RESEARCH + EDUCATION + ADVOCACY IF SHE CAN SEE IT, SHE CAN BE IT ABOUT THE INSTITUTE MEMBERSHIP PROGRAM The Institute is the only research-based organization working within the media and entertainment industry to engage and educate audiences and content creators about the importance of creating gender balance, challenging stereotypes FOUNDER GEENA DAVIS and scripting a wide variety of female characters in media. For more information, please visit seejane.org. Becoming a member provides a unique opportunity to make a difference. Engage with like-minded individuals, all passionate about improving gender portrayals in media for our children and the rest of the world. Expand your relationships with corporate executives and leading content creators who are working on the cutting edge of the latest research and programming to shape the media’s gender landscape. Most importantly, become a trusted advocate by investing in our mission to create a better world for girls and women, as well as boys and men. MEMBERSHIP EXCLUSIVE EVENTS SPOTLIGHT CUSTOM TRAINING ASK US Trailblazer VIP Entry - All See Jane Salons, Plus 5 Salon Passes Host/Speak at Salon Ad in SmartBrief Logo on SeeJane.org and Facebook Complimentary Access Live Video Chat Pacesetter VIP Entry - All See Jane Salons, Plus 2 Salon Passes Host/Speak at Salon Ad in SmartBrief Logo on SeeJane.org and Facebook Complimentary Access Live Video Chat Visionary VIP Entry - All See Jane Salons, Plus 1 Salon Pass Member of the Month Member Discount Live Video Chat Innovator General Entry - All See Jane Salons Member Discount Member of the Month Member Discount $10,000 $5,000 $1,000 $250 SeeJane.org/membership 2015 ANNUAL MEMBERSHIP BENEFITS PACESETTER - $5,000 TRAILBLAZER - $10,000 EXCLUSIVE EVENTS COMPANY SPOTLIGHT EXCLUSIVE EVENTS COMPANY SPOTLIGHT • VIP entry to all See Jane Salons and networking events. Meet and Greet with Geena Davis and other VIP members • One ad in the Institute’s SmartBrief e-newsletter reaching more than 8,000 leading industry executives • VIP entry to all See Jane Salons and networking events. Meet and Greet with Geena Davis and other VIP members • One ad in the Institute’s SmartBrief e-newsletter reaching more than 8,000 leading industry executives • Plus five complimentary passes to all salon and networking events (approximately three each year) • Your logo on SeeJane.org and our Facebook page • Plus two complimentary passes to all salon and networking events (approximately three each year) • Your logo on SeeJane.org and our Facebook page ASK US • One 30-minute live video chat with Institute staff for customized answers to your questions on gender in media CUSTOM TRAINING • Access to customized training events, webinars and workshops for you and your employees • VIP entry to all See Jane Salons • Plus one complimentary pass to all salon and networking events (approximately three each year) ASK US • One 30-minute live video chat with Institute staff for customized answers to your questions on gender in media • Access to customized training events, webinars and workshops for you and your employees ASK US • One 30-minute live video chat with Institute staff for customized answers to your questions on gender in media VISIONARY - $1,000 EXCLUSIVE EVENTS • Opportunity to host or speak at a select educational networking event CUSTOM TRAINING INNOVATOR - $250 SPOTLIGHT EXCLUSIVE EVENTS SPOTLIGHT • Opportunity to be featured as member-of-the-month at SeeJane.org • General entry to all See Jane Salons • Opportunity to be featured as member-of-the-month at SeeJane.org CUSTOM TRAINING • Member discount to customized training events, webinars and workshops • Member discount for invitations to attend unique events with Geena Davis and other members • Member discount applied to additional educational networking events CUSTOM TRAINING • Member discount applied to customized training events, webinars and workshops IF SHE CAN SEE IT, SHE CAN BE IT MEMBERS ONLY: SEE JANE SALONS SEE JANE SALONS 2015 Attended by Leading Entertainment Industry and Corporate Influencers Funny Women: Serious Business March 16, 2015 TV and film has unleashed a new generation of comediennes who act, perform stand-up, write, and direct – yet, despite representing half the population, females are still sidelined in comedy series – with only 31.5% of characters being girls and women. This is still one of the most imbalanced genres in prime time. Comedy has changed on sitcoms, in clubs, and on Saturday Night Live. The repertoire of women isn’t limited to self-loathing or man-hating anymore; the humor is more eclectic, serene, and organic. As comedy has opened up, women who once might not have dared write comedy, or writers who hadn’t considered performing, have been emboldened to become writers and get onstage, Our See Jane salon will convene a panel of comedians, actors and content creators to share their experience in the business and offer insight and best practices into their own creative process. MEDIA ROLES Mythbuster: Boys Won’t Watch Girls? For quite some time, women and girls in entertainment have been limited by the MYTH myth that boys will not watch female-driven BUSTER films. With the box-office domination of films like The Hunger Games and Frozen, we know this to be false, and our panelists will gather to bust other myths surrounding women in entertainment. Bringing Gender Equality to Media Messaging Why do women identify with certain ideas but not others? In this salon, panelists MEDIA will discuss why gender balance in media IMAGE messaging and imagery is important, why some subtle cues can make women feel excluded from media messaging, and what companies can do to make their messaging more gender balanced. Gender Lens Investing: Why Women are Great Business Women make up a huge percentage of often-untapped audience potential in film and television markets, but not enough energy is currently invested in bringing them to the big and small screens. Focusing on business with an eye on gender, this salon will feature panelists discussing the importance of gender lens investing in entertainment. EYE ON GENDER The 17% Effect – Life Imitating Art? Crowd and group scenes in these films – live-action and animated – contain only 17% female characters. We are in effect enculturating kids from the very beginning to see women and girls as not taking up half the space. Couldn’t it be that the percentage of women in leadership positions in many areas of society – Congress, law partners, Fortune 500 board members, military officers, tenured professors and many more – stall out at around 17% because that’s the ratio we’ve come to see as the norm? THE 17% EFFECT JOIN TODAY! If she can see it, she can be it ANNUAL MEMBERSHIP LEVELS o Trailblazer $10,000 o Pacesetter $5,000 o Visionary $1,000 o Innovator $250 Name Company Job Title Address City, State Zip E-Mail Telephone Credit Card Information o Visa o Mastercard o American Express Card Number Expiration Cid Signature Please return this form by e-mail to [email protected] or by fax to (714) 495-4088. Online payments can be made at seejane.org/membership Checks can be made payable to GDIGM c/o Mount Saint Mary’s University and mailed to: Geena Davis Institute on Gender in Media 4712 Admiralty Way, Suite 455 Marina Del Rey, CA 90291 The Geena Davis Institute on Gender in Media is a project of Mount Saint Mary’s University, a 501(c)3 non-profit organization. Tax ID #95-1641455 The See Jane characters created by Hero 4 Hire Creative. Rev. 2/15
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