INSIGNIA FULL COLOR NSI GNIA FOR BLACK BACKGROUND NSI GNIA FOR WHITE BACKGROUND Oxford Index ANNOUNCING THE OXFORD INDEX, INSIGNIA FULL COLOR FREE SEARCH AND DISCOVERY GATEWAY A FROM OXFORD UNIVERSITY PRESS NSI GNIA FOR BLACK BACKGROUND Oxford Index NSI GNIA FOR WHITE BACKGROUND NOW LIVE AT OXFORDINDEX.OUP.COM “A valuable service that proves Oxford thinks ahead.” —Cecilia Heyman, Department of e-resources, acquisitions & licensing, Stockholm University Library Oxford Index | oxfordindex.oup.com I N S I G N I A F U L L C OLOR INS I G N I A F O R B L A C K B A C K G ROUND INS I G N I A F O R W H I T E B A C K G ROUND WHY DISCOVERY MATTERS RESEARCH TODAY is about finding program to further enhance the discover- accurate content as quickly and easily as ability of Oxford digital content. A single possible. To more effectively keep up with search portal for journals, monographs, and this demand, Oxford has transformed and reference works, the Index provides a guided standardized our metadata, to improve the tour through high-quality, scholarly material search experience for users of all levels. We on nearly every subject and topic imagin- recognize that online searches are rarely able. Links to related works within the Index for books, but subjects (“Mozart” instead of allow researchers to uncover valuable related “Grove Music,” “influenza” not the “Oxford content, and multiple pathways to full-text Handbook of Medicine”) so it’s crucial that ensure that users never face a dead-end. researchers have access to descriptions of content, such as a chapter or an article, as well as a clear path to the full-text. A powerful discovery portal designed to bring down the walls of traditional online products, the Oxford Index enables users Oxford University Press is pleased to to realize connections between content like announce the launch of the free Oxford never before. Index service, the centerpiece of a new Usage is the lifeblood of digital scholarship—for researchers finding what they need, and for librarians shaping their resources to research needs. And the journey begins with discovery. That’s why at Oxford our aim is to open up every item of our content—every article, chapter, reference entry—to easy discovery in the places people want to see it. The Oxford Index brings together all our efforts to standardize the description of our content, open it up to web-scale search, and hugely extend linking across the whole of our publishing—so that the research journey can always forge ahead. —Robert Faber, Editorial Director, Reference, and Director, Discoverability Program at Oxford University Press 2 INSIGNIA FULL COLOR Oxford Index | oxfordindex.oup.com INSIGNIA FOR BLACK BACKGROUND WHAT IS THE OXFORD INDEX? INSIGNIA FOR WHITE BACKGROUND A free search portal, the Oxford Index brings together the best of reference, journals, and scholarly works, for the first time— ONE CLICK DELIVERS SEAMLESS DISCOVERY A GROUNDBREAKING SITE FOR THE DISCOVERY OF OXFORD CONTENT • Enabling users to search across the EXCITING NEW FEATURES • Overview Pages: a quick, at-a-glance view of a single topic with linking to additional breadth of Oxford’s resources—from resources—illuminating a roadmap Oxford Bibliographies to the Benezit through trusted Oxford content Dictionary of Artists—for the first time • Connected to your library: expand your • Over 1 million “Index Cards” for descrip- research options by searching your tions of every item of Oxford digital university or local library’s full print and content, including book chapters and online offerings via a widget available journal articles, with multiple pathways within the Oxford Index to full text • A completely free service—supporting • Integrated into Oxford products: get real-time recommendations for related full indexing by Google and other content and search the Index directly search engines from within University Press Scholarship Online, Oxford Journals, Oxford Handbooks Online, and more 3 Oxford Index | oxfordindex.oup.com I N S I G N I A F U L L C OLOR INS I G N I A F O R B L A C K B A C K G ROUND INS I G N I A F O R W H I T E B A C K G ROUND WHAT’S INSIDE? “[The Oxford Index] is really what we need for making indexing valuable in a Google-dominated world.” —Jason Price, Assistant Director of Operations and Management, Claremont Colleges Library LIKE A DIGITAL CARD CATALOG, the Oxford Index contains a cross-searchable set of over one million free “index cards,” each representing a single article, chapter, journal, or book. Index cards display key information—including abstracts and keywords—about a work, helping users judge its relevance to their research before following links to full-text. Developed in partnership with the academic and librarian community, the Oxford Index will continue to evolve as we build new functionality, increase linking, and add new content to enhance the user experience. BROWSE RESULTS [1] A multitude of filters—such as subject, content type, and full-text availability— help users identify the most pertinent resources 2 [2] Search results contain a wealth of bibliographic information for quick and easy assessment 1 4 INSIGNIA FULL COLOR Oxford Index | oxfordindex.oup.com INSIGNIA FOR BLACK BACKGROUND INDEX CARD INSIGNIA FOR WHITE BACKGROUND [1] Content previews allow users to see summaries of Oxford works for free 3 [2] Access a library’s print and electronic holdings directly from the Index or search popular e-resources and content aggregators, to ensure no research dead-ends 3 3 3 1 2 [3] Multiple links are available for users to continue their journey to full-text content 3 OVERVIEW PAGE [1] Looking for an answer fast? Succinct entries on a single topic provide researchers with the facts they need instantly [2] Links to related overviews help users continue their journey by encouraging exploration of similar topics and themes 1 2 3 [3] Suggestions for similar resources guide users through Oxford content 5 Oxford Index | oxfordindex.oup.com I N S I G N I A F U L L C OLOR INS I G N I A F O R B L A C K B A C K G ROUND INS I G N I A F O R W H I T E B A C K G ROUND BENEFITS FOR ANY USER FOR RESEARCHERS: A QUICK STARTING POINT FOR ANY PROJECT • One Search: a single click delivers seamless discovery, bringing definitive scholarly essays, journal articles, and reference directly to your fingertips • Direct Links to Full-Text: identify materials relevant to your research with free abstracts and keywords, and then follow links directly to the full-text (for authorized users) • Multiple Filtering Options: quickly narrow down search and browse results by subject, content type (chapter, book, journal article, etc.), or Oxford resource • Personalized Accounts: sign up for a free personal account to save searches or bookmark content, and access your account from any internet-enabled device, anywhere FOR LIBRARIANS: ENABLES DISCOVERY AND DRIVES USAGE • Explore Your Library’s Catalog: administrators can select from a multitude of popular online resources outside of OUP ’s collection to allow users to continue their search within the larger context of a library’s holdings • Oxford’s Metadata Hub: powered behind the scenes by robust metadata and a standardized taxonomy, index cards provide a wealth of bibliographic data, including abstracts, keywords, and more • Drives Usage: over a million freely-available abstracts make discovery of Oxford’s authoritative content via Google and the open web easier than ever before. In addition, links to full-text content direct users to your Oxford subscriptions • Making Content Discoverable: by providing Oxford metadata to third-party discovery services and search engines, users can access Oxford content wherever they choose to find it FOR FACULTY: A CENTRAL HUB FOR THE CONTENT YOU TRUST • Gateway to Quality Scholarship: the Oxford Index is a one-stop shop for reliable, vetted scholarship from Oxford and our partners • Broadens Research: students can easily discover related content and sources to broaden their perspective on nearly any topic • Free to Use: with free searching and high quality summaries, the Index offers students an incentive to pursue responsible research methods at no cost “Oxford has taken the time to create quality metadata. They aren’t just doing full-text linking—they’re developing a really stand-out service.” —Michael Levine Clark, Collections Librarian, University of Denver 6 INSIGNIA FULL COLOR Oxford Index | oxfordindex.oup.com INSIGNIA FOR BLACK BACKGROUND THE OXFORD INDEX INSIGNIA FOR WHITE BACKGROUND TOOLBAR SEAMLESSLY INTEGRATED into Oxford University Press online resources, the Index toolbar offers unrivalled linking across sites and real-time recommendations for related content. [1] Explore the Index’s related content links when searching within other Oxford products [2] Follow links directly to an item’s index card, or broaden your search to all resources within the Oxford Index 1 3 2 [3] There when you need it: the toolbar stays with you at the bottom of the browser and can be minimized at any time, based on a user’s research preferences The Oxford Index toolbar will be integrated into the relaunched Oxford Reference and will become available within other resources through 2013. START EXPLORING OXFORDINDEX.OUP.COM VISIT THE “WHAT’S NEW” SECTION FOR THE LATEST CONTENT AND FUNCTIONALITY UPDATES 7 198 Madison Avenue New York, NY 10016 ANNOUNCING THE OXFORD INDEX, INSIGNIA FULL COLOR A FREE SEARCH AND DISCOVERY GATEWAY FROM OXFORD UNIVERSITY PRESS The Oxford Index brings together the best of reference, journals, and scholarly works—one search delivers seamless discovery of Oxford content. Start exploring today at oxfordindex.oup.com TELL US WHAT YOU THINK Your feedback is important in helping us develop the Oxford Index. To share your thoughts, comments, or Iquestions, please us NSIGNIA FOR BLACK B A C K G R O Ucontact ND at [email protected] FIND OUT MORE CONTACT US Customers within North and South America: E: [email protected] T: 1 800 624 0153 F: 1 919 677 8877 Customers outside North and South America: E: [email protected] T: +44 (0)1865 353705 F: +44 (0)1865 353308 INSIDE… WHY DISCOVERY MATTERS [ P2 ] WHAT IS THE OXFORD INDEX? [ P3 ] A TOUR OF ITS FEATURES [ P4 ] INSIGNIA FOR WHITE BACKGROUND BENEFITS FOR ANY USER [ P6 ] I N S I G N I A F U L L COLOR I N S I G N I A F O R B L A C K B A C KGROUND Oxford Index | oxfordindex.oup.com Scan this code using your smartphone to visit the Oxford Index
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