General Information - Automechanika Chicago
April 24-26, 2015 • McCormick Place West • Chicago, IL Welcome Dear Automechanika Chicago 2015 Exhibitor: We are pleased you will be joining us for the first edition of Automechanika Chicago 2015 to be held April 24-26 2015, at the McCormick Place West in Chicago, Illinois. This manual is designed for your convenience and to give you the necessary information for your participation in the 2015 Automechanika Chicago show. Please read this manual carefully to familiarize yourself with all of its contents. Enclosed is a list of the official show contractors and vendors with the appropriate order forms if needed. Please place your orders early to ensure availability of desired items and to maximize cost savings. It is important that the Exhibitor Manual be reviewed by the person directly responsible for participation in the show. Your assistance in meeting deadlines is greatly appreciated. If you have any questions or concerns, please do not hesitate to contact us. We are here to help you through the show planning process. We look forward to seeing you April 24-26 in Chicago! Sincerely, The Automechanika Chicago Team April 24-26, 2015 • McCormick Place West • Chicago, IL TIPS FOR A SUCCESSFUL SHOW Before the Show… Read your Exhibitor Manual – It contains all the details, regulations and forms you will need to be prepared on-site. Show Checklist – Use this form to keep yourself in check while planning the details of your participation. Don’t miss a single deadline or forget to order a service! It will save you both time and money. Freight – Be aware of shipping deadlines to avoid late or unnecessary charges. Use pre-printed labels to ensure proper delivery of your items. Registration – Register your exhibit staff online @ www.automechanika-chicago.com It’s quick and easy and will save you time on-site. Advertise and Promote – Use online marketing, newsletters, direct mail, e-cards, press releases, telemarketing, industry publications and more to get the word out about your participation in the show. During the Show… Interact with Attendees – Make an effort to greet all attendees with a polite and outgoing attitude. Be proactive! Don’t sit, read, eat or talk on the telephone in your booth - you might miss out on potential prospects. Lead Retrieval – Keep track of the attendees who visit your booth so you can contact them later. Lead management will be one of the most important components of a successful show. There is a form in this manual that offers a lead retrieval system that can help you with collecting this information. During the Show… Provide Incentives – Give attendees a reason to visit your booth! Promote a new product, hand out giveaways, host a special party, or offer drinks and snacks. Be creative in your promotions and draw quality visitors to your booth. After the Show… Follow Up with your Leads – Contact the attendees who visited your booth. Send them more information about your products and maintain the relationship you developed at the show. Often times the key to your success at a trade show depends on how you follow up with your leads. • April 24-26, 2015 McCormick Place West • Chicago, IL TIPS FOR A SUCCESSFUL SHOW After the Show… Evaluate your Participation – Determine what types of promotion worked for increasing booth traffic, etc. Analyze the overall success of the show – learn from your mistakes as well as your success! Anytime… Post-Show Meeting – Arrange a meeting after the show with your sales, marketing and operations team. Discuss your follow up plan, what worked, and what you can improve on to increase your recognition and sales. Questions? – Contact us anytime. Look for the Show Management contact information in this manual or send an email to: [email protected]. Important Dates and Schedule Exhibitor Move-In Wednesday, April 22 Thursday, April 23 9:00 am – 5:00 pm 9:00 am – 5:00 pm Show Hours Friday, April 24 Saturday, April 25 Sunday, April 26 10:00 am – 5:00 pm 10:00 am – 5:00 pm 10:00 am – 3:00 pm Exhibitor Move-Out Sunday, April 26 3:01 pm – 10:00 pm Motor Age Live Training Friday, April 24 8:30 am – 11:45 am, 2:00 pm – 5:15 pm Saturday, April 25 8:30 am – 11:45 am, 2:00 pm – 5:15 pm Sunday, April 26 8:30 am – 11:45 am Exhibitor Opening Reception Friday, April 24 6:00 pm – 9:00 pm April 24-26, 2015 • McCormick Place West • Show Location McCormick Place Hall F West 2301 S. Lake Shore Drive Chicago, Illinois 60616 Official Service Contractor GES 6800 Santa Fe Drive Hodgkins, IL 60525 Tel: +1-(702) 515-5970 Fax: +1-(702) 914-5022 Email: [email protected] Website: www.freemanco.com GES is able to provide you with the following services & products: CARPET & CLEANING DECORATIONS DISPLAY LABOR DRAYAGE FURNITURE & ACCESSORIES MATERIAL HANDLING RENTAL EXHIBITS RIGGING & FORKLIFT SIGNS Chicago, IL April 24-26, 2015 • McCormick Place West • Chicago, IL Quick Facts Airports Chicago O’Hare International Airport Physical Address: 10000 W O'Hare Ave, Chicago, IL 60666 Phone: +1 (800)-832-6352 www.flychicago.com/ohare/en/home Chicago Midway International Airport (MDW) Physical Address: 5700 Cicero Avenue, Chicago, IL 60638 Airport Phone: +1 (800)-832-6352 www.flychicago.com/midway/en/home Booth Package Your 10 x 10 booth includes the following: black pipe and drape, 1 complimentary ID sign, show directory listing, 3 admission badges for personnel, interactive floor plan with direct link to your company’s home page. The aisle carpet will be grey. Your booth does not come with carpet. All booths under 1,000 square feet must have floor covering. Booth carpet and other needed furnishings should be ordered through GES. Hotel Information We have negotiated discounted rates at several hotels in Chicago. Reserve your room today by visiting www.automechanikachicago.com and click on travel and hotels. Parking McCormick Place offers onsite parking for over 4,000 vehicles. Daily Rate: $21.00 Overnight: $34.00 Registration All exhibitors can register online via the website at www.automechanikachicago.com. No exhibitor badges will be mailed. All badges will be available for pickup on site at McCormick Place starting at 1:00 pm on Wednesday, April 22, 2015. April 24-26, 2015 • McCormick Place West • Chicago, IL Show Management Contact Information Messe Frankfurt, Inc. 1600 Parkwood Circle, Suite 615 • Atlanta, GA 30339 Tel: +1-(770) 984-8016 • Fax: +1-(770) 984-8023 Website: www.automechanikachicago.com • E-mail: [email protected] SHOW DIRECTOR Bridget Ferris Show Director Tel: +1 (770) 984-8016 x2426 [email protected] SALES Jim Savas VP GM Automotive Tel: +1 (310) 857-7631 [email protected] Ryan Loomis Senior Sales Associate Tel: +1 (770) 984-8016 x2402 [email protected] Terri McMenamin Group Publisher Tel: +1 (610) 397-1667 [email protected] Jeffery Johnson Sales Associate Tel: +1 (770) 984-8016 x2416 [email protected] Courtney Baker Show Coordinator Tel: +1 (770) 984-8016 x2420 [email protected] OPERATIONS Carina Whitaker Operations Director Tel: +1 (770) 984-8016 x2438 [email protected] April 24-26, 2015 MARKETING • McCormick Place West • Chicago, IL Kim Porter Marketing Manager Tel: +1 (770) 984-8016 x2435 [email protected] Allison Millner Senior Marketing Manager Tel: +1 (310) 7323 [email protected]
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