Global
consumer, digital
entertainment, real
estate, retail, technology,
travel
15
1/2
Los Angeles
2000
Sarah Robarts
President
(310) 454-3080
99
MWW Public Relations
6255 W. Sunset Blvd., 18th Floor
Los Angeles 90028
mww.com
4.2/56.7 Air New Zealand, Monster Energy,
3.4/48.0 Jack in the Box, Brown-Forman
Corp. (Southern Comfort),
Skechers USA Inc.
consumer, digital
entertainment, retail,
technology, travel, LGBT,
hospitality, beverage
38
1/9
New York
1986
JP Schuerman
Exec. V.P., General Manager,
Western Region
(213) 486-6560
10
Rogers Finn Partners
1875 Century Park East, Suite 200
Los Angeles 90067
finnpartners.com
4.0/52.8 Logitech, Hyundai Hope on
5.1/44.4 Wheels, BevMo, Natural History
Museum, Bosch, L.A. Jamba
Juice, Dole Packaged Foods
consumer, digital
entertainment,
government, health care,
retail, technology, travel
33
1/11
New York
2011
Ron Rogers
Managing Partner
(310) 552-6922
11
MPRM Communications
5055 Wilshire Blvd., Suite 840
Los Angeles 90036
mprm.com
3.9/3.9 YouTube, Focus Features,
3.4/3.4 Universal Studios Home
Entertainment, Sony Pictures
Home Entertainment
consumer, digital
entertainment,
technology, feature film,
LGBT, events, corporate
26
1/1
Los Angeles
1998
Mark Pogachefsky/
Rachel McCallister
President/Chairwoman
(323) 933-3399
12
Imprenta Communications Group
300 S. Raymond Ave., Suite 9
Pasadena 91105
icgworldwide.com
3.9/5.1 Southern California Gas Co.,
2.8/3.2 Metro, Olson Co., CSUN, Charter
Communications, Diverse
Strategies for Organizing
consumer, government,
health care, real estate,
retail, travel
9
1/2
Pasadena
2001
Ronald W. Wong
CEO, President
(626) 300-6620
3.6/3.6 Metro, Equity Office, Honeywell
3.7/3.7 International, Westfield, Athens
Services
government, real estate
13
Consensus Inc.
626 Wilshire Blvd., Suite 1000
Los Angeles 90017
consensusinc.com
9
1/1
Los Angeles
1986
Josh Gertler
President
(213) 438-1755
14
Zeno Group Inc.
2850 Ocean Park Blvd.
Santa Monica 90405
zenogroup.com
3.6/39.9 Kia Motors America, Taco Bell,
5.4/35.9 Evolution Fresh, Calbee North
America, Giant Magellan
Telescope, Teavana, WSS
consumer, digital
entertainment, health
care, technology, travel,
food
17
1/23
New York
1998
Jay Joyer/Todd Irwin
Executive Vice President/
Managing Director
(310) 566-2290
15
Konnect Public Relations
888 S. Figueroa St., Suite 1000
Los Angeles 90017
konnect-pr.com
3.2/3.2 Fatburger, Dave & Buster's,
2.3/2.3 Menchie's, Lakeshore Learning
Materials, AMF Bowling, Sky Zone
Indoor Trampoline Park
consumer, retail, baby
and children's industry,
franchise specialty, food
and beverage
32
1/2
Los Angeles
2009
Sabina Gault
CEO
(818) 233-8344
16
Fiona Hutton & Associates
12711 Ventura Blvd., Suite 280
Studio City 91604
fionahuttonassoc.com
3.1/3.1 Clear Channel Outdoor, Southern
2.2/2.2 California Water Committee, Los
Angeles County Dept. of Public
Works, Crimson Pipeline
government, health care,
real estate, crisis
communications,
litigation support
8
1/1
Studio City
2001
Fiona Hutton
President
(818) 760-2121
JMPR Public Relations Inc.
5850 Canoga Ave., Suite 300
Woodland Hills 91367
jmprpublicrelations.com
2.4/2.5 Infiniti, Bentley Motors,
2.3/2.4 Airstream, Stacks Bowers
Auctions, Tonka Toys, Meguiar's
Car Care, L.A. Auto Show
consumer, retail, travel
17
17
1/1
Woodland Hills
1977
Joseph Molina
President
(818) 992-4353
18
IW Group Inc.
8687 Melrose Ave., Suite G540
West Hollywood 90069
iwgroupinc.com
2.3/2.3 McDonald's, Walmart, Nielsen
2.1/2.1 Media Research, Verizon
consumer, government,
health care, retail,
technology
8
1/3
West Hollywood
1990
Nita Song
President, COO
(310) 289-5500
19
S. Groner Associates Inc.
100 W. Broadway Ave.
Long Beach 90802
sga-inc.net
2.2/2.4 Downtown Long Beach
2.5/2.6 Association, U.S. Environmental
Protection Agency, City of Los
Angeles, Waste Management Inc.
government, health care, 8
technology
1/2
Long Beach
1998
Stephen Groner
President
(562) 597-0205
20
Casey & Sayre
12517 Venice Blvd.
Los Angeles 90066
caseysayre.com
2.2/2.2 AT&T, Arent Fox, Cinemark
2.1/2.1 Theatres, Hilton Prize, John Aaroe
Group, Maguire Investments,
Metro, Resmark
consumer, digital
entertainment, real
estate, retail, technology,
Hispanic, social media
Barbara Sayre Casey
CEO
(310) 636-1888
10.9/10.9 WND
10.1/12.7
8.9/9.3 Motorola, Westfield, AT&T,
8.4/8.7 Nederlander, Legalzoom.com,
Waste Management, E&B Natural
Resources
7.9/19.3 Alex Debogorski, Ice Road
4.9/15.3 Truckers, Ronnie Negus, Real
Housewives, Hell's Kitchen
1
In millions.
N/A - Not Available Note: The information on this list was supplied by representatives of
the firms themselves. Firms are ranked by L.A. County net fee income. To the best of our
knowledge, this information is accurate as of press time. While every effort is made to
ensure the accuracy and thoroughness of the list, omissions and typographical errors
8
1/1
Los Angeles
1979
sometimes occur. Please send corrections or additions on company letterhead to the
Research Department, Los Angeles Business Journal, 5700 Wilshire Blvd., Suite 170, Los
Angeles 90036. ©2015 Los Angeles Business Journal. This list may not be reprinted in
whole or in part without prior written permission from the editor. Reprints are available
from the YGS Group, (800) 290-5460 ext. 100.
Researched by David Nusbaum
Continued on page 23
20-24_list_ad agencies_PR_lobbyi22 22
4/16/2015 5:30:19 PM
The List
April 20, 2015
ADVERTISING AGENCIES
Continued from page 21
Rank Company
41
42
FOREIGN: Mistress opened
an office in Hamburg,
Germany, last year.
43
44
RADIO: Direct Results Radio
Inc. exclusively creates radio
advertising campaigns.
45
46
47
Billings Breakdown
Television still accounts for the
largest amount of annual ad
spending. (in billions)
TV
Internet
Newspaper
Radio
Magazine
Outdoor
48
$67.2
51.6
19.4
17.6
17.4
9.5
49
50
LOS ANGELES BUSINESS JOURNAL 23
L.A. County
Employees
Gross Billings1 Clients
Profile
Creative Director
Top Local Executive
• name
• 2014
• headquarters
• name
• name
• address
• current
• 2013
• offices
• title
• website
• 2014
(county/total)
(county/total)
• phone
Kovel/Fuller
9925 W. Jefferson Blvd.
Culver City 90232
kovelfuller.com
Sensis
811 Wilshire Blvd., Suite 2050
Los Angeles 90017
sensisagency.com
Mistress
2415 Michigan Ave., Building H,
Suite G, Santa Monica 90404
mistresscreative.com
Liquid Advertising Inc.
499 Santa Clara Ave.
Venice 90291
liquidadvertising.com
RateSpecial Interactive
766 E. Colorado Blvd., Suite 200
Pasadena 91101
ratespecial.com
Innerspin
3250 Wilshire Blvd., Suite 2150
Los Angeles 90010
innerspin.com
Sagon/Phior
2107 Sawtelle Blvd.
Los Angeles 90025
sagon-phior.com
Direct Results Radio Inc.
815 Hampton Drive, Suite 2
Venice 90291
directresults.com
Shareability
4081 Redwood Ave.
Los Angeles 90066
shareability.com
Paolucci Salling & Martin
2101 E. El Segundo Blvd.,
Suite 202, El Segundo 90245
psmcommarts.com
39
38
(partial list)
WND Yokohama Tire Co., Mercury
WND Insurance, CashCall Mortgage,
LoanMe, California Psychics, M8trix
Casino
$14/$14 Ameritas College, Southern
$11/$11 California Gas Co., United
Healthcare, LA Care, Versailles
Restaurant, Portos Bakery
WND WND
WND
35
35
31
N/A
PUBLIC RELATIONS FIRMS
Rank
Lee Kovel
John Fuller
President
(310) 841-4444
Los Angeles
1/4
Manaf Naqeeb
Jose Villa
CEO, President
(213) 341-0171
Santa Monica
1/2
Damien Eley
Scott Harris
Partner
(310) 399-1515
28
19
55/55 Blizzard Entertainment, Microsoft,
37/37 Konami, Turbine, Corsair, CD
Projekt Red
Venice
1/2
Patrick Runco
Will Akerlof
CEO, President
(310) 450-2653
25
25
29/29 Experian Consumer Direct
23/23
Pasadena
1/1
Eugene Lee
25
15
20/25 WND
15/20
Los Angeles
1/1
N/A
David Tam/Thomas
McErlane/Bertrand Seow
CEO/President/CTO
(626) 376-4702
Samuel Koh
CEO
(213) 251-1500
22
20
23/29 Princess Cruises, Gelson's
32/35 Supermarkets, Irvine Company,
Microsoft, Cathay Bank, DirecTV,
American Heart Association
15/20 USC, UCLA, Oband Surgical
10/17 Centers, MIVIP Surgical Centers,
AAA, American Career Collage
Los Angeles
1/4
Rio Phior
Glenn Sagon
CEO, Partner
(310) 575-4441
Venice
1/2
N/A
Jill Albert
President
(310) 382-5000
WND WND
WND
Marina Del Rey
2/2
Cameron
Manwaring
Tim Staples/Nick Reed
CEO/Partner
[email protected]
Chris Salling
Mark Paolucci/
Daniel Martin
President/Senior Partner
(310) 791-2755
22
14
20
N/A
1/3 El Segundo Economic Development, El Segundo
WND Torrance Memorial Medical Center, 1/2
Ambassador Gardens, LA BioMed,
New Home Company L.A. Division
19
21
Note: The information on this list was supplied by representatives of the companies
themselves. Agencies are ranked by number of L.A. County employees and 2014 L.A.
County billings, respectively.
Researched by David Nusbaum
1
In millions.
N/A - Not Applicable
WND - Would Not Disclose
Source: ZenithOptimedia
Culver City
1/1
Continued from page 22
Agency
Fee Income1
Clients
Specialties/Industries
Profile
Top Local Executive
• name
• 2014
(partial list)
(partial list)
• L.A. professionals
• name
• address
• 2013
• offices (L.A./total)
• title
• website
(L.A./total)
• headquarters
• phone
• year founded
21
22
23
24
25
26
Rep Count
Largest independent firms, ranked
by L.A. County PR professionals.
Edelman
Murphy O’Brien
MWW Public Relations
Rogers Finn Partners
Konnect
MPRM Communications
Phelps
Davies
Englander Knabe & Allen
JMPR
Source: Business Journal research
111
49
38
33
32
26
23
18
17
17
27
28
29
30
Olmstead Williams Communications
10940 Wilshire Blvd., Suite 1210
Los Angeles 90024
olmsteadwilliams.com
Blaze Public Relations
1427 Third Street Promenade, Suite 201
Santa Monica 90401
blazepr.com
Castillo & Ruig Communications
2901 Ocean Park Blvd., Suite 217
Santa Monica 90405
discovercrc.com
Rose Group
11990 San Vicente Blvd., Suite 350
Brentwood 90049
therosegrp.com
Marketing Maven Public Relations Inc.
2390C Las Posas Road, Suite 479
Camarillo 93010
marketingmavenpr.com
PadillaCRT
617 W. Seventh St., Suite 604
Los Angeles 90017
padillacrt.com
JPR Communications
20750 Ventura Blvd., Suite 104
Woodland Hills 91364
jprcom.com
JS2 Communications
303 N. Sweetzer Ave., Suite 201
Los Angeles 90048
js2comm.com
Hoyt Organization Inc.
23001 Hawthorne Blvd., Suite 200
Torrance 90505
hoytorg.com
Blaine Group Inc.
8665 Wilshire Blvd., Suite 301
Beverly Hills 90211
blainegroupinc.com
1
In millions.
N/A - Not Available
8
1/2
Los Angeles
2008
11
1/1
Santa Monica
1990
9
consumer, real estate,
travel, travel, resort real 1/1
Santa Monica
estate and golf
2009
6
consumer, digital
1/1
entertainment, real
estate, retail, technology, Los Angeles
2001
entertainment, spirits
14
consumer, health care,
1.2/1.2 Baby Trend, Online Trading
technology, travel, social 1/2
1.0/1.0 Academy, EVA Airlines, Holster
Camarillo
media, Hispanic
Brands, Greenleaf Medical, JDS
marketing, digital, event 2009
Therapeutics
1.2/31.6 Hass Avocado Board, Bridgestone consumer, government, 8
1/6
1.1/32.4 Americas, Wilsonart, The Original health care, retail,
technology, travel, food, Minneapolis
Farmers Market
1996
beverage and nutrition
1.2/1.2 N/A
technology
10
1.1/1.1
1/1
Woodland Hills
1990
7
consumer, retail, travel,
1.1/1.1 Dog Haus, Soho House,
0.9/0.9 Cecconi's, LA Times, Culina at the food and beverage, non- 1/1
Los Angeles
profit
Four Seasons, Blue Plate
2001
Restaurant Group, Art of Tea
8
1.1/1.1 USC Lusk Center for Real Estate, health care, real estate,
1/1
1.1/1.1 Nadel Architects, Pircher, Nichols retail
Torrance
& Meeks, Kennedy Wilson
1984
Brokerage, BH Properties
10
consumer, digital
1.1/1.1 CalCap Partners, Burma: An
1/1
entertainment, health
1.0/1.0 Enchanted Spirit, Intelliversity,
Beverly Hills
Wheelchair Solutions, Restraining care, retail, technology
1975
Orders Expert
$1.9/$1.9 Ernst & Young, Oberthur
$1.4/$1.4 Technologies, Ice Energy, Geneva
Healthcare, Dreamhammer, Great
Courses
1.8/1.8 Marriott International, Michael's
1.7/1.7 Restaurant Group, Nutrawise,
Hillside Farms, Falcon Waterfree
Techologies
1.4/1.4 Residences at The Ritz Carlton
1.1/1.1 Dove Mountain, CordeValle, A
Rosewood Resort, Pronghorn, An
Auberge Resort
1.2/1.2 Pinkberry, Tyra Banks, George
1.4/1.4 Foreman, Krispy Kreme, Subway,
Douglas Elliman, Retrospecs
government, health care,
technology, financial
services, public affairs,
professional services
consumer, health care,
real estate, retail, travel
Tracy Olmstead Williams
CEO, President
(310) 824-9000
Matt Kovacs
President
(310) 395-5050
Spencer Castillo/Pieter Ruig
Co-Founders
(310) 664-8840
Elana Weiss-Rose
CEO
(310) 295-7180
Lindsey Carnett
CEO, President
(310) 994-7380
Max Martens
Vice President
(310) 659-5380
Judy Smith/Mark S. Smith
Principal/Executive V.P.
(818) 884-8282
Jeff Smith/Jill Sandin
CEO/President
(310) 880-1422
Leeza L. Hoyt
President
(310) 373-0103
Devon Blaine
CEO, President
(310) 360-1499
Note: The information on this list was supplied by representatives of the firms themselves.
Firms are ranked by L.A. County net fee income.
Researched by David Nusbaum