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DICE/ITD 3236/18
SEM/SESSION:................................
Name
Matric Number
Date Submitted
Graded by
Total
RUBRIC SCORE FOR BUSINESS PLAN
Particular
Full
mark
1
Format
1.5
2
Grammar
1.5
3
Contents
17
Overall Total
20
Score
DETAILS OF THE RUBRIC FOR BUSINESS PLAN
A) RUBRIC FOR FORMAT AND GRAMMAR
Format
Grammar
Poor (0.5)
Table of contents is not include
some topics, page numbers are not
correctly stated and not well
organized.
Organization is not always clear or
concise. Occasionally wandered and
was sometimes difficult to follow.
Transitions between sections weak.
Poor (0.5)
Some sentences are wellconstructed, but others are
fragments or run-on. Spelling errors
distract the reader; misspelling of
common words occurs.
Prepared by: Puteri Azlian Megat Ramli
Medium (1)
Table of contents include all topics,
page numbers are correctly stated but
not well organized.
Good (1.5)
Table of contents include all topics,
page numbers are correctly stated and
well organized.
Organization is usually clear, concise,
well organized. Most of the
presentation was easy to follow.
Transitions between sections usually
coordinated.
Medium (1)
Most sentences are well-constructed
and there is some varied sentence
structure in the essay. Spelling that is
usually correct, especially on common
words.
Organization is consistently clear,
concise, well organized. Points were
easy to follow because of the
organization. Transitions between
sections smooth and coordinated.
Good (1.5)
All the sentences are well-constructed
and there is varied sentence structure
in the essay. Spelling that is usually
correct, especially on common words.
Updated Version: 21/10/2013
DICE/ITD 3236/18
B) RUBRIC FOR CONTENTS
- The marks for contents are based on:
Particular
Marks
a
Total Requirements Fulfilled (TQF)
14 marks
b
Creativity
1.5 marks
c
Quality of the Contents
1.5 marks
TOTAL
17 marks
Score
a) Total Requirements Fulfilled (TQF)
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
BUSINESS INTRODUCTION
Name of the business, type of business, mission statement and history of the
business are demonstrated.
Mission statement and curriculum approach is tallied.
History of the business shows the capability of the management and teaching team
to handle the TADIKA @ TASKA operation.
MANAGEMENT & OPERATION SECTION
Staffing Plan:
In accordance with the ratio
Proper qualification
Salary based on qualifications (tallied with operation cost & cash flow
projection)
If allowance provided, in operating costs must appear
Hours of Operations:
Follow requirement
Tally with the services offered
Pricing (Fees for Service):
Tally with projected income & cash flow projection (amount & program)
In accordance with the targeted customer’s affordability.
In accordance with the service offered.
Location:
Proper premise & proof from google map
Strategic location.
Admission Policies & Procedures:
About payment, rules & regulations, etc.
Curriculum/ Weekly Program:
The approach is well explained.
Time table based on KSPK’s requirement.
Facility Layout:
Proper premise
Arrangement of chairs & table must be in accordance with number of
children stated in projected income
Concern on safety/ emergency exit door/ extension stairs
Corners are based on the curriculum
MARKETING SECTION
A. Market
The target customers are clearly specified.
The market demand is clearly explained.
B. Competitions
The competitors are clearly described.
Prepared by: Puteri Azlian Megat Ramli
REMARK
Updated Version: 21/10/2013
DICE/ITD 3236/18
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
Competitive differential clearly shows the uniqueness of this center.
C. Market Analysis
Clearly describe the demand based on analysis.
Comparative competitor analysis is clearly prepared.
D. Marketing Strategy
Advertising plan is clearly described
FINANCIAL SECTION
Start-up Budget:
All the costs are for three months budget
The costs for building rental fee is in accordance rate with the location
Salary, EPF, SOCSO: based on the required number of staff (tallied with
Management & Operations Section)
Operating Budget:
Food preparation & others are based on total number of children as stated
in projected income.
Projected Income:
Number of children tallied with maximum capacity of the premise (cross
check with facility layout)
Figures stated are the profits only (the costs are already deducted)
Cash flow Projection:
Tallied with start up & operating costs, & projected income, continuity from Y1 to Y2,
budget in December is increasing due to preparation for the next year (teaching
materials & school uniform).
Allocate budget for promotion in the middle of the year
Allocate budget for purchasing school uniform in December
Allocate more budgets in December for teaching materials and others as preparation
for the next year intake.
Income and Expenditure Budget for Year 3-5:
Tallied with Y1 & Y2 cash flow projections, & Y1 & Y2 projected incomes
Financial Analysis:
Tallied with cash flow projection, projected income & income & expenditure budget
Y3-Y5
Conclusion
SUPPORTING DOCUMENTS
Equipment & furniture list with prices:
Tallied with start up costs
Estimated budget for promotion:
Tallied with start up costs
Logo of the center:
Prepared
The design of the school uniform:
Prepared
The design of the brochures, pamphlets, bunting, flyers, banners and etc.:
Prepared, at least one.
Appendices on the calculations:
i.
Calculation of salary, EPF & SOCSO for Start-Up & Monthly Operating Costs.
ii.
Calculation of school uniform
iii.
Calculation of food preparation
iv.
Calculation of fees for income & expenditure budget
TOTAL REQUIREMENTS FULFILLED (TQF)
Prepared by: Puteri Azlian Megat Ramli
Updated Version: 21/10/2013
DICE/ITD 3236/18
Total Score Based On TQF
TQF
1-31
32-37
38-43
44-49
50
SCORE
Poor
(4)
Moderate
(7)
Good
(10)
Very Good
(13)
Excellent
(14)
b) Creativity
Moderate (0.5
Good (1)
Excellent (1.5)
Mostly uses other people’s idea
and no evidence of original
thinking. Lack creativity. Very
ordinary and mundane.
Uses other people’s idea and there
is little evidence of original
thinking. Routine treatment,
minimal thought given to
originality and creativity.
The project shows more than the
required amount of original
thought. Ideas are creative and
inventive. Very creative and
original. Imaginative design and
the use of materials.
Poor (0.5)
Good (1)
Excellent (1.5)
Contents are poorly written. Points
in all the sections are not interrelated and not show
understanding on the project. The
designs are not in accordance with
the program philosophy at all.
Contents are well written. But
many points in some sections are
not inter-related. All the designs
are in accordance with the
program philosophy.
Contents are excellently written.
All the sections are inter-related.
All the designs are in accordance
with the program philosophy.
c) Quality of the Contents
Prepared by: Puteri Azlian Megat Ramli
Updated Version: 21/10/2013